香港地產(chǎn)行政學(xué)會(huì)ppt課件

1、Presented by Mr. John HuiHong Kong Institute of Real Estate Administration香港地產(chǎn)行政學(xué)會(huì) 許永渡2002/10/25 REAL ESTATE OPPORTUNITIES AFTER CHINAS ENTRY INTO THE WTO ADVANTAGES FOR HONG KONG COMPANIES中國(guó)入世之地產(chǎn)商機(jī)MarketExperienceMarket.COMMITMENTS OF THE REAL ESTATE INDUSTRY FOR ACCESSION TO WTO 中國(guó)入世後之諾 02-05 THE

2、3RD DEVELOPMENT CYCLE 第三發(fā)展週期 URBANISATION 鄉(xiāng)郊城市化 REDUCTION OF IMPORT TARIFFS 免關(guān)稅 OPENING UP OF SERVICES INDUSTRIES 開放服務(wù)業(yè) ELIMINATION OF NON-TARIFF RESTRICTIONS-IMPORT QUOTA 減除非關(guān)稅限制 TRANSPARENCY OF LEGISLATONS AND ADMINISTRATION PROCEDURES 整合有關(guān)法例，及透明化 .HONG KONG INVESTORS IN SEARCH OF OPPORTUNITIES香港地

3、產(chǎn)投資-在找尋商機(jī) .HONG KONG DEVELOPERS ON THE STAGE 在江湖之港商 Cheung Kong 長(zhǎng)江 Sun Hung Kai 新鴻基 Swire 太古Shui On 瑞安 Citic 中信泰富 Lai Fung 麗豐 K. Wah 嘉華 Emperor 英皇China Overseas 中國(guó)海外 Henderson 恆基 Hutchison 和黃 Hang Lung 恆隆 Royden 荾電 Kerry 嘉里 .CLOSER LINK W/ THE PEARL RIVER DELTA REGION與珠三角拉近 A BIG LEAP OF THE PRDR飛躍之

4、發(fā)展 IMPLICATION TO HONG KONG & INTERNATIONAL INVESTORS 對(duì)香港及國(guó)際投資之示 HK AS BUSINESS, LOGISTIC & TOURISM CENTRE OF THE REGION香港為珠三角之商業(yè)、物流、旅遊中心 LONG TERM DEVELOPMENT STRATEGY長(zhǎng)遠(yuǎn)發(fā)展戰(zhàn)略 .INFILTRATING THE YANGZI RIVER DELTA REGION進(jìn)軍長(zhǎng)三角MIRACLES OF THE YRDR 長(zhǎng)三角之奇蹟IMPLICATION TO HONG KONG & INTERNATIONAL INVESTORS

5、 對(duì)香港及國(guó)際投資之示 PARTNERING W/ THE YRDR長(zhǎng)三角之金融、投資服務(wù)、上市同伴 LONG TERM DEVELOPMENT STRATEGY長(zhǎng)遠(yuǎn)發(fā)展戰(zhàn)略 Foreign Trade Export (USD 100 million)199019952000Shanghai53.21115.77253.54Jiangsu29.4497.82257.7Zhejiang21.8976.98194.44Gross Domestic Product (100 million Yuan)199019952000Shanghai756.452,462.574,551.15Per Capi

6、ta GDP5,91018,94234,547Real Estate Industry3.7591.29251.7.ADVANTAGES OF HK DEVELOPERS 港商之優(yōu)勢(shì) EXPERIENCE IN DEVELOPING HIGH RISE AND ESTATE DEVELOPMENT 發(fā)展高層及住宅小區(qū)之經(jīng)驗(yàn) ABLE TO FACILITATE FINANCIAL ARRANGEMENT, PLANNING/DESIGN, MARKETING可提供一條龍財(cái)務(wù)及專業(yè)服務(wù) TARGETING AT HIGH/MEDIUM SECTOR of MARKET可建設(shè)高檔發(fā)展-如智能社區(qū),

7、大型商場(chǎng) .MARKETING STRATEGIES-WE ARE UNIQUE 港商市場(chǎng)戰(zhàn)略 CUSTOMER BASED 以客為本 CREATIVE LIFE/BUSINESS STYLE 創(chuàng)新生活/商務(wù)方式 THEMED DEVELOPMENT 主題發(fā)展 INNOVATIVE PLANNING/DESIGN 新思維規(guī)劃，設(shè)計(jì) VIABLE FINANCIAL ARRANGEMENTS 買家資金安排 ATTENTIVE AFTER-SALES SERVICES 關(guān)注售後服務(wù) MEET INTL CHALLENGES 迎接國(guó)際性挑戰(zhàn) .CORPORATE MANAGEMENT-BEST PR

8、ACTICES-HK STYLE企業(yè)管理 港式最正確實(shí)務(wù) EAST+WEST CORPORATE/ ETHNIC CULTURE 貫通 東西企業(yè)/民族文化 KNOWLEDGE MANAGEMENT 知識(shí)管理 HUMAN RELATIONS 人際關(guān)係 HISTORICAL INFLUENCE OF REAL ESTATE LEGISLATIONS 港對(duì)內(nèi)地房地產(chǎn)條例之歷史性影響 VERSATILE FINANCIAL RESOURCES 多元化之融資渠道 RELENTLESS EFFICIENCY 拼命的效率 BRIDGING LANGUAGE BARRIERS中英語(yǔ)言溝通中介.CO-OPETI

9、TION- 協(xié)作與競(jìng)爭(zhēng) IN BUSINESS WAR WITH LOCAL DEVELOPERS?MARKET DISTRIBUTION OF HK DEVELOPERS港商之市場(chǎng)分佈 TARGET CUSTOMERS目標(biāo)客源 SOURCING INTERNATIONAL FINANCE爭(zhēng)取國(guó)際融資 JOINT VENTURE PROJECTS協(xié)作項(xiàng)目 MULTI-DISCIPLINE INVESTMENTS多元化投資 .PROFESSIONAL PROPERTY SERVICES-香港房地產(chǎn)專業(yè)服務(wù) HAVEN FOR HK PROFESSIONALS NEW ROLES FOR HK B

10、ASED SERVICE COMPANIES.PROFESSIONAL TRAINING-OPPORTUNITIES FOR BOTH HK & MAINLAND 專業(yè)培訓(xùn)-交流之契機(jī) CORPORATE & FINANCIAL MANAGEMENT 企業(yè)，財(cái)務(wù)管理 REAL ESTATE ADMINISTRATION 地產(chǎn)行政KNOWLEDGE MANAGEMENT知識(shí)管理 PROJECT MANAGEMENT項(xiàng)目策劃MARKETING AND ADVERTISING市務(wù)/廣告 REAL ESTATE AGENCY地產(chǎn)代理 FACILITATIES & PROPERTY MANAGEMENT

11、 設(shè)施及物業(yè)管理 ACCOUNTING SYSTEMS會(huì)計(jì)系統(tǒng).LISTING OF REAL ESTATE COMPANIES 地產(chǎn)公司上市 PROJECT RESTRUCTURING 項(xiàng)目重組 PROJECT TRANSFER 項(xiàng)目轉(zhuǎn)讓 LISTING IN HK STOCK MARKET 在港上市 LISTING IN INTERNATIONAL MARKET國(guó)際上市 ACQUISITION AND MERGING 收購(gòu)與合併 .EXPECTATION OF THE MAINLANDS ADAPTATION TO WTO CHALLENGES迎接WTO挑戰(zhàn)之期望 MODIFICATION OF ADMINSTRATION AND MANAGEMENT SYSTEMS調(diào)整行政系統(tǒng) PERFECTING REAL ESTATE