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1、 2012 Cengage Learning. All Rights Reserved. May not scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.Chapter 15: Technical Analysis 10TH EDITIONUnderlying Assumptions of Technical Analysis The market value of any good or service is determined solely by

2、the interaction of supply and demand Supply and demand are governed by numerous factors, both rational and irrational Disregarding minor fluctuations, the prices for individual securities and the overall value of the market tend to move in trends, which persist for appreciable lengths of time16-2 20

3、12 Cengage Learning. All Rights Reserved. May not scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.Underlying Assumptions of Technical Analysis Prevailing trends change in reaction to shifts in supply and demand relationships. These shifts, no matter why

4、 they occur, can be detected sooner or later in the action of the market itself See Exhibit 16.1 It shows the process wherein new information causes a decrease in the equilibrium price for a security but the price adjustment is not rapid16-3 2012 Cengage Learning. All Rights Reserved. May not scanne

5、d, copied or duplicated, or posted to a publicly accessible website, in whole or in part.Exhibit 16.1 2012 Cengage Learning. All Rights Reserved. May not scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.16-4Advantages of Technical Analysis Technical anal

6、ysis is not heavily dependent on financial accounting statements. The technician contends that there are several major problems with accounting statements: Lack information needed by security analysts GAAP allows firms to select reporting procedures, resulting in difficulty comparing statements from

7、 two firms Non-quantifiable factors do not show up in financial statements16-5 2012 Cengage Learning. All Rights Reserved. May not scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.Advantages of Technical Analysis Fundamental analyst must process new info

8、rmation and quickly determine a new intrinsic value, but technical analyst merely has to recognize a movement to a new equilibrium Technicians trade when a move to a new equilibrium is underway but a fundamental analyst finds undervalued securities that may not adjust their prices as quickly16-6 201

9、2 Cengage Learning. All Rights Reserved. May not scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.Challenges to Technical Analysis For Assumptions of Technical Analysis Empirical tests of Efficient Market Hypothesis (EMH) show that prices do not move in

10、trends For Technical Trading Rules The past may not be repeated Patterns may become self-fulfilling prophecies A successful rule will gain followers and become less successful Rules require a great deal of subjective judgement16-7 2012 Cengage Learning. All Rights Reserved. May not scanned, copied o

11、r duplicated, or posted to a publicly accessible website, in whole or in part.Technical Trading Rules & Indicators The Rationale A typical stock price cycle for the market or a stock goes through a peak and trough as well as trends By analyzing the trend patterns (rising trend, flat trend, declining

12、 trend) and the change in trend, a technical analyst would be able to decide what trade is needed (Exhibit 16.2) Trading Rules Contrary-Opinion Rules Follow the Smart Money Momentum Indicators Stock Price and Volume Techniques16-8 2012 Cengage Learning. All Rights Reserved. May not scanned, copied o

13、r duplicated, or posted to a publicly accessible website, in whole or in part.Exhibit 16.2 2012 Cengage Learning. All Rights Reserved. May not scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.16-9Contrary-Opinion Rules Many analysts rely on rules develop

14、ed from the premise that the majority of investors are wrong as the market approaches peaks and troughs Technicians try to determine whether investors are strongly bullish or bearish and then trade in the opposite direction These positions have various indicators16-10 2012 Cengage Learning. All Righ

15、ts Reserved. May not scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.Contrary-Opinion Rules Mutual fund cash positions Buy when the mutual fund cash position is high, sell when low Assumes that mutual fund managers are poor judges of market turning poin

16、ts Credit balances in brokerage accounts Buy when credit balances increase, sell when credit balances fall Investment advisory opinions Buy when advisory firms become more bearish16-11 2012 Cengage Learning. All Rights Reserved. May not scanned, copied or duplicated, or posted to a publicly accessib

17、le website, in whole or in part.Contrary-Opinion Rules Chicago Board Options Exchange (CBOE) put/call ratio Buy when option purchasers are bearish (when the put/call ratio increases) Readings of 0.6 and above are considered bullish, while readings of 0.3 and below are considered bearish signals Futu

18、res traders bullish on stock index futures Sell when speculators are bullish16-12 2012 Cengage Learning. All Rights Reserved. May not scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.Follow the Smart Money While contrary-opinion rules assume that most in

19、vestors are not smart, these indicators seek to follow the path of sophisticated, and assumed smart, investors The Barrons Confidence Index Measures the yield spread between high-grade bonds and intermediate grade bonds Declining (increasing) yield spreads increase (decrease) this index, and are a b

20、ullish (bearish) indicator16-13 2012 Cengage Learning. All Rights Reserved. May not scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.Follow the Smart Money T-Bill - Eurodollar yield spread Decreases in this spread indicates greater confidence, and is a b

21、ullish indicator Debit balances in brokerage accounts Such balances represent buying on margin, which is assumed to be done by largely sophisticated investors Increases are a bullish signal16-14 2012 Cengage Learning. All Rights Reserved. May not scanned, copied or duplicated, or posted to a publicl

22、y accessible website, in whole or in part.Momentum Indicators Breadth of market Measures the number of issues increased and the number of issues declined each day The advancedecline index is typically a cumulative index of net advances or net declines See Exhibit 16.4 Stocks above their 200-day movi

23、ng average The market is considered to be overbought and subject to a negative correction when more than 80 percent of the stocks are trading above their 200-day moving average16-15 2012 Cengage Learning. All Rights Reserved. May not scanned, copied or duplicated, or posted to a publicly accessible

24、website, in whole or in part.Exhibit 16.4 2012 Cengage Learning. All Rights Reserved. May not scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.16-16Stock Price and Volume Techniques The Dow Theory The oldest technical trading rule Stock prices as moving

25、in trends analogous to the movement of water Three types of price movements over time Major trends are like tides in the ocean Intermediate trends resemble waves Short-run movements are like ripples Exhibit 16.5 shows the typical bullish pattern16-17 2012 Cengage Learning. All Rights Reserved. May n

26、ot scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.Exhibit 16.6 2012 Cengage Learning. All Rights Reserved. May not scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.16-18Stock Price and Volume Techniques Imp

27、ortance of Volume Technicians watch volume changes along with price movements as an indicator of changes in supply and demand The technician looks for a price increase on heavy volume relative to the stocks normal trading volume as an indication of bullish activity Conversely, a price decline with h

28、eavy volume is considered bearish Technicians also use a ratio of upsidedownside volume as an indicator of short-term momentum for the aggregate stock market16-19 2012 Cengage Learning. All Rights Reserved. May not scanned, copied or duplicated, or posted to a publicly accessible website, in whole o

29、r in part.Stock Price and Volume Techniques Support and Resistance Levels A support level is the price range at which the technician would expect a substantial increase in the demand for a stock A resistance level is the price range at which the technician would expect an increase in the supply of s

30、tock and a price reversal It is also possible to envision a rising trend of support and resistance levels for a stock16-20 2012 Cengage Learning. All Rights Reserved. May not scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.Stock Price and Volume Techniq

31、ues Moving Average Lines MA lines are meant to reflect the overall trend for the price series The shorter MA line (the 50-day versus 200-day) reflecting shorter trends If prices reverse and break through the moving-average line from below accompanied by heavy trading volume, most technicians would c

32、onsider this a positive change; and vice verse If the 50-day MA line crosses the 200-day MA line from below on good volume, this would be a bullish indicator See Exhibit 16.716-21 2012 Cengage Learning. All Rights Reserved. May not scanned, copied or duplicated, or posted to a publicly accessible we

33、bsite, in whole or in part.Exhibit 16.7 2012 Cengage Learning. All Rights Reserved. May not scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.16-22Stock Price and Volume Techniques Relative Strength Relative Strength (RS) Ratio is defined as the price of

34、an individual stock or an industry index divided by some stock market indexes like S&P 500 If this ratio increases over time, it would be considered a bullish sign Bar Charting Candlestick Charts Multiple Indicator Charts Point-and-figure Charts16-23 2012 Cengage Learning. All Rights Reserved. May n

35、ot scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.Stock Price and Volume Techniques Relative Strength Bar Charting Candlestick Charts Multiple Indicator Charts Point-and-figure Charts16-24 2012 Cengage Learning. All Rights Reserved. May not scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.Technical Analysis of Foreign Markets When analyzing non-U.S. markets, many techniques are limited to price and v

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