中山大學(xué)旅游管理課程介紹

中山大學(xué)旅游管理課程介紹旅游管理專(zhuān)業(yè)課程設(shè)置及教學(xué)進(jìn)程計(jì)劃表課程類(lèi)別課程名稱(chēng)/英文名稱(chēng)總學(xué)分總學(xué)時(shí)開(kāi)課學(xué)期/周學(xué)時(shí)課程負(fù)責(zé)人業(yè)必修課管理學(xué)原理IntroductiontoManagement3541/3曾國(guó)軍微觀經(jīng)濟(jì)學(xué)Microeconomics2361/2李軍旅游概論（雙語(yǔ)）IntroductiontoTourism3541/3保繼剛、馬凌人力資源管理HumanResourcesManagement2361/2楊云宏觀經(jīng)濟(jì)學(xué)Macroeconomics2362/2李軍市場(chǎng)營(yíng)銷(xiāo)Tourismmarketing2362/2楊云、許月英旅游消費(fèi)者行為學(xué)ConsumerBehavior3542/3孫九霞概率統(tǒng)計(jì)ProbabilityandStatistics3514/3數(shù)計(jì)學(xué)院服務(wù)運(yùn)營(yíng)管理ServiceOperationsManagement3544/3張朝枝會(huì)計(jì)學(xué)原理Accounting3544/3王彩萍項(xiàng)目管理ProjectManagement3544/3卓鷗酒店經(jīng)營(yíng)管理HotelManagement3544/3彭青會(huì)展概論ConferenceandExhibitionManagement3544/3羅秋菊、曠雄杰商務(wù)統(tǒng)計(jì)學(xué)BusinessStatistics3545/3吳浩存旅游產(chǎn)業(yè)經(jīng)濟(jì)學(xué)TourismIndustryEconomics2365/2左冰戰(zhàn)略管理StrategicManagement3545/3曾國(guó)軍旅游地理學(xué)TourismGeography2365/2保繼剛、張驍鳴旅游研究方法TourismResearchMethodology2368/2徐紅罡、AramSon見(jiàn)習(xí)實(shí)習(xí)Practice13/1周專(zhuān)業(yè)老師酒店管理必修課餐飲經(jīng)營(yíng)管理FoodandBeverageManagement3547/3彭青、饒勇前臺(tái)與客房管理FrontOffice&HousekeepingManagement2367/2楊云酒店規(guī)劃與籌建管理HotelPlanningandEstablishmentManagement2367/2外聘飯店?duì)I銷(xiāo)策劃與市場(chǎng)推廣HotelMarketingandSales3547/3饒勇酒店成本會(huì)計(jì)HotelCostAccounting3548/3外聘酒店收益管理HotelRevenueManagement3548/3外聘酒店督導(dǎo)管理SupervisionintheHospitalityIndustry2368/2饒勇專(zhuān)業(yè)實(shí)習(xí)（三年級(jí)2個(gè)月）Internship28/4-8周專(zhuān)業(yè)老師畢業(yè)實(shí)習(xí)Practice211/4-8周專(zhuān)業(yè)老師畢業(yè)論文Thesis511/10周專(zhuān)業(yè)老師休閑與俱樂(lè)部管理必修課休閑與體育旅游Leisure,SportandTourism2367/2陳奕濱飯店?duì)I銷(xiāo)策劃與市場(chǎng)推廣HotelMarketingandSales3367/3饒勇高爾夫概論IntroductiontoGolfManagement3547/3何莽高爾夫運(yùn)營(yíng)管理GolfOperationsManagement2368/2陳奕濱俱樂(lè)部管理ClubManagement2368/2何莽高爾夫球場(chǎng)規(guī)劃建設(shè)與維護(hù)GolfCoursePlanning,ConstructionandMaintenance2368/2外聘賽事策劃與運(yùn)營(yíng)管理GolfTournamentPlanningandOperations23610/2戴耀宗專(zhuān)業(yè)實(shí)習(xí)Internship28/8周專(zhuān)業(yè)老師畢業(yè)實(shí)習(xí)Practice211/4周專(zhuān)業(yè)老師畢業(yè)論文Thesis511/10周專(zhuān)業(yè)老師旅游規(guī)劃與管理必修課旅游規(guī)劃與公共政策TourismPlanningandPublicPolicy3547/3徐紅罡景區(qū)經(jīng)營(yíng)管理TouristDestinationManagement3547/3張朝枝旅游電子商務(wù)TourismE-Commerce3548/3吳浩存社區(qū)旅游規(guī)劃與管理Community-BasedTourismPlanningandManagement3548/3孫九霞旅游目的地營(yíng)銷(xiāo)TourismDestinationMarketing3548/3外聘景觀設(shè)計(jì)LandscapeDesign3548/3林敏慧服務(wù)實(shí)習(xí)Practice26/8周專(zhuān)業(yè)老師專(zhuān)業(yè)實(shí)習(xí)Internship28/2專(zhuān)業(yè)老師畢業(yè)實(shí)習(xí)Practice211/2專(zhuān)業(yè)老師畢業(yè)論文Thesis511/10周專(zhuān)業(yè)老師專(zhuān)業(yè)選修課世界地理WorldGeography2361/2WernerBreitung旅游景觀導(dǎo)論IntroductiontoTouristScenicSpots3544/3徐紅罡英文寫(xiě)作EnglishWriting4724/2,5/2外聘文化旅游與遺產(chǎn)管理CultureTourismandHeritageManagement3545/2馬紅跨文化交流（雙語(yǔ)）CrossCulturalCommunication3545/2馬凌、AramSon第二外語(yǔ)（法語(yǔ)）SecondForeignLanguages(French)8(3,3,2)1485/3,7/3,8/2李璐第二外語(yǔ)（日語(yǔ)）SecondForeignLanguage(Japanese)8(3,3,2)1485/3,7/3,8/2張科旅游前沿問(wèn)題LecturesofCurrentIssuesinTourism2366/2專(zhuān)業(yè)導(dǎo)師組物流管理LogisticsManagement2366/2許月英科研實(shí)習(xí)ResearchPractice1186/2周專(zhuān)業(yè)老師酒店?duì)I銷(xiāo)策劃與市場(chǎng)推廣HotelMarketingandSales3547/3饒勇餐飲經(jīng)營(yíng)管理FoodandBeverageManagement3547/3彭青、饒勇高爾夫概論IntroductiontoGolfManagement3547/3何莽烹飪與酒水知識(shí)ChineseCuisineandVinoKnowledge2367/2外聘國(guó)際組織與國(guó)際旅游法規(guī)InternationalOrganizationsandInternationalTourismlaws2367/2馬紅旅行社經(jīng)營(yíng)管理TravelAgencyManagement2367/2外聘旅游項(xiàng)目投資與運(yùn)營(yíng)Tourismprojectsinvestmentandoperation2367/2外聘科學(xué)研究范式ScientificResearchParadigm2367/2賴(lài)?yán)ぞ频晷畔⒐芾硐到y(tǒng)ManagementInformationSystemofHotel3547/3吳浩存電腦平面設(shè)計(jì)ComputerGraphicDesign2367/2外聘商法CommercialLaw2367/2外聘科研講座LecturesofResearch1187/2海外訪問(wèn)學(xué)者世界文化與景觀WorldCultureandLandscape2（1,1）367/1，8/1林敏慧酒店財(cái)務(wù)內(nèi)部控制InternalControlofHotelFinance3548/3外聘酒店績(jī)效評(píng)價(jià)與薪酬管理HotelPerformanceAppraisalandSalaryManagement3548/3饒勇客戶關(guān)系管理CustomerRelationManagement3548/3饒勇旅游業(yè)公共關(guān)系與危機(jī)管理Tourismpublicrelationsandcrisismanagement2368/2外聘景觀設(shè)計(jì)LandscapeDesign3548/3林敏慧旅游目的地與客源國(guó)概論TourismDestinationandCountryofInboundTourist2368/2外聘旅游地產(chǎn)TourismRealEstateInvestmentandOperation2368/2左冰生態(tài)旅游與旅游可持續(xù)發(fā)展Eco-tourismandSustainableTourismDevelopment3548/3張驍鳴旅游影像技術(shù)與技能TourismImagingTechniquesandSkills2368/2魏東華戰(zhàn)略品牌管理StrategicBrandManagement3548/3外聘國(guó)家公園管理NationalParkManagement2368/2外聘酒店集團(tuán)運(yùn)營(yíng)專(zhuān)題LecturesofHotelGroupOperations2369/2曾國(guó)軍酒店業(yè)前沿問(wèn)題LecturesofCurrentIssuesinHotelIndustry2369/2專(zhuān)業(yè)導(dǎo)師組商務(wù)溝通與禮儀BusinessCommunicationsandetiquet