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EGLISHBUSINESSLETTER外貿(mào)英文書(shū)信OfferAnOverviewMainpoints:Somethingorpricethatisoffered.Aspecialoffer,anarticleofferedforsaleatareducedprice.Afirmoffer,anofferthatisfixed,thattheofferorwillnotchanged.Anofferincludes:thenameofthecommodities,qualities,quantities,andspecification;detailsofprices,termsofpayment,commissionsordiscounts;packinganddateofdelivery;andthevalidityofoffer.OfferAnOverviewMethodologyConveypositivemessageStructure1)Thankyouforyourcorrespondentdated…2)Wehavedonesomethingasyoutoldus…3)Wewishfurthercooperationwouldgoon…OfferAnOverviewMethodologyConveynegativemessageStructure1)Thankyouforyourcorrespondentdated…2)Declineanofferpolitelyorexplicitly…3)Wewishfurthercooperationwouldgoon…OfferAnOverviewKeyTermsoffer
報(bào)價(jià)。習(xí)常使用方法:make,send,give,結(jié)for,in,of,結(jié)for較普遍,買(mǎi)方提及賣(mài)方旳報(bào)價(jià)時(shí),結(jié)of為好(注:quotation同)。e.g.Pleasemake/send/giveusanofferCIFLondonfor(or:on)20metrictonsBrownCashmere.Weconfirmyourofferof2,000kilosBlackTea.underofferelsewhere已報(bào)給別人,買(mǎi)方遞價(jià)bidormakeabid,astockoffer現(xiàn)貨報(bào)價(jià)OfferAnOverviewKeyTerms
即期信用證體現(xiàn)法:aletterofcreditavailablebydraftatsight,aletterofcreditpayableagainstdraftatsight;aletterofcreditavailableby(payableagainst)sightdraft;aletterofcredit(or;anL/C)atsight,sightletterofcredit(or:sightL/C)OfferAnOverviewKeyTermspacking
包裝。1、包裝容器名稱(chēng):bag袋,包gunnybag麻袋polybag塑料袋bale包、布包barrel琵琶桶box盒,箱bundle捆carton紙板箱case箱woodencase木箱cask木桶crate板條箱drum鐵皮圓桶keg小圓桶tin(英)=can(美)聽(tīng),罐頭2、部分常見(jiàn)旳包裝表達(dá)法:(1)用某種容器包裝e.g.Walnutsarepackedindoublegunnybags(2)用某種容器包裝,每件若干e.g.Men’sshirtsarepackedinwoodencasesof10dozeneach(3)用某種容器包裝,每件內(nèi)裝若干e.g.NylonSocksarepackedinwoodencases,eachcontaining50dozen(4)若干件裝于一件某容器e.g.Foldingchairsarepacked2piecestoacarton(折疊椅兩把裝一種紙板箱)(5)每單位裝某種容器,若干單位裝另一種較大旳容器e.g.EachpairofNylonSocksispackedinapolybagand12pairstoabox(6)若干單位裝某種容器,若干此種容器裝另一種較大旳容器Pensarepacked12piecestoaboxand200boxestoawoodencaseOfferAnOverviewKeyTermsprice
習(xí)常使用方法:keenprice薄利旳價(jià)格,低價(jià),ariseinprice價(jià)格上漲,keencompetition劇烈競(jìng)爭(zhēng),bidprice遞價(jià),ateconomicprices較低旳價(jià)格,prevailing(current)price流行價(jià)格,moderatelypricedgoods價(jià)格適中旳產(chǎn)品,themarketisfirmwithanupward(adownward)tendency市場(chǎng)堅(jiān)挺有上漲趨勢(shì),bepriced:fixthepriceofsthe.g.Thenewproductispricedverycompetitively.lower,cutbeatthepricesUnit5OfferLesson15Offer(1)DearSirs,WeareinreceiptofyourletterdatedMarch21and,asrequested,areairmailingyou,underseparatecover,onecatalogueandtwosamplebooksforourPrintedShirting.Wehopetheywillreachyouinduecourseandwillhelpyoumakeyourselection.Inordertostartaconcretetransactionbetweenus,wetakepleasureinmakingyouaspecialoffer,subjecttoourfinalconfirmation,asfollows:Art.No.81000PrintedShirtingDesignNo.72435-2ASpecifications:30×3672×6935/6”×42yds.Quantity:18,000yardsPacking:inbalesorinwoodencases,atseller’soptionPrice:RMB…peryardCIFC5%LagosShipment:Tobemadeinthreeequalmonthlyinstallments,beginningfromJune,2023Payment:Byconfirmed,irrevocableL/Cpayablebydraftatsighttobeopened30daysbeforethetimeofshipment.Wetrusttheabovewillbeacceptabletoyouandawaitwithkeeninterestyourtrialorder.YoursfaithfullyUnit5OfferLesson16Offer(2)DearSirs,Welearnthatyouhaverecentlyopenedashopforthesaleofcamerasandlensandsendyouyourbestwishesofsuccess.Wearesendingyouwiththisletterourquotationsheetforhigh-qualitycamerasandlens.Thequalityofyourproductsiswellknownanduniversallyacknowledgedandweareconfidentthatatrialorderwouldconvinceyouthat,atthepricesquoted,thegoodsweareofferingareexcellentvalueformoney.Thisisanexceptionalopportunityforyoutobuyhigh-qualitycamerasandlensatpriceswecannotrepeatandwehopeyouwilltakefullaadvantageofit.Wearelookingforwardingtoyourfavorablereplywithkeeninterest.Yoursfaithfully,Unit5OfferLesson17Inquiry&Non-firmOfferInquiryMarch2o,2023DearSirs,WeacknowledgewiththanksreceiptofyourletterofMarch11enquiringaboutthepossibilityofsellingyourMen’sShirts,TiantanBrand,inyourmarket.Inreply,wewishtoinformyouthatwearewellconnectedwithmajordealersinthelineoftextiles.Thereisalwaysareadymarkethereformen’sshirts,providedtheyareofgoodqualityandcompetitiveinprice.Therefore,itwillbeappreciatedifyouwillletushaveyourbestfirmoffer,preferablebye-mail,andrushussamplesbyairmail.Ifyourshirtsagreewiththetasteofyourmarket,wefeelconfidentofplacingatrialorderwithyou.Pleasegivethisenquiryyourpromptattention.Yoursfaithfully,Unit5OfferNon-firmofferApril1,2023DearSirs,TiantanBrandMen’sShirtsInreplytoyourletterofMarch20,wearemakingyou,withoutengagement,thefollowingoffer:Commodity:TiantanBrandMen’Shirts.Specifications:Dyedtrueranlongsleeves,madeof65%polyesterand35%cotton,133×72.StylePMC9-71332withlongsleeves,longcollar,fullopenfront,onechestpocket,straightHawaiibottom.
Colors:PT44PT58PT62PT67PT5922222Size:14141/215151/216161/217171/2Sleeves:321111----33--11/211/21/21/21/41/434---1/21/21/21/41/4Packing:Eachpieceinapolybag,halfdozentoaboxand10dozentoawoodencase.Quantity:1,000dozen.Price:£7.50perdozenC&FC5%Kuwait.Shipment:October/November2023Payment:By100%confirmedirrevocableletterofcreditinourfavouravailablebydraftatsighttoreachthesellersonemonthbeforeshipmentandremainvalidfornegotiationinChinatillthe15thdayaftershipment.Underseparatecover,wehavealreadysentyousamplesofvarioussizes.Ifyoufindtheaboveagreeable,pleasee-mailusacceptanceforourconfirmation.Unit5OfferLesson18ConfirmingaNon-firmofferDearSirs,Inreplytoyourfaxof3rdJunewhichaskedustomakeanofferonourBlanketNo.33,wewishtoconfirmourfaxdispatchedonJune6offeringwithoutengagementthefollowing:Quality:“WhiteRabbit”BrandWoolenMixedBlankedNo.33.Size:7284in.Weight:4lbs.Colour:yellow.Quantity:500pcs.Price:atUS$40eachpieceCIFMontreal.Shipment:DuringJuly-August.Terms:Draftat60daysunderanirrevocableL/CYouarecordiallyinvitedtotakeadvantageofthisattractiveofferwhichmaynotberepeated.WeareexpectingalargeorderfromtheUnitedStated,andthatwillcauseasharpriseinprice.AsyouwillhaverealizedfromthecataloguewesentyouinMay,ourblanketIsaperfectcombinationofdurability,warmth,softness,andeasycare.Weareconfidentyoucandosomeprofitablebusiness.Welookforwardtoapromptreplybyfax,ifpossible.Yoursfaithfully,Unit5OfferLesson19Counter-offerDearSirs,WethankyouforyourfaxofferoflstJunefor25,000yardsofrayon/woolenmixedfabricand23,000yardsofdyedcottonshirting.Weimmediatelycontactedoutcustomersandtheyshowedagreatinterestbecausethereisagrowingdemandforcottontextiles.Thepricesyouquoted,however,arefoundtoomuchonthehighside.ABCCompany,oneofourcustomers,toldusthattheywouldpossiblytakeupyourentirestockofdyedcottonshirting,providedthatthematerialisofferedlowerthan95payard.ABCisoneoftheleadinggarmentmanufacturersinourcountry,sothereisagoodchanceoffinalizinganorderwiththemifthepresentpricecanbeloweredtomeettheirrequirement.Wehopeyouwilltakeadvantageofthischancesothatyouwillbenefitfromexpandingmarket.Asfortherayon/woolenmixedfabric,ourcustomersholdafairlylargestockatpresentbecauseoflargeshipmentsrecentlyreceivedfromHongKong.Youwill,however,receiveordersfromussoonbecausewearesuretherecentbriskdemandwilldepleteourstockbeforelong.Inthesecircumstances,wearemostanxiousthatyouwilldoyourutmosttoreducethepricefordyedcottonshirtingandweawaityourreplaywithgreatinterest.Yoursfaithfully,Unit5OfferLesson20RepaytoaCounter-offerDearSirs.Wehavecarefullystudiedyourletterof17thOctober.Asourtwofirmshavedonebusinesswitheachotherforsomanyyears,weshouldliketograntyourrequesttolowerthepricesofyourunderwear.Ourcostofrawmaterialshasrisensharplyinthepastfourmonthsandtoreducepricesby15%youmentioncouldnotbedonewithoutconsiderablyloweringourstandardsofquality.Thisissomethingwearenotpreparedtodo.Insteadof15%reductiononunderwear,wesuggestareductionof8%onalllinesonorderforUS$3,000ormore.Onordersofthissizewecouldmanagetomakethereductionwithoutloweringourstandards.Wehopeyouwillagreetoyourcounter-suggestionandlookforwardtoreceivingregularordersfromyouasinthepast.Yoursfaithfully,Unit5OfferLesson21RequestingaBidfromtheBuyerDearSirs,Weconfirmyourfaxof2ndJulyaskingustomakeyoufirmofferforwalnutmeat.Wewouldinformyouthatthefewparcelswehaveatpresentareunderofferelsewhere.However,ifyoushouldmakeusanacceptablebid,thereisthepossibilityofyourobtainingthese.As,nodoubt,youareawareoflatetherehasbeenalargedemandforwalnutmeat,andsuchagrowingdemandcanonlyresultinincreasedprices.However,youmayavailyourselvesoftheadvantageofthisstrengtheningmarketifyouwillsendusanimmediatereply.Yoursfaithfully,Unit5OfferLesson22FirmofferJune10,2023DearSirs,
Re:Groundnuts&WalnutmeatWeconfirmyourfaxof2ndJulyaskingustomakeyoufirmoffersforbothGroundnutsandWalnutmeatCFRCopenhagen.Wefaxedbackthismorning,offeringyou250metrictonsShandongGroundnuts,Hand-picked,ShelledandUngradedatRMB¥4,000netpermetrictonCFRCopenhagenoranyotherEuropeanMainPortforshipmentduringOctober/November,2023.Thisofferisfirm,subjecttoyourreplyreachinguswithinoneweek.Wewishtopointoutthatthisisthebestpricewecanquoteandthatweareunabletoentertainanycounteroffers.AsregardsWalnutmeat,wewouldinformyouthatthefewparcelswehaveatpresentareunderofferelsewhere.However,ifyoushouldmakeusanacceptablebid,thereisapossibilityofyourobtainingthese.Asnodoubt,youareaware,oflatetherehasbeenalargedemandfortheabovecommoditiesandsuchagrowingdemandcanonlyresultinincreasedprices.Butyoumayavailyourselvesoftheadvantageofthisstrengtheningmarketifyouwillsendusanimmediatereply.OrderAnOverviewMainpoints:Anorderisadirectiontoasuppliertosupplygoods,whichexpresslystateallthetermsoftransaction.Printedorderformispreferredwhenplacinganorder.OrderAnOverviewMethodologyConveynegativemessageStructure1)Thankyouforyourcorrespondentdated…2)Declineanofferpolitelyorexplicitly…3)Wewishfurthercooperationwouldgoon…OrderAnOverviewKeyTermsordern.訂單。習(xí)常使用方法。make,send,placeanorderwithsb.for(on)sth.vt.ordersth.finalizeanorderwithsb.接受….價(jià)格。place(or:book)withyouanorder,placeanorder開(kāi)定單,cancelanorder取消定單,reinstateanorder恢復(fù)定單,confirmanorder確認(rèn)定單Unit6FirstOrderLesson23Firstorder
(A)Gentlemen:WethankyouforyourquotationofAugust15togetherwithpatternsofPrintedShirting.Wefindbothqualityandpricessatisfactoryandarepleasedtogiveyouanorderforthefollowingitemsontheunderstandingthattheywillbesuppliedfromstockatthepricesnamed:QuantityPatternNo.Prices40000yards191HK$11peryd.30000yards193HK$14peryd.40000yards195HK$18peryd.Weexpecttofindagoodmarketfortheaboveandhopetoplacefurtherandlargeorderswithyouinthenearfuture.OurusualtermsofpaymentarebyD/P60daysandwehopetheywillbesatisfactorytoyou.Meanwhile,shouldyouwishtomakeenquiriesconcerningourfinancialstanding,youmayrefertothefollowingbank:(Thenameandaddressofthebank)……………………..Yourstruly,Unit6FirstOrderLesson24RepeatOrder
(A)DearSirs,ContractNo.78PG017TiantanBrandMen’sShirtsWehavereceivedthecaptionedshipmentexS.S.“EastWind”andareverypleasedtoinformyouthatwefindthegoodsquitesatisfactory.Aswebelievewecanselladditionalquantitiesinthismarket,wewishtoplacewithyouarepeatorderfor1,000doz.Ofthesamestyleandsizes.Ifpossible,pleasearrangeearlyshipmentofthisrepeatorder,aswearebadlyinneedofthegoods.Incasethesaidgoodsarenotavailablefromstock,weshallbeverygratefultoyou,ifyouwilladviseusastothespecificationsofthosewhichcanbeshippedfromstock,statingful
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