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Unit1——AdvertisingAdvertisingAdvertisingisonlypartofthetotalsaleseffort,butitisthepartthatattractsthemostattention.Thisisnaturalenoughbecauseadvertisingisdesignedforjustthatpurpose.Thesimplestkindofadvertisingistheclassifiedad.Everydaythenewspaperscarryafewpagesoftheseads;inthelargeSundayeditionstheremaybeseveralsectionsofthem.Aclassifiedadisusuallyonlyafewlineslong.Itisreallyanoticeoranannouncementthatsomethingisavailable.話題語篇導(dǎo)讀Newspapersalsocarryalargeamountofdisplayadvertising.Newspapersgenerallyreachanaudienceonlyinalimitedarea.Tobringtheirmessagetoalargeraudience,manywhowanttoputouttheiradsusenationalmagazines.Manyofthetechniquesofmodernadvertisingweredevelopedinmagazineads.Theuseofbrightcolors,attractivepictures,andshortmessagesisallcharacteristicsofmagazineads.Themostimportantpurposeistocatchtheeye.Themessageitselfisusuallyshort,oftennomorethanasloganwhichthepublicidentifieswiththeproduct.Thesametechniqueshavebeencarriedoverintotelevisionadvertising.Voicesandmusichavebeenaddedtocolorandpicturestocatchtheearaswellastheeye.Televisionadsarerepeatedoverandoveragainsothattheaudienceseesandhearsthemmanytimes.Commercialtelevisionhasmixedentertainmentandadvertising.Notes1.slogann.(廣告)標(biāo)語2.commercialadj.商業(yè)的;營利的;靠廣告收入的TaskReadthepassageandanswerthefollowingquestions.1.Anoticeinanewspaperbelongsto

.2.Inthispassagethereare

kindsofmediathatcarryadsmentioned.答案threeclassifiedadsPeriodOne

Welcometotheunit&Reading課前預(yù)習(xí)梳理·記憶·理解課堂講義感悟·歸納·應(yīng)用當(dāng)堂達標(biāo)綜合·鞏固·反饋Ⅰ.單詞自測1.

n. 做廣告;廣告活動;廣告業(yè)

n. 廣告;廣告宣傳

vt.&vi. 做廣告,宣傳2.

n. 毒品;藥,藥物3.

n. 光亮,光澤

vi. 發(fā)光,閃耀

adj. 發(fā)光的,閃耀的答案詞語識記課前預(yù)習(xí)advertisingadvertisementadvertisedrugshineshiny答案4.

vt. 說服,勸說;使信服5.

n. (個體或群體的)幸福、安全和健康;福利6.

vt.&vi. 欺騙;作弊

n. 騙子;欺詐行為7.

adj. 有技巧的;熟練的

n. 技巧8.

adj. 清白的,無罪的;無惡意的;純真的

n. 清白,無辜persuadewelfarecheatskilfulskillinnocentinnocence答案9.

n. 氣息;呼吸

vt.&vi. 呼吸10.

vt. 欺騙,愚弄

n. 傻瓜

adj. 傻的11.

vt. 治愈;解決

n. 藥物,療法;對策12.

adj. 高興,滿意;樂于(做某事)

vt. 使高興breathbreathefoolfoolishcurepleasedplease答案13.

n.評論,評價

vi.評論,議論14.

adj.心理的;思想的,精神的;智力的

adv.精神上地15.

n. 騙局;玩笑,惡作??;戲法,把戲;訣竅

vt. 欺騙,欺詐16.

vt.&vi.以……為目標(biāo);瞄準

n. 目的,目標(biāo)17.

n.運動(為了某種目的而進行的一系列有計劃的活動)commentmentalmentallytrickaimcampaign答案18.

n. 座右銘;格言,箴言19.

vt.&vi. 使受益;得益于

n. 益處;救濟金;資金20.

vt. 推廣,宣傳;促銷;促進,推動21.

n. 智力,才智;情報

adj. 有才智的,聰明的22.

n. 完全受……控制的人;奴隸23.

vt. 咨詢;請教24.

n. 理解力,領(lǐng)悟能力;理解練習(xí)mottobenefitpromoteintelligenceintelligentslaveconsultcomprehension答案Ⅱ.短語自測1.berelated

與……相關(guān)2.stand

代表;象征3.bemeant

旨在,目的是4.protect...

sth.保護,防護……不受到……5.beaware

意識到;明白6.even

雖然,即使7.fall

上……的當(dāng),受……的騙8.playtricks

欺騙;捉弄ontofortoagainst/fromofif/thoughfor答案9.deal

涉及,關(guān)于;處理,應(yīng)付10.warn

提醒注意;警告11.agree

sb. 同意某人withwithagainst答案Ⅰ.根據(jù)課文內(nèi)容選擇正確答案1.Howmanymaintypesofadvertisementsarethereinourlifegenerally?A.One.B.Two.C.Three.D.Four.答案B12345課文預(yù)讀答案2.WhatisthepurposeofPSAs?A.Toattractpeople’sattention.B.Topromotecommercialproducts.C.Toadvertisevariousservices.D.Toeducatethepublicandhelppeopleleadbetterlives.答案D12345答案3.Whatshouldwedowhenitcomestoadvertisements?A.Weshouldbelievetheseadvertisementstotally.B.Weshouldneverbelievetheseadvertisements.C.Weshoulduseourintelligenceandnotbeaslavetothem.D.Weshouldbelievethatalladsaremeanttobenefitthepublic.答案C12345答案4.Inthefollowingsentences,whichisNOTtrue?A.SomePSAsteachpeopletolivehealthylives.B.PSAsstandforpublicserviceadvertisements.C.Commercialadvertisementsareoftenrunforfree.D.Therearelawstoprotectpeoplefromadvertisementsthatcheatpeople.答案C12345答案5.WhendidChinabeginanationwidepublicserviceadvertisingcampaign?A.In1996.B.In1986.C.In1990.D.In1998.答案A12345答案Ⅱ.閱讀課文完成下表,每空一詞Title:Advertisements1.

ofadvertisementsCommercialadvertisementsandpublic2.

advertisements(PSAs).Detailsaboutadvertisements?3.

advertisementsareoftenpaidforto4.

aproductorservicewhilePSAsareoftenrunfor5.

andaremeanttoeducatepeopleabouthealth,safety,oranyotherproblemthataffectspublicwelfare.?6.

examplesareusedinthisarticletotellpeoplethatcommercialadsoftenplaytricksoncustomers.Butpublicserviceadsaredifferent.Theyaremadeto7.

thepublic.Types/KindsserviceCommercialadvertisefreeTwoserve答案8.___________

tofindadvertisementsNewspapers,magazines,theInternet,radioandtelevisionarethemostcommonplacestofindthem.9._________towardsadvertisements?Notfallingforthetricksplayedbysomecommercialads.?10.

theadvicePSAsgive.?Usingourintelligenceandnotbeaslavetoadvertisements!FollowingPlaces/WhereAttitudes答案Ⅲ.閱讀本單元Reading部分,試著以約30個詞概括第二段(P2,L5-12)的段落大意。____________________________________________________________________________________________________________________________________________________________________________________________________________Thefunctionofadvertisementsistopersuadepeopletobuythingsoracceptideas.Advertisementscanbefoundinallkindsofmedia.Therearetwomaintypes:commercialadvertisementsandpublicserviceadvertisements.返回答案Ⅳ.難句分析Acommercialadvertisementisonewhichsomeonehaspaidfortoadvertiseaproductorservice.句式分析:句中which引導(dǎo)一個

從句,修飾先行詞

。自主翻譯:_____________________________________________商業(yè)廣告是為了推銷產(chǎn)品或服務(wù)而付費做的廣告。定語one[語境感悟]課堂講義重點單詞1(1)(教材P2)Anadvertisementuseswordsandpicturestopersuadepeopletobuyaproductorservice,ortobelieveinanidea.廣告利用文字和圖片說服人們購買產(chǎn)品或服務(wù),或相信一種理念。(2)Howcanwepersuadehimintojoiningus?我們怎么才能說服他加入我們呢?(3)Canyoupersuadeheroutofherfoolishplans?你能勸她放棄她那些愚蠢的計劃嗎?persuade[歸納拓展]persuadevt.說服,勸說;使信服persuadesb.todosth.=persuadeodoingsth.說服(勸說)某人做某事(一定成功)persuadesb.nottodosth.=persuadesb.outofdoingsth.說服某人停止做某事trytopersuadesb.todosth.(=advisesb.todosth.)建議某人做某事(不一定成功)persuadesb.that...使某人相信……;勸服某人……persuadesb.ofsth.使某人相信某事(1)Don’tletyourself

thingsyoudon’treallywant.不要被說服去購買那些你其實不需要的東西。(2)Wefinally

Ben

thewisdomofthedecision.我們最終使本相信了這個決定是明智的。[即時跟蹤]答案ofbepersuadedtobuy/intobuyingpersuaded解析答案(3)Mr.Linolongersmokesnowbecausehiswife

himtogiveupsmokinglastyear.A.suggested B.advisedC.persuaded D.told解析句意為:李先生現(xiàn)在不再抽煙了,因為他的妻子去年說服他戒煙了。persuadesb.todosth.意為“成功說服某人做某事”,符合語境。suggest后不接sb.todosth.結(jié)構(gòu);advisesb.todosth.意為“建議某人做某事”,但不一定成功;tellsb.todosth.意為“告訴某人做某事”。C[語境感悟]2(1)(教材P2)Acommercialadvertisementisonewhichsomeonehaspaidfortoadvertiseaproductorservice.商業(yè)廣告是人們?yōu)榱送其N產(chǎn)品或服務(wù)而付費做的廣告。(2)Weshouldadvertiseforsomeonetolookafterourchildren.我們該登個廣告聘人來照看我們的孩子。(3)Putanadvertisementinthelocalpapertosellyourcar.在當(dāng)?shù)貓蠹埳系且粍t廣告來出售你的汽車。(4)Heansweredtheadvertisementinthepaperandgotajob.他應(yīng)征報紙上的廣告因而找到一份工作。advertise[歸納拓展](1)advertisevt.&vi.做廣告,宣傳advertisesth.做廣告推銷某物advertiseforsb./sth.為招聘或?qū)ふ夷橙?物登廣告(2)advertisementn.廣告put/placeanadvertisementinthenewspaper在報紙上登廣告answer/replytoanadvertisement回應(yīng)廣告(3)advertisern.[C]刊登廣告者;廣告商(4)advertisingn.[U]

做廣告;廣告業(yè);廣告活動(1)用advertise的適當(dāng)形式填空①They

theten--yearget--togetherone--mail.②Itissaidthatsheworksinan

company.③Wecansee

everywhereandatanytime.④

hopetopromotetheirproductsby

.[即時跟蹤]答案advertisementadvertisedadvertisingadvertisementsAdvertisers解析答案(2)Inthenearfuture,more

inspacetechnologywillbemadebyscientists.A.advantages B.adventuresC.advances D.advertisements解析句意為:在不久的將來,科學(xué)家們將在太空技術(shù)方面取得更大的進步。advantage優(yōu)勢;adventure冒險;advance前進,進步;advertisement廣告。根據(jù)句意可知C項正確。C[語境感悟]3(1)(教材P2)Therearelawstoprotectpeoplefromadvertisementsthatcheatpeople.有法律保護人們免受騙人廣告的欺詐。(2)Heisaliarandacheat.他既是個說謊者又是個騙子。(3)Theycheatedherintomarryinghim.他們騙她同他結(jié)婚。cheat[歸納拓展]cheatvt.&vi.欺騙,哄騙;n.騙子;欺詐行為cheatsb.(out)ofsth.騙取某人某物cheato(doing)sth.騙某人(做)某事(1)Whyareyoualways

(被騙借給他錢)againandagain?(2)Twoyoungmen

(騙取了老婦人的項鏈)andthengotaway.(3)Theboywascaught

(考試作弊).[即時跟蹤]答案cheatingintheexamcheatedintolendinghimmoneycheatedtheoldladyofhernecklace解析答案(4)—Couldyoupleasetellmetheanswertothequestion?—Noway!Itisnotmystyletohelpothers

.A.advertise B.cheerC.affect D.cheat解析句意為:——請告訴我這個問題的答案好嗎?——沒門!幫助別人作弊不是我的風(fēng)格。advertise做廣告;cheer歡呼;affect影響;cheat作弊,欺騙。根據(jù)句意可知D項正確。D[語境感悟]4(1)(教材P2)Thisstatementtriestofoolyouintoassumingthatthetoothpastecuresbadbreath,yetitdoesnotsaythat!這種描述試圖誘騙你以為這種牙膏可以治療口臭,然而它卻沒有那么說。(2)Doctorssaythatthereareseveralpossiblecures.醫(yī)生說有幾種可能奏效的療法。(3)Theauthor’smothertoldhimtoborrowabookinordertohelpcurehimofhisreadingproblem.(2015·天津)作者的媽媽讓他去借書是為了幫助他克服閱讀障礙。cure[歸納拓展]curevt.治愈;解決;n.藥物;療法;對策curesb.ofsth.治好某人的?。怀C正某人的不良行為acurefor...……的療法;……的對策(1)Thismedicinewill

.這種藥能治好你的頭痛。(2)Thegovernmentistryingtofind

unemployment.政府正試圖尋找一種解決失業(yè)的好辦法。[即時跟蹤]答案agoodcureforcureyouofyourheadache解析答案(3)Hissonisverynaughtyandhasformedsomebadhabits.Ithinkheshould

.A.curethemofhim B.curehimofthemC.curethemoffhim D.curehimoffthem解析句意為:他的兒子非常淘氣,并且已經(jīng)養(yǎng)成了一些壞的習(xí)慣。我認為他應(yīng)該把他兒子的那些不良習(xí)慣糾正過來。curesb.ofsth.意為“矯正某人的不良行為”。B[語境感悟]5(1)(教材P2)Thegroceryjusthopesthatwhenyoureadthead,youwillfeelpleasedwiththenicecomment,rememberthewords‘freshestfood’,andmakeamentalconnectionwiththefoodinthegrocery.這家食品雜貨店只是希望當(dāng)你讀到這則廣告時,你會很樂于看到其中的恭維,并記住“最新鮮的食品”這幾個詞,在心理上將其與該店的食品聯(lián)系起來。comment[歸納拓展]commentn.評論,評價;vi.評論,議論commenton/aboutsth./sb.對某事/人進行評論makecomments/nocommentonsth./sb.對某事/人進行評論/不進行評論commentthat...評論……;發(fā)表意見(2)Theteacherrefusedtocommentontheexamresult.老師不肯評論考試成績。(3)Hemadecommentsonthefilmafterhesawit.他看完電影后對其大加評論。答案(1)Askedaboutthedateoftheelection,thePrimeMinister___________

(發(fā)表意見)nodecisionhadbeenmadeyet.(2)Shewasaskedaboutthepayincreasebut

(不進行評論)onit.[即時跟蹤]commentedthatmadenocomment解析答案(3)My10-year-oldnoticedhimandmadea

onhowbaditmustbetohavetostandoutsideinthecoldwind.(2015·全國Ⅰ,43)A.suggestion B.commentC.decision D.call解析考查名詞詞義辨析。句意為:我的十歲的孩子看到了他,感慨說被迫站在冷風(fēng)中一定非常糟糕。makeacommenton對……發(fā)表評論,符合題意。suggestion建議;decision決定;call電話,均不符合句意。B[語境感悟]6(1)(教材P3)PSAsaimtoteachusandhelpusleadbetterlives.公益廣告旨在教育我們,并幫助我們過更好的生活。(2)Mymainaimonthiscourseistogainconfidence.我上該課程的主要目的是獲取自信。(3)Weshouldalwaysaimatdoingourworkwell.我們應(yīng)力求始終做好本職工作。(4)Thebookisaimedatpeoplewithoutspecializedknowledge.這本書適宜那些沒有專業(yè)知識的人閱讀。aim[歸納拓展]aimvt.&vi.以……為目標(biāo),瞄準;n.目標(biāo),目的aimtodo/atdoingsth.意欲、力求做某事beaimedat(doing)sth.旨在(做)某事,目的在于(做)某事withtheaimof為了……takeaimat...向……瞄準,瞄準……withoutaim漫無目的地achieveone’saim實現(xiàn)目標(biāo)答案(1)Wevisitschools

gettingyoungpeopleinterestedinthetheatre.我們訪問學(xué)校,目的是使年輕人對戲劇感興趣。(2)Hespentmostofhislife

.他毫無目標(biāo)地度過了大半生。(3)Thegovernment

loweringtheunemployment.政府正力爭降低失業(yè)率。[即時跟蹤]isaimingatwiththeaimofwithoutaim解析答案(4)Theprojectisoneofthemanygovernmentprogrammes

improvingthe

ofthepoorestpeopleinChina.A.aimingat;condition B.aimedat;situationC.aimingat;occasions D.aimedat;cases解析句意為:有許多政府工程旨在改善中國最貧困的人們的狀況,這個項目就是其中之一。根據(jù)短語beaimedat“旨在,目的是”,可排除A、C兩項。situation意為“形式,情況”;case意為“案件;事例”,根據(jù)題干中的improve可知第二空用situation。B[語境感悟]7(1)(教材P3)Alloftheseadsaremeanttobenefitthepublic,andyoucanoftenlearnalotbyfollowingtheadvicetheygive.所有這些廣告都旨在造福公眾,按照它們所給的建議你通常能學(xué)到很多東西。(2)ManyofthethingswenowbenefitfromwouldnotbearoundbutforThomasEdison.(2015·江蘇)如果沒有托馬斯·愛迪生的話,我們現(xiàn)在所受益的許多東西是不會出現(xiàn)的。(3)Itissaidyogaisofgreatbenefittohumanhealth.據(jù)說瑜伽對人體健康有很大好處。benefit[歸納拓展](1)benefitvt.&vi.使受益;得益于;n.益處;救濟金;獎金benefitsb./sth.有益于某人/物,使某人/物受益benefitfrom/by...受益于……;從……中受益forthebenefitofsb.=forone’sbenefit為某人的利益beofbenefitto...對……有益toone’sbenefit對某人有益(2)beneficialadj.有益的;受益的;得利的bebeneficialtosb./sth.對某人/物有益(1)句型轉(zhuǎn)換Thenewhighwaywillbenefitthevillagepeople.→Thevillagepeoplewill

thenewhighway.→Thenewhighwaywill

/

thevillagepeople.(2)Neverforget

wereceivefromourparents.A.thebenefitB.thebenefitsC.beneficialD.tobenefit[即時跟蹤]解析答案解析

句意為:永遠不要忘記我們從父母那兒得到的恩惠。benefit意為“具體的好處”時是可數(shù)名詞,可用復(fù)數(shù)形式。Bbebeneficialtobeofbenefittobenefitfrom/by[語境感悟]8(1)(教材P3)Finally,Iwishtotellyouthis:thinkaboutwhyyoushoulddothethingstheadsuggests,orbuytheproductorservicetheadpromotes.最后,我想對大家說的是:要思考你為什么要聽廣告上的建議,或者購買廣告上推銷的產(chǎn)品或服務(wù)。(2)Theyoungarmyofficerwaspromotedtocaptain.這位年輕的軍官被提升為上尉了。(3)Heavypromotionhelpedtomakethatnovelabest-seller.有力的推廣宣傳使那部小說成為了暢銷書。promote[歸納拓展](1)promotevt.推廣,宣傳;促銷;促進,推動;使晉升,提升promote...to...提升……至……be/getpromoted(to)被提升(為……)(2)promotionn.促進;晉升;促銷(1)Sheworkedhardand

(不久就得到了晉升).(2)Thecompanyplans

(大規(guī)模的促銷)foritsnewproduct.(3)Whilewaitingfortheopportunitytoget

,Henrydidhisbesttoperformhisduty.(2014·安徽,32)A.promoteB.promotedC.promotingD.topromote[即時跟蹤]解析答案解析句意為:在等待機會升職的時候,Henry盡最大的努力履行職責(zé)。這里使用了getdone結(jié)構(gòu),表示被動關(guān)系,因為he和promote是動賓關(guān)系,所以用過去分詞形式。Babigpromotionwassoonpromoted/gotpromotedsoon[語境感悟]9(1)(教材P5)BeforeIconsultedyou,Ihadnocomprehensionthatacompanymighttrytofoolpeopleintobuyingaproductorservice.在我向你請教之前,我無法理解一個公司可能會企圖誘騙人們?nèi)ベ徺I一種產(chǎn)品或服務(wù)。(2)Consultthetimetabletoseewhenthelasttrainleaves.查一下時間表,看看末班火車什么時候開出。(3)I’llconsultwithmypartnersaboutthisagreement.我要同我的合伙人商量這一協(xié)議。consult[歸納拓展]consultvt.咨詢,請教;查閱consultsb.aboutsth.就某事請教/咨詢某人consultwithsb.about/on...就……與某人協(xié)商consult...for...查閱(詞典、參考書等)(1)Finally,he

(查字典尋找)themeaningoftheword.(2)Ihaveto

(向經(jīng)理請示)thematter.(3)Ifyouhaveanydoubtsaboutyourhealth,you’dbetter

yourdoctoratonce.(2015·天津,11)A.convinceB.consultC.avoidD.affect[即時跟蹤]解析答案解析句意為:如果你對你的健康有任何疑問,你最好立刻向你的醫(yī)生咨詢。convince說服;consult咨詢;avoid避免;affect影響。根據(jù)句意可知選B。Bconsultthemanageraboutconsultedadictionaryfor[語境感悟]重點短語(1)(教材P2)PSAsareoftenrunforfree,andaremeanttoeducatepeopleabouthealth,safety,oranyotherproblemthataffectspublicwelfare.公益廣告通常是免費投放的,其目的是就健康、安全或任何其他影響公眾利益的問題對人們進行教育。(2)Itwasmeanttobeanapologybutitonlymadeherangrier.這原本是為了道歉,

但卻讓她更生氣了。(3)Youaremeanttotakecareofthegoods.你有責(zé)任看管好這些貨物。1bemeantto[歸納拓展]bemeantto旨在,目的是;應(yīng)該做,有意做bemeantfor(=beintendedfor)專門為……而有meantodosth.打算做某事meansb.todosth.打算讓某人做某事meandoingsth.意味著做某事(4)Thesebooksaremeant/intendedforpeoplewhoarereadytotraveltoEurope.這些書是為準備去歐洲旅游的人寫的。答案(1)It

beasurprise;Ididn’tintendyoutoseeitsosoon.這應(yīng)該是一個驚喜,我本不打算讓你那么早就看到的。(2)Doyoureally

thatyourplanwasright?你真打算讓他相信你的計劃是對的嗎?[即時跟蹤]meanhimtobelievewasmeantto解析答案(3)—Didyoutryto

themanagertocometoattendthelecture?—Yes.He

,buthewastoobusyatthatmoment.A.recommend;meantto B.persuade;meanttohaveC.suggest;hadmeantto D.request;wasmeant解析句意為:——你盡力說服經(jīng)理來參加演講了嗎?——是的。他本來想來的,但他當(dāng)時太忙了。trytopersuadesb.todosth.盡力說服某人做某事;meanttohave是meanttohavedone的省略,表示本來打算做而沒有做成。B[語境感悟](1)(教材P3)Wemustnotfallforthiskindoftrick!我們絕不能掉進這種陷阱里!(2)Theyfellforeachotherinstantly.他們倆很快愛上了彼此。2fallfor[歸納拓展]fallfor上……的當(dāng),受……的騙;迷戀fallbehind落后falldown跌倒,摔倒fallinto陷入(某種狀態(tài))fallover跌倒;絆了一跤falloff減少;下降答案(1)用適當(dāng)?shù)慕?、副詞填空①Hemadeupalie,andthewomantendedtofall

it.②It’sknowntoallthatbloodpressuretendstofall

duringsleep.③Whyshouldyoufall

whileothersprogress?④Ineverfall

indark;Ionlystandupinthelight.[即時跟蹤]downforoffbehind解析答案(2)—LendmeafiverandI’llbuyyouadrink.—Ohno,I’mnot

thattrick.A.fallingbehind B.fallingdownC.fallingapart D.fallingfor解析句意為:——借我五英鎊,我就請你喝一杯?!?,不。我才不會上當(dāng)。fallbehind落后;falldown跌倒;fallapart破碎,崩潰;fallfor上當(dāng),受騙。根據(jù)語境可知D項正確。D[語境感悟](1)(教材P3)Notalladsplaytricksonusthough.但并不是所有的廣告都會欺騙我們。(2)Hisfamilytrickedhimintogoingcampingwithothersonweekend.他的家人哄騙他在周末和別人一起去野營。(3)Shewastrickedoutofnecklaceandring.她被騙走了項鏈和戒指。3playtrickson[歸納拓展]playatrick/tricksonsb.欺騙某人;戲弄某人,開某人的玩笑tricko/outofdoingsth.誘使某人做/不做某事(1)用適當(dāng)?shù)慕樵~填空①Theoldmanwastricked

buyingasecondhandradio.②Themanhasfoundouthowyouplayedtricks

him.(2)DidIseehimmakeway

asquirrel(松鼠)orweremyeyesplayingtricks

me?A.for;ofB.to;onC.to;atD.for;on[即時跟蹤]解析答案解析考查固定短語。makewayfor為……讓路;playtricksonsb.捉弄某人。Doninto[語境感悟](1)(教材P3)Theseadsdealwithwidespreadsocialconcerns.這些廣告涉及社會廣泛關(guān)注的問題。(2)Thiswholesalemarketdealswithchildren’sclothes.這個批發(fā)市場經(jīng)營童裝。(3)WhatshouldIdowiththisoldcomputer?我該怎么處理這臺舊電腦?4dealwith[歸納拓展]dealwith涉及,關(guān)于;處理,對付dowith處置;忍受[易混辨析]

dealwith/dowith(1)dealwith中的deal為不及物動詞,加上介詞with后才能接賓語,dealwith在疑問句中常與how連用。(2)dowith中的do為及物動詞,dowith在疑問句中常與what連用。答案(1)用dealwith,dowith的適當(dāng)形式填空①Canyoutellmehow

suchproblems?②Ifyoudon’tknowwhat

it,IsuggestyouturntoMr.Liforadvice.③We

thecompanyformorethantenyears.[即時跟蹤]havedealtwithtodealwithtodowith解析答案(2)ItissaidthatinAustraliathereismorelandthanthegovernmentknows

.A.howtodealwithit B.whattodowithC.howtodowithit D.whattodealwithit解析dowith和dealwith都有“處理,處置”之意,但dowith和what連用,而dealwith與how連用,故可排除C、D兩項;B項with后無賓語。故答案選A。A[語境感悟]經(jīng)典句式(1)(教材P2)BelowisanarticleaboutadvertisementswrittenbyastudentforherEnglishproject.下面是一個學(xué)生為她的英語課題而寫的一篇關(guān)于廣告的文章。(2)Therestandsatempleonthetopofthemountain.在山頂上有一座廟。(3)SuchwasAlbertEinstein,asimplebutgreatscientist.阿爾伯特·愛因斯坦就是這樣一個簡樸而偉大的科學(xué)家。(4)Outsidethedoctor’sclinicwere20patients.在診所外面有20個病人。1完全倒裝[歸納拓展]教材原句是一個完全倒裝句。使用完全倒裝的情況有以下幾種情況:(1)以here,there,in,up,down,away,along等副詞開頭且主語是名詞時。但主語是代詞時,主謂要用正常語序。(2)以then,now,thus,such等開頭,主語又是名詞時。(3)表地點的介詞短語位于句首,且謂語動詞為不及物動詞時,主謂需倒裝。(4)表語置于句首,為保持句子平衡,以示強調(diào),或上下文銜接需倒裝。其結(jié)構(gòu)是:答案(1)

agroupoftourists.一群游客沿著一條布滿灰塵的路走來。(2)

expertsfromEurope.出席會議的是來自歐洲的專家。[即時跟蹤]PresentatthemeetingwereAlongthedustyroadcame解析答案(3)—Iseverythinghere?—Notyet.Look,there

therestofourguests!A.comesB.comeC.iscomingD.arecoming解析本題中,副詞there位于句首,且句子的主語是名詞therestofourguests,故使用完全倒裝的形式,排除C、D兩項;句子主語therestofourguests為復(fù)數(shù),謂語動詞也要用復(fù)數(shù)形式。故答案選B。B[語境感悟](1)(教材P2)Nowadays,wecanfindadvertisementsalmostwhereverwego.現(xiàn)在,無論我們走到哪里,幾乎都可以看到廣告。(2)Whereverhegoes,hewilltakeanumbrellawithhimincase.無論去哪兒,他都會帶把傘以防下雨。(3)Wherevercanhehavegone?他究竟到哪兒去了呢?(4)Whereverhasheputthebook?他究竟把書放在哪兒了呢?2wherever引導(dǎo)的狀語從句[歸納拓展]教材原句中wherever引導(dǎo)地點狀語從句,表示“任何地方,隨處”。wherever可作從屬連詞和副詞,現(xiàn)將其具體用法介紹如下:(1)conj.在任何地方;無論什么地方,不管哪里。從屬連詞,意為“在任何地方,各處”,引導(dǎo)地點狀語從句;從屬連詞,意為“無論什么地方,不管哪里”,引導(dǎo)讓步狀語從句,此時可以用nomatterwhere替換。(2)adv.究竟哪里,究竟到哪兒。用于疑問句,表示驚訝之情。注意:wherever引導(dǎo)讓步狀語從句和地點狀語從句的用法極易混淆,其實,只要我們明確了這兩種狀語從句的內(nèi)涵,區(qū)分它們也就不那么難了。地點狀語從句無非是用于說明主句謂語動作發(fā)生的地點;而讓步狀語從句不過是表示讓步關(guān)系,即無論在什么情形下,主句主語所采取的行動都是一樣的。答案(1)Youcansit

.你想坐哪兒就坐哪兒。(2)

yougo,Iwillbewithyou.無論你去哪兒,我都會陪著你的。[即時跟蹤]Wherever/Nomatterwherewhereveryoulike解析答案(3)Pleasecallmysecretarytoarrangeameetingthisafternoon,or

itisconvenienttoyou.A.wheneverB.howeverC.whicheverD.wherever解析句意為:請打電話讓我的秘書安排一個會議,在今天下午或是任何你方便的時候。whenever無論何時;however無論如何;whichever無論哪一個;wherever無論何地。此處or連接的是和thisafternoon并列的兩個時間狀語(從句),故只有A項正確。A[語境感悟](1)(教材P2)Wearesousedtothemthatweoftendonotevenrealizehowmanyweseeandhearinaday.我們對廣告是如此的習(xí)以為常以至于常常都沒有意識到一天當(dāng)中我們能看到和聽到多少廣告。(2)Herunssofastthatnobodycancatchupwithhim.他跑得非常快,以至于沒人能追上他。(3)TherearesomanypeopleintheroomthatIcan’tenterit.屋子里人太多了,我進不去。(4)Hehadsolittleeducationthathewasunfitforthisjob.他所受教育很少,不適合做這個工作。3so...that...引導(dǎo)結(jié)果狀語從句[歸納拓展]教材原句是一個復(fù)合句。so...that...引導(dǎo)結(jié)果狀語從句,意為“如此……

以至于……”。so是副詞,后跟形容詞或副詞;that是連詞,引導(dǎo)句子。引導(dǎo)結(jié)果狀語從句常用的句式有:注意:在so...that或such...that句型中,當(dāng)so/such部分位于句首時,主句要用部分倒裝,即把助動詞、系動詞或情態(tài)動詞放在主語前。答案(1)Sotouching

thateveryonewasmovedtotears.這部電影非常感人,所有人都感動得流淚了。(2)Such

thatIwanttoreaditagain.這本書太好了,我想再讀一遍。[即時跟蹤]agoodbookisitwasthemovie解析答案(3)

thatthepilotcouldn’tflythroughit.A.ThestormwassuchsevereB.SoseverewasthestormC.SowastheseverestormD.Suchwasthestormsevere解析句意為:暴風(fēng)雨如此猛烈以至于飛行員無法穿越過去。so/such...that...句型中的so/such位于句首時,主句須部分倒裝,即把助動詞、系動詞或情態(tài)動詞放在主語之前,故選B項。B[語境感悟](1)(教材P2)Evenifanaddoesnotlie,itdoesnotmeanitisaltogetherinnocent.即使廣告沒有撒謊,也不意味著它是完全無辜的。(2)Thebookisratherold;evenso,it’sveryuseful.這本書相當(dāng)?shù)呐f,即便如此,它還是很有用。4evenif[歸納拓展](1)evenif=eventhough,意為“盡管,即使”,引導(dǎo)讓步狀語從句,從句中常用一般現(xiàn)在時代替將來時。引導(dǎo)讓步狀語從句的還有though,although等。(2)evenso即使如此;盡管這樣注意:though,although不可與but連用,但可與yet連用。答案(1)Shewon’tattendsuchparties

sheisinvited.即使受到邀請,她也不會參加這樣的晚會。(2)Thefirewasputout,but

,thesmellofsmokewasstrong.火已經(jīng)熄滅了,但盡管這樣煙味還是很濃。[即時跟蹤]evensoevenif/though解析答案(3)Someteenagersturnadeafeartotheirparents’advice,

theyknowitdoesgoodtothem.A.nowthatB.asifC.evenifD.sothat解析句意為:一些年輕人對他們父母的建議充耳不聞,即使他們知道這些建議對他們有好處。nowthat既然;asif好像;evenif即使;sothat以至于。根據(jù)句意可知C項正確。C[語境感悟](1)(教材P3)Notalladsplaytricksonusthough.但并不是所有的廣告都會欺騙我們。(2)AlltheteachersofEnglisharenotexperiencedteachers.并不是所有的英語教師都是有經(jīng)驗的。(3)Noteverygirlisgoodatsingingordancing.=Everygirlisn’tgoodatsingingordancing.并不是每個女孩兒都能歌善舞。5部分否定(4)Theresearchgroupproducedtworeportsbasedonthesurvey,butneithercontainedanyusefulsuggestions.(2015·福建)這個研究組發(fā)布了以這個調(diào)查為基礎(chǔ)的兩個報道,但是都沒有有用的建議。[歸納拓展](1)notall...=all...not表示部分否定。與not連用,表示部分否定的詞還有both,every,always,altogether(全體),wholly(全部地),entirely(全部地,完全地)及復(fù)合詞everything,everybody,everywhere,everyone等。(2)all,both,every等用于否定句中,不管not一詞位于句首還是句中,都表示相同的含義,即部分否定。(3)neither,

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