2022商業(yè)地產(chǎn)雙十一主題美好生活節(jié)活動(dòng)策劃方案-49正式版

美好生活節(jié)雙十一特輯2022商業(yè)地產(chǎn)『雙十一主題美好生活節(jié)』活動(dòng)GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFECONTENTSFESTIVALLIFEGOODCONTENTSPART01LIFEGOOD活動(dòng)構(gòu)思PART03氛圍包裝PART04FESTIVALPART02活動(dòng)宣傳活動(dòng)內(nèi)容GOODGOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFE

GOODLIFEFESTIVALGOODLIFEFESTIVALGOODGOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFELIFEGOOD美好生活節(jié)FESTIVALPART01LIFEGOOD活動(dòng)構(gòu)思FESTIVAL與你共度雙十一GOODGOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFE

GOODLIFEFESTIVALGOODLIFEFESTIVALGOODGOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEGOODLIFEFESTIVALGOODLIFEFESTIVALGOOD

GOODLIFE為什么打造生活家“集市”？在倫敦，是文青，肯定知道諾丁山集市，要淘寶的話那肯定是卡姆登市場(chǎng)。相比一般的娛樂(lè)休閑場(chǎng)所，集市更像是街頭的產(chǎn)物，門(mén)檻更低、包容力更強(qiáng)，因?yàn)闆](méi)有限制所以更亂更有趣。PART01 活動(dòng)構(gòu)思

GOODLIFEFESTIVALGOODLIFEFESTIVALGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEPoweredBySpesifikDesignGOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEGOODLIFEFESTIVALGOODLIFEFESTIVALGOOD

GOODLIFE今年的雙十一我們要把有趣的人、有潛力的品牌都聚在一起，把所有好玩的東西、想玩的東西、有獨(dú)立創(chuàng)意的東西融合到一條市集里面，打造最有氛圍的藝術(shù)家聚集地。整合所有資源，提供最有調(diào)性的硬件，線下建立創(chuàng)意市集的IP，戶外活動(dòng)進(jìn)行品牌包裝。 PART01 活動(dòng)構(gòu)思

GOODLIFEFESTIVALGOODLIFEFESTIVALGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEPoweredBySpesifikDesignGOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFELIFEGOOD美好生活節(jié)FESTIVALPART02LIFEGOOD活動(dòng)內(nèi)容FESTIVAL與你共度雙十一GOODGOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFE

GOODLIFEFESTIVALGOODLIFEFESTIVALGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODGOODLIFEFESTIVAL

GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL雙十一客戶答謝會(huì)C u s t o m e r a p p r e c i a t i o nTHEME：客戶答謝會(huì)TIME：2022年11月11日PLACE：營(yíng)銷(xiāo)中心CROWD：零距離客戶、意向客戶、媒體NUMBER：100-200人GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL

GOODLIFEGOODLIFEFESTIVALGOODLIFEFESTIVALGOODGOODLIFEGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEGOODGOOD美好生活節(jié)-市集篇LIFELIFE生活家“集市”FESTIVALFESTIVAL集市主題推薦：創(chuàng)意集市、科技集市、兒童公益集市、物物交換市集、萌寵市集、美食市集、美術(shù)市集等FESTIVALLIFEGOODFESTIVALLIFEGOODGOODGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEPoweredBySpesifikDesignGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEGOODGOOD美好生活節(jié)-市集篇LIFELIFE生活家“集市”FESTIVALFESTIVAL客戶親身體驗(yàn)創(chuàng)意市集市樂(lè)趣，為北京城房項(xiàng)目創(chuàng)造最大化關(guān)注度，制造話題擴(kuò)大本項(xiàng)目的營(yíng)銷(xiāo)，提高本項(xiàng)目的宣傳力度，借助活動(dòng)具有新穎，獨(dú)特，文化內(nèi)涵帶來(lái)的話題效果，帶動(dòng)市民對(duì)北京城房項(xiàng)目的期待。FESTIVALLIFEGOODFESTIVALLIFEGOODGOODGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEPoweredBySpesifikDesignGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEGOODGOOD美好生活節(jié)-市集篇LIFELIFE生活家“集市”FESTIVALFESTIVAL當(dāng)食、游、購(gòu)、娛一體化市集擺在你的面前，你會(huì)不會(huì)控制不住的買(mǎi)買(mǎi)買(mǎi)？創(chuàng)意有趣+包羅萬(wàn)象，契合傳統(tǒng)的“市集”場(chǎng)景。也讓更多品牌得到展示的機(jī)會(huì)。品牌與品牌之間的聯(lián)動(dòng)達(dá)到1+1>2的效果。FESTIVALLIFEGOODFESTIVALLIFEGOODGOODGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEPoweredBySpesifikDesignGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEGOODGOOD美好生活節(jié)-民謠音樂(lè)篇LIFELIFE關(guān)于民謠的PARTYFESTIVALFESTIVAL民謠好似都在講故事，把生活的悲喜離合慢慢講給你聽(tīng)。春秋冬夏都很美，南北方都有佳人和理想，街頭巷尾大都市都充滿人間煙火味，平凡生活是這樣子，簡(jiǎn)簡(jiǎn)單單兩人一吉他，索性不喧不鬧，或喜或悲的把故事聽(tīng)下去。FESTIVALLIFEGOODFESTIVALLIFEGOODGOODGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEPoweredBySpesifikDesignGOODLIFEFESTIVAL GOODLIFEFESTIVALGOOD美好生活節(jié)-整點(diǎn)秒殺篇LIFE雙十一搶購(gòu)FESTIVAL通過(guò)H5平臺(tái)（凡科等）可置入進(jìn)公眾號(hào)，通過(guò)游戲，贏取整點(diǎn)秒殺前三名所有權(quán)。三個(gè)整點(diǎn)：17:00/19:00/20:00GOOD禮品建議是：藍(lán)牙音響、藍(lán)牙耳機(jī)、智能保溫杯等。一等獎(jiǎng)建議價(jià)格：10元，二等獎(jiǎng)：20元，三等獎(jiǎng)：30元LIFE游戲流程：玩法介紹FESTIVAL用鈔票槍噴出的錢(qián)噴向商品！盡情買(mǎi)買(mǎi)買(mǎi)的同時(shí)也要躲開(kāi)它們的撞擊哦！設(shè)置抽獎(jiǎng)門(mén)檻（自設(shè)），達(dá)標(biāo)即可獲得獎(jiǎng)項(xiàng)（自設(shè)，一至三等獎(jiǎng)）抽獎(jiǎng)可設(shè)置概率（自設(shè)）GOOD或者憑分?jǐn)?shù)判定一二三等獎(jiǎng)GOODLIFEFESTIVAL GOODLIFEFESTIVAL

GOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALLIFEGOODFESTIVALLIFEGOODGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEPoweredBySpesifikDesignGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEGOODGOOD美好生活節(jié)-游艇篇LIFELIFE豪華游艇FESTIVALFESTIVAL游艇代表的不是奢侈，而是一種全新的生活方式，是對(duì)自然和生活的更高追求。與項(xiàng)目所呈現(xiàn)的科技改變生活，繪制生活藍(lán)圖的客群高度契合。游艇代表生活態(tài)度，更代表?yè)P(yáng)帆起航的決心與勇氣。FESTIVALLIFEGOODFESTIVALLIFEGOODGOODGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEPoweredBySpesifikDesignGOODLIFEFESTIVAL GOODLIFEFESTIVALGOOD美好生活節(jié)-游艇篇LIFE豪華游艇FESTIVAL活動(dòng)現(xiàn)場(chǎng)游艇四周會(huì)做氛圍包裝，內(nèi)部設(shè)置限人限時(shí)游玩，憑船票入場(chǎng)，內(nèi)部設(shè)置香檳紅酒，甜品美食（可定FESTIVALLIFEGOOD制企業(yè)LOGO），供參觀者拍照留念。GOODGOODLIFEFESTIVAL GOODLIFEFESTIVAL

GOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALLIFEGOODFESTIVALLIFEGOODGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEPoweredBySpesifikDesignGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEGOODGOOD美好生活節(jié)-簽到篇LIFE科技簽到LIFEFESTIVALFESTIVAL科技感簽到，使用二維碼簽到，便于后續(xù)活動(dòng)抽獎(jiǎng)/緞帶二維碼簽到FESTIVALLIFEGOODFESTIVALLIFEGOODGOODGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEPoweredBySpesifikDesignGOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEGOOD美好生活節(jié)-科技抽獎(jiǎng)篇LIFE抽寶馬汽車(chē)FESTIVAL主持人引導(dǎo)來(lái)賓掃描大屏上的項(xiàng)目公眾號(hào)，參與現(xiàn)場(chǎng)微信抽獎(jiǎng)。抽取全場(chǎng)最激動(dòng)人心的獎(jiǎng)品：寶馬汽車(chē)一輛FESTIVALLIFEGOODGOODGOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL

GOODLIFEFESTIVALGOODLIFEFESTIVALGOODGOODPoweredByLIFESpesifikDesignGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOOD美好生活節(jié)-科技抽獎(jiǎng)篇LIFE抽寶馬汽車(chē)FESTIVAL頒獎(jiǎng)使用車(chē)鑰匙KT，大小：1.5米.具像化/實(shí)物化；更多免費(fèi)方案資料加微信：1024780FESTIVALLIFEGOODGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVAL

GOODLIFEGOODLIFEFESTIVALGOODLIFEFESTIVALGOODGOODPoweredByLIFESpesifikDesignGOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFELIFEGOOD美好生活節(jié)FESTIVALPART02LIFEGOOD氛圍包裝FESTIVAL與你共度雙十一GOODGOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFE

GOODLIFEFESTIVALGOODLIFEFESTIVALGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFELIFEGOODLIFEGOOD生活家“集市”——門(mén)頭美好生活節(jié)-氛圍布置插畫(huà)版門(mén)頭FESTIVALFESTIVALGOODGOODFESTIVALLIFE霓虹燈門(mén)頭FESTIVALLIFEGOODGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEPoweredBySpesifikDesignGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFELIFEGOODLIFEGOOD生活家“集市”——帳篷美好生活節(jié)-氛圍布置大白色帳篷FESTIVALFESTIVALGOODGOODFESTIVALLIFE木質(zhì)帳篷FESTIVALLIFEGOODGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEPoweredBySpesifikDesignGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALLIFEGOOD生活家“集市”——帳篷美好生活節(jié)-氛圍布置FESTIVAL市集裝飾:市集裝飾主要圍繞星星燈帶/市集帳篷/有趣體驗(yàn)/DP點(diǎn)/帳篷氛圍布置展開(kāi)FESTIVALLIFEGOODGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVAL

GOODLIFEGOODLIFEFESTIVALGOODLIFEFESTIVALGOODGOODPoweredByLIFESpesifikDesignGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFELIFEGOODLIFEGOOD生活家“集市”——主KV美好生活節(jié)-氛圍布置FESTIVAL主kv是此次活動(dòng)的視覺(jué)中心，可使用插畫(huà)形式結(jié)合。FESTIVALFESTIVALLIFEGOODFESTIVALLIFEGOODGOODGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEPoweredBySpesifikDesignGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALLIFEGOOD生活家“集市”——休息區(qū)美好生活節(jié)-氛圍布置FESTIVAL草地上氛圍包裝:美化過(guò)后的油桶（垃圾桶）起裝飾性作用。供人休息的懶人沙發(fā)/板凳FESTIVALLIFEGOODGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVAL

GOODLIFEGOODLIFEFESTIVALGOODLIFEFESTIVALGOODGOODPoweredByLIFESpesifikDesignGOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVALLIFEGOOD生活家“集市”——品牌展示區(qū)美好生活節(jié)-氛圍布置FESTIVAL設(shè)置品牌展示區(qū)，是品牌與品牌聯(lián)動(dòng)最好的時(shí)機(jī)，打下很好的商戶基礎(chǔ)。FESTIVALLIFEGOODGOODGOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL

GOODLIFEGOODLIFEFESTIVALGOODLIFEFESTIVALGOODGOODPoweredByLIFESpesifikDesignGOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVALLIFEGOOD生活家“集市”——立體發(fā)光字美好生活節(jié)-氛圍布置FESTIVAL展示品牌slogan，白天可放置在草坪上，晚上放置在舞臺(tái)旁。增加品牌曝光FESTIVALLIFEGOODGOODGOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL

GOODLIFEGOODLIFEFESTIVALGOODLIFEFESTIVALGOODGOODPoweredByLIFESpesifikDesignGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFELIFEGOODLIFEGOOD生活家“集市”——手舉牌美好生活節(jié)-氛圍布置FESTIVAL手舉牌：適合商家做活動(dòng)，使用手舉牌拍照片發(fā)朋友圈集FESTIVAL齊18個(gè)贊即可獲得獎(jiǎng)品。FESTIVALLIFEGOODFESTIVALLIFEGOODGOODGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEPoweredBySpesifikDesignGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFELIFEGOODLIFEGOOD生活家“集市”——霓虹燈展示DP點(diǎn)美好生活節(jié)-氛圍布置FESTIVAL霓虹燈亮化效果好，適用于夜晚活動(dòng)FESTIVALFESTIVALLIFEGOODFESTIVALLIFEGOODGOODGOODGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEFESTIVALGOODLIFEPoweredBySpesifikDesignGOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVALLIFEGOOD生活家“集市”——?dú)馇蛘故綝P點(diǎn)美好生活節(jié)-氛圍布置FESTIVAL設(shè)置具有11.11形狀的鐵架，里面放置氣球。FESTIVALLIFEGOODGOODGOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL GOODLIFEFESTIVAL

GOODLIFEGOODLIFEFESTIVALGOODLIFEFESTIVALGOODGOODPoweredByLIFESpesifikDesignGOODLIFEFESTIVAL GOODLIFEFESTIVALLIFEGOOD生活家“集市”——指示牌美好生活節(jié)-氛圍布置FESTIVAL市集裝飾:指示GOOD牌用作引導(dǎo)作用，LIFE也可用來(lái)分區(qū)域，分為：FESTIVAL（市集區(qū)/民謠區(qū)/游艇區(qū)）GOODGOODLIFEFESTIVAL GOODLIFEFESTIVAL

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