會展策劃與管理（3年制）培養(yǎng)計劃課程設(shè)置進程表等

附表1.（3年制）培養(yǎng)計劃課程設(shè)置進程表,,,,,,,,,,,,,,,,,,

課程類型,,序號,課程代碼,課程名稱,課程性質(zhì),學分,學時,理論,實踐,課程類別（**/▲）,考核方式（√/○）,學期周學時數(shù),,,,,,備注

,,,,,,,,,,,,1,2,3,4,5,6,

公共基礎(chǔ)課程,公共必修課,1,0000391,思想道德與法治,必修,3,54,42,12,,,,3,,,,,

,,2,0520142,習近平新時代中國特色社會主義思想概論,必修,3,54,42,12,,,3,,,,,,

,,3,0220016,毛澤東思想和中國特色社會主義理論體系概論,必修,2,36,30,6,,,3,,,,,,

,,4,0220009,形勢與政策,必修,1,32,32,0,,,,,,,,,第1-2學年開設(shè)，每學期8學時

,,5,,職業(yè)交際英語Ⅰ,必修,2,36,18,18,,,2,,,,,,可選擇A方案也可選擇B方案

,,6,,職業(yè)交際英語Ⅱ,必修,2,36,18,18,,,,2,,,,,

,,7,0000726,勞動教育,必修,1,18,4,14,,,,,2,,,,

,,8,0000001,體育Ⅰ,必修,2,36,0,36,,,2,,,,,,

,,9,0000002,體育Ⅱ,必修,2,36,0,36,,,,2,,,,,

,,10,0000003,體育Ⅲ,必修,2,36,0,36,,,,,,2,,,

,,11,2120002,軍事理論,必修,2,36,36,0,,,2,,,,,,

,,12,2120001,軍事技能訓練,必修,2,36,0,36,,,2,,,,,,

,,13,0000233,心理健康實踐活動,必修,1,18,0,18,,,,,,2,,,

,,14,4320010,心理健康教育與訓練,必修,1,18,9,9,,,2,,,,,,

,,15,0000725,大學生職業(yè)生涯與創(chuàng)新創(chuàng)業(yè)指導,必修,2,36,18,18,,,2,,,,,,

,,小計,,,,28,518,249,269,,,,,,,,,

,公共選修課（限選課/任選課）,1,0000392,中國共產(chǎn)黨簡史,限選,1,18,18,0,,,,,2,,,,

,,2,0220033,美育,限選,2,36,18,18,,,2,,,,,,

,,3,0620832,信息技術(shù),限選,2,36,18,18,,,,2,,,,,

,,4,,公共任選課,任選,7,90,45,45,,,,,,,,,公共選修課總學分減限選課總學分，理/實學時預設(shè)各50%算

,,小計,,,,12,180,99,81,,,,,,,,,

專業(yè)課程,專業(yè)基礎(chǔ)課,1,1120012,現(xiàn)代管理方法,必修,2,36,27,9,,√,2,,,,,,

,,2,,旅游市場數(shù)據(jù)挖掘與分析,必修,3,54,36,18,**,√,3,,,,,,崗課賽證課

,,3,,會展概論,必修,2.5,45,36,9,,√,3,,,,,,

,,小計,,,,7.5,135,99,36,,,,,,,,,

,專業(yè)技能課,1,1120418,會展服務(wù)與組織,必修,3.5,63,36,27,**▲,√,,4,,,,,崗課賽證課

,,2,1120420,會展營銷,必修,3.5,63,36,27,**,√,,,4,,,,崗課賽證課

,,3,1120417,會展策劃,必修,3.5,63,36,27,**,√,,,,4,,,崗課賽證課

,,4,1120401,會展設(shè)計,必修,3.5,63,36,27,**▲,√,,,,4,,,崗課賽證課

,,5,0001224,會展新媒體文案,必修,3,54,36,18,,√,,3,,,,,

,,6,1120432,會展英語（上）,必修,2.5,45,36,9,,√,,,3,,,,

,,7,1120433,會展英語（下）,必修,2.5,45,36,9,,√,,,,3,,,

,,9,,會展項目管理,必修,2.5,45,36,9,,○,,,,3,,,

,,10,,會展物流,必修,2,36,18,18,,○,,2,,,,,

,,11,0000513,商務(wù)溝通與談判,必修,2,36,18,18,,√,,2,,,,,

,,12,0000521,應(yīng)急救護技能,選修,2,36,18,18,▲,○,,,2,,,,

,,12,,旅游新媒體運營,選修,2,36,18,18,**,√,,,2,,,,

,,12,,旅游服務(wù)禮儀,必修,2,36,18,18,,○,,2,,,,,

,,小計,,,,34.5,621,378,243,,,,,,,,,

,專業(yè)綜合實踐課,1,,會展現(xiàn)場服務(wù)認知實訓,必修,1.5,27,0,27,,○,,27,,,,,集中一周統(tǒng)一安排

,,2,,會展數(shù)字化營銷實訓,必修,1.5,27,0,27,,○,,,3,,,,

,,3,,特裝展位展示設(shè)計實訓,必修,1.5,27,0,27,▲,○,,,,,3,,9-18周

,,4,,自辦展項目實訓,必修,2,36,0,36,▲,○,,,,,4,,9-18周

,,5,,專業(yè)綜合實習,必修,12,216,0,216,,○,,,,,8,,1-8周

,,6,,專業(yè)崗位實習與實習報告（設(shè)計）,必修,24,432,0,432,,○,,,,,,16,

,,小計,,,,42.5,765,0,765,,,,,,,,,

,專業(yè)拓展課,1,,廣告攝影,選修,2,36,18,18,,○,,,,2,,,

,,2,,會展直播實務(wù),選修,2,36,18,18,,○,,,,2,,,

,,3,,數(shù)字化展示設(shè)計軟件應(yīng)用,選修,2,36,18,18,▲,○,,,,2,,,

,,4,0001010,派對與節(jié)慶場景設(shè)計,選修,2,36,18,18,▲,○,,,,,2,,

,,5,,會議策劃與組織,選修,2,36,18,18,,√,,,,2,,,

,,6,0000506,獎勵旅游策劃,選修,2,36,18,18,,√,,,,2,,,

,,7,,節(jié)事活動策劃,選修,2,36,18,18,,√,,,2,,,,

,,8,,體育活動設(shè)計與實施,選修,2,36,18,18,,○,,,2,,,,

,,9,,婚慶策劃與管理,選修,2,36,18,18,,○,,,,2,,,

,,10,,會展法律法規(guī),選修,2,36,27,9,,○,,2,,,,,

,,11,,海外參展實務(wù),選修,2,36,18,18,,○,,2,,,,,

,,12,,短視頻制作,選修,2,36,18,18,,○,,,2,,,,

,,13,,服務(wù)心理學,選修,2,36,27,9,,√,,2,,,,,

,,小計,,,,16,288,144,144,,,,,,,,,

合計,,,,,,140.5,2507,969,1538,,,,,,,,,

說明：1.課程類別：**為專業(yè)核心課程，▲為“融入實訓室安全教育內(nèi)容”課程；2.考核方式：√考試、○考查，3.《大學生職業(yè)生涯與創(chuàng)新創(chuàng)業(yè)指導》另外安排20學時課外實踐和36學時創(chuàng)新創(chuàng)業(yè)實踐活動課外活動；4.公共任選課（公共選修課總學分減限選課總學分，理/實學時預設(shè)各50%算）由教務(wù)處統(tǒng)籌安排：