綠色農(nóng)業(yè)項(xiàng)目

1、社區(qū)支持農(nóng)業(yè)在中國CSA in China 綠色農(nóng)副產(chǎn)品營銷平臺綠色食品個性營銷背 景Background1、食品不安全問題food safty problemes三聚氰胺事件Melaminebaby milk瘦肉精事件lean meat powder 食品添加劑food additives 背后本質(zhì)是快速工業(yè)化和城市化Fast Industrialization and Urbanlization現(xiàn)代化大城市推進(jìn)中產(chǎn)階級去城市化 over modernized city with slum push mid class de-urbanizationThe growth of Chinas

2、middle class is driving an expansion of interest in green and sustainable food, food that is perceived to be healthy, safe, and environmentally friendly. 2008年社科院報(bào)告23%中產(chǎn)階級。水泥的森林，柏油的沙漠，與大資本擴(kuò)張同步進(jìn)行；貧富差別嚴(yán)峻capital cement jungle 中國6千年的灌溉農(nóng)業(yè)文明歷史6000 Yrs Irrigation Agricultural History in China Every househo

3、ld has no more than half an acre.左圖釋：14世紀(jì)繪制的轆轤汲水灌溉圖（引自元王禎農(nóng)書）用轆轤可以取用較深的地下水灌溉。由于井水水溫較低，不適于作物生長，因此還要經(jīng)過蓄水池的晾曬以提高水溫后，才由渠道進(jìn)入農(nóng)田。 灌溉農(nóng)業(yè)文明的典范：公元前256年蜀郡守李冰主持修建了都江堰Dujiangyan system built up in 256 BC, Irrigated 1000 hr now2010年第一次全國污染源普查公報(bào)農(nóng)業(yè)污染占全國面緣污染的接近一半Agricultural pollution contributed almost half of the to

4、tal pollution in China添加劑和化肥的過量使用導(dǎo)致食品中有毒重金屬含量超標(biāo)，例如汞、 鉛、鎘、鉻等；當(dāng)人們食用含鎘的稻米和飲用含鎘水時引起慢性鎘中毒。臨床癥狀表現(xiàn)為骨質(zhì)疏松、全身疼痛、四肢彎曲。生化指標(biāo)表現(xiàn)為尿中低分子蛋白增多、尿糖改變。鉛污染易導(dǎo)致婦女受孕異,常導(dǎo)致死胎、畸形兒和智力低下Excessive use of additives and chemical fertilizer has caused the exceeding standard of toxic heavy metal in food, for example mercury, lead, cad

5、mium, chromium, etc.; When people eat rice containing cadmium and drink water containing cadmium it can cause chronic cadmium poisoning. The clinic demonstration is osteoporosis, general pain, and limb bending. The biochemical indexes showed an increase of low molecular protein in urine and urine su

6、gar changes. Lead pollution can easily induce women abnormal pregnant, often causing dead birth, deformity fetus and fetus of mental retardation 6生態(tài)農(nóng)業(yè)與環(huán)保農(nóng)業(yè)Eco-agriculture and environment protection agriculture購銷合作社與互助金融Supply and marketing cooperative and mutual-aid finance老年、婦女協(xié)會 The Aged and Women

7、 Association截止到目前，中國人民大學(xué)鄉(xiāng)村建設(shè)中心參與建設(shè)的市縣級的鄉(xiāng)村建設(shè)試驗(yàn)區(qū)就經(jīng)達(dá)到10多個，涉及到近50個村。Up to now, the Rural Construction Center of the Renmin University of China has participated in the construction of county-level rural construction experiment zones. The number of the zones has exceeded 10, involving nearly 50 villages社區(qū)

8、大學(xué)與農(nóng)民培訓(xùn)Community university and farmer training中國人民大學(xué)鄉(xiāng)村建設(shè)中心試驗(yàn)區(qū) Experiment zone of the Rural Construction Center of the Renmin University of China早期試驗(yàn)集中在草根三農(nóng)領(lǐng)域，當(dāng)期試驗(yàn)注重市民農(nóng)業(yè) Early experiments had centered in grass root three agriculture domain, focus on citizen agriculture 2008年農(nóng)場建設(shè)階段項(xiàng)目選點(diǎn) 水和土壤經(jīng)檢測無污染農(nóng)園規(guī)劃

9、 符合農(nóng)業(yè)生態(tài)系統(tǒng)多樣性需求；滿足農(nóng)業(yè)生產(chǎn)和景觀需求農(nóng)園建設(shè) 符合生態(tài)農(nóng)業(yè)理念15 hectares 7hectares are growing vegetables替代食物體系一是空間替代，透過農(nóng)民市場、農(nóng)場直銷、電話、郵購和網(wǎng)購等形式以減少中間環(huán)節(jié)、縮短產(chǎn)消之間的距離；二是社會替代，空間距離拉近后，產(chǎn)銷雙方互動次數(shù)增加，信息交流更頻繁，易于建立人際互動和信任關(guān)系；三是經(jīng)濟(jì)替代，不同于全球食物供應(yīng)系統(tǒng)的產(chǎn)品同質(zhì)性和經(jīng)濟(jì)目標(biāo)單一性，強(qiáng)調(diào)食物的本地化、農(nóng)業(yè)的可持續(xù)、社區(qū)發(fā)展等多重目標(biāo)。第一，社區(qū)支持農(nóng)業(yè)：勞動份額（將都市農(nóng)業(yè)和市民農(nóng)業(yè)結(jié)合）配送份額成都郫縣安龍村7戶農(nóng)民與200戶市民的CSA7

10、small farmers with 200 members,working seperately but deliver together中產(chǎn)階級下鄉(xiāng)：Middle Class people are going back to the villageNGO發(fā)起：重慶合初人農(nóng)耕基地村莊為主體的CSA模式：河南蘭考南馬莊Coopertive in Lankao Village ,Henan Province 餐廳支持農(nóng)業(yè) Restraunt supported Organic Agriculture杭州龍井草堂 （躬耕書院）柳州土生良品第二，農(nóng)夫市集Farmers Market北京、上海、南京、

11、廣州、成都。第三，消費(fèi)者合作社：buying clubmostly part of product come from farmers coop第四，共同購買小組CSA 的公平貿(mào)易關(guān)系Rebuilding trust:Social Capital十原則：合作、本地、團(tuán)結(jié)、互助、生態(tài)、多樣化、有計(jì)劃生產(chǎn)、不斷學(xué)習(xí)、民主管理、穩(wěn)定發(fā)展推動社區(qū)農(nóng)耕、推動校園農(nóng)耕、推動消費(fèi)者合作、推動全國CSA網(wǎng)絡(luò)建設(shè)Urban 、 Community and School Garden農(nóng)業(yè)多功能：食品保障、環(huán)境保護(hù)、教育、休閑、就業(yè)全國社區(qū)支持農(nóng)業(yè)大會幼兒環(huán)境教育、健康餐桌計(jì)劃Most of the working

12、 members are for their small kids.中國社區(qū)支持農(nóng)業(yè)發(fā)展的問題CSA Situation1、缺乏社會廣泛參與，特別是世界發(fā)展有機(jī)農(nóng)業(yè)的“社會運(yùn)動”形態(tài)；Social movement2、社會整體信任缺失，城鄉(xiāng)流動性太大，信任建立困難，有機(jī)認(rèn)證良莠不齊；需要重新建立信任體系，例如，參與式認(rèn)證系統(tǒng)Loss of trust3、缺乏對食物價值重要性的認(rèn)證，原有食物價格定價不合理，使得有機(jī)食品價格對比太大；更重要的是，無論哪一種食物體系都需要公平的貿(mào)易鏈條。fairness新的價值觀和生活方式New value and lifestyle現(xiàn)代食物系統(tǒng)：多吃、多肉、少勞動Eat more,more meat,less labour新的生活方式：1、