《管理信息系統(tǒng)（第7版）》章節(jié)練習(xí)題及答案chapter 09

1、管理信息系統(tǒng)（第7版）章節(jié)練習(xí)題及答案chapter 09管理信息系統(tǒng)（第7版）章節(jié)練習(xí)題及答案chapter 09 Copyright 2017 Pearson Education, Inc.管理信息系統(tǒng)（第7版）章節(jié)練習(xí)題及答案chapter 09Experiencing MIS, 7e (Kroenke)Chapter 9 Business Intelligence Systems1) _ process operational and other data in organizations to analyze past performance and make predictions

2、.A) Virtualization techniquesB) Live migration techniquesC) Business intelligence systemsD) Windowing systemsAnswer: CAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.1: How do organizations use business intell

3、igence (BI) systems?Classification: Concept2) Which of the following statements is true of business intelligence (BI) systems?A) Business intelligence systems are primarily used for developing software systems and data mining applications.B) The four standard components of business intelligence syst

4、ems are software, procedures, applications, and programs.C) The software component of a business intelligence system is called an intelligence database.D) Business intelligence systems analyze an organizations past performance to make predictions.Answer: DAACSB: Information TechnologyDifficulty: 2:

5、ModerateCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.1: How do organizations use business intelligence (BI) systems?Classification: Concept3) The patterns, relationships, and trends identified by BI systems are called business intelligence.Answer: TRUEAA

6、CSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.1: How do organizations use business intelligence (BI) systems?Classification: Concept4) As information systems, BI systems have three standard components.Answer:

7、FALSEAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.1: How do organizations use business intelligence (BI) systems?Classification: Concept5) The data that an organization purchases from data vendors can act a

8、s the source data for a business intelligence system.Answer: TRUEAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.1: How do organizations use business intelligence (BI) systems?Classification: Concept6) Project

9、 management is one of the few domains in which business intelligence is rarely used.Answer: FALSEAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.1: How do organizations use business intelligence (BI) systems?C

10、lassification: Concept7) Problem solving requires project management.Answer: FALSEAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.1: How do organizations use business intelligence (BI) systems?Classification:

11、Concept8) The purchasing pattern of an individual never change.Answer: FALSEAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.1: How do organizations use business intelligence (BI) systems?Classification: Concep

12、t9) The use of business intelligence (BI) for identifying changes in the purchasing patterns of customers is a labor-intensive process.Answer: FALSEAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.1: How do org

13、anizations use business intelligence (BI) systems?Classification: Concept10) What are business intelligence systems?Answer: Business intelligence (BI) systems are information systems that process operational and other data to analyze past performance and to make predictions. The patterns, relationsh

14、ips, and trends identified by BI systems are called business intelligence. As information systems, BI systems have five standard components: hardware, software, data, procedures, and people. The software component of a BI system is called a BI application.AACSB: Information TechnologyDifficulty: 1:

15、EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.1: How do organizations use business intelligence (BI) systems?Classification: Concept11) How does business intelligence help marketers identify changes in the purchasing patterns of customers?Answer: Reta

16、ilers know that important life events cause customers to change what they buy and, for a short interval, to form new loyalties to new store brands. Before the advent of BI, stores would watch the local newspapers for graduation, marriage, and baby announcements and send ads in response, which is a s

17、low, labor-intensive, and expensive process. However, by applying business intelligence techniques to their sales data, companies can identify the purchasing pattern for different products, and by observing this purchasing pattern, companies can send ads for related products to those customers.AACSB

18、: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.1: How do organizations use business intelligence (BI) systems?Classification: Concept12) _ is the process of obtaining, cleaning, organizing, relating, and catalogin

19、g source data.A) Data manipulationB) BI analysisC) Publish resultsD) Data acquisitionAnswer: DAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.2: What are the three primary activities in the BI process?Classifi

20、cation: Concept13) Which of the following is a fundamental category of business intelligence (BI) analysis?A) data acquisitionB) reportingC) push publishingD) pull publishingAnswer: BAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence syste

21、ms.Learning Obj: LO 9.2: What are the three primary activities in the BI process?Classification: Concept14) Which of the following activities in the business intelligence process involves delivering business intelligence to the knowledge workers who need it?A) data acquisitionB) BI analysisC) publis

22、h resultsD) data miningAnswer: CAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.2: What are the three primary activities in the BI process?Classification: Concept15) _ is the process of delivering business int

23、elligence to users without any request from the users.A) Push publishingB) Pull publishingC) Data acquisitionD) Data miningAnswer: AAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.2: What are the three primary

24、 activities in the BI process?Classification: Concept16) _ requires users to request business intelligence results.A) Push publishingB) Pull publishingC) Data acquisitionD) Data miningAnswer: BAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intellig

25、ence systems.Learning Obj: LO 9.2: What are the three primary activities in the BI process?Classification: Concept17) BI analysis is the process of obtaining, cleaning, organizing, relating, and cataloging source data.Answer: FALSEAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare an

26、d contrast different business intelligence systems.Learning Obj: LO 9.2: What are the three primary activities in the BI process?Classification: Concept18) The three fundamental categories of BI analysis are reporting, data mining, and BigData.Answer: TRUEAACSB: Information TechnologyDifficulty: 1:

27、EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.2: What are the three primary activities in the BI process?Classification: Concept19) Push publishing requires a user to request BI results.Answer: FALSEAACSB: Information TechnologyDifficulty: 1: EasyCour

28、se LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.2: What are the three primary activities in the BI process?Classification: Concept20) What are the three primary activities in the business intelligence process?Answer: The three primary activities in the business

29、 intelligence process include: acquire data, perform analysis, and publish results.Data acquisition is the process of obtaining, cleaning, organizing, relating, and cataloging source data. Business intelligence analysis is the process of creating business intelligence and includes three fundamental

30、categories: reporting, data mining, and BigData. Publish results is the process of delivering business intelligence to the knowledge workers who need it.AACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.2: What

31、are the three primary activities in the BI process?Classification: Concept21) Differentiate between push publishing and pull publishing.Answer: Push publishing delivers business intelligence to users without any request from the users; the BI results are delivered according to a schedule or as a res

32、ult of an event or particular data condition. Pull publishing requires the user to request BI results.AACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.2: What are the three primary activities in the BI process?

33、Classification: Concept22) The use of an organizations operational data as the source data for a business intelligence system is not usually recommended because it _.A) is not possible to create reports based on operational dataB) is not possible to perform business intelligence analyses on operatio

34、nal dataC) requires considerable processing and can drastically reduce system performanceD) considers only the external data and not the internal data regarding the organizations functionsAnswer: CAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business inte

35、lligence systems.Learning Obj: LO 9.3: How do organizations use data warehouses and data marts to acquire data?Classification: Concept23) A _ is a facility for managing an organizations business intelligence data.A) datasheetB) dataspaceC) data warehouseD) data tableAnswer: CAACSB: Information Techn

36、ologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.3: How do organizations use data warehouses and data marts to acquire data?Classification: Concept24) The source, format, assumptions and constraints, and other facts concerning certain

37、 data are called _.A) metadataB) data structuresC) microdataD) network packetsAnswer: AAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.3: How do organizations use data warehouses and data marts to acquire data

38、?Classification: Concept25) Problematic data are termed _.A) random dataB) macro dataC) vague dataD) dirty dataAnswer: DAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.3: How do organizations use data warehous

39、es and data marts to acquire data?Classification: Concept26) Which of the following problems is particularly common for data that have been gathered over time?A) wrong granularityB) lack of integrationC) lack of consistencyD) missing valuesAnswer: CAACSB: Information TechnologyDifficulty: 1: EasyCou

40、rse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.3: How do organizations use data warehouses and data marts to acquire data?Classification: Concept27) _ refers to the level of detail represented by data.A) AbstractionB) GranularityC) DimensionalityD) Aggregatio

41、nAnswer: BAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.3: How do organizations use data warehouses and data marts to acquire data?Classification: Concept28) Which of the following statements is true of data

42、 with granularity?A) It can be too fine or too coarse and also have wrong granularity.B) If granularity is too coarse, data can be made finer by summing and combining.C) It is not possible to have a wrong granularity for a data.D) If granularity is too coarse, data can be separated into constituent

43、parts using regression.Answer: AAACSB: Information TechnologyDifficulty: 2: ModerateCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.3: How do organizations use data warehouses and data marts to acquire data?Classification: Concept29) The more attributes the

44、re are in a sample data, the easier it is to build a model that fits the sample data, but that is worthless as a predictor. Which of the following best explains this phenomenon?A) the free rider problemB) the curse of dimensionalityC) the tragedy of the commonsD) the zero-sum gameAnswer: BAACSB: Inf

45、ormation TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.3: How do organizations use data warehouses and data marts to acquire data?Classification: Concept30) A _ is a data collection, smaller than the data warehouse that addres

46、ses the needs of a particular department or functional area of a business.A) data martB) data roomC) datasheetD) dataspaceAnswer: AAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.3: How do organizations use da

47、ta warehouses and data marts to acquire data?Classification: Concept31) A _ is designed to extract data from operational systems and other sources, clean the data, and store and catalog that data for processing by business intelligence tools.A) data martB) data centerC) data roomD) data warehouseAns

48、wer: DAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.3: How do organizations use data warehouses and data marts to acquire data?Classification: Concept32) Users in a data mart obtain data that pertain to a pa

49、rticular business function from a _.A) data roomB) data centerC) datasheetD) data warehouseAnswer: DAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.3: How do organizations use data warehouses and data marts to

50、 acquire data?Classification: Concept33) Which of the following statements is true of a data warehouse?A) A data warehouse is larger than a data mart.B) A data warehouse functions like a retail store in a supply chain.C) Users in a data warehouse obtain data pertaining to a business function from a

51、data mart.D) Data analysts who work with a data warehouse are experts in a particular business function.Answer: AAACSB: Information TechnologyDifficulty: 2: ModerateCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.3: How do organizations use data warehouses

52、and data marts to acquire data?Classification: Concept34) Placing business intelligence (BI) applications on operational servers can dramatically reduce system performance.Answer: TRUEAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence syst

53、ems.Learning Obj: LO 9.3: How do organizations use data warehouses and data marts to acquire data?Classification: Concept35) A data warehouse is a facility for managing an organizations business intelligence data.Answer: TRUEAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and cont

54、rast different business intelligence systems.Learning Obj: LO 9.3: How do organizations use data warehouses and data marts to acquire data?Classification: Concept36) External data purchased from outside resources are not included in data warehouses.Answer: FALSEAACSB: Information TechnologyDifficult

55、y: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.3: How do organizations use data warehouses and data marts to acquire data?Classification: Concept37) Data inconsistencies can occur from the nature of a business activity.Answer: TRUEAACSB: Informat

56、ion TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.3: How do organizations use data warehouses and data marts to acquire data?Classification: Concept38) Data granularity refers to the amount of data represented by data.Answer:

57、FALSEAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.3: How do organizations use data warehouses and data marts to acquire data?Classification: Concept39) The granularity in clickstream data is too coarse.Answ

58、er: FALSEAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.3: How do organizations use data warehouses and data marts to acquire data?Classification: Concept40) If the granularity of certain data is too coarse,

59、the data can be separated into constituent parts using statistical techniques.Answer: FALSEAACSB: Information TechnologyDifficulty: 1: EasyCourse LO: Compare and contrast different business intelligence systems.Learning Obj: LO 9.3: How do organizations use data warehouses and data marts to acquire

60、data?Classification: Concept41) The curse of dimensionality states that the more attributes there are, the more difficult it is to build a model that fits the sample data.Answer: FALSEAACSB: Information TechnologyDifficulty: 2: ModerateCourse LO: Compare and contrast different business intelligence