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1、會(huì)計(jì)學(xué)1新職業(yè)英語(yǔ)旅游英語(yǔ)新職業(yè)英語(yǔ)旅游英語(yǔ)UnitWarming-upReading AListeningSpeaking4123Reading B5Writing6Project7Vocabulary and Structure8Self-evaluationGrammar109第1頁(yè)/共99頁(yè)Task 1Task 2第2頁(yè)/共99頁(yè)Task 1 Being a tour guide, you should know what to prepare before meeting the tourists for the first time. Match each picture with
2、 its corresponding description.A_ B_ C_(1) Get familiar with the itinerary.(2) Call the tour bus driver to confirm the time of picking up tourists and call to confirm the reservation with the hotel.(3) Get familiar with the basic information of the tourists and learn about the country from which the
3、y come.(1)(3)(2)第3頁(yè)/共99頁(yè)Task 2Make arrangements for transportation, hotel accommodation, car rental, etc.Help clients make the best possible travel arrangements.Provide information about customs regulations, required documents and currency exchange rates.Prepare the guide badge, cash and the tour pl
4、an for the local tour guide.Provide tourists with information about their destinations, such as the weather conditions and local customs.12345 Decide whether the following statements are about an operators responsibilities in a travel agency. Write T if it is, and F if it is not.TTTFT6FHelp tourists
5、 purchase foreign currency.第4頁(yè)/共99頁(yè)Reading ATextTask 1Task 2Task 3Task 4Background Information第5頁(yè)/共99頁(yè)1. niche market A niche market is a market in which a limited and clearly defined range of products is sold to a specific group of customers.第6頁(yè)/共99頁(yè)2. timeshare A timeshare is a form of ownership o
6、r right to the use of a property. The property is typically in a resort area, and multiple parties hold rights to use it. Each sharer is allotted a period of time (typically one week, and almost always the same time every year) in which they may use the property.第7頁(yè)/共99頁(yè)Task 1 Match each type of tou
7、rism with its corresponding picture. Try to describe them in English briefly.Cultural tourism Adventure tourism Agritourism(a)(b)(c)第8頁(yè)/共99頁(yè)Reading ATask 1(a) Adventure tourism: It is a type of niche tourisminvolving exploration or travel to remote areas, where the traveler may experience many excit
8、ing activities such as mountaineering, hiking, rafting and rock climbing, etc.Suggested Answers(b) Cultural tourism: It means traveling to experience the places, artifacts and activities that authentically represent the stories and people of the past and present. It includes cultural, historic and n
9、atural resources.(c) Agritourism: It is the practice of attractingtravelers or visitors to an area or areas used primarily for agricultural purposes.第9頁(yè)/共99頁(yè)Reading ATTrends of Domestic Tourism in China Chinas domestic tourism started in 1978 and has made great progress. In recent years, in order to
10、 meet the increasing needs of tourists, many different types of tourism have appeared in China. While visits to cultural heritage sites were very popular with domestic tourists in the 1980s, tourism based on folk traditions, recreation and business activities started to appear in the 1990s. As incre
11、asing numbers of tourists aspire to ever new travel experiences, niche markets continue to emerge centered around sport, adventure and ecological protection, and large theme parks, such as the Splendid China and Window of the World in Shenzhen, are booming.第10頁(yè)/共99頁(yè) Within the next five years, accor
12、ding to the Analysis and Investment Consulting Report on China Tourism Industry (2011-2015), the following types of leisure activities will be made available: ecotourism, golden-week package holidays, red tourism, hot spring Spa, driving holidays, rural experiences and visits to theme parks. Further
13、more, an expert analyzed that the golden-week vacation and city-based tourism trend would become more prominent, and self-driving would further increase and promote the golden-week passenger flow.第11頁(yè)/共99頁(yè) Ecotourism is also one of the fast-developingtrends of tourism. It strives to minimize the eff
14、ectsof tourism on the environment while offeringtourists insights into the lives of local people. As largenumbers of visitors have a major effect on villageinfrastructure and environment tour groups are keptsmall, and energy efficiency and water conservationare carefully managed. The aim is to leave
15、, for futuregenerations, an environment unspoilt by humanactivity whilst providing economic opportunities forthe local people. 第12頁(yè)/共99頁(yè) As “carbon guilt” sets in and the cost of flyingincreases, tourists no longer feel entirely comfortableboasting about their overseas vacations. The“why” and “how”
16、of travel is likely to becomemore important so alternatives will be looked for.For example, a low-carbon tourism zone has beenestablished in Miyun County, north of Beijing,which is claimed to be the first of its kind in China.In the zone, energy consumption is minimized so,for example, instead of la
17、rge energy-guzzling hotels,village inns are encouraged to adopt solar power to reduce the carbon impact of tourism.第13頁(yè)/共99頁(yè) As the economy continues to grow in China,domestic tourism will expand. It is predicted that, in the future, tourism based on industrialization,agriculture, and science and te
18、chnology will provide increasingly diverse holidays for domestic tourists. New products such as timeshares, cruises, exhibitions and conventions will see rapid development in China.第14頁(yè)/共99頁(yè)中國(guó)境內(nèi)旅游的發(fā)展趨勢(shì) 中國(guó)境內(nèi)旅游于1978年起步,并獲得了長(zhǎng)足發(fā)展。近年來(lái),為了滿足游客不斷增長(zhǎng)的需求,中國(guó)出現(xiàn)了許多不同類型的旅游方式。20世紀(jì)80年代,文化遺址旅游深受國(guó)內(nèi)游客的歡迎。20世紀(jì)90年代,民俗旅游、
19、休閑游及商務(wù)旅游開(kāi)始出現(xiàn)。由于越來(lái)越多的游客開(kāi)始追求新鮮的旅游體驗(yàn),諸如運(yùn)動(dòng)主題游、探險(xiǎn)旅游和生態(tài)保護(hù)游的小眾旅游市場(chǎng)隨之出現(xiàn)。大型主題公園,如深圳的錦繡中華和世界之窗,也得到蓬勃發(fā)展。第15頁(yè)/共99頁(yè) 根據(jù)中國(guó)旅游業(yè)分析及投資咨詢報(bào)告(2011-2015),未來(lái)五年內(nèi),以下休閑游的形式將得到極大的發(fā)展:生態(tài)旅游、黃金周包辦旅游、紅色旅游、溫泉游、自駕游、鄉(xiāng)村觀光游和主題公園游。 此外,專家分析,黃金周假期旅游和基于城市的觀光游趨勢(shì)將更加火爆,且自駕游會(huì)進(jìn)一步增加黃金周的旅客流量。第16頁(yè)/共99頁(yè) 生態(tài)旅游也是一種快速發(fā)展的旅游形式。它力圖將旅游對(duì)環(huán)境的影響最小化,同時(shí)讓游客得以洞悉當(dāng)?shù)厝?/p>
20、民的生活方式。因大量游客涌入會(huì)對(duì)農(nóng)村的基礎(chǔ)設(shè)施和環(huán)境產(chǎn)生很大影響,故需嚴(yán)格控制旅行團(tuán)的人數(shù),并且要精細(xì)管理能源的利用和水資源的保護(hù)。這么做是為了給當(dāng)?shù)厝嗣駧?lái)經(jīng)濟(jì)發(fā)展,同時(shí)給后代留下一個(gè)不因人類活動(dòng)而污染的環(huán)境。第17頁(yè)/共99頁(yè) 由于人們已認(rèn)識(shí)到“排碳有罪” ,而且乘飛機(jī)的成本增長(zhǎng),游客在炫耀他們的海外假期時(shí)不再像以前那么心安理得了。旅游的目的和方式將變得更加重要,人們將開(kāi)始尋找其他的替代方式。例如,北京北部的密云縣建立了中國(guó)第一個(gè)低碳旅游區(qū)。在該旅游區(qū),所有的能源消耗被最小化。例如,當(dāng)?shù)毓膭?lì)使用太陽(yáng)能的鄉(xiāng)村客棧取代能耗高的酒店,以減少旅游帶來(lái)的碳影響。第18頁(yè)/共99頁(yè) 隨著中國(guó)經(jīng)濟(jì)的持續(xù)
21、發(fā)展,境內(nèi)旅游業(yè)將得以發(fā)展。人們預(yù)期,將來(lái),基于工業(yè)、農(nóng)業(yè)和科技的旅游將為國(guó)內(nèi)游客提供越來(lái)越多元化的度假方式。新興旅游產(chǎn)品,諸如分時(shí)度假游、乘船旅游、博覽會(huì)及民俗風(fēng)情游,也將在中國(guó)得到迅速發(fā)展。第19頁(yè)/共99頁(yè)domestica. relating to or happening in one particular country and not involving any other countriesReading Ae.g. 1.Great efforts have been made to increase demand in the domestic market.2.The ec
22、onomic policy of a country influences not only its domestic economy but also internationaleconomy to some extent.第20頁(yè)/共99頁(yè)aspire toe.g. 1. This was something to aspire to.Reading A2. She aspires to nothing less than the chairmanship of the competition.a. to desire and work towards achieving somethin
23、g important第21頁(yè)/共99頁(yè)leisuree.g. 1. I will translate it for you at my leisure.n. time when one is free from work or duties of any kindReading A2. Healthy life demands balanced work and leisure.第22頁(yè)/共99頁(yè)minimizee.g. 1. Protective gloves and a safety helmet are worn to minimize injury.Reading A2. Produ
24、cts are bought in bulk to minimize packaging.v. to reduce something that is difficult, dangerous, or unpleasant to the smallest possible amount or degree.第23頁(yè)/共99頁(yè)unspoilte.g. 1. a broad expanse of unspoilt countrya. not destroyedReading A2. There are 300 miles of unspoilt coastline and moors to exp
25、lore.第24頁(yè)/共99頁(yè)boaste.g. 1. The new firm will boast a total staff of more than 10,000, including 637 partners, in 30 offices.Reading A2. He loses no opportunity to boast of the glories of his native land. v. to talk too proudly about ones abilities, achievements, or possessions第25頁(yè)/共99頁(yè)alternativee.g
26、. 1. The alternative of a low-paid part-time position is not always an attractive option.n. something you can choose to do or use instead of something elseReading A2. A romantic alternative for your honeymoon is to cruise around the islands.第26頁(yè)/共99頁(yè)adopte.g. 1. Other European operators are expected
27、 to adopt similar plans.v. to take and use as ones ownReading A2. He decided to adopt a different approach.第27頁(yè)/共99頁(yè)Reading AComplete the following table according to the passage.Task 2Time periodsTypes of tourismIn the 1980sVisits to 1._ were very popular.In the 1990sTourism based on 2._, recreatio
28、n and business activities started to appear.From 2011 to 20153._, 4._, red tourism, hot spring Spa, driving holidays, rural experiences and 5._. will be made available.cultural heritage sitesfolk traditionsgolden-week package holidaysecotourismvisits to theme parks第28頁(yè)/共99頁(yè)Reading ADecide whether th
29、e following statements are true (T) or false (F) according to the passage.Task 31. Ecotourism was very popular among the early domestic tourists during the first decade after 1980s.2. In the future, tourism based on industrialization, agriculture, and science and technology will provide many differe
30、nt types of holidays for domestic tourists.3.A low-carbon tourism zone has been established in Shenzhen.4. Niche markets have emerged as more and more tourists want to try new travel experiences.5. Tourists no longer feel entirely comfortable about their overseas vacations because they lose their in
31、terest.TTFFF第29頁(yè)/共99頁(yè)Reading AThere are many different types of tourism around the world. Please give the definitions of the following types after surfing on the lnternet.Task 4Suggested AnswersNautical tourism is an increasingly popular way to combine love of sailing and boating with vacation and h
32、oliday activities.Dark Tourism This type of tourism involves visits to“ dark” sites, such as battlegrounds.Culinary Tourism The pursuit of unique and memorable eating and drinking experiences. Wine第30頁(yè)/共99頁(yè)Task 2Task 3Task 4Task 5Task 1第31頁(yè)/共99頁(yè)ListeningTask 1 Joe Smith is a sales manager of the Ame
33、rican Express Travel Agency. He is calling Lily of Kunming CTS to book a tour. Listen to the conversation and fill in the blanks with what you hear.KeyAmerican Express 2. proposed3. quotation 4. Four-star5. dishes第32頁(yè)/共99頁(yè)Listening Lily: Hello, this is Kunming CTS. Can I help you?Joe Smith: Hello, i
34、s that Lily speaking? This is Joe Smith from the American Express Travel Agency.Lily: Hello, Joe. Yes, this is Lily speaking. Im glad to hear from you again.Joe Smith: We have a group of tourists who want to travel to Kunming. Could you please send me a proposed Itinerary and quotation?Lily: Sure. W
35、hen do they want to come to Kunming?Joe Smith: At the end of this month. They want to spend three days in Kunming.Lily: Well, three days is enough to see the sights in Kunming, but its a pity that theywont have time to visit Dali and Lijiang! Its so beautiful there, especially at this time of year.J
36、oe Smith: Thats really a pity! Lily: What level of hotel do they want?Joe Smith: Four-star if possible.Lily: And how much for meals?Joe Smith: 25 Yuan per head per meal. They can pay extra if they want to try the local dishesLily: OK, I see. Ill send you a fax as soon as possible.Joe Smith: Many tha
37、nks for your help. Lily: Youre welcome.第33頁(yè)/共99頁(yè)ListeningTask 2 Lily is calling Joe Smith to confirm receipt of the fax. Listen to the conversation and decide whether the following statements are true (T) or false (F).Key 1. F 2. F 3. F 4. T 5. T第34頁(yè)/共99頁(yè)ListeningJoe Smith: Hello, this is Joe Smith.
38、 What can I do for you?Lily: This is Lily. Have you received the fax I sent to you this morning?Joe Smith: Yes, thanks. Ive discussed it with the tourists. They want to cancel the rest of the tour to Guizhou and stay in Yunnan for four more days.Lily: In that case, they can visit Dali and Lijiang!Jo
39、e Smith: Yes, thats what I suggested to them. Could you please send me another itinerary and its quotation?Lily: Sure. Ill send them to you in ten minutes. By the way, do they want Chinese or Western hotels?Joe Smith: I think theyd prefer Chinese style.Lily: I see. So its a seven-day trip including
40、Kunming, Dali and Lijiang. Is that right?Joe Smith: Yes, thank you. I look forward to receiving your fax.第35頁(yè)/共99頁(yè) 1. What do the tourists think of the itinerary provided by Lily? The tourists are very happy with the itinerary.2. Whats the other name of the Green Lake Park? Nine Dragon Pond.3. How m
41、uch does The Impression of Yunnan cost for each guest? 120 Yuan for each guest.4. Who is the director of The Impression of Yunnan? Zhang Yimou._ListeningTask 3Joe Smith is calling Lily for further information about where to visit in Yunnan. Listen to the conversation and answer the following questio
42、ns.第36頁(yè)/共99頁(yè) ListeningJoe Smith: Hello, Lily. Its Joe here. The group is very happy with your new itinerary. They asked me about the Green Lake Park though, but I know nothing about it.Lily: Its one of the most picturesque parks in Kunming. There are nine spring outlets at the north of the lake, so
43、it was called “Nine Dragon Pond” in ancient times. Its lovely for a leisurely walk and there are performances to watch given by the local people.Joe Smith: Good, sounds interesting. Ill explain it to them. Some of the tourists have also asked me about local performances in Lijiang. Can you book tick
44、ets for the show for us?Lily: Of course. It is called The Impression of Yunnan and costs 120 Yuan per head.第37頁(yè)/共99頁(yè)ListeningJoe Smith: Thats fine. I understand its a breathtaking performance directed by the famous director Zhang Yimou.Lily: Yes, its very special. It is based on many of the original
45、 rural songs and dances of Yunnan, as well as Chinese classical dances. It shows audiences the rich ethnic colors of Yunnan and claims to be the dawn of a new form of stage art in China.Joe Smith: Great! Well go to see it.Lily: Is there anything else we need to do?Joe Smith: No, thank you. My assist
46、ant Peter wants to check some details with you. Could you hold the line please?Lily: OK.第38頁(yè)/共99頁(yè)ListeningTask 4 Peter is the assistant of Joe Smith. He is talking with Lily about some details of the itinerary. Listen to the conversation and choose the best answer to each of the following questions.
47、1. How many meals will the tour group have? A. 20. B. 14. C. 12. D. 10.2. How much should each tourist pay for the tour, excluding the tickets for the show? A. About $500. B. About $620. C. About $428. D. About $120.3. Which of the following must be paid by the tour leader? A. Breakfast. B. Tickets
48、for the scenic spots. C. Dinner. D. The ticket for The Impression of Yunnan.4. How will the tourists go to Dali from Kunming? A. By train. B. By coach. C. By air. D. By ship.CADA第39頁(yè)/共99頁(yè)Listening Lily: Hello, Peter. Joe told me that you wanted to check some details with me.Peter: Oh, yes. Your itin
49、erary includes 14 meals, is that right?Lily: No, only 12 meals. We just offer supper on the day of arrival and breakfast on the day of departure because meals will be served on the flights.Peter: I see. We have 20 tourists. The quotation is $500 per person, right?Lily: Yes, but that is the price wit
50、hout the cost of tickets for The Impression of Yunnan show and, of course, the air tickets. Joe told me that the tourists wanted to see the show in Lijiang, so that is an extra $18 per person.Peter: We have a tour leader. How much will you charge for the tour leader?Lily: The tour leader doesnt need
51、 to pay for meals and tickets to the scenic spots, so the fee for the tour leader is $428. Well have to charge for the show though.Peter: OK, one more thing please. Instead of flying, why not take a train from Kunming to Dali?It is fun for foreign tourists to travel by train in China, and they can s
52、leep on the train that night.Lily: Yes, fine. Ill book soft sleeper tickets then. Itll make a slight difference to the overall cost but not much.Peter: Thank you! What kinds of breakfast are available?Lily: Most four-star hotels offer both continental and Chinese breakfasts.Peter: OK. I got it. Than
53、ks.第40頁(yè)/共99頁(yè)ListeningTask 5Joe Smith has left a voice message for Lily. Listen for the message and fill in the blanks with what you hear.Keytour leader 2. September 13. double rooms 4. four-star hotels5. all bookings第41頁(yè)/共99頁(yè)Listening ScriptLily, this is Joe Smith. Please reserve a seven day Yunnan
54、highlight tour for 21 tourists, including one tour leader, from August 26 to September 1 as per your itinerary Number AF397/2010. We need ten double rooms and one single room booked in four-star hotels according to your proposed route.For your reference, the name of the tour group is AETA8261012. Pl
55、ease confirm this reservation once all bookings have been accepted. Thank you very much for all your assistance.第42頁(yè)/共99頁(yè)Task 2Task 3Task 4Task 1第43頁(yè)/共99頁(yè)SpeakingTask 1 Work in pairs. Mr. Smith, the sales manager of STA Travel, is calling Linda, the operator of Sichuan CYTS, for travel information.
56、Practice making a conversation with reference to the expressions below.LindaMr. Smith This is. Can I help you? How long will the tour group stay here? What kind of scenery will the tourists beinterested in? It covers almost all the beautiful places inSichuan, including. Hello, is that.? Id like to k
57、now sometravel information about. I think theyd be interested in. How about the price? Can you send me an itinerary in detail?第44頁(yè)/共99頁(yè)SpeakingTask 2 Work in pairs. Mr. Smith is calling Linda again for more travel information. Practice making a conversation according to the information below.Mr. Smi
58、thLindaThe quotation The charge for children The best season to visitThe quotation may vary in different seasons.Child below 12 is charged half of the price for an adult.October.第45頁(yè)/共99頁(yè)SpeakingTask 3 Work in pairs. Suppose you are an operator of a travel agency and is now answering questions from
59、a client. Practice making a conversation according to the instructions below.ClientOperatorGreet.Ask about the quotation of acertain itinerary.Ask about the standard ofaccommodation and meals.Express thanks.Greet.Give the quotation and explainthe price is low in the off-season.Give detailed informat
60、ion aboutaccommodation and meals.Express a wish for pleasantcooperation.第46頁(yè)/共99頁(yè)SpeakingTask 4 Work in pairs. An operator is answering a clients questions about a seven-day tour program to the north of China. Practice making a conversation according to the instructions below.ClientWant to travel to the north
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