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1、WritingUnit 8Communication WorkshopWritingA brochureUnit 8Communication Workshop brochureA small printed work or booklet, often containing simple product information.To draw peoples attention to a product or serviceTo promote a product or serviceBrochureThe structure of a brochureThe brochure writin
2、g stylesRead the brochure Camp Xtreme and analyze the structure of a brochureThe front pagePage 1Page 2Page 3The structure of a brochureThe front pageSection 1Section 2Section 3Camp name and opening statementThe structure of a brochureThe front pageSection 1Section 2Section 3Introduce some general i
3、nformation on your camp, e.g. size, locationThe structure of a brochureThe front pageSection 1Section 2Section 3Describe the main features of service your camp providesThe structure of a brochureThe front pageSection 1Section 2Section 3Mention sth. that distinguishes your camp from other similar one
4、s & contact methodThe brochure writing styles The brochure writing stylesKeeping the writing as simple as possible by dividing the text into sections.Using opinion words to make the service sound more exciting;Writing directly to the reader, “We can help you.”Using facts to make the product more rea
5、l.Read to find examples of these brochure writing stylesUsing opinion words to make the service sound more exciting the UKs most beautiful wildlife the best place to our friendly and experienced staff is clean and modern have so much fun at Read to find examples of these brochure writing stylesWriti
6、ng directly to the reader, “We can help you.”The best adventure holiday youll ever have!offer you the chance to have a real-life adventureCamp Xtreme is the best place to have your adventure.Youll have so much fun at Camp Xtreme.Read to find examples of these brochure writing stylesUsing facts to ma
7、ke the product more real15 well trained staffThe 700 square mile island is home to 10 big tentsthe only camp in the UKBrochureThe structure of a brochureThe brochure writing stylesCamp Xtreme for Class 9! Group work:We are making a Camp Xtreme brochure for our class this summer vocation. Plan your s
8、ections and manage to make it the most attractive one. Content NotesWhat is the name of your adventure campWhere is your adventure camp?What is the place like?What activities can guests do at the camp?What facilities does it have?What makes your adventure camp special?Camp Xtreme for Class 9! Group
9、work:We are making a Camp Xtreme brochure for our class this summer vocation. Plan your sections and manage to make it the most attractive one. Camp Xtreme for Class 9!CheckingDid you write directly to the reader as if you are talking to them?Have you used facts to make the product or service more real or
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