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1、.1Business English Writing.2Goodwill EffectsConversational style language is simple, warm and natural.2. You viewpoint/ attitudee.g. We will be pleased to deliver your order by the 10th.Practice:i. We can permit you to attend classes when you are free.ii. We have received your letter of June1.33. Po
2、sitive languagee.g. Unfortunately, your order cannot be sent until next week. Fortunately, your order can be sent next week.Practice:1. To avoid the loss of your credit rating, please remit payment within ten days.2. Your misunderstanding of our June 1 letter caused this mistake.3. You cannot visit
3、the office except on Sunday.4. Our stone-skin material wont do the job unless it is reinforced.flv.4.5Functions 1. to inform 2. to persuade 3. to entertain.6.7.8.9.10.11.12.13.14CHAPTER 7 Requests & Inquiries.15STEPS: 1.Start with purpose (questions or narration)2.Give details: specific informat
4、ion (self introduction, enquiries) -Attract by possible prospects: current situation (optional)3.End with goodwill/ expectation.16 Explaining briefly the circumstance of writing Stating how you came to know about the company Providing some brief information about you or your firmFIRST PART.17Introdu
5、cing who we are We are a/an importer/ manufacturer / wholesalerof (commodity) and we are interested in having some information from you company. We are regular customer of yours and are now in the market for (commodity).18I am very eager to enter the Graduate School of your University next fall as a
6、 Ph. D. candidate in physics. May I have the general outline for the qualification examination?我非常希望能在明年秋天成為貴校物理系的博士候選者。望能告知考試大綱。我想知道關(guān)于黃山的旅游信息。I am writing to inquire about the travel to Mount Huang.19請告知貴公司的業(yè)務(wù)范圍?Would you tell me the main items you export?Could I have some information about your sc
7、ope of business?可以告知你方出口業(yè)務(wù)嗎?What is your regular practice about terms of payment?一般情況下你方采用的付款方式?We are interested in buying large quantities of screws in all sizes.本公司有意大量購買各型號螺釘。.20Making requests.21我們想坐火車去那里,住宿在有獨(dú)立衛(wèi)浴的雙人間。請告知這次旅行是多少天,花費(fèi)和日程安排? We would like to go by train and to live in a double roo
8、m with private bathroom. 1.Would you please tell me how many days the travel takes?2How much will it cost?3.What is the scheduling?.22 I would appreciate it very much if you would send me a graduate catalogue of your university, and also a set of application forms for admissions. 如果你能提供貴校的研究生目錄和入學(xué)申請
9、表將不勝感激。We would be obliged if you would give us a quotation per kilogram CFR Liverpool, England. It would also be appreciated if you could forward samples and your price-list to us.欲知每公斤運(yùn)抵英國利物浦的成本加運(yùn)費(fèi)價(jià)格,如能告知, 不勝感激。如同能惠寄樣本和價(jià)格表,將感激不盡。.23THIRD PART 從目前情況看,合作前景廣闊,投資面臨著十分有利的機(jī)遇。From what we have achieved,
10、we can see the broad prospects for cooperation and the very favorable investment opportunities.我們相信我們將和主要的制造商有很好的合作-比如索尼和松下。What we believe is that there will be a good relationship with major manufacturers -like Sony and Panasonic.24We used to purchase these products from other sources. We may now
11、prefer to buy from your company because we understand that you are able to supply larger quantities at more attractive prices. In addition, we have confidence in the quality of your products.本公司一直以來從其他公司購買此類貨物,現(xiàn)知貴公司貨物質(zhì)優(yōu)價(jià)廉,故欲大量進(jìn)購。to give the best price with the superior quality of the goods in large
12、quantities.25FOURTH PARTThank you for your kind assistance.盼復(fù)We look forward to hearing from you.Please make us an offer within this month since we have made an inquiry for your products.我們已對你們的產(chǎn)品進(jìn)行詢價(jià),請?jiān)诒驹聝?nèi)給予報(bào)盤 。謝謝你的幫助。.26Chapter 4 Reply- layout1. Express thanks for making the enquiry and state clea
13、rly whether the commodity or services asked for is available or not. 2. Supply all the information inquired. 3. Provide additional information: draw attention to items you think may interest the reader in his line of business. 4. Encourage further contact like placing an order. .27Practice: 感謝你感謝你11
14、月月20 的來信詢問有關(guān)棉織床單的情況。的來信詢問有關(guān)棉織床單的情況。對你方的詢問,請查看附件中的價(jià)格表對你方的詢問,請查看附件中的價(jià)格表。我方很高興收到你我方很高興收到你10月月1號的傳真并得知對我方產(chǎn)品感號的傳真并得知對我方產(chǎn)品感興趣?,F(xiàn)提供我方的產(chǎn)品目錄以及詳細(xì)的折扣范圍興趣?,F(xiàn)提供我方的產(chǎn)品目錄以及詳細(xì)的折扣范圍。e.g. Thank you for your letter dated 20 Nov., asking for information about cotton bed sheets. Please find enclosed price-list inclusive of
15、 the details you asked for.e.g. we are pleased to receive your fax letter of 1 Oct. and to know of your interest in our products. We are now sending you our catalogue and giving details about the range of discount available.28Part 2.29Practice: 衣服有四個(gè)型號和提供三個(gè)顏色:粉,藍(lán)和玫紅。衣服有四個(gè)型號和提供三個(gè)顏色:粉,藍(lán)和玫紅。e.g. Clothi
16、ng are designed in four sizes and supplied in three colors: pink, blue and rosy. 報(bào)價(jià)包含包裝和運(yùn)費(fèi)。我們將提供特別折扣:報(bào)價(jià)包含包裝和運(yùn)費(fèi)。我們將提供特別折扣: 購買購買超過超過1萬美元打九折;超過萬美元打九折;超過3萬打萬打8折;超過折;超過5萬打萬打7.5折。折。e.g. The prices quoted include packing and freight. We will offer special discounts on the following basis: 10% discount for
17、purchases exceeding $ 10,000 20% discount for purchases exceeding $ 30,000 25% discount for purchases exceeding $ 50,000.30Part 3 .31Practice:請你注意我們的其他商品請你注意我們的其他商品, 比如地毯和窗簾。具體信比如地毯和窗簾。具體信息息 也請?jiān)谀夸浿胁檎?。也請?jiān)谀夸浿胁檎?。Wed like to have your attention to our other products, such as carpets and curtains, detail
18、s of which will be found also in the catalogue. 在在12頁你將找到適于歐洲市場的新設(shè)計(jì),頁你將找到適于歐洲市場的新設(shè)計(jì), 我們強(qiáng)烈我們強(qiáng)烈推薦,因?yàn)樗麄兊馁|(zhì)量和價(jià)格都是獨(dú)一無二的。推薦,因?yàn)樗麄兊馁|(zhì)量和價(jià)格都是獨(dú)一無二的。On page 12 you will see some new designs for European market. We strongly recommend them because they are of top-quality and exceptional price.32Part 2 Explain the reason, suggest alternatives or promise later contactunavailable commodities
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