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文檔簡介
IllicitTobacco
Consumptionin
TURKIYE
Reportby
OxfordEconomics
December2022
Disclaimer
ThisreporthasbeenpreparedbyOxfordEconomics.OxfordEconomics
enjoyedacademicfreedomandfulleditorialcontrolofthereport.Weare
gratefulfortheinputsanddatareceivedfromindustrystakeholders.
OxfordEconomicspreparedthereportinaccordancewithspecifictermsofreferenceagreedwith
PhilipMorrisProductsSA.FinancialsupportforthereportwasprovidedbyPhilipMorrisProductsSA.
OxfordEconomicsassumesallresponsibilityforthereportanalysis,findingsandconclusion.
Scopeofthereport
IllicitTobaccoConsumptioninTürkiye
Theprimaryobjectiveofthisreportistoprovideanindependentand
robustassessmentofthescaleofIllicitConsumptionofcigarettesandCut
TobaccoinTürkiye,andhowthishaschangedinrecentyears.Thepurpose
ofthisreportisto:
?EstablishillicitincidencelevelsfortobaccoproductsinTürkiye,coveringbothcigarettesandCutTobacco;
?EstimatethevolumeofIllicitConsumption,informedbyinsightsfrommarketresearchconductedbyindependentresearchagenciesonCutTobaccoconsumptionanddetailsfromEmptyPackSurveys(EPS)toestimateabreakdownofcigaretteconsumptionbyorigin;
?EstimatetheannualgovernmentTaxLossfromforegoneExciseTaxandVATreceiptsduetoIllicitConsumption.
Estimatescovertheperiodfrom2017tothefirstsixmonthsof2022(H1)forcigarettesanddueto
dataavailabilityconstraints,from2019tothefirstsixmonthsof2022(H1)forCutTobaccoandthe
totaltobaccomarket.
Disclaimer
Tocontentspage>
2
Aboutus
OxfordEconomicswasfoundedin1981asacommercialventurewith
OxfordUniversity’sbusinesscollegetoprovideeconomicforecastingand
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HeadquarteredinOxford,England,withregionalcentresinLondon,Dubai,NewYork,andSingapore,
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300professionaleconomists,industryexpertsandbusinesseditors—oneofthelargestteamsofmacroeconomistsandthoughtleadershipspecialists.Ourglobalteamishighlyskilledinafullrangeofresearchtechniquesandthoughtleadershipcapabilities,fromeconometricmodelling,scenarioframing,andeconomicimpactanalysistomarketsurveys,casestudies,expertpanels,andwebanalytics.
OxfordEconomicsisakeyadvisertocorporate,financialandgovernmentdecisionmakersand
thoughtleaders.Ourworldwideclientbasenowcomprisesover2,000internationalorganisations,
includingleadingmultinationalcompaniesandfinancialinstitutions;keygovernmentbodiesandtrade
associations;andtopuniversities,consultancies,andthinktanks.
Foundedin
1981
intheUK
Weemployover
600
full-timestaffglobally
Weworkwithover
2,000
internationalorganisations
AboutUs
Tocontentspage>
3
Contents
IllicitTobaccoConsumptioninTürkiye
Aboutus3
Contents5
GlossaryofTerms6
ExecutiveSummary7
MacroeconomicContext8
OverviewofTobaccoMarket10
CigaretteConsumption12
Cross-borderCigaretteTrade14
CutTobaccoConsumption16
IllicitConsumptionofTobaccoProducts18
TobaccoTaxationStructureinTürkiye19
TaxLossduetoIllicitConsumption20
TaxLossduetoIllicitConsumptionbyProducts21
AppendixA:CigaretteMethodology22
AppendixB:CutTobaccoMethodology23
GlossaryofTerms
AverageDailyConsumption:Averagenumberofcigarettesconsumedperdaypersmoker.
Bn:Billion.Cigarette-equivalent:Unitofmeasurementthatreferstoeitherafactory-madecigaretteorastickofCutTobaccoproduct.
CounterfeitCigarettes:Cigarettesthatareillegallymanufacturedandsoldwithoutpermissionofthetrademarkrightsholder.
CutTobacco:Tobaccocutintothinshredsasusedincigarettes,oftenforpipesandforrolling.Withinthescopeofthisreport,wefocusonfine-CutTobaccoinjectedintotubes(macarons)orsoldinpackagestorollbythecustomers.
DomesticIllicit:Tobaccoproducts(factor-madecigarettesorCutTobacco)thatareproducedforthedomesticmarketbutarenotduty-paying.Duty-Free:ConsumersmaybuyDuty-Freeproductswhentravellingintooroutofthecountrybyland,air,orseaatlegalDuty-Freeshopsuptothelegallimit.
EmptyPackSurvey(EPS):Studiesconductedbyindependentresearchagencies,duringwhichagenciescollectemptypacksdiscardedbysmokersinpublicplaces,recordingbrandsandorigins.Samplesareanalysedforauthenticitybyforensicexpertsofparticipatingcompanies.EPSresultsareusedtoestimatethesharesofdomesticandnon‐domesticconsumption(genuinefromothercountriesandcounterfeit)inthemarket.
ExciseTax:Anindirecttaxontheconsumptionof
certaingoods.ExciseTaxescanbeeitherspecific,
i.e.,expressedasamonetaryamountperquantity/
weightoftheproduct;ad-valorem,i.e.,expressedasa
proportionofthevalueofaproduct;oracombination
ofboth.
H1:Halfone(ofthecalendaryear).
TL:TurkishLira.
IllicitConsumption:SumofDomesticIllicitandNon-
DomesticIllicit.
Inflows/Outflows:Inflows/Outflowsofproductinto/
fromamarket.
LegalDomesticConsumption:DefinedasLegal
DomesticSalesnetofOutflows.
LegalDomesticSales:Salesofgenuinedomestictax-
paidproductthroughlegitimate,domesticchannels.
MarketShare:Theproportionoftotalsales,
expressedasapercentage,accountedforbya
particularcompany,productorbrand.
Mn:Million.
Non-Domestic:Productnotoriginallyintendedforthe
marketinwhichitisconsumed.
Non-DomesticIllicit:Contraband,counterfeitand
importsofotherillicittobaccoproducts.
Non-DomesticLegal:Productthatisbroughtinto
themarketlegallybyconsumers,suchasduringa
cross-bordertrip,subjecttoDuty-Freeallowancesas
applicable.
GlossaryofTerms
Backtocontents>
6
ExecutiveSummary
IncreasingconsumptionofillicitCutTobaccohasdrivenhigherTotal
Consumptionoftobaccoproducts
?TotalConsumptionofCutTobaccoinTürkiyealmostdoubledto29,427mnCigarettes-equivalentin2021,from16,423mnCigarettes-equivalentin2019.CutTobaccoasashareofTotalConsumptionalsoincreasedfrom11.9%in2019toreach18.9%in2021.Inthefirstsixmonthsof2022,thisshareroseto26.1%.
?TotalConsumptionofcigaretteshasremainedstable.Duringthe2019-21periodwhenestimatesforbothcigaretteandCutTobaccoconsumptionareavailable,annualconsumptionofcigarettesaveragedat120,646mncigarettes.
?TotalConsumptionoftobaccoproducts(includingmanufacturedcigarettesandCutTobacco)hassteadilyincreasedinrecentyears,largelydrivenbyillicitCutTobaccoconsumption.TotalConsumptionincreasedby18,037mnCigarettes-equivalentbetween2019and2021,risingfrom137,461mnCigarettes-equivalentin2019to155,498mnCigarettes-equivalentin2021.
IllicitConsumptionhasalsopickedupduetoIllicitConsumptionofCutTobacco
?IllicitConsumptionaccountedforapproximately94%ofTotalConsumptionofCutTobaccobetween2019-21.Amongalltobaccoproducts,CutTobaccoaccountsforapproximately91.3%ofIllicitConsumptionbetween2019and2021.
?IllicitConsumptionasashareofTotalConsumptionofcigarettesfellfrom2.1%in2019to0.9%in2020beforerisingagainto4.6%in2022H1.IranandIraqareidentifiedasthemajororiginsofillicitcigarettesinTürkiye,accountingfor98%ofIllicitConsumptionofcigarettesin2022H1.
?IllicitConsumptionasashareofTotalConsumptionoftobaccoproductssteadilyincreasedto18.6%in2021,from13.5%in2019.ThisincreasereflectstherisingpopularityofCutTobacco,whichhasamuchhigherillicitincidencerate.Inthefirstsixmonthsof2022,theillicitincidencecontinuetogrowsharplyto27.9%,representing21,624mCigarettes-equivalent.
TaxLossduetoIllicitConsumptionoftobaccoproductshasincreased
inrecentyears
?TotalTaxLossduetoIllicitConsumptionoftobaccoproductsreachedTL18,327mnin2021,almostdoublingfromTL9,744mnin2019.
?IllicitCutTobaccoaccountedfor86.4-95.9%ofannualTaxLossduringthe2019-21period.Inabsoluteterm,TaxLossduetoillicitCutTobaccoconsumptiondoubledfromTL8,419mnin2019toTL16,773mnin2021.
?Inthefirstsixmonthsof2022,estimatedTaxLossfromIllicitConsumptionamountedtoTL21,326mn,surpassingthetotalamountofTaxLossincurredinthewholeof2021.
ExecutiveSummary
Backtocontents>
7
MacroeconomicContext
MacroeconomicContext
TheTurkisheconomyhasfacedsignificantchallengesinrecentyears
Realhouseholddisposableincomehasdeclinedbyalmost20%since2017,whichisthestartingyearfortheanalysisincludedinthisstudy.Afterthereboundin2021duetotheimmediaterecoveryfromCOVID-19lockdowns,householddisposableincomeagaindroppedin2022tothelevelobservedin2020attheheightoftheCOVID-19pandemic.OxfordEconomicsforecastsuggeststhatconsumerpricesareexpectedtoriseby72.8%in2022,thefastestratesincemid-1998.Againstthisbackdrop,thecost-of-livingcrisishasbecomeaseriousconcern.AninterviewconductedwithProfessorU?urEmekatBa?kentüniversitesiaspartofthisstudysuggeststhatthechallengingeconomicconditionsandhigherpriceshavecontributedtoanuptickinIllicitTradeacrossarangeofgoodssuchasfuel,drugsandtobacco.
Averagerealhouseholddisposableincome
100=2017level
105%
100%
95%
90%
85%
80%
201720182019202020212022
Source:OxfordEconomics/HaverAnalytics
Consumerpricesare
expectedtoincreaseby
72.8%
in2022overall
Backtocontents>
8
MacroeconomicContext
35
30
25
20
15
10
5
Thepriceoftobaccoproductsincreasedsignificantlyin2022,
especiallyforcigarettes
Inthisinflationaryeconomiccontext,theweightedaveragepriceforapackof20factory-madecigarettesquicklyincreasedin2022,reachingTL28.7apackbyJuly2022.Previously,theweightedaveragepriceremainedstablebetween2019Q3and2021Q3,reachingTL15.7inJuly2021.Thischangereflectedan83.3%year-on-yearhike,oranincreaseofTL13.1perpack,inthepriceofcigarettes.
ThepriceforIllicitCutTobaccoproductshasalsoincreased,albeitatmuchslowerpace.Inthesummerof2021,consumerresearchsuggeststhatapackof20pre-mademacaronscostTL8.7.ByJuly2022,thepricefor20pre-mademacaronsincreasedtoTL11.5,aTL3.3increaseperpack.
QuarterlyCigarettePrices
WeightedAveragePricesinTurkishLira
0
2018Q12019Q12020Q12021Q12022Q1
Source:PMI
Averagepriceofcigarettesincreasedby
83.3%
year-on-yearbyJuly2022
Backtocontents>
9
CigaretteCuttobacco
29,427
126,071
26,010
114,827
16,423
121,038
180,000
160,000
140,000
120,000
100,000
80,000
60,000
40,000
OverviewofTobaccoMarket
TotalConsumptionhasincreasedinrecentyears
TotalConsumptionoftobaccoproducts(includingmanufacturedcigarettesandCutTobacco)hassteadilyincreasedinrecentyears.TotalConsumptionhasincreasedfrom137,461mnCigarettes-equivalentin2019to155,498mnCigarettes-equivalentin2021.ThisincreaseinTotalConsumptionisdominatedbythegrowthofCutTobaccomarketwhoseconsumptiongrewfrom16,423mnCigarettes-equivalentin2019to29,427mnCigarettes-equivalentin2021,themajorityofwhichisillicit.Inthefirstsixmonthsof2022,CutTobaccoaccountedfor26.1%ofTotalConsumption,upfrom11.9%in2019.
TotalConsumptionofTobaccoProducts
Cigarettesequivalent,mn
20,000
0
2019
2020
2021
Source:OxfordEconomics
CutTobaccoconsumption
accountedfor
26.1%
ofTotalConsumptionin2022H1
OverviewofTobaccoMarket
Backtocontents>
10
IllicitConsumptionhasalsoincreased
Overrecentyears,IllicitConsumptionoftobaccoproductshasincreasedsignificantly.IllicitConsumptionasashareofTotalConsumptionincreasedfrom13.5%in2019to27.9%in2022H1.Atthesametime,marketresearchsuggeststhatsmokerprevalenceinTürkiyehasremainedrelativelystableataround37.1%between2019and2022.1AkeydriveroftheincreaseinTotalConsumptionisduetotherisingprevalenceofCutTobaccousers,whotendtosmokemoreperdaythanusersoffactory-madecigarettes.MarketresearchinMay-August2022suggeststhatAverageDailyConsumption(ADC)perCutTobaccouserreached20.8Cigarettes-equivalent,higherthantheADCofcigarettesmokersat19.3.
SmokerPrevalenceandIllicitConsumption
WeightedAveragePricesinTurkishLira
%ofAdultPopulation
%ofTotalConsumption
45
40
35
30
25
20
15
20182019202020212022H1
30
25
20
15
10
5
0
SmokerPrevalenceRate
IllicitIncidence(RHS)
Source:PMIandOxfordEconomicsanalysis
1Basedonrecentsurveys,thisfigureprovidesmorerecentpictureofsmokerprevalenceinTürkiyecomparedtoestimatesfromWHOusingtheGlobalAdultTobaccoSurvey(whoselatestdatadated2016).Thisfigureincludesusersofallcombustibletobaccocategories,i.e.factory-madecigarettes,fineCutTobacco,cigarillo,pipeandwaterpipe.
IllicitConsumptionoftobaccoproductshasincreasedto
27.9%
in2022
OverviewofTobaccoMarket
Backtocontents>
11
CigaretteConsumption
TotalConsumptionofcigaretteshasremainedstable
TotalConsumptionaveragedat121,444mncigarettesannuallybetween2017-21,rangingfrom114,827mnin2020to127,219mnin2018.CigaretteconsumptioninTürkiyeispredominantlydomestic.Indeed,basedonEPSanalysis,between2017and2022H1,Non-DomesticincidenceinTürkiyedecreasedfrom11.3%in2017to0.9%in2020.Thedropin2020reflectsnotonlyCovid-relatedtravelrestrictionsthatlimitedtheInflowsofcigarettesfromothercountriesbutalsoalong-termdeclinesince2017.TheNon-Domesticincidencehassincerebounded,reaching2.1%in2021and5.0%in2022H1.
Totalcigaretteconsumptionbreakdown
Cigarettes,mn
LegalDomesticSalesNon-DomesticLegalNon-DomesticIllicit
127,219
126,071
140,000
118,066
121,038114,827
120,000
100,000
80,000
60,000
40,000
20,000
0
20172018201920202021
Source:OxfordEconomics,EPSanalysis
IllicitConsumptionofcigarettesinthefirstsixmonthsof2022reached
2.6bn
whichsurpassedIllicitConsumptionforallof2021
CigaretteConsumption
Backtocontents>
12
IllicitConsumptionhasreboundedsince2021
IllicitConsumptionofcigarettesasashareofTotalConsumptionfellsharplyfrom10.6%in2017to0.9%in2020.However,theillicitincidenceratethenroseagainto1.9%in2021and4.6%in2022H1.Involumeterms,IllicitConsumptionofcigarettespeakedat12,521mcigarettesin2017.Theillicitvolumefellsteadilyto1,042mcigarettesin2020beforereboundingto2,451mcigarettein2021.Inthefirstsixmonthsof2022,IllicitConsumptionisestimatedat2,624m,whichisalreadyhigherthantotalIllicitConsumptionforthewholeof2021.
Totalcigaretteconsumptionbreakdown
(Cigarettes,mn,unlessspecified)
2017
2018
2019
2020
2021
2022H1
LegalDomesticSales
Outflows
106,223
118,501
119,748
114,776
125,109
55,453
1,527
1,387
1,601
1,029
1,681
1,023
LegalDomesticConsumption
104,697
117,114
118,147
113,747
123,428
54,430
TotalNon-Domestic
Non-DomesticLegal
Non-DomesticIllicit
13,369
10,105
2,891
1,081
2,643
2,841
849
814
368
39
193
216
12,521
9,291
2,523
1,042
2,451
2,624
TotalConsumption
118,066
127,219
121,038
114,827
126,071
57,271
Illicitas%TotalConsumption
10.6%
7.3%
2.1%
0.9%
1.9%
4.6%
Source:OxfordEconomics,EPSanalysis
CigaretteConsumption
Backtocontents>
13
Cross-borderCigaretteTrade
AfteranalysingtheoriginstructureofNon-DomesticInflowstoTürkiyeandnettingoffNon-DomesticLegalInflows(seeAppendixAforfullmethodologicaldetails),IranandIraqhavebeenidentifiedasthemajororiginsofillicitcigarettesbeingconsumedwithinTürkiye.Theircombinedshareasoriginsofillicitcigarettes(excludingcounterfeitswithunidentifiedorigins)hasrisensignificantlyoverrecentyears,from85.3%in2017to98.4%in2022H1.Inparticular,Iranisthetopsourceforillicitcigarettes,accountingfor49.4%oftotalIllicitConsumptionin2017,risingto92.9%in2022H1.OthernotableoriginsofillicitInflowstoTürkiyeoverrecentyearsincludeUzbekistan,Georgia,Kyrgyzstan,Ukraine,ArmeniaandSyria,albeittheirprominencehasfadedsignificantlyinrecentyears.
IllicitConsumptionofcigarettesbyorigin
%TotalIllicitConsumption(excludingcounterfeits)
2022H1
2021
Iran
Iraq
Others
2020
2019
2018
2017
0%20%40%60%80%100%
Source:OxfordEconomics,EPSanalysis
Cigarettesoriginatingfrom
IranandIraqaccountedfor
98.4%
oftotalIllicitConsumption
inthefirsthalfof2022
Cross-borderCigaretteTrade
Backtocontents>
14
169.3
0.7
321.3
PricedifferentialsacrosscountriescanhelpexplainthesourcesofcigaretteinflowstoTürkiye.Thecheapestbrand20-cigarettepackretailedat$1.58in2020inTürkiye.ThispricewassignificantlyhigherthaninTürkiye’sEasternneighbours(Iran,Azerbaijan,Georgia,ArmeniaandIraq).Atthesametime,ouranalysisofcross-countryEPSdatasuggeststhatcigarettesofTurkishvariantmostlyarrivetoWesternEuropeancountrieswithhighercigarettepricessuchasFrance,NetherlandsandtheUnitedKingdom.Outflowstypicallyaccountedfor0.9-1.4%ofLegalDomesticSalesinTürkiyebetween2017and2021.
CigaretteretailpriceandinflowsofillicitcigarettestoTürkiye
Bulgaria:$3.03
Georgia:$0.81
Azerbaijan:$0.94
Armenia:$0.78
Türkiye:$1.58
Syria:$0.40
Greece:$4.38
Iran:$1.19
Iraq:$0.42
Mainannualillicitinflows
ofcigarettes,average
2019-21(Cigarettes,mn)
$0.40
$1.58
$4.50
Priceperpack(20)ofthecheapestbrandin2020(US$)
Cross-borderCigaretteTrade
Backtocontents>
15
TotalConsumptionof
CutTobaccoreached
29.4bn
Cigarettes-equivalentin2021
29,427
26,010
Source:Oxford
15,000
10,000
5,000
35,00030,000
25,000
CutTobaccoConsumption
CutTobaccoconsumptionhasincreasedinrecentyears
Türkiyeisamajorproduceroftobacco,withover50,000farmersproducingalmost80,000tonsofleaftobaccoin2020(BETAM,2020)1.Whilemosttobaccoisgrownthroughcontractproduction,theshareoftobaccogrownwithoutacontractorgrownoverthespecifiedcontractedamounthasgrowninrecentyears.SomefarmersthensellthetobaccotointermediarieswhoparticipateinacomplexillicitsupplychainofCutTobacco.IllegalproducersofCutTobaccoproductscanpurchasetobaccoinbulkfromwholesalemarketsandsellitinsmallerillicitpackagesorinjectthemintomacarons(BETAM,2020)2.
WeestimatethatTotalConsumptionofCutTobaccoinTürkiyealmostdoubledto29,427mnCigarettes-equivalentin2021,from16,423mCigarettes-equivalentin2019.AninterviewconductedwithProfessorU?urEmekatBa?kentüniversitesisuggeststhattheincreaseinCutTobaccoconsumptionislargelydrivenbytheincreasingpricegapbetweenCutTobaccoproductsandfactory-madecigarettes,theexpandedCutTobaccosupplychainandthedifficulteconomicconditioninTürkiye.
TotalCutTobaccoConsumptionbreakdown
Cigarettes-equivalent,mn
16,423
20,000
0
2019
IllicitConsumption
Economics
2020
LegalConsumption
2021
1BETAM(2020)Ananalysisoftheillegaltradeofalcoholicbeverages,cigarettesandtobacco,fuelandmobilephonesinTurkey,
.tr/en/2021/05/an-analysis-of-the-illegal-trade-of-alcoholic-
beverages-cigarettes-and-tobacco-fuel-and-mobile-phones-in-turkey/
2ibid.
CutTobaccoConsumption
Backtocontents>
16
ThevastmajorityofCutTobaccoconsumptionisillicit
TheillicitincidenceofCutTobaccoconsumptiondecreasedfrom97.6%in2019to89.9%in2021,drivenbyaslightincreaseintheshareofduty-paidconsumptionbythedomesticpopulationaccordingtoinsightsfrommarketresearch.However,thisratioincreasedagainin2022H1toreach93.8%.Inadditiontobeingmoreaffordablethancigarettes,theavailabilityofillicitCutTobaccoproductsalsocontributedtotheirgrowingprevalence.Forexample,prefilledmacaronsareavailableoninternetplatformsandattobacconistoutlets,whotypicallyonlyhaveoperatingpermitstosellsouvenirs.Thenumberoftheseoutletshasincreasedfromaround6,000in2016toaround20,000in2020(BETAM,2020)1.
TotalCutTobaccoConsumptionbreakdown
(Cigarettes-equivalent,mn,unlessspecified)
2019
2020
2021
2022H1
LegalConsumption
DomesticLegal
Non-DomesticLegal
392
345
1,534
1,519
2,976
2,948
1,252
1,236
47
16
29
16
IllicitConsumption
16,030
24,476
26,450
18,999
TotalConsumption
16,423
26,010
29,427
20,251
Illicitas%TotalConsumption
97.6%
94.1%
89.9%
93.8%
Source:OxfordEconomics,consumerresearchsurveys
1BETAM(2020)Ananalysisoftheillegaltradeofalcoholicbeverages,cigarettesandtobacco,fuelandmobile
phonesinTurkey,
.tr/en/2021/05/an-analysis-of-the-illegal-trade-of-alcoholic-
beverages-cigarettes-and-tobacco-fuel-and-mobile-phones-in-turkey/
CutTobaccoConsumption
Backtocontents>
17
Source:OxfordEconomics
IllicitConsumptionofCutTobaccoaccountedfor
91.3%
oftotalIllicitConsumptionbetween2019and2021
IllicitConsumptionof
TobaccoProducts
ThecompositionoftobaccoconsumptionhasshiftedtowardsCutTobacco
CutTobaccoasashareofTotalConsumptionincreasedfrom11.9%in2019toreach18.9%in2021.Inthefirstsixmonthsof2022,thissharerosefurtherto26.1%.Thewideningpricegapbetweenfactory-madecigarettesandCutTobaccoproductshaslikelycontributedtothistrend.In2021,consumerresearchsuggestedthatapackof20pre-mademacaronshadcostTL7.0lessthanapackof20factory-madecigarettes(weightedaverageprices)in
July2021.ByJuly2022,thispricegaphadwidenedtoTL17.2.
TotalConsumption
(Cigarettes-equivalent,mn,unlessspecified)
2019
2020
2021
2022H1
LegalConsumption
Cigarette
CutTobacco
118,908
115,320
126,597
55,898
118,516
113,786
123,621
54,646
392
1,534
2,976
1,252
IllicitConsumption
Cigarette
CutTobacco
18,553
25,518
28,901
21,624
2,523
1,042
2,451
2,624
16,030
24,476
26,450
18,999
TotalConsumption
Cigarette
CutTobacco
137,461
140,838
155,498
77,522
121,038
114,827
126,071
57,271
16,423
26,010
29,427
20,251
Cuttobaccoas%TotalConsumption
11.9%
18.5%
18.9%
26.1%
IllicitIncidenceas%TotalConsumption
13.5%
18.1%
18.6%
27.9%
CutTobaccoaccountsformostofIllicitConsumption
IllicitConsumptionasashareofTotalConsumptionamongtobaccoproducts(cigarettesandCutTobacco)steadilyincreasedfrom13.5%in2019to18.6%in2021.Thisshareiscomparabletopreviousmediareporting1,whichestimatedtheIllicitIncidenceinTürkiyeataround20%ofTotalConsumptionin2020.Inthefirstsixmonthsof2022,illicitincidencegrewsharplyto28%,representing21,624mnCigarettes-equivalent.
CutTobaccoaccountedforapproximately91.3%ofIllicitConsumptionoftobaccoproductsbetween2019and2021.Duringthisperiod,IllicitConsumptionofalltobaccoproductsincreasedby10,347mnCigarettes-equivalent.Drivingthistrend,IllicitConsumptionofCutTobaccoincrea
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