東方海外OOCL剖析課件

東方海外(OOCL)

OrientOverseasContainerLineGroup15苗雨潔王藝璇張芷璇蘇煜涵東方海外(OOCL)

OrientOverseasCon1ContentsAboutOOCLCompanyProfileCorebusinessOOCLLogisticsOperationContentsAboutOOCL2AboutOOCLCoreValuesPeople,People,PeopleCustomerFocusExcellenceThroughQualityCommunityResponsibilityMissionStatementTobethebestandmostinnovativeinternationalcontainertransportandlogisticsserviceprovider;providingaVitalLinktoworldtradeandcreatingvalueforourcustomers,employees,shareholdersandpartners.AboutOOCLCoreValuesMissionS3CompanyProfileOOCLToday

OOCLisoneoftheworld'slargestintegratedinternationalcontainertransportation,logisticsandterminalcompanies.

OOCL

providecustomer-focusedsolutions,aquality-through-excellenceapproachandcontinualinnovation.

OOCLisoneoftheleadinginternationalcarriersservingChina,providingafullrangeoflogisticsandtransportationservicesthroughoutthecountry.

CompanyProfileOOCLToday4CompanyProfileOOCLHistoryThefounderofOOCL,thelateCYTung,dreamedofcreatingthefirstinternationalChinesemerchantfleet.

In1947,thefirstshipwithanall-ChinesecrewreachedtheAtlanticcoastoftheUSAandEurope.In1969,thecompanywasre-namedOrientOverseasContainerLine.

In1982,followingthedeathofhisfatherCYTung,CHTungassumedtheleadershipofOrientOverseas(International)Limited(OOIL),OOCL'sparentcompanyfor14years.

In1996,CCTungtookoveratthehelmonCHTung'selectionasChiefExecutiveoftheHongKongSpecialAdministrativeRegion.Today,OOCLisoneoftheworld'sleadingcontainertransportandlogisticsserviceproviders,withmorethan320officesin65countriesaroundtheworld.

CompanyProfileOOCLHistory5Awards&RecognitionAwards&Recognition6CorebusinessWiththerightwaytoputmorecargopacking,andtransportationsafer.OOCLisabletoprovidecustomerswithproperpackingprocedures,soastoallowcustomerstoadoptthemostefficientmethodforloadingcargocontainers.OOCLContainersCorebusinessWiththerightwa7CorebusinessCorebusiness8JapaneseshippingimportationoffrozenfoodcontainerCorebusinessReeferServiceJapaneseshippingimportation9OOCLisrenownedforitspioneeringapproachtodevelopingintermodalconnections.Allmeansofintermodaltransportarecarefullyintegratedwithtrunkoceanservicestoofferseamlessconnectionsacrosscontinentsusingfeederservices,barges,trucksandblocktrains.CorebusinessIntermodalOOCLisrenownedforitspione10CorebusinessIntermodalCorebusinessIntermodal11AnOOCLcontainershipontheElbe,inHamburg,Germany.OOCLLogisticsLtd.(OLL),theOOILGroup'sinternationalfreightconsolidationandlogisticsserviceunit,beganin1979.Servicesextendfrombasicfreightconsolidationservicestothemanagementandoperationofmorecomprehensiveprogramsinvolvingmulti-modaltransportation,warehousinganddistributionactivitiesCorebusinessOOCLLogisticsAnOOCLcontainershiponthe12OOCLLogisticsOperationInternationalLogisticsDomesticLogisticsValueAddedServicesOOCLLogisticsOperationIntern13OOCLLogisticsOperationInternationalLogisticsGlobalSupplyChainManagement

OOCLLogisticsprovidesasingle,efficientpointofglobalshipmentplanning,purchaseordermonitoring,andtransportation/distributioncontrol.

Itkeepseachclientabreastofever-changingandimprovinglogisticssolutions,performanceanalyticsandbestpracticesallfocusedonfindingtheefficienciesandhiddenopportunitiesinyoursupplychaintomakeyoumorecompetitive.OOCLLogisticsOperationIntern14OOCLLogisticsOperationInternationalLogisticsMulti-CountryConsolidationMulti-CountryConsolidation(MCC)isacost-effectivesolutionthatconsolidatesyourcargofromdifferentcountriesoforigintobuildFullContainerLoads(FCL).MCCismostsuitableforcompaniesthatimportlightvolumesofgoodsfrommultiplecountriesbutwanttotakeadvantageofthemoreeconomicFCLfreightrates.

OOCLLogisticsOperationIntern15OOCLLogisticsOperationInternationalLogisticsInter-AsiaFCLforwardHunDistributionOOCLLogistics’FCLForwardHubDistributionsolutionmovesgoodstoaregionaldistributionhubinsteadofdirectlytosingledestinations.

Thehubprovidescentralisedstorage,wherewehelpyoudistributeyourgoodstodestinationsglobally,accordingtoyourmarketneeds.Thissolutiongivesoverallbetterinventorymanagementandmarketresponseonaregionalorevenglobalscale,aswellas,highercosteffectivenessoverall.

OOCLLogisticsOperationIntern16OOCLLogisticsOperationInternationalLogisticsColdChainOOCLLogisticswillensurethatyourcargoisshipped

underthemostprecisetemperaturecontrolfromorigintodestination.OuruniquetechnologiessuchasAdvancedFreshAirManagementPlus(AFAM+)systemandultra-coolMagnumreefercontainerspreserveeventhemostdelicatecargointheperfectcondition.OOCLLogisticsOperationIntern17OOCLLogisticsOperationInternationalLogisticsProjectCargo/OversizedShipmentsrequiringspecialhandlingoroversizedcargocanbechallengingunlessyouhaveanexperiencedlogisticsteam.

OOCLLogisticsoffersdedicatedteamsforProjectcargo,therightequipmentandanextensivenetworktoMakeAlltheRightMoves,globallyandatcompetitiveprices.

OOCLLogisticsOperationIntern18OOCLLogisticsOperationDomesticLogisticsInlandTransportationAtOOCLLogisticsaimtoprovide“AlltheRightMoves”byofferingthemostefficientandcosteffectivemodesoftransportregardlessofshipmenttypeorlocation.

InsomeregionsOOCLLogisticsoperatesitsowntruckingservices,orOOCLLogisticsworkswithtrustedinlandtransportationpartnersandotherserviceproviderstoprovideafullrangeofgroundtransportoptionsthatmoveyourcargo–whereyouneeditwhenyouneedit.MultimodaltransportoptionsFullandlessthantruckloadtransportationRegularbarge/blocktrain(insomecountries)TemperaturecontrolledtransportationMilk-runoperationsStandardoperationalprocesses,monitoringandcontrolofgroundOOCLLogisticsOperationDomest19OOCLLogisticsOperationDomesticLogisticsWarehouse&DistributionCross-dockingandtransloadingKittingLot/datecodetrackingParcelmanagementPick&packPre-pricing,re-labelling,

ticketing/taggingSorting/sequencingSub/lightassemblyQualityinspectionSalvagedisposalreportingWarehousesourcinganddesignsOperationandprocessdesignsLabourmanagementandoptimisationCustomisedmanagementandcontrolCustomisedoperationalandmonitoringreportsOOCLLogisticsOperationDomest20OOCLLogisticsOperationDomesticLogisticsValueAddedServicesQualityInspectionRealTimeMonitoredTruckingServiceSpotRateProcurementPaymentAuditCargoInsurance4PLManagementOmni-ChannelDistributionServicesOOCLLogisticsOperationDomest21LinerServicesOOCLofferscustomerscomprehensivecoverageofeast-westtradecorridors,providingcustomer-centricsolutionsandoneofthebestqualityservicesintheindustry.RegularservicesconnectAsia,NorthAmerica,Europe,theMediterranean,Indiansub-continentandMiddleEast.RegularloopstoAustraliaandNewZealandcompleteourcoverageinAsia-Pacific.LinerServicesOOCLofferscus22LinerServicesOOCLisamemberoftheGrandAllianceandG6Alliance.Withapproximately240vesselsprovidingoperationalefficiencyandcompetitiveservicenetworks,theG6AllianceofferscomprehensivecoverageintheAsia/Europe,Asia/Mediterranean,Asia/NorthAmericaandEurope/NorthAmericatrades.LinerServicesOOCLisamembe23ContainerTerminalsAstrategicnetworkofterminalscomplementsOOCL'svessel,officeandintermodaloperations.LBCTLLChasthreecontainervesselberths;sevenpost-Panamaxquaysidecontainergantrycranes;12rubber-tiredgantrycranes;75yardtractors;11tophandlers;fivesidehandlers;12utilityforklifts;56yardchassis;variouspick-uptrucksandothervehiclesandhandlingequipment.LongBeachContainerTerminal,LLC.(LBCTLLC)ContainerTerminalsAstrategic24ContainerTerminalsKaohsiungContainerTerminal(KAOCT)StrategicallypositionedattheendoftheN-SFreeway,enjoysthebestlocationinKaohsiungPort.

Withautomaticcontainermanagementsystem,themostup-to-datefacilities,increaseproductivityefficiently.

Theterminalhasextensiveexperienceofhandlingawkwardcargo(OOG&BBcargo)Provide24-hourstablepowersupplyforsensitiverefrigerated(reefer)cargoes,suchasflowers,fruit,vegetables,seafoodandbloodplasma.

AllemployeesreceivetrainingandstrictlyadheretoStandardOperationProceduresforallaspectsoftheirwork.Efficientandsafetyistoppriority.Providethehighestqualityservicetocustomersandoperatewithteamwork,professionalskillsandcompetitiveproductivity.ContainerTerminalsKaohsiungC25OOCLcommitsto:ApplyindustrybestpracticesandcomplywithlegislationEstablishandreviewsafety,securityandenvironmentobjectivesandtargetsUseenergyandmaterialsefficientlyandreducewasteandemissionsCommunicateourenvironmentalcarepolicytoallstaffandvendorsthroughoutthesupplychainReleaseourenvironmentalcarepolicytothepublicServeourstakeholdersbyassessingtheirneedsandprovidinginformation

EnvironmentalCareEnvironmentalCare26Theirproactiveeffortstocarefortheenvironmentfallunderthreemaincategories:

EnvironmentalCareTheirproactiveeffortstocar27東方海外(OOCL)

OrientOverseasContainerLineGroup15苗雨潔王藝璇張芷璇蘇煜涵東方海外(OOCL)

OrientOverseasCon28ContentsAboutOOCLCompanyProfileCorebusinessOOCLLogisticsOperationContentsAboutOOCL29AboutOOCLCoreValuesPeople,People,PeopleCustomerFocusExcellenceThroughQualityCommunityResponsibilityMissionStatementTobethebestandmostinnovativeinternationalcontainertransportandlogisticsserviceprovider;providingaVitalLinktoworldtradeandcreatingvalueforourcustomers,employees,shareholdersandpartners.AboutOOCLCoreValuesMissionS30CompanyProfileOOCLToday

OOCLisoneoftheworld'slargestintegratedinternationalcontainertransportation,logisticsandterminalcompanies.

OOCL

providecustomer-focusedsolutions,aquality-through-excellenceapproachandcontinualinnovation.

OOCLisoneoftheleadinginternationalcarriersservingChina,providingafullrangeoflogisticsandtransportationservicesthroughoutthecountry.

CompanyProfileOOCLToday31CompanyProfileOOCLHistoryThefounderofOOCL,thelateCYTung,dreamedofcreatingthefirstinternationalChinesemerchantfleet.

In1947,thefirstshipwithanall-ChinesecrewreachedtheAtlanticcoastoftheUSAandEurope.In1969,thecompanywasre-namedOrientOverseasContainerLine.

In1982,followingthedeathofhisfatherCYTung,CHTungassumedtheleadershipofOrientOverseas(International)Limited(OOIL),OOCL'sparentcompanyfor14years.

In1996,CCTungtookoveratthehelmonCHTung'selectionasChiefExecutiveoftheHongKongSpecialAdministrativeRegion.Today,OOCLisoneoftheworld'sleadingcontainertransportandlogisticsserviceproviders,withmorethan320officesin65countriesaroundtheworld.

CompanyProfileOOCLHistory32Awards&RecognitionAwards&Recognition33CorebusinessWiththerightwaytoputmorecargopacking,andtransportationsafer.OOCLisabletoprovidecustomerswithproperpackingprocedures,soastoallowcustomerstoadoptthemostefficientmethodforloadingcargocontainers.OOCLContainersCorebusinessWiththerightwa34CorebusinessCorebusiness35JapaneseshippingimportationoffrozenfoodcontainerCorebusinessReeferServiceJapaneseshippingimportation36OOCLisrenownedforitspioneeringapproachtodevelopingintermodalconnections.Allmeansofintermodaltransportarecarefullyintegratedwithtrunkoceanservicestoofferseamlessconnectionsacrosscontinentsusingfeederservices,barges,trucksandblocktrains.CorebusinessIntermodalOOCLisrenownedforitspione37CorebusinessIntermodalCorebusinessIntermodal38AnOOCLcontainershipontheElbe,inHamburg,Germany.OOCLLogisticsLtd.(OLL),theOOILGroup'sinternationalfreightconsolidationandlogisticsserviceunit,beganin1979.Servicesextendfrombasicfreightconsolidationservicestothemanagementandoperationofmorecomprehensiveprogramsinvolvingmulti-modaltransportation,warehousinganddistributionactivitiesCorebusinessOOCLLogisticsAnOOCLcontainershiponthe39OOCLLogisticsOperationInternationalLogisticsDomesticLogisticsValueAddedServicesOOCLLogisticsOperationIntern40OOCLLogisticsOperationInternationalLogisticsGlobalSupplyChainManagement

OOCLLogisticsprovidesasingle,efficientpointofglobalshipmentplanning,purchaseordermonitoring,andtransportation/distributioncontrol.

Itkeepseachclientabreastofever-changingandimprovinglogisticssolutions,performanceanalyticsandbestpracticesallfocusedonfindingtheefficienciesandhiddenopportunitiesinyoursupplychaintomakeyoumorecompetitive.OOCLLogisticsOperationIntern41OOCLLogisticsOperationInternationalLogisticsMulti-CountryConsolidationMulti-CountryConsolidation(MCC)isacost-effectivesolutionthatconsolidatesyourcargofromdifferentcountriesoforigintobuildFullContainerLoads(FCL).MCCismostsuitableforcompaniesthatimportlightvolumesofgoodsfrommultiplecountriesbutwanttotakeadvantageofthemoreeconomicFCLfreightrates.

OOCLLogisticsOperationIntern42OOCLLogisticsOperationInternationalLogisticsInter-AsiaFCLforwardHunDistributionOOCLLogistics’FCLForwardHubDistributionsolutionmovesgoodstoaregionaldistributionhubinsteadofdirectlytosingledestinations.

Thehubprovidescentralisedstorage,wherewehelpyoudistributeyourgoodstodestinationsglobally,accordingtoyourmarketneeds.Thissolutiongivesoverallbetterinventorymanagementandmarketresponseonaregionalorevenglobalscale,aswellas,highercosteffectivenessoverall.

OOCLLogisticsOperationIntern43OOCLLogisticsOperationInternationalLogisticsColdChainOOCLLogisticswillensurethatyourcargoisshipped

underthemostprecisetemperaturecontrolfromorigintodestination.OuruniquetechnologiessuchasAdvancedFreshAirManagementPlus(AFAM+)systemandultra-coolMagnumreefercontainerspreserveeventhemostdelicatecargointheperfectcondition.OOCLLogisticsOperationIntern44OOCLLogisticsOperationInternationalLogisticsProjectCargo/OversizedShipmentsrequiringspecialhandlingoroversizedcargocanbechallengingunlessyouhaveanexperiencedlogisticsteam.

OOCLLogisticsoffersdedicatedteamsforProjectcargo,therightequipmentandanextensivenetworktoMakeAlltheRightMoves,globallyandatcompetitiveprices.

OOCLLogisticsOperationIntern45OOCLLogisticsOperationDomesticLogisticsInlandTransportationAtOOCLLogisticsaimtoprovide“AlltheRightMoves”byofferingthemostefficientandcosteffectivemodesoftransportregardlessofshipmenttypeorlocation.

InsomeregionsOOCLLogisticsoperatesitsowntruckingservices,orOOCLLogisticsworkswithtrustedinlandtransportationpartnersandotherserviceproviderstoprovideafullrangeofgroundtransportoptionsthatmoveyourcargo–whereyouneeditwhenyouneedit.MultimodaltransportoptionsFullandlessthantruckloadtransportationRegularbarge/blocktrain(insomecountries)TemperaturecontrolledtransportationMilk-runoperationsStandardoperationalprocesses,monitoringandcontrolofgroundOOCLLogisticsOperationDomest46OOCLLogisticsOperationDomesticLogisticsWarehouse&DistributionCross-dockingandtransloadingKittingLot/datecodetrackingParcelmanagementPick&packPre-pricing,re-labelling,

ticketing/taggingSorting/sequencingSub/lightassemblyQualityinspectionSalvagedisposalreportingWarehousesourcinganddesignsOperationandprocessdesignsLabourmanagementandoptimisationCustomisedmanagementandcontrolCustomisedoperationalandmonitoringreportsOOCLLogisticsOperationDomest47OOCLLogisticsOperationDomesticLogisticsValueAddedServicesQualityInspectionRealTimeMonitoredTruckingServiceSpotRateProcurementPaymentAuditCargoInsurance4PLManagementOmni-ChannelDistributionServicesOOCLLogisticsOperationDomest48LinerServicesOOCLofferscustomerscomprehensivecoverageofeast-westtradecorridors,providingcustomer-centricsolutionsandoneofthebestqualityservicesintheindustry.RegularservicesconnectAsia,NorthAmerica,Europe,theMediterranean,Indiansub-continentandMiddleEast.RegularloopstoAustraliaandNewZealandcompleteourcoverageinAsia-Pacific.LinerServicesOOCLofferscus49LinerServicesOOCLisamemberoftheGrandAllianceandG6Alliance.Withapproximately240vesselsprovidingoperationalefficiencyandcompetitiveservicenetworks,theG6AllianceofferscomprehensivecoverageintheAsia/Europe,Asia/Mediterranean,Asia/NorthAmericaandEurope/NorthAmericatrades.LinerServicesOOCLisam