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1、PAGE PAGE 5單詞背完=110分單詞多久能背完?1個月!只要你背的是活單詞(在語境中學(xué)會的單詞)只要你相信語境的力量!hotel招待所記憶大家有沒有遇到過這種情況:1、這個單詞我背過,到考場上卻忘了2、這個單詞“很眼熟”,但是不知道意思原因:你并沒有把單詞背成“活單詞”!對策:從現(xiàn)在開始,積累活單詞見一個,查一個,抄一個,背一個!【如何通過文章學(xué)單詞】基礎(chǔ)知識:括號法(一種利用介短/從句/非謂語來讀懂句子的方法!)Step1:先把題目做完(做題的過程只是對這篇文章的預(yù)習(xí))Step2:畫括號,查生詞,標(biāo)段落主題。 (句) (詞) (段)Step3:反復(fù)讀句子,在語境中記住的單詞也要靠語境

2、來復(fù)習(xí)!Step4:把整片文章逐括號抄一遍!Passage 3advertise 做廣告refer to 指的是public公眾的announcement宣言product產(chǎn)品service服務(wù)attention注意力,立正throughout 貫穿effective有效的throughout貫穿effective有效的promote推進(jìn)trade 貿(mào)易(吹的)goods 商品merchant商人cry大喊message消息print印刷invent發(fā)明page頁eitheror要么要么hang-hung-hung懸掛material材料purpose目的spread擴(kuò)散design設(shè)計tex

3、t文本text massage文本信息(短信)method方法repeat重復(fù)repetition重復(fù)firm公司organize組織eye-catching吸引眼球的pattern模式expression表達(dá) devote to致力于agency代理商belief信念The word advertising refers (to any kind) (of public announcement) (that brings products and services) (to the attention) (of people). (Throughout history), advertis

4、ing has been an effective way (to promote the trading and selling) (of goods). (In the middle ages), merchants employed town criers (to read public messages aloud) (to promote their goods). (When printing was invented) (in the fifteenth century), pages (of advertisements) (ads) could be printed easi

5、ly and were either hung (in public places) or put (in books). 廣告的發(fā)展(By the end) (of the seventeenth century), (when newspaper were beginning) (to be read) (by more people), printed materials became an important way (to promote products and services). The London Gazette was the first newspaper (to se

6、t aside a place) (just for advertising). This was so successful that (by the end) (of the century) several companies started business (for the purpose) (of making newspaper ads) (for merchants). 17世紀(jì)的發(fā)展:報紙廣告(Advertising spread quickly) (throughout the eighteenth century). Ad writers were starting (t

7、o pay more attention) (to the design) (of the ad text). Everything, (from clothes to drinks), was promoted (with clever methods) (such as repetition) (of the firms name or product), words organized in eye-catching patterns, the use (of pretty pictures and expressions) (easy to remember). 18世紀(jì)的發(fā)展:廣告設(shè)

8、計(Near the end) (of the nineteenth century), companies (that were devoted) (to the production) (of ads) came to be known (as advertising agencies)”. The agencies developed new ways (to get people) (to think of themselves) (as members of a group). (Throughout the twentieth century) advertising agenci

9、es promoted consumerism (消費(fèi)主義) (as way of life), (spreading the belief) (that people could be happy) (only if they bought the right products). 19世紀(jì)20世紀(jì)的發(fā)展:運(yùn)用心理學(xué)60.What was advertising like in the middle ages?A. Merchants were employed to promote products.B. Ad messages were shouted out in public pla

10、ces.C. Product information was included in books.D. Ad signs were put up in towns.61. What does the word This in Paragraph 2 refer to?A. Advertising in newspapers.B. Including pictures in ads.C. Selling goods in markets.D. Working with ad agencies.62.The 18th century advertising was special in its _

11、.A. growing spending B. printing materialsC. advertising companies D. attractive designs63.Which of the following might be the best title for the text?A. The Story of AdvertisingB. The Value of Advertising DesignsC. The Role of Newspaper AdvertisingD. The Development of Printing for AdvertisingPassa

12、ge 4imagine想象office辦公室a couple of幾個unusual與眾不同unrealistic 不合實(shí)際的high-speed railway system高速鐵路系統(tǒng)connect連接eventually最終negotiate 談判extend延長network網(wǎng)絡(luò)up to多達(dá)propose提議project項(xiàng)目,計劃via通過,經(jīng)由zip拉鏈standard標(biāo)準(zhǔn)bullet子彈頭average平均的technical 技術(shù)的technology技術(shù)challenge 挑戰(zhàn)challenging有挑戰(zhàn)性的overcome克服issue問題settle解決maintena

13、nce維護(hù)track鐵軌detail細(xì)節(jié)key關(guān)鍵的dome穹頂,蒼穹domestic國內(nèi)的expand拓展expansion拓展natural resources自然資源rather than= instead of而不是capital資本,首都investment投資stream溪流sustain維持definitely確定一定以及肯定tourism旅游mention提及foresee預(yù)測decade十年migrate遷徙immigrate移民region地區(qū)set up建立financial金融的Imagine, one day, (getting out of bed) (in Bei

14、jing) and (being) (at your office) (in Shanghai) (in only a couple of hours), and then, (after a full day of work), (going back home) (to Beijing) and (having dinner there). 想象雙城生活Sounds unusual, doesnt it? But its not that unrealistic, (with the development) (of Chinas high-speed railway system). A

15、nd thats not all. China has an even greater high-speed railway plan(to connect the country) (with Southeast Asia), and eventually Eastern Europe. 中國高鐵China is negotiating (to extend its own high-speed railway network) (to up to 17 countries) (in 10 to 15 years), (eventually reaching London and Singa

16、pore). 發(fā)展計劃 China has proposed three such projects. The first would possibly connect Kunming (with Singapore) (via Vietnam and Malaysia). Another could start (in Urumqi) and go (through Kazakhstan and Uzbekistan), and possibly (to Germany). The third would start (in the northeast) and go north (thro

17、ugh Russia) and then (into Western Europe). 三個計劃(If Chinas plan) (for the high-speed railway) goes forward, people could zip over (from London) (to Beijing) (in under two days). 高鐵好處The new system would still follow Chinas high-speed railway standard. And the trains would be able (to go 346 kilomete

18、rs an hour), almost (as fast as some airplanes).高鐵快Chinas bullet train (高速客車), the one (connecting Wuhan) (to Guangzhou), already has the worlds fastest average speed. It covers 1,069 kilometers (in about three hours). 高鐵快Of course, there are some technical challenges (to overcome). There are so man

19、y issues (that need to be settled), such as safety, rail gauge (軌距), maintenance (of railway tracks). So, its important (to pay attention) (to every detail). 有挑戰(zhàn)But the key issue is really money. China is already spending hundreds of billions of yuan (on domestic railway expansion). 錢China prefers (

20、that the other countries pay) (in natural resources) rather than (with capital investment). Resources (from those countries) could stream (into China) (to sustain development)高鐵換資源Itll be a win-win project. (For other countries), the railway network will definitely create more opportunities (for bus

21、iness, tourism and so on), (not to mention the better communication) (among those countries). 雙贏-對外國的好處(For China), such a project would not only connect it (with the rest) (of Asia) and bring some much-needed resources, but would also help develop Chinas far west. We foresee that (in the coming dec

22、ades), millions of people will migrate (to the western regions), (where the land is empty and resources unused). (With high-speed trains), people will set up factories and business centers (in the west) (once and for all). And theyll trade (with Central Asian and Eastern European countries).對中國的好處67.Chinas new high-speed railway plan will be a win-win project because_.A. China will get much-needed resources and develop its western regionsB. China and the countries involved will benefit from the project in vario

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