2010年助理電子商務(wù)師模擬題

1、2010年助理電子商務(wù)師模擬題1, () is a basic Internet communication tool, is almost applied in all aspects of network marketing, the main function is to collect information, transfer and exchange, is the most effective, the most direct, the lowest cost information transfer tool. AnswerA emailB search engineC BBS

2、D enterprise website2, CA certification center generally undertakes the obligation does not include: answerA information disclosure and notification obligationsB security obligationsC confidentiality obligationsD guarantee obligations3, CSS is characterized by the answerA facilitates page modificati

3、onsB makes it easy to unify page stylesC reduces the volume of web pagesD or more4 and GPS are short answersA Global Positioning SystemB Group Packets ServiceC Graphic Personal SystemD Gopher Protocol Service5, the HTML language is a plain text file, you can use Notepad, FrontPage, DreamWeaver, and

4、() to edit: answerA tabletB assembly languageC ASCII codeD machine languageIn 6, HTML, the document body mark uses () to indicate the answerA HEADB BODYC TITLED HTML7, is a typical domain name on Internet, it means: the answerA educational institutionsB government departmentsC business organizationD

5、 enterprise and personal website8, what is the function of the secure socket layer (SSL): the answerA, it can verify transactions in Web based transactions.B, it can encrypt network traffic in Web based transactions.C, it can verify the availability of funds in credit card transactions.D it can publ

6、ish certificates to validate Web servers.9, according to the proportion of each component of the overall size, the circular area is divided into a number of fan-shaped to represent the proportion of parts and the overall relationship is: the answerA pie chartB sector diagramC column diagramD wedge10

7、, the core concept of contemporary professional ethics is the answerA service consciousnessB global awarenessC time consciousnessD competitive consciousness11. Electronic contracts are contracts that are created, stored, or delivered in a (computer) manner through a computer network. AnswerA digital

8、 messageB binary codeC multimedia web pagesD CA Certification Center12, e-commerce, ISP means: the answerA web content providerB network operation providerC network access providerD network service provider13. The mail acceptance protocol adopted when the e-mail is passed between any two computers o

9、n the Internet is: the answerA TCP/IPB HTTPSC POP3D SMTP14, the general format of the questionnaire must have: answerA was signed by the respondentsB investigation sponsor DisclaimerC frontispiece showsD greetings15, HTTP download software features include: the answerHttp A functionB timing download

10、 functionC multi file time-sharing DownloadD shutdown mechanism when fatal error occurs16, asymmetric cryptography is also called the answerA linear cryptosystemB one way cryptosystemC non reverse cryptosystemD public cryptography17, according to the purpose of the survey design research questions a

11、nd reference, choice answer, generally not more than: answerA 20B 15C 10D 518, about online after-sales service description, the error is: answerA the customer receives the service after receiving the merchandiseB provides services for customers after completion of online transactionsCustomer servic

12、e after order generation on CD manufacturers offer services to customers19, the content of the socialist honor and disgrace concept put forward by general secretary Hu Jintao is: the answerA Eight Honors and eight disgracesB establishing the party for the public and governing for the peopleC Three R

13、epresentsD clean, civilized and harmonious.20, the most widely used option in the e-commerce server is the answerA self hostingB rent the counterC virtual hostD host hosting21, online procurement refers to the act of purchasing information through purchasingA EDIB InternetC B2B platformD B2C platfor

14、m22, the essence of interactive marketing is: answerA reduces the time and cost of gaining informationB convenient usersC enterprises are more likely to pass network marketing information to users, and also make it easier to obtain effective informationD shortens the distance between the user and th

15、e merchant23, online procurement is the general trend, () will be the best form of online procurement answerA no order purchasing and no bills automatic settlementAutomatic settlement of B electronic billsC all use paperless tradingD or more is wrong24, online survey results data processing first: a

16、nswerA statistics on the number of questionnaires collectedB carries on the analysis and the demonstration to the recycling questionnaireC excluded unqualified questionnairesD randomly extracted questionnaire samples25, online store documentation is: answerA online store legitimate business vouchers

17、B value-added tax invoice online versionC merchant receipts to consumers for online shoppingD credentials for transactions between a merchant and a user26, radio frequency RF technology is to use () to record media to read and write an identification technology answersA radio wavesB infraredC Blueto

18、othCentrino D27, logistics information is to reflect the logistics of various activities of the (general) answerA knowledge, dataB images and dataC fileD above all28, the following statement about FTP is correct: answerA FTP is a network protocol for peer to peer direct transfer of filesB FTP softwa

19、re can be divided into character interface and graphical interfaceC anonymous FTP servers usually allow users to upload filesThe default communication port for the D FTP protocol is 2029 which of the following is the disadvantage of online advertising: the answer?A production costs are highB has no

20、independent intellectual property rightsC will be blocked by third party softwareThe limited number of ad options available on the D page30. Which of the following is the basic function of Internet marketing: the answer?A online surveyB network brandC website designD sales services31, the following

21、options are not the procurement agreement, the content is: answerA delivery placeB delivery timeC payment methodD liability for breach of contract32, write the following logistics information analysis report the correct order is: the detailed design of information system the overall structure of the

22、 information system of equipment layout, information classification system the database structure of the encoding scheme of I/O design will HIPO map, information system manual answerA: the results of the 6, theIt will be the first B, theC, the young and the 1.D, the young and the 1.33, the following

23、 statement about the Telnet agreement is incorrect: the answerThe A Telnet protocol is part of the TCP/IP protocolB Telnet is an independent programThe public account for C Telnet is guestThe D Telnet service uses the TCP port number 25 as the default value34, the key of control and management of ne

24、w commodity introduction is to set up a series of answersA ex ante control standardsB control standardsC post control standardsD pre, post and post control standards35 which of the following lists the 3 characteristics of business to business e-commerce? AnswerA high turnover, high price and high va

25、lueB low turnover, high price and high valueC high turnover, low price and high valueD low turnover, low price and low value36, in the work to deal with the relationship between colleagues,The correct answer is: the answerA dare to criticize a colleague who has shortcomings.B try to avoid difficult

26、colleagues.C knows more about the private lives of other people in order to care for and help them.D to those who intentionally slander himself, should treat him in his own way.37, on the Internet, you can use search engines, newsgroups, E-mail, () and other ways of business information collection:

27、answerA bulletin boardB hackerC blogD wiki38, in all the network marketing tools, () is the most basic and most important one. AnswerA search engineB enterprise websiteC E-mail marketingD personal website39, the summary has such a nature that if the change in the input message is anything, the outpu

28、t summary will be: answerA will not change anythingB cannot output the resultRegular changes will occur in the CUnpredictable changes will occur in the D40, the relationship between professional ethics and human career is: the answerA people without professional ethics will not succeed.B successful

29、people often have higher professional ethics.C people with professional ethics are sure to succeed in their careers.D people who lack professional ethics are often more likely to succeed.41, Email marketing function is divided into: answerA customer relationship marketingB product promotionsC custom

30、er service marketingD online survey42, according to the function of enterprise web pages, the enterprise website is divided into () two basic categories. AnswerA dynamic typeB static typeC online sales typeD information publishing type43, the types of bidding can be divided into: the answerA offer w

31、ithout commitmentB determine the offerC sellers confirmation of the offerD conditional offer44, commonly used virus detection methods are: answerA characteristic code methodB checksum methodC behavior testD software simulation method45, commonly used with HTTP download software function: answerA Net

32、AntsB FlashGetC thunderboltD eMuleE Nero46, dealing with customer complaints, the original generally include: answerA prevention principleB timeliness principleC liability principleD management principles47, from the perspective of generalized e-commerce, the following activities are within the scop

33、e of the answerA EDI dealB TV shoppingC phone shoppingPOP machine in D supermarket48, the performance and payment of electronic contracts are more complex than traditional contractsA acknowledges the ownership of the data messageB ensures that the integrity of the data message during the receiving a

34、nd sending process is not tampered withC reasonably avoids intrusions and human destructionD reasonable safety procedures49, the cover of the survey report should include: answerA report topicB commissioning unitC commitment unitD project time50, multimedia is (and) video and other media combination

35、 of answersA soundB animationC textD image51, according to the source of logistics information division, logistics information can be divided into: answerA logistics planning prior informationB logistics plan post informationC logistics system outside informationD logistics system information52, car

36、go tracking system which has several main: answerA cargo tracking system using EDI TechnologyB cargo tracking system using logistics barcode technologyC cargo tracking system using GPS TechnologyD cargo tracking system using GIS Technology53, the cost of distribution by () constitute the answerA dis

37、tribution and transportation costsB sorting labor costsC loading expensesD circulation expense54, there are two options for using email lists: answersA builds its own mailing list serverB purchases a list of messages in the name of its mail service to the portalC receives the mailing list by feedbac

38、k from the questionnaireD uses mailing list services provided by other websites55, digital signature and written signature have the same place, adopt digital signature, can confirm: answerThe A information is sent by the signerB information has been filtered through the CA center securityC informati

39、on is not stolen by people other than the receiverD information has not been modified since it was issued and received56, improve the online store order processing flow of key factors are: answerA time factorB information factorsC supply accuracy factorsD cost factors57. The forms of online advertis

40、ement include: answerA Logo IconB text textC Homepage home pageD Banner flag58, the characteristics of online advertising are: answerA cost is lowB across regions and time and spaceC is flexible in its formD facilitates retrieval and direct feedbackE target accurate, easy to change59, the effective

41、foundation of network marketing is: answerA establish effective channels of information disseminationB creates conditions for the two-way transmission of informationC provides detailed information resourcesD allows users to get valuable information as conveniently as possible60, online documents com

42、mon questions include: answerA online trading participants defaultThe B online store itself is not working wellC network users online shopping mistakesD deals with environmental failures in third parties, such as network banking and communications networks61, website promotion commonly used methods

43、are: answerA interactive linkingB online advertisingC viral marketingD search engine marketing62. Which of the following are algorithms for common keys in asymmetric cryptography: the answer?A AES algorithmB RSA algorithmC DES algorithmD LUC algorithm63. Which of the following are the principles and

44、 answers that an ideal list must have?A minimum price principle to ensure the optimization of procurement costsB can make the proper purchase, not designated brand openingC specifications should be clear, for the main specifications must be clear, minor specifications can be slightly extendedD tende

45、r notes and contract standard terms may accompany the bid form64. Which of the following are the main forms of scientific thinking: the answer?A similarity associationB spiral thinkingC divergent thinkingD reverse thinking65, the following options are the advantages of the POS system: answerA friend

46、ly user interface can be fully finished ChineseB easy to carry out the two development, modification, expansion and so onC is adaptable and can be connected to a variety of devicesD makes real-time transfers of electronic money possible66. The following differences between electronic contracts and t

47、raditional contracts are: answersChanges have taken place in all aspects of the conclusion of the A contractB the rights and obligations of the parties to the contract varyC contracts differ in their environmentThe fulfillment and payment of the D electronic contract is more complicated than the tra

48、ditional contract67. The following statement about logistics and e-commerce is correct: answerA logistics is the fundamental guarantee for the implementation of e-commerceB e-commerce is an important part of logisticsC e-commerce is the result of the development of modern logistics and information t

49、echnologyD logistics is the fundamental guarantee to realize the customer centered concept68, compared with the traditional business information, the network business information has some remarkable characteristics: the answerA high accuracyB strong timelinessC is cheapD is easy to store69, consumer

50、 network information space cognition and task activities can be divided into the following several ways: the answerA word of mouthB browsingC searchD search70, the information storage needs to pay attention to those questions: answerThe data stored in A is secure and reliableB saves storage spaceC o

51、ften changes the storage path to keep it secretD information storage must meet the need for easy access and rapid access71, the level of information security is generally divided into: the answerA secret levelB top secret classC confidential levelD confidential level72, the choice of distribution me

52、thods mainly include those aspects: answerA determines the order picking methodB determination of vehicle loading methodC determines the delivery costD determines delivery routes73, the mailing list has () 3 types: the answerA index typeB closed typeC open typeD control type74, similar to the genera

53、l mode of communication, a complete network information transmission system includes: answerA information communication carrierB message receiverC information sourceD information receiving channels75, in the HTML language, the attributes of color can be expressed by means of () names as well. Answer

54、A EnglishB LatinC decimal RGB codeD sixteen hexadecimal RGB code76, the common method of dividing target market in network marketing is: answerA is divided by economic statusB is divided according to geographical conditionsC is divided according to the quality of the populationD is divided according to the amount purchased77, the bidding process generally includes the answerA bid openingB issuingC winning bidD AwardE sign the contract78 in the form of the bid form, the three use bid r