同濟大學(xué)課件精選《公共英語》商務(wù)英語課件1

1、BMW WorldFive Things We Want To Do Before We Die:Pass Miss Mas courseGraduate from Tongji with masters degreeGet a Job paying at least $200,000 AnnuallyGet RICH And Last but not least OWN A BMW WHY? Sporty Comfort Classy EleganceQuestion:Give the money, how many of you would buy a BMW over a Mercede

2、s-Benz or Volkswagen?We are so sure that. We Guarantee At Least 2People in the class will decide to buy a BMW after our presentation.Bavarian Motor WorksPresented by:Group 1BMWLogoBrief HistoryMajor ProductsFuture Trends and GoalsLogoBRIEF HISTORYBrief HistoryFounded in 1916First Motorcycle R32 in19

3、23First car-Dixi3/15 1929Brief HistoryAfter World War II in 1945,BMWs factories destroyedEarly 1950,Financial NightmareIn 1959, First Major SuccessHistory continue.1975- BMW NA United States Importer1992BMWs first plant in USA Spartanburg, South CarolinaHistory continue.1994Rover Group joins the BMW

4、 group1998BMW brought Roll RoyceMAJOR PRODUCTS3_SeriesMost AffordableCompactPrice Range from $21,000 and UpMonthly Payment of $5005_SeriesFamily-OrientedSpaciousStart with $40,0007-SeriesJames Bonds ImageBullet Proof?Turn-heads8-SeriesThe Sporty-UtilityLuxury + SportyZ3ConvertibleSportyMotorcyclesR1

5、200CK-SeriesF-SeriesCruiser WorldBMW C1BMW known for itsHorse powerSporty ImageLuxury BUT Did You Know about its emphasis onSAFETY?Safety IssueAnti-lock BrakingAll-Season Traction ControlSide Impact AirbagHead CushionFuture Trends & GoalsCustomer-OrientedAsian Market China India Recap What does BMW stands for? Safety, Luxury, Sporty,