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互聯(lián)網(wǎng)文化與電視文化的碰擊與重構(gòu)
Abstract:TheappearanceofInternetmediaknocksagainsttraditionalmedia,andespeciallyagainstTVmediagreatly.Itsinfluencehasbeenonmanyaspectssuchastechnologiescontained,societystructure,societyculture,societyequilibriumanddevelopment.Ingeneral,thewordof“civilization”referstoakindofinvisiblequalityformwhenasocietyreachesthecomparativesuperiorgrade,knowledge,civilization,culturalorhistoricalrelicsandsoon.“Civilization”referstothesumofsubstanceandspiritwealthcreatedbymankindduringthecourseofsocietydevelopment,whichparticularlyindicatespiritwealth,e.g.Literature,Art,Education,andScience.Onthecontrary,basedonthesubstancewealth,thecohesivenessofthesocietyspiritwouldpushtheprogressofsciencetechnologyandsocietydevelopmentahead.TVcivilizationwasbrilliantnotlongbefore,yetitisuntimelytosaythatTVcivilizationisout-of-date.Asakindofsocietyform,thecivilizationbuiltbyInternetisjustshiftinghumansocietycontactandsocietylivingfashiondeeply.ItisaffirmativethatInternethasbeencultivatedthesocietycivilizationvalue.Internetcivilizationisexactlybecominganimportantsymbolofglobaltrend.However,digitaltechnologynotonlypromotesthedevelopingandgrowingofInternetrapidly,butalsoimprovesTVtechnologyathighspeedinthesameway.Thepaperdeemsthatinthefaceoffavorablecircumstances(opportunity)andchallenge,weshouldseeclearlythatitgivesallkindsofmediawiththesameexistingchance;andpaycloseattentiontotheeffectuponsocietyduringthetimeofshifting.Ininformationsociety,Internetpossessincomparablepower.Asanimplementoftheprojectof“digitalcity”,digitalinformationandInternethavegraduallybecomeanindispensablepartofcitizen’sdailylife.Thecitizenshavebeenfamiliarwithelectronicoffice,electroniccommerce,societyinsurancesystem,Internetshopping,networkconference,networklearning,whicharethephysicalfoundationsoftheformationanddevelopmentofInternetcivilization.Itisfrequentlyheardof“themostquicksourceofinformationisInternet”,and“chattingroommaketheyouthbereluctanttoleave”.Also,itisreportedthatthemaincrowdofsurfingInternetaretheyouth,theyeachownatleastoneortwoe-mailboxevenmore;establishtheirowngamerulesontheInternet;usethetonguewhichonlycouldbeunderstoodamongthemselves.However,itisn’tperfectineverywayincurrentperiod.OneofdisappointingtruthisthatInternetbedeemedallpervasive,invisible,(forexample,inchattingrooms)whichmakerelationshipamongpeoplewithoutdueconsiderationandresponsibility.Additionally,thefreshandincentivenatureofInternetcauseyoungboysandgirlstoaddictinsurfingInternet,inotherwords,studentssurfInternetandexploreblandly,whichismoreseriousthanrunningawayhomewhenafter-school.InternettechnologyanditsimpactoncivilizationcommunicationhavereachedthedegreethatInternetshouldberecognizedandemphasizedasonekindofindependentcivilization,otherwise,itwouldbringusendlesstrouble.Furthermore,thepaperdeemsthatweshoulddiscriminatetheadvantagesanddisadvantagesofInternetcivilization,andproposedtosetupasetofsocietyalarmingsystem.Basedonthatsystemwecangiveadvicetoandreconcilethesocietyproblem.ThroughmakinggooduseofpositiveexperienceculminatedfromInternetcivilizationandTVcivilizationdevelopment,wecouldavoidimpossibleturbulenceduringthecourseofsocietyshifting.Onlybythis,wecouldimproveoursocietyadvancementstablyandharmonically.TVmediawillkeepitspreviouspredominancecontinuouslybecauseitispunctual,real,immediateandauthoritative.WhileInternetcanprovidebigamountofinformation,inspectrepeatedlyandreviewedeasily,whichcouldmakeupforthedisadvantageofTV.Sincetheyhavetheirownf
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