全球眼鏡鏡片電子商務行業(yè)市場前景及投資研究報告-外文版培訓課件2024.7

INDUSTRIES

&

MARKETSSpectacle

Lenses

eCommerce:market

data

&

analysisMarket

InsightsreportJune2024MARKET

INSIGHTSThis

report

is

part

ofour

Market

Insights

productGainabetterunderstandingofmarketsacross190+

geographicalentities

–

onaglobal,

regional,country,

and/orstatelevel.

Accessourdatavia

webinterface,download(XLS,

PDF,PPT),or

reports.Benefitfromour48-hourcustomerservice

guarantee.?

10

sectors:

advertising&media,consumers,countries,digital

sector,finance,health,

industrialsector,mobility,andtechnology?

1,000+

markets,

e.g.,

FinTech,Food,or

Robotics?

KPIs,

e.g.,

revenue,marketshares,prices,andvolume?

Features:Compare

countries®ions,

change

currencies,

selectvisualizations,

and/or

customize

downloads?

Usecases:

sales

planning,

investment

decision

support,resourceallocation,andportfolio

management10sectors190+geographicalentities1,000+markets400+reportsGotoMar

etInsightsFind

out

more

on:https://www.Goto

Market

Insightscom/outlook/2MARKET

INSIGHTSMarket

Insights

–

market

data,forecasts,

and

qualitative

insightsThe

SpectacleLenses

market

ispartofthe

Eyewearmarket.10sectors190+geographicalentities1,000+markets400+reportsGotoEy

ewearmar

etFind

out

more

on:EyewearGoto

Eyewear

market3Table

of

ContentsOverviewAppendixSummary6789Product

OverviewAuthor2425MarketDefinitionKeyTakeawaysMarketScopesMarket

NumbersRevenueofthewholemarketRevenue11131619202122AverageRevenue

per

UserUsersOnline&Offline

SplitMobile/DesktopSplitPenetration

rate4CHAPTER

1OverviewThe

Spectacle

Lenses

eCommerce

market

is

a

fast

growing

marketOverview:

SummarySummaryTheSpectacle

Lenses

eCommerce

market

iswitnessing

significantglobal

growth,driven

bycustomer

preferences

forconvenience

andabroad

rangeof

optionsavailableonline.

Consumers

are

increasingly

turningtoeCommerce

platformstopurchasevarious

typesoflenses,

including

singlevision,

bifocal,andprogressivelenses,

dueto

theease

of

comparing

prices

andreading

reviews.

Anotabletrendinthemarket

is

therising

demandfor

prescription

lenses,

as

vision

issueslikemyopia

andpresbyopia

become

more

prevalent.

Additionally,theadoption

ofadvanced

lenstechnologies,

suchashigh-index,

photochromic,

and

bluelight-blocking

lenses,

is

increasing.

These

technologies

offerenhanced

visualclarity,UVprotection,

andreduced

digitaleye

strain,boosting

theirpopularity

amongconsumers.onlinepurchases.

Emerging

markets,

suchasIndiaand

China,show

immensegrowth

potential

duetorising

smartphone

adoptionandimproving

internetconnectivity.

Theexpanding

middleclass

and

shiftingconsumer

preferencestoward

onlineshopping

areexpected

todrivemarket

growth

inthese

areas.Macroeconomic

factors,includingrisingdisposable

incomes,

anagingpopulation,andincreased

healthcare

spending,alsocontribute

to

themarket's

expansion.Overall,

theglobal

Spectacle

Lenses

eCommerce

market

isthriving,propelled

byevolving

customer

preferences,

technological

advancements,

andfavorableeconomic

conditions.Themarket's

growth

isalsoinfluenced

byregional

factors.

Indeveloped

countriesliketheUnitedStatesand

Europe,

theSpectacle

Lenses

eCommerce

market

iswell-established,

supported

byreliable

logistics

and

highinternet

penetration.Insurancecoverage

forprescription

lenses

insome

regions

furtherincentivizes6Sources:Market

Insights

2024Spectacle

Lenses

is

an

important

part

of

the

Eyewear

eCommerce

marketOverview:

Market

DefinitionMarket

definitionTheSpectacle

Lenses

eCommerce

market

refers

tothe

onlinesales

ofprescription

andnon-prescription

spectacle

lenses.

Spectacle

lenses

are

usedtocorrect

vision

impairments

andimprove

clarity

forindividuals.This

marketspecifically

focuses

ontheonlineretailingof

spectacle

lenses,

excludinganysalesmadethrough

brick-and-mortar

stores.

Onlineretailers

inthismarket

offer

awide

rangeof

lenstypes,includingsingle

vision,multifocal,and

progressivelenses,

aswell

asvarious

lensmaterials

and

coatings.

Customers

canpurchasethese

lenses

directly

througheCommerce

platforms,

selecting

the

desiredprescription

andlensoptions.Additionalinformation:Spectacle

Lenses

eCommerce

comprises

revenues,

users,

average

revenue

peruser,

and

penetration

rates.

Revenues

are

derived

fromannualfilings,nationalstatisticaloffices,

Google-

and

Alibabatrends,and

industryknowledge.

SalesChannelsshow

online

and

offlinerevenue

shares,

aswell

asdesktop

andmobilesales

distribution.Revenues

are

includingVAT.

Themarket

only

displaysB2Crevenues

andusers

forthe

above-mentioned

markets,

hence

C2C,B2B,

andreCommerce

arenot

included.Additionaldefinitionscanbe

foundon

eachrespective

market

page.Key

players

inthe

market

arecompanies,

suchasEssilorLuxottica,

ZEISS,andCooperVision.7Sources:Market

Insights

2024Spectacle

Lenses

accounted

for

55.4%

of

the

Eyewear

eCommerce

marketrevenue

in

2024Overview:

Key

TakeawaysKeyTakeaways?Revenue

intheSpectacle

Lenses

Market

isprojected

to

reach

US$16.64bn

in2024.?Revenue

isexpected

to

show

anannualgrowth

rate

(CAGR2024-2029)

of

7.45%,

resulting

inaprojected

market

volume

ofUS$23.83bn

by2029.?IntheSpectacle

Lenses

Market,

thenumberof

usersis

expected

toamountto605.4m

users

by2029.?User

penetration

will

be6.9%

in2024

andisexpected

to

hit8.3%

by2029.?Theaverage

revenue

peruser

(ARPU)isexpected

toamounttoUS$38.28.8Sources:Market

Insights

2024Market

scope

parameters

and

considerationsOverview:

inscope

/outof

scopeInscopeOutof

scopeThismarket

includes:Thismarket

excludes:?Spectacle

lenses,

includingavariety

from

Warby

Parker,

arepopularonlinepurchases?Offlinerevenues,

suchassalesinphysical

eyewear

stores9Sources:Market

Insights

2024CHAPTER

2Market

NumbersSpectacle

Lenses

eCommerce

revenues

are

estimated

to

increase

at

a

CAGR(1)of

10.5%

from2017

to

2029Market

Size:

GlobalRevenue

forecast

inbillionUS$23.8322.9121.6820.16+10.5%(1)18.4616.6415.0214.4314.2411.5220209.038.097.1620172018201920212022202320242025202620272028202911

Notes:Sources:(1)

CAGR:

Compound

Annual

GrowthRateMarket

Insights

2024With

revenue

of

US$

9.1

billion,

the

Americas

is

the

biggestmarket

amongselected

regions

in

2024Market

Size:

Regional

Comparison

(1/2)Revenue

forecast

inbillionUS$+7.1%(1)12.799.08+8.8%(1)6.40+6.5%(1)4.204.092.98+4.8%(1)+9.6%(1)0.190.240.190.302024202920242029202420292024202920242029EuropeAfricaAmericasAsiaAustralia&Oceania12

Notes:Sources:(1)

CAGR:

Compound

Annual

GrowthRateMarket

Insights

2024With

revenue

of

US$

8.1

billion,

the

United

States

is

the

biggest

market

amongselected

countries

in

2024Market

Size:

Regional

Comparison

(2/2)Revenue

forecast

inbillionUS$+7.0%(1)11.378.12+7.6%(1)+9.0%(1)+7.2%(1)+8.1%(1)1.831.271.231.120.990.800.790.672024202920242029202420292024202920242029ChinaUnitedStatesUnitedKingdomGermanyJapan13

Notes:Sources:(1)

CAGR:

Compound

Annual

GrowthRateMarket

Insights

2024Spectacle

Lenses

eCommerce

average

revenue

per

users

are

estimated

todecrease

from

2017

to

2029Market

Size:

GlobalAveragerevenue

peruserforecast

inUS$5045.0543.674540353025201510541.0539.8339.7139.6839.3939.4339.3738.9238.2837.5437.460201720182019202020212022202320242025202620272028202914Sources:Market

Insights

2024the

Americas

has

the

biggest

marketin

Spectacle

Lenses

eCommerceaveragerevenue

per

userin

2029Market

Size:

Regional

Comparison

(1/2)Averagerevenue

peruserforecast

inUS$140123.0887.35123.8792.52123.6196.18122.61121.0081.79117.3677.57112.7696.24112.7774.87120100806040200110.2579.51101.2490.0377.0075.0798.1382.3988.8977.7380.2974.8075.5580.9878.0382.0873.8169.4968.8769.3465.8663.5863.9661.9916.4916.3819.6516.2919.4515.7619.0217.3917.8516.8515.1112.7210.1610.3511.4110.5110.0712.1610.5911.2610.5710.7110.2210.469.259.6720172018201920202021Africa202220232024Europe20252026202720282029AsiaAustralia&OceaniaAmericas15Sources:Market

Insights

2024With

average

revenue

per

user

of

US$358.3,

the

United

States

is

the

biggestmarket

among

selected

countries

in

2024Market

Size:

Regional

Comparison

(2/2)Averagerevenue

peruserforecast

inUS$430.8245040035030025020015010050424.00413.81399.39380.33358.26334.09312.89108.81299.5295.40297.09128.56223.09117.49175.88116.31139.11111.55170.53110.59137.52108.10125.75133.16102.89116.7790.29104.12109.1896.5499.5191.0991.38117.28107.7289.9891.7290.3191.6896.5586.178.1992.7186.59108.93104.967.04202794.317.232025102.709.6893.7810.2082.256.6185.666.90111.006.899.9611.11201810.2020197.136.962028020172020China202120222023202420262029United

KingdomJapanGermanyUnitedStates16Sources:Market

Insights

2024Spectacle

Lenses

eCommerce

users

are

estimated

to

increase

from2017

to2029Market

Size:

GlobalUsersforecast

inmillion700605.38577.28600545.83511.32474.24500434.74400.94400361.58320.31280.66300240.602019203.132018200

163.9810002017202020212022202320242025202620272028202917Sources:Market

Insights

2024Asia

has

the

biggest

number

of

Spectacle

Lenses

eCommerce

users

in

2029Market

Size:

Regional

Comparison

(1/2)Usersforecast

inmillion450406.54386.4240035030025020015010050363.80338.9189.13312.1383.29283.4077.33260.1571.1999.7131.22233.4363.59120.2239.90204.3256.8694.63176.1350.78104.3599.7263.50147.1345.1861.5322.4665.2654.2016.892.9248.9051.7759.3434.8556.9418.793.1026.8945.5738.4542.1113.1115.0720.683.2624.083.5611.202.3525.533.696.351.804.731.437.822.029.472.173.412.752.55020172018201920202021Australia&Oceania2022202320242025Americas2026Asia202720282029AfricaEurope18Sources:Market

Insights

2024With

183.6

million

users

million,

China

is

the

biggest

market

among

selectedcountries

in

2024Market

Size:

Regional

Comparison

(2/2)Usersforecast

inmillion300265.81251.88236.5225.2325020015010050219.8924.52202.2623.70183.6322.68168.6321.3966.717.51151.2319.5595.6215.8779.7214.56132.0118.36113.9926.3925.8510.799.906.9811.0610.136.469.058.3310.178.668.045.6410.509.636.8017.08

7.566.229.819.006.387.026.294.679.398.608.149.335.854.326.925.015.764.017.605.337.145.906.126.6002017201820192020Germany202120222023202420252026China202720282029JapanUnitedKingdomUnitedStates19Sources:Market

Insights

2024Inthe

Spectacle

Lenses

eCommerce

market,

online

revenue

share

reached27.0%

in

2024FurtherMarket

AnalysisShare

ofoffline

andonlinerevenue

worldwide

in%68.00%68.00%67.00%71.00%70.00%73.00%74.00%74.00%73.00%75.00%83.00%85.00%87.00%32.00%202732.00%202833.00%202929.00%202530.00%202627.00%202126.00%202226.00%202327.00%202425.00%202017.00%201915.00%201813.00%2017OfflineRevenue

ShareOnlineRevenue

Share20Sources:Market

Insights

2024Inthe

Spectacle

Lenses

eCommerce

market,

mobile

revenue

share

reached53.0%

in

2024FurtherMarket

AnalysisShare

ofdesktopandmobile

revenue

worldwide

in%100.00%66.00%100.00%63.00%100.00%100.00%100.00%55.00%100.00%52.00%100.00%49.00%100.00%47.00%100.00%45.00%100.00%43.00%100.00%41.00%100.00%39.00%59.00%58.00%61.00%202859.00%202757.00%202655.00%202553.00%202451.00%202348.00%202245.00%202141.00%201942.00%202037.00%201834.00%2017Desktop

Revenue

ShareMobile

Revenue

Share21Sources:Market

Insights

2024Penetration

rate

for

Spectacle

Lenses

eCommerce

is

especial

high

in

China

butalso

in

the

United

KingdomPenetration

Rate:

Worldwide

ComparisonSpectacle

Lenses

penetration

rate

percountryin2024

in%1.2.3.4.5.China15.3115.2114.7713.0012.81UnitedKingdomNorwayNetherlandsBrazillowhigh

nodata22Sources:Market

Insights

2023CHAPTER

3AppendixMARKET

INSIGHTSMarket

Insights

–

market

data,forecasts,

and

qualitative

insightsGainabetterunderstandingofmarketsacross190+

geographicalentities

–

onaglobal,regional,country,

and/orstatelevel.Access

ourdatavia

web

interface,

download(XLS,

PDF,PPT),

orreports.Benefitfromour

48-hour

customerservice

guarantee.?

10

sectors:

advertising&media,consumers,countries,digital

sector,finance,health,

industrialsector,mobility,andtechnology?

1,000+

markets,

e.g.,

FinTech,Food,or

Robotics?

KPIs,

e.g.,

revenue,marketshares,prices,andvolume?

Features:Compare

countries®ions,

change

currencies,

selectvisualizations,

and/or

customize

downloads?

Usecases:

sales

planning,

investment

decision

support,resourceallocation,andportfolio

management10sectors190+geographicalentities1,000+markets400+reportsGotoMar

etInsightsFind

out

more

on:https://www.Goto

Market

Insightscom/outlook/24AuthorsSebastian

LindlahrSofia

ZavialovaMatt

MillerColm

DugganTeam

Lead

Market

InsightsSeniorAnalystAnalystAnalysts