consumer journey execution report p18629 bj oumeihui2015消費(fèi)者旅程執(zhí)行報(bào)告歐美匯

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thepresentationSubtitleofapresentationMr.JohnQ.Public,location,14/03/20122015CHINAConsumerJourneyExecutionReportAgendaImplementPOSlistImplementPOSlist–BymonthlyConsumerjourney(asisvs.tobe)Mannequinplacement(asisvs.tobe)Storepictures(everycategorieszonepictures)Summary&commentsImplementPOSlist–PhaseITotal23POS,3storesupgradetoHC,21storesas1stwavepilotfromMay.2015regionPhasePOSIDStorenameStorelevelTrainingcustomerTrainingOVMStoreperformanceanalysisactionplansetupcrossfunctionallynorthphase1P03769河北東之杰石家莊云水方舟街面店VVIPcompletecompletecompletecompletenorthphase1P05567天津?qū)毷⒌兰旖蚴泻推絽^(qū)和平路AD店VVIPcompletecompletecompletecompletenorthphase1P02536北京寶盛道吉北京世紀(jì)金源店VVIPcompletecompletecompletecompletenorthphase1P00322北京寶盛道吉北京崇文門(mén)新世界AD店VVIPcompletecompletecompletecompletenorthphase1P02537北京寶盛道吉北京中友百貨AD店VVIPcompletecompletecompletecompletenorthphase1P02539北京寶盛道吉北京寶盛道吉公主墳翠微AD店VVIPcompletecompletecompletecompletenorthphase1P02540北京寶盛道吉京中關(guān)村當(dāng)代AD店VVIPcompletecompletecompletecompletenorthphase1P01457北京法雅北京西單商場(chǎng)街面店VVIPcompletecompletecompletecompletenorthphase1P16737北京法雅北京淘匯新天阿迪達(dá)斯店VVIPcompletecompletecompletecompletenorthphase1P03465上海銳力健身裝備北京藍(lán)島大廈ADIDAS店KEYcompletecompletecompletecompletenorthphase1P07272滔搏投資百麗鞋業(yè)-華北分公司北京西單大悅城Adidas店VVIPcompletecompletecompletecompletenorthphase1P01575大連寶秦沙區(qū)錦輝AD店VVIPcompletecompletecompletecompletenorthphase1P02926西安寶秦沈陽(yáng)分公司沈陽(yáng)運(yùn)動(dòng)匯AD店VVIPcompletecompletecompletecompletenorthphase1P02942西安寶秦沈陽(yáng)分公司沈陽(yáng)中興店VVIPcompletecompletecompletecompletenorthphase1P02943西安寶秦沈陽(yáng)分公司沈陽(yáng)運(yùn)動(dòng)元素店VVIPcompletecompletecompletecompletenorthphase1P01151河北東之杰保定保百購(gòu)物廣場(chǎng)店VIPcompletecompletecompletecompletenorthphase1P12948滔搏投資天津大悅城阿迪達(dá)斯店VIPcompletecompletecompletecompletenorthphase1P08444北京寶盛道吉北京永旺百貨店VIPcompletecompletecompletecompletenorthphase1P10030北京朝陽(yáng)北路大悅城店VVIPcompletecompletecompletecompletenorthphase1P02542北京寶盛道吉北京翠微牡丹園店VVIPcompletecompletecompletecompletenorthphase1P01764滔搏投資百麗鞋業(yè)-華北分公司石家莊北國(guó)商城店KEYcompletecompletecompletecompletenorthphase1P05456哈爾濱寶秦哈爾濱哈一店VVIPcompletecompletecompletecompletenorthphase1P16461北京法雅北京市王府井大街新燕莎金街購(gòu)物廣場(chǎng)Core店VIPcompletecompletecompletecompleteUpgradetoHomeCourtregionPhasePOSIDStorenameStorelevelTrainingcustomerTrainingOVMStoreperformanceanalysisactionplansetupcrossfunctionallynorthphase2P05037滔搏投資沈陽(yáng)興華南滔博運(yùn)動(dòng)城adidas店VIPcompletecompletependingcompletenorthphase2P01764滔搏投資石家莊市中山東路北國(guó)商城Core店KEYcompletecompletependingcompletenorthphase2P02542北京寶盛道吉北京市花園路翠微百貨Core店VVIPcompletecompletependingcompletenorthphase2P01456北京法雅內(nèi)蒙古呼和浩特維多利商廈阿迪達(dá)斯專柜店VVIPcompletecompletependingcompletenorthphase2P12359大連寶秦盤(pán)錦市興隆臺(tái)街新瑪特Core店KEYcompletecompletependingcompletenorthphase2P14398滔搏投資吉林省長(zhǎng)春市南關(guān)區(qū)重慶路AD迷你綜合區(qū)店VIPcompletecompletependingcompletenorthphase2P12161河北東之杰河北東之杰保定先天下廣場(chǎng)阿迪達(dá)斯店VIPcompletecompletependingcompletenorthphase2P01566北京法雅山西太原茂業(yè)百貨阿迪達(dá)斯店VVIPcompletecompletependingcompletenorthphase2P05065河北東之杰石家莊懷特店VIPcompletecompletependingcompletenorthphase2P13340北京法雅山西太原美都匯購(gòu)物廣場(chǎng)阿迪達(dá)斯店VIPcompletecompletependingcompletenorthphase2P00903上海寶原秦皇島市道德街太陽(yáng)城Core店KEYcompletecompletependingcompletenorthphase2P02346大連寶秦大連寶秦開(kāi)發(fā)區(qū)安盛購(gòu)物廣場(chǎng)阿迪達(dá)斯店VIPcompletecompletependingcompletenorthphase2P17668北京法雅北京市宏福西路英特宜家購(gòu)物中心Core店VIPcompletecompletependingcompletenorthphase2P04355西安寶秦沈陽(yáng)分公司沈陽(yáng)運(yùn)動(dòng)源店VIPcompletecompletependingcompletenorthphase2P13790天津?qū)毷⒌兰旖驅(qū)毷⒌兰y河AD店KEYcompletecompletependingcompletenorthphase2P02958西安寶秦?fù)犴樖形魉穆幅i達(dá)運(yùn)動(dòng)城Core店VIPcompletecompletependingcompletenorthphase2P06172西安寶秦沈陽(yáng)市中街路運(yùn)動(dòng)匯Basketball店VIPcompletecompletependingcompletenorthphase2P17659大連寶秦大連市山東路億合城Core店BASICcompletecompletependingcompletenorthphase2P18608西安寶秦沈陽(yáng)市長(zhǎng)江街鵬達(dá)運(yùn)動(dòng)城籃球店VIPcompletecompletependingcompletenorthphase2P18629中關(guān)村歐美匯籃球店VIPcompletecompletependingcompletenorthphase2P02949西安寶秦鞍山市二道街百盛Core店VVIPcompletecompletependingcompletenorthphase2P07334滔搏投資長(zhǎng)春市開(kāi)運(yùn)街歐亞賣場(chǎng)Core店VVIPcompletecompletependingcompletenorthphase2P10030滔搏投資北京市朝陽(yáng)北路朝陽(yáng)大悅城Core店VVIPcompletecompletependingcompletenorthphase2P08342哈爾濱寶秦哈爾濱市濱中央大街賽麗斯運(yùn)動(dòng)賣場(chǎng)Core店KEYcompletecompletependingcompleteImplementPOSlist–PhaseIITotal24POS,3storesupgradetoHC,21storesas2ndwavepilotfromAug.2015UpgradetoHomeCourtOnsaleImplementPOSlist–Sep.2015POSIDStorenameaddressTimeMonthP01764滔搏投資石家莊市中山東路北國(guó)商城Core店石家莊中山東路188號(hào)北國(guó)商城5樓

9.17SepP02542北京寶盛道吉北京市花園路翠微百貨Core店海淀區(qū)花園路2號(hào)翠微百貨3樓

P05037滔搏投資沈陽(yáng)興華南滔博運(yùn)動(dòng)城adidas店鐵西區(qū)興華南街2號(hào)滔搏運(yùn)動(dòng)城2樓

P12359大連寶秦盤(pán)錦市興隆臺(tái)街新瑪特Core店盤(pán)錦興隆臺(tái)區(qū)石油大街興隆臺(tái)街號(hào)新瑪特1樓

9.14SepP01456北京法雅內(nèi)蒙古呼和浩特維多利商廈阿迪達(dá)斯專柜店回民區(qū)中山西路3號(hào)維多利商廈4樓

9.14SepP18629中關(guān)村歐美匯籃球店海淀區(qū)中關(guān)村西區(qū)東三街1號(hào)歐美匯-1樓

9.11SepP06172西安寶秦沈陽(yáng)市中街路運(yùn)動(dòng)匯Basketball店沈河區(qū)中街路190號(hào)金利來(lái)商廈2樓

9.10SepP18608西安寶秦沈陽(yáng)市長(zhǎng)江街鵬達(dá)運(yùn)動(dòng)城籃球店皇姑區(qū)長(zhǎng)江街65勝道運(yùn)動(dòng)城3樓

9.10SepP04355西安寶秦沈陽(yáng)分公司沈陽(yáng)運(yùn)動(dòng)源店沈河區(qū)中街路211號(hào)運(yùn)動(dòng)源商場(chǎng)3樓

9.14SepP02958西安寶秦?fù)犴樖形魉穆幅i達(dá)運(yùn)動(dòng)城Core店新?lián)釁^(qū)西四路4號(hào)鵬達(dá)運(yùn)動(dòng)城1樓

9.17SepP02949西安寶秦鞍山市二道街百盛Core店鞍山市鐵東區(qū)二道街88號(hào)百盛5樓

9.18SepP13790天津?qū)毷⒌兰旖驅(qū)毷⒌兰y河AD店天津市河西區(qū)樂(lè)園道9號(hào)銀河國(guó)際購(gòu)物中心4樓

9.12SepP07334滔搏投資長(zhǎng)春市開(kāi)運(yùn)街歐亞賣場(chǎng)Core店吉林省長(zhǎng)春市朝陽(yáng)區(qū)開(kāi)運(yùn)街5178號(hào)歐亞賣場(chǎng)1樓

9.14SepP14398滔搏投資吉林省長(zhǎng)春市南關(guān)區(qū)重慶路AD迷你綜合區(qū)店南關(guān)區(qū)重慶路187號(hào)阿迪達(dá)斯迷你綜合店1樓

9.11SepP10030滔搏投資北京市朝陽(yáng)北路朝陽(yáng)大悅城Core店朝陽(yáng)區(qū)朝陽(yáng)北路101號(hào)大悅城4樓

9.7SepP00903上海寶原秦皇島市道德街太陽(yáng)城Core店道德街Na號(hào)太陽(yáng)城1樓

9.10SepP05065河北東之杰石家莊懷特店裕華區(qū)育才街265號(hào)懷特國(guó)際商城2樓

9.11SepP12161河北東之杰河北東之杰保定先天下廣場(chǎng)阿迪達(dá)斯店高開(kāi)區(qū)朝陽(yáng)北大街799北國(guó)先天下4樓

9.14SepP08342哈爾濱寶秦哈爾濱市濱中央大街賽麗斯運(yùn)動(dòng)賣場(chǎng)Core店道里區(qū)中央大街85號(hào)賽麗斯商城1樓

9.8SepP17659大連寶秦大連市山東路億合城Core店甘井子山東路235號(hào)億合城4樓

9.8SepP02346大連寶秦大連寶秦開(kāi)發(fā)區(qū)安盛購(gòu)物廣場(chǎng)阿迪達(dá)斯店大連市開(kāi)發(fā)區(qū)金馬路189號(hào)安盛購(gòu)物廣場(chǎng)4樓

9.7SepP13340北京法雅山西太原美都匯購(gòu)物廣場(chǎng)阿迪達(dá)斯店山西省太原市小店區(qū)康寧街1號(hào)美都匯購(gòu)物廣場(chǎng)3樓

9.17SepP01566北京法雅山西太原茂業(yè)百貨阿迪達(dá)斯店迎澤區(qū)柳巷南路39號(hào)茂業(yè)百貨6樓

SepP17668北京法雅北京市宏福西路英特宜家購(gòu)物中心Core店大興區(qū)欣寧街15號(hào)薈聚購(gòu)物中心1樓

9.7SepUpgradetoHomeCourtOnsale2storesupgradetoHC,1storeonsaleConsumerjourney(asisvs.tobe)ASISTOBESalesRatiobyCategoryConsumerjourneyadjustmentlayoutMNQplacement&workflowCreatingsportauthoritybyclearSISplacementTargetcorecategories:BB-JerseyTWTWmanCashierBBFTWROSEOriCashierROSEBBFTWOriTrgAsisTobeMannequinplacement(asisvs.tobe)CashieBBROSEOriFTWCashieBBOriFTWFacadeFrontViewKeycampaignsisEntranceareaP18629BJOuMeiHuiBBbeforeafterAPPwallareaP18629BJOuMeiHuiBBbeforeafter