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I. Translatethefollowingterms(共20題,每小題1分,共20分):Quantitativeeasing量化寬松fiscalpolicybudgetdeficit(surplus)財政赤字,盈余currentaccountsurplus國際收支經(jīng)常賬戶順差tradebalance貿(mào)易平衡favorabletradebalance=tradesurplusunfavorabletradebalance=tradedeficitbalanceofpayments國際收支平衡cashbalance現(xiàn)金結(jié)余creditbalance貸方余額debitbalance借方余額Purchasingpowerparity(PPP)購買力平價Financialregulation金融監(jiān)管Deregulation放松監(jiān)管competitiveedge競爭優(yōu)勢comparativeadvantage相對優(yōu)勢theGreatDepressionJunkbonds垃圾債券gilt-edgedbonds金邊債券creditratingagencies(Standard&Poor’s標普,Moody’s穆迪,FitchRating惠譽)信用評級機構(gòu)Speculators投機者hedgefunds對沖基金currencyrevaluationcurrencydevaluation 貨幣貶值futuresmarket期貨市場stockexchange證券交易所Derivatives金融衍生品marketcapitalization:marketvalue市值producerpriceindex(PPI)生產(chǎn)者物價指數(shù)consumerpriceindex(CPI)消費者物價指數(shù)Creditline信用額度debtrestructuring債務調(diào)整corporaterestructuring集團重組theDowJonesIndustrialAverage道瓊斯工業(yè)指數(shù)TheS&P500IndexTheNASDAQCompositeTheNikkei225Index日經(jīng)225指數(shù)corporategovernance 公司管理mergersandacquisitions(M&A)并購insidertrading內(nèi)線交易Economicrecession經(jīng)濟衰退tradeliberalization貿(mào)易自由financialliberalization金融自由化theInternationalBankforReconstructionandDevelopment(IBRD)世界銀行=theWorldBanknon-performingloans不良貸款holdingcompany控股公司theSecuritiesandExchangeCommission(SEC)證監(jiān)會Balancesheet資產(chǎn)負債表incomestatement利潤表statementofcashflows現(xiàn)金流量表initialpublicoffering(IPO)首次公募Retailbanking零售銀行privatebankingventurecapital風險投資Leveragedbuyout(LBO)杠桿收購Pensionfunds養(yǎng)老基金GDPpercapitaGNPpercapitabluechipstockjunkstockcapitaladequacyratio資本充足率marketshare市場占有率verticaltakeovers縱向收購horizontaltakeovers橫向收購conglomeratetakeovers集團收購Laissez-fairecapitalism自由資本主義laissez-faireeconomicsvsKeynesianeconomicsMercantilism重商主義fiscaltightening:fiscalausterity財政緊縮carrytrading套利交易capitalcontrol資本管制riskpremium風險溢價fairdisclosure公平披露fulldisclosuretheGlass-SteagallActTheFederalDepositInsuranceCorporation(FDIC)聯(lián)邦存款保險公司stockbubblesSovereigndebtdefault主權(quán)債務違約IMFJohnMaynardKeynesDavidRicardomarginalanalysis邊際分析cost-benefitanalysis成本效益分析corporateincometax企業(yè)所得稅singleproprietorship獨資Limitedpartnership有限責任合伙Franchising特許經(jīng)營權(quán)jointventure 合資企業(yè)II.TranslatethefollowingpassagesintoChinese(50%)IgnoringtheUSConstitutionandthinkingofmoneyasababy'stoy,Bernankeruledwithabsolutepowerinmoneydestruction.Comparing2000,justbeforeBernankejoinedtheFedboardofgovernorsin2002,and2013,wecansaythatBernankedeservedlywonthetitle"HelicopterBen".FedcreditrosefromUS$0.5trillionto$4trillion,amultipleofeight.USgovernmentdebtisnowat$17trillion,comparedwith$3.4trillionbeforehismovetotheFed.Crudeoilisat$100/barrelcomparedwith$18/barrel;goldrosefrom$250anounceto$1,300anounce.Foodpricesareatleastfourtimeshigher.Stockpriceindicesshatteredallrecordsin2013.YetUSrealper-capitaincomesarefarlessthanin2000.ThatisBernanke'slegacyofdisorder.Themonetarystimulushasmoreorlessworkedasintended.Theyenhasfallenfrom80tothedollarbeforetheprogramstartedto102tothedollartoday.Inflationisrunningat1.4%inthelast12months,wellonthewaytotheBankofJapan'stargetof2%.Theeconomyhasrecoveredintomoderategrowth.YetpossiblybecauseoftheBOJ'sbondpurchases,theyieldonthe10-yearJGBhasfallenslightly,to0.65%,wellbelowtherateofinflation.Thisfitsanhistoricalpattern.Asouressaythisweekshows,regulationhasrespondedtoeachcrisisbyprotectingevermoreoffinance.Fivedisasters,from1792to1929,explaintheoriginsofthemodernfinancialsystem.Thisincludeshugelysuccessfulinnovations,fromjoint-stockbankstotheFederalReserveandtheNewYorkStockExchange.Butithasalsomeantacorrosivetrend:agradualincreaseinstateinvolvement.Depositinsuranceisagoodexample.IntroducedinAmericain1934,itprotectedthefirst$2,500ofdeposits,asmallmultipleofaverageearningsthen,reducingtheriskofbankruns.TodayAmericaisanextremecase,butinsuranceofover$100,000iscommonintheWest.Thisprotectswealth,andincome,andmeansinvestorsignorecreditworthiness,worryingonlyabouttheinterest-rateoffer,sendingdepositsflockingtoflimsyIcelandicbanksandotherswithpitifulequitybuffers.Thefirmssaytheyhavediversifiedintodifferentproductlinesjustasanyotherbusinesswould.Somedoubtwhethertraditionalbuy-outsofferthebestrisk-adjustedreturns.Theindustryhasmatured:fatprofitsinpastdecadeshaveattractedover5,000rivalscompetingforthesamedeals.Togethertheyhaveraisedmoremoneyfrominvestorsthantheyknowwhattodowith.Manybuy-outfirmshaveresortedtobuyingandsellingstufftoeachother.Andpricesforcompanies(asmultiplesofprofits)arehigherthanevenattheheightofthecreditboom.Ekingoutgainsishardwhenpayingovertentimesafirm’searnings,asisnowtypical,comparedwithlessthaneighttimesincalmerperiods.Inthelastfourmonthsof2008Americaattractednetcapitalinflowsofhalfatrilliondollars.Thedollarwasahavenintumultuoustimes,evenwhenthetumultoriginatedinAmericaitself.Thecrisisalso“shatteredconventionalviews”abouttheadequatelevelofforeign-exchangereserves,promptingemergingeconomieswithlargedollarhoardstohoardevenmore.Finally,America’sslumpforcedtheFedtoeasemonetarypolicydramatically.Inresponse,centralbanksinemergingeconomiesboughtdollarstostoptheirowncurrenciesrisingtoofast.Investorshavedecidedthattheycanlivewiththeirony:sharesinthebiglistedprivate-equityfirmsareupbybetween48%and131%sinceMay2012,whenCarlylebecamethelastofthemtofloat.ThevaluationsarepartlyareflectionofAmerica’sbubblystockmarket,upby33%inthesameperiod.Inmuchthesamewaythatanenergycompany’ssharesriseintandemwithoilprices,private-equityfirmsareboostedwhenstockmarketsarehigh,asthevalueofthecompaniestheyownrises.Abenomicsconsistofthreeinterlinkedpolicies,thecombinationofwhichissupposedtorevivetheJapaneseeconomy.Thefirstisamassivemonetary"stimulus,"withJapanGovernmentBond(JGB)purchasesofsome7trillionyen(aboutUS$70billion)permonth,aboutthreetimesthesizeintermsoftheJapaneseeconomyasBenBernanke'sQE3programatitsgreatest.Thiswassupposedtorevivetheeconomygenerallyand,moreparticularly,toweakentheyenagainstthedollar.Thesecondisaprogramoffiscal"stimulus,"thelatestsupposedtooffsetthedeflationaryeffectofa3%riseinconsumptiontaxto8%,tobeintroducedinMay2014.ThethirdwasaprogramofreformsandopeningupofJapaneseinstitutionsandtraderestrictions,whichtogetherwouldincreaseoutput,aswellasmakingtheJapaneseeconomymorecompetitive.TheUnitedStateswasenjoyinggreatprosperitybeforeBernanketurneditintoacountryofdesolation.HistenureasapolicymakerandFedchairmanwillbeseenbyhistoryasaneraoffallaciesandanarchy.Hisunorthodoxmoneypoliciesandnear-zerointerestrateshelpedtobringabouttheworstfinancialnightmaresinthepost-WorldWarIIperiod,destroyedUSbanks,andsetoffcurrencydevaluationinotherindustrializedcountries.EVERsinceLehmanBrotherswentbankruptin2008acommonassumptionhasbeenthatthecrisishappenedbecausethestatesurrenderedcontroloffinancetothemarket.Theanswer,itfollows,mustbemorerules.ThelatesttargetisAmericanhousing,thesourceofthedodgyloansthatbroughtdownLehman.Plansareafoottosetupapermanentpublicbackstoptomortgagemarkets,withthegovernmentinsuring90%oflossesinacrisis.Whichmightbecomforting,exceptfortwothings.First,itishardtoseehowentrenchingstatesupportwillpreventexcessiverisk-taking.And,second,whateverwaswrongwiththeAmericanhousingmarket,itwasnotlackofgovernment:farfromafreemarket,itwasoneofthemostregulatedindustriesintheworld,fundedbytaxpayersubsidiesandwithlendingdecisionstakenbythestate.Money-marketfunds(MMFs)areanotherworry.Thesefirmscollectdeposits,investingthecashinshort-termliquidassetssuchasTreasurybills.Butthereturnsontheseassetstendtotrackcentral-bankrates—theyaresolowthattheMMFs’servicechargesmightoutweightheircustomers’gain.TheconcernisthatMMFsmightswitchintoriskierassetstoliftreturnsandjustifytheirfees.Butanexaminationofover500MMFsshowstheyaretakingasaferoption,cuttingtheirfeesratherthanincreasingriskinanefforttomaintainthem.Ananalysisofbalance-sheetdataofover4,000pensionfundsconcurs:despiteextendedQEandlowinterestrates,thereisnosignofadangeroussearchforyield.III.Readingcomprehension(共15題,每小題2分,共30分):Directions:choosethebestanswertoeachofthequestions.Passage1Thepaceofinternationaleconomicintegration(一體化)viatheGATTandWTOroundsofmultilateral(多變)tradenegotiationshasbeenslowerandlesscomprehensivethansomememberswouldprefer.Somehavesuggestedthatthereshouldbeadditionalintegrationamongsubgroupsof(oftenneighbouring)membereconomies–e.g.thosepartiestotheEuropeanUnion,theNorthAmericanFreeTradeAgreement,andtheAsia-PacificEconomicCooperation–forpolitical,military,orotherreasons.Beginninginthelate1990s,theWTOwasthetargetoffiercecriticism.Opponents(反對者)ofglobalization,andinparticularthoseopposedtothegrowingpowerofmultinationalcorporations,arguedthattheWTOinfringes(侵犯)uponnationalsovereignty(主權(quán))andpromotestheinterestsoflargecorporationsattheexpenseofsmallerlocalfirmsstrugglingtocopewithimportcompetition.Environmentalandlabourgroups(especiallythosefromwealthiercountries)haveclaimedthattradeliberalization(自由化)leadstoenvironmentaldamageandharmstheinterestsoflow-skilledunionized(工會化)workers.ProtestsbytheseandothergroupsatWTOministerial(部長的)meetings–suchasthe1999demonstrationsinSeattle,Washington,U.S.,whichinvolvedapproximately50,000people–becamelargerandmorefrequent,inpartbecausethedevelopmentoftheInternetande-mailmadelarge-scaleorganizingandcollectiveactioneasier.Inresponsetosuchcriticism,supportersoftheWTOclaimedthatregulatingtradeisnotanefficientwaytoprotecttheenvironmentandlabourrights.Meanwhile,someWTOmembers,especiallydevelopingcountries,resisted(抵制)attemptstoadoptrulesthatwouldallowforsanctions(制裁)againstcountriesthatfailedtomeetstrictenvironmentalandlabourstandards,arguingthattheywouldamounttoveiled(披上面紗的)protectionism.Despitethesecriticisms,however,WTOadmissionremainedattractivefornonmembers,asevidencedbytheincreaseinthenumberofmembersafter1995.Mostsignificantly,ChinaenteredtheWTOin2001afteryearsofaccession(準入)negotiations.TheconditionsforChinesemembershipwereinsomewaysmorerestrictive(限制的)thanthosefordevelopingcounties,reflectingtheconcernsofsomeWTOmembersthattheadmissionofsuchalargeandstillsomewhatplannedeconomymighthaveanoverallnegativeeffectonfreetrade.Passage2Withanincreasinglysophisticated(高級的,復雜的)andwealthycustomerbase,Chineseconsumer-goodsmakersarestartingtopayattentiontobrand-building.Thesmartestaremovingbeyondsimpleproductadstomarketinganentirelifestyle.InanechoofNike’sfamous“Justdoit”campaign(攻勢),Li-Ning,thelargestproducerinChina’ssportswearmarket,hasjustlaunchedanadvertisingblitz(閃電戰(zhàn))underthemottos(箴言)“Goodbye”and“Anythingispossible”.Costing15millionyuan($1.8million),eighttimesthecompany’susualadspend,ittapsintotheChinesebeliefthattheycansafelywavegoodbyetotheirhardlivesofthepast,andthatthefutureisfilledwithunlimitedopportunities.Oneofthoseopportunities,ifyouaskWilsonXu,Li-Ning’smarketingmanager,isanew-foundfreedomtoseekamorebalancedlife.Puttingitplainly,consumersshouldstopchasing(追求)academic(學術(shù)的)andcommercialsuccessandgetoutmoreoftentoparticipateinmoresport.Onlyaround15%ofChinesemainlandersaged15-35activelyplayasport,comparedwith50%inAmerica.“MostChinesepeoplebelievethatsuccessisaboutacademicachievementandmakingmoney.Theydon’tcareabouttheirhealth,”saysMr.Xu.Thesophisticatedads,whichfeatureordinarypeopleovercomingfailure(oneshowsaboywhosmilesdespitehurtinghishandskateboarding(滑板運動);anotheragirlkick-boxing(自由搏擊)andthenashotofherbandagedknuckles關節(jié)),aresupposedtopuncture(削弱)theself-consciousnessthatkeepsmanyChineseonthesidelinesunlesstheyarealreadygoodatagivenactivity,saysKelvinCheng,managingdirectorofLeoBurnettBeijing,theagencybehindthecampaign.Mr.ChengsaysthatthestyleisanewwayofadvertisingforChinesecompanies,whichusuallysellonpricealone.Ofcourse,appealing(喚起)toanewfad(時尚)forspiritualwell-beingandforsportsaheadofthe2008OlympicsinBeijingisalsoagoodwaytogetmodernChineseconsumerstopartwiththeirmoney.Afteryearsoffocusingoncheapprices,Li-Ning,likemanyChinesecompanies,hasspentthepasttwoyearslearningthatbrandingpays.Thecompanyisinvestingaround10%ofits1billionyuanrevenuesinmarketing,comparedwith5%twoyearsago,andtheproportion(比例)isduetogrow.Thatinvestment,whichincludeshiringaforeignadagency,hasenabledLi-Ningtoholdontoitsleadershipdespitetheencroachment(侵犯)offoreignfirms.Li-NingleadsbothAmerica’sNike,whichhasabout800myuaninsalesinmainlandChina,andGermany’sAdidas.TheprospectoftheOlympicsishelpingtoexpandthemarketbymorethan25%ayear.Mr.XureckonsthenewbrandingcampaignshouldenableLi-Ningtodoubletheretailpricesofitsmostexpensiveproducts(shoes)toaround1,000yuaninafewyears,roughlywhatNike’smostexpensiveshoescostnow.WillChineseconsumerscontinuetochooseahome-grownbrandoveraglamorous(迷人的)foreignonesuchasNike,whichusessportscelebrities(名人)withglobalappealastheadvertisingspokespersonsofitsproducts?AsChinagainsinself-confidence,theymight.AndLi-Ningunderstandsthedangerofrelyingontoomuchoncelebrities.ItsfounderwasLiNing,whowonthreegoldmedalsforgymnasticsinthe1984LosAngelesOlympics,butisnowregardedasabitpassébyyoungerconsumers.Mr.Li’sdayasasportingheromaybeover,buthisbrandmayyetbringmoreglory.Passage3NextmonthalargegroupofBritishbusinesspeoplearegoingtoAmericanonaventure(商業(yè)冒險)whichmaygenerateexportearningsfortheircompanies’shareholdersinyearstocome.Alonglistofsponsors(贊助者)willsupporttheinitiative(倡議),whichwillinvolvea£3-millionmediacampaignandafortnight(兩星期)ofeventsandexhibitions.Theultimate(最終的)goalistopersuademoreAmericansthatBritishcompanieshavesomethingtointerestthem.Whiletherehavebeenplentyoftradeinitiativesinthepast,thedifferencethistimeroundisthatconsiderablethinkingandplanninghavegoneintotryingtoworkoutjustwhatitisthatAmericanslookforinBritishproducts.Insteadofexclusivelypromotingthemajorcorporations,thistimethereismoreemphasisonsupportingthesmaller,moreunusual,nichebusiness.FreshinthememoriesofallthoseconcernedistheknowledgethatAmericanhasbeentheendofmanyalargeandapparentlysuccessfulbusiness.ForCarringtons,aretailgroupmuchrespectedbyEuropeancustomersandinvestors,AmericaturnedouttobeacommercialdisasterandthebeliefthattheycouldevenshowsomeofthegreatAmericanstoresaretailingtrickortwowashopelesslyover-optimistic.PollyBrown,anotherveryBritishbrandthatrodehighforyearsongoodprofitsandhugecityconfidence,alsofoundthatconqueringAmerica,incommercialandretailingterms,wasnotaseasyasithadimagined.WhenitpositioneditselfintheUSasaniche(利基),luxurybrand,sellingshirtsthatwerepricedat$40intheUKfor$125intheStates,thestrategyseemedtowork.Butonceitsmanagementdecideditshouldtakeonthemiddlemarket,thissuccessrapidlydrainedaway.Itwasadisastrous(災難性的)mistakeandthehighcostofthefailedAmericanexpansionplansplayedalargeroleinitsdecliningfortunesinthemid-nineties.SarahScott,managingdirectorofSmythson,theupmarket(高端)stationer,hashadtothinklongandhardaboutwhatittakestosucceedinAmericaandshetakesitveryseriouslyindeed.“ManyBritishfirmsarequitepatronizing(做派)abouttheUS,”shesays.“Theythinkthatwe’resomuchmoresophisticatedthantheAmericans.Theyobviouslyhaven’tnoticedRalphLauren,anAmericanwhohasbeenmuchmoreskilledattappingintoanidealized(理想化的)EnglishnessthananyEnglishcompany.Also,manycompaniesdon’tbothertostudythemarketproperlyandthinkthatbecausesomething’ssuccessfulintheUK,it’sboundtobesuccessfuloverthere.Youhavetolookatwhatyoucanbringthemthattheyhaven’talreadygot.Onthewhole,Americancompaniesarebrilliantatthemass,middlemarketandpeoplewhohavetriedtotakethemonatthislevelhavefounditverydifficult.”ThistimerounditisjustpossiblethatchangingtastesarerunninginBritain’sfavour.Theenthusiasmformassive,centralizedretailchainshasdecreased.Peoplewantthingswithsomesortofindividuality(個性);theyarefedupwiththebanal(平庸的),middle-ofthe-roadtastethatAmericadoessowell.Theyarenowlookingforthesmall,theprecious,the“realthing”,andthisispreciselywhatmanyofthecompaniesparticipatingintheinitiativedobest.PassagefourOverthepastdecade,Americancompanieshavetriedhardtofindwaystodiscourageseniormanagersfromfeatheringtheirownnestsattheexpenseoftheirshareholder.Thethreemostpopularreformshavebeenrecruitingmoreoutsidedirectorsinordertomakeboardsmoreindependent,linkingbosses'paytovariousperformancemeasure,andgivingbossesshareoptions,sothattheyhavethesamelong-terminterestsastheirshareholders. ThesereformshavebeenwidelyadoptedbyAmerica'slargercompanies,andsurveyssuggestthatmanymorecompaniesarethinkingoffollowingtheirlead.Buthavetheydoneanygood?ThreepaperspresentedattheannualmeetingoftheAcademyofManagementinBostonthisweeksuggestnot.Asisusuallythecasewithboardroomtinkering,theconsequenceshavedifferedfromthoseintended. Startwiththoseindependentboards.Onthefaceofit,dismissingtheboss'sfriendsfromtheboardandreplacingthemwithoutsiderslooksaperfectwaytomakeseniormanagersmoreaccountable.ButthatisnottheconclusionofastudybyProfessorJamesWestphal.Instead,hefoundthatbosseswithaboardroomfullofoutsidersspendmuchoftheirtimebuildingalliances,doingpersonalfavorsandgenerallypleasingtheoutsiders. Alltoooften,theseseductionssucceed.Mr.Westphalfoundthat,toaremarkabledegree,"independent"boardspursuestrategiesthatarelikelytofavorseniormanagersratherthanshareholders.Suchcompaniesdiversifytheirbusiness,increasethepayofexecutivesandweakenthelinkbetweenpayandperformance.Toassesstheimpactofperformance-relatedpay,Mr.Westphalaskedthebossesof103companieswithsalesofover$1billionwhatmeasurementswereusedtodeterminetheirpay.Themeasurementsvariedwidely,rangingfromsalestoearningspershare.Buttheresearcher'sbigdiscoverywasthatbossesattendtomeasuresthataffecttheirownincomesandignoreorplaydownotherfactorsthataffectacompany'soverallsuccess. Inshort,bossesarequicktoturneveryimaginablesystemofcorporategovernmenttotheiradvantage-whichisprobablywhytheyarethepeoplewhoareputinchargeofthings.Hereisparadoxforthemanagementtheorists:anybosswhocannotbeatasystemdesignedtokeephimundercontrolisprobablynotworthhavingnotbeatasystemdesignedtokeephimundercontrolisprobablynotworthhaving.PassagefiveInancienttimeswealthwasmeasuredandexchangedtangibly,inthingsthatcouldbetouched:foods,tools,andpreciousmetalsandstones.Thenthebartersystemwasreplacedbycoins,whichstillhadtealvaluesincetheywerepiecesofraremetal.Coinswerefollowedbyfiatmoney(不兌換的紙幣),papernotesthathavevalueonlybecauseeveryoneagreestoacceptthem.Todayelectronicmonetarysystemsaregraduallybeingintroducedthatwilltransformmoneyintoevenlesstangibleforms,reducingittoarraysof“bitsandbytes”,orunitsofcomputerizedinformation,whizzingbetweenmachinesatthespeedoflight.Already,electronicfundtransferallowsmoneytobeinstantlysentandreceivedbydifferentbanks,companiesthroughcomputersandtelecommunicationsdevices.PassagesixPricesdeterminehowresourcesaretobeused.Theyarealsothemeansbywhichproductsandservicesthatareinlimitedsupplyarerationedamongbuyers.ThepricesystemoftheUnitedStatesisaverycomplexnetworkcomposedofthepricesofalltheproductsboughtandsoldintheeconomyaswellasthoseofamyriadofservicesincludinglabour,professionaltransportation,andpublic-utilityservices.Theinterrelationshipsofallthesepricesmakeupthe“system”ofprices.Thepriceofanyparticularproductorserviceislinkedtoabroad,complicatedsystemofpricesinwhicheverythingseemstodependmoreorlessuponeverythingelse.Ifoneweretoaskagroupofrandomlyselectedindividualstodefine“price”,manywouldreplythatpriceisanamountofmoneypaidbythebuyertothesellerofaproductorserviceor,inotherwords,thatpriceisthemoneyvalueofaproductofserviceasagreeduponinamarkettransaction.Thisdefinitionis,ofcourse,validasfarasitgoes.Foracompleteunderstandingofapriceinanyparticulartransaction,muchmorethantheamountofmoneyinvolvedmustbeknown.Boththebuyerandthesellershouldbefamiliarwithnotonlythemoneyamount,butwiththeamountandqualityoftheproductorservicetobeexchanged,thetimeandplaceatwhichtheexchangewilltakeplaceandpaymentwillbemade,theformofmoneytobeused,thecredittermsanddiscountsthatsupplytothetransaction,guaranteesontheproductorservice,deliveryterms,returnprivileges,andotherfactors.Inotherwords,bothbuyerandsellershouldbefullyawareofallthefactorsthatcomprisethetotal“package”beingexchangedfortheasked-foramountofmoneyinorderthattheymayevaluateagivenprice.Passageseven“Moneytalk”isafamiliarobservation.Longago,WilliamShakespeareexpressedthesamethoughtpoetically:“Ifmoneygoesbefore,allwaysdolieopen.”Cynically,andabitsuperficially,theseaphorismsconveytheideathatthepossessionofmoneymeanspowerandinfluence.Morefundamentally,moneyanditsownershiprepresentcommandovereconomicresources:goodsandservices.Puttingitthiswaymayremovesomeoftheauraofmystiquethatsurroundsthesubjectofmoney,butitisnonethelesstrueandfamiliar.Everyoneknowsthatweneedmoneytobuythegoodsandserviceswedesire.Whatandhowmuchwebuyisintimatelyrelatedtohowmuchmoneywepossess.Byitself,moneymaynotbethesourceofhappinessandhealth,butifoneisunhappyorill,ithelpstobesoincomfort.Orasawiseacrehassaid,“Ifmandoesnotlivebybreadalone,atleastitcanbeusedtobuythemissingitems”.“Moneymatters”isanotherpopularsaying.Butherethereferenceisnottothewelfareofindividualsandhouseholdsbutrathertothehealthandwealthoftheeconomyasawhole.Foritturnsoutthatmoneyplaysabasicroleindeterminingsuchthingsasthevolumeofemploymentandproduction,thelevelofpricesandbuyingpowerofmoney,andtherateofeconomicgrowthandthusthelevelandrateofincreaseofourlivingstandards.Atothertimes,wehavewitnessedtoolittlemoneyincirculationandwithitdepressedlevelsofemploymentandoutput.Thusitisevidentthatmoneyaffectsnotonlythewelfareofindividualsbutalsothatofthewholeeconomy.Andtheseinterestsmaynotalwayscoincide.Anindividualusuallyfeelsbetteroffthemoremoneyheorshehas,buttheimprovementmayoccurattheexpenseofthewell-beingoftheeconomyasawholeandhencetothedetrimentofthewelfareofotherindividuals.Moneygrowthisindispensabletoagrowingeconomybutisnopanacea,elsetheless-developedeconomiesoftheworldcouldsolvetheirpovertyproblemsbythesimpleexpedientofprintingmoremoney.PassageeightWhenLiamMcGeedepartedaspresidentofBankofAmericainAugust,hisexplanationwassurprisinglystraightup.Ratherthancloakinghisexitintheusualvagueexcuses,hecamerightoutandsaidhewasleaving“topursuemygoalofrunningacompany.”Broadcastinghisambitionwas“verymuchmydecision,”McGeesays.Withintwoweeks,hewastalkingforthefirsttimewiththeboardofHartfordFinancialServicesGroup,whichnamedhimCEOandchairmanonSeptember29.McGeesaysleavingwithoutapositionlinedupgavehimtimetoreflectonwhatkindofcompanyhewantedtorun.Italsosentaclearmessagetotheoutsideworldabouthisaspirations.AndMcGeeisn’talone.InrecentweekstheNo.2executivesatAvonandAmericanExpressquitwiththeexplanationthattheywerelookingforaCEOpost.Asboardsscrutinizesuccessionplansinresponsetoshareholderpressure,executiveswhodon’tgetthenodalsomaywishtomoveon.Aturbulentbusinessenvironmentalsohasseniormanagerscautiousoflettingvaguepronouncementscloudtheirreputations.Asthefirstsignsofrecoverybegintotakehold,deputychiefsmaybemorewillingtomakethejumpwithoutanet.Inthethirdquarter,CEOturnoverwasdown23%fromayearagoasnervousboardsstuckwiththeleaderstheyhad,accordingtoLiberumResearch.Astheeconomypicksup,opportunitieswillaboundforaspiringleaders.Thedecisiontoquitaseniorpositiontolookforabetteroneisunconventional.ForyearsexecutivesandheadhuntershaveadheredtotherulethatthemostattractiveCEOcandidatesaretheoneswhomustbepoached.SaysKorn/FerryseniorpartnerDennisCarey:”Ican’tthinkofasinglesearchI’vedonewhereaboardhasno
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