2022年考研英語全真模擬題-31-40題

2022考研英語全真模擬題31-40題

Shoppinghasalwaysbeensomethingofanimpulseactivity，inwhichobjectsthatcatchourfancywhilestrollingareimmediatelyboughtonawhim.Advertisersandsellershavetakenadvantageofthisfact，carefullypositioninginexpensivebutattractiveitemsonpathsthatwearemostlikelytocross，hopingthatourhumannaturewillleadtoagreaterprofitforthem.WiththedawnoftheInternetanditsexplodinguseacrosstheworld，thesametacticsapply.Advertisersnowplace“banners”，linkstocommercialwebsitesdecoratedwithattractivepicturesdesignedtocatchoureyeswhilebrowsingthewebs，onkeywebsiteswithheavytraffic.Theypaytopdollarfortheright，thuscreatingprofitsforthehostingwebsiteaswell.Theseactionsareperformedinthehopesthatduringthecourseofourcasualandleisurelywebsurfing，we”llclickonthatbannerthatsparksourinterestandthus，intheory，buytheproductsadvertised.Initialresultshavebeenpositive.Websitesreportahugeinflowofcash，bothfromtheadvertiserswhotemptcustomersinwiththebannersandthehostingwebsites，whicharepaidforallowingthebannerstobeputinplace.AstrustandconfidenceinInternetbuyingincreasesandinformationsecurityisheightenedwithnewtechnology，thevolumeofbuyingisincreasing，leadingtoevengreaterprofits.Thecurrentsituation，however，isnotquiteasoptimistic.Justasmagazinereaderstendtounconsciouslyignoreadvertisementsintheirfavoriteperiodicals，webbrowsersarebeginningtoallowbannerstosliptheirnoticeaswell.Internetusersrespondtothefloodofbannersbyviewingthemasannoyances，anegativeimagethatishurtingsales，sinceusersarenowlessreluctanttoclickonthosebanners，preferringnottosupportthesystemthatputstheminplace.IfInternetadvertisingistocontinuetobeaviableandprofitablebusinesspractice，newmethodswillneedtobeconsideredtoreinvigoratetheindustry.Withtherecentdepressioninthetechnologysectorandslowingeconomy，evennewpracticesmaynotdothetrick.AsconsumersaresavingmoreandfrequentingtraditionalrealestatebusinessesovertheirInternetcounterparts，thefateofInternetbusinessiscalledintoquestion.Thecomingyearswillbetheonlyreliableindicationofwhethershoppingontheworldwidewebisthewaveofthefutureorsimplyanimpulseactivitywhosewhimhaspassed.（404words）

Notes：onawhim心血潮。surfv.沖浪。intheory在理論上，順理成章。hosting訪問率高的。call……intoquestion質(zhì)疑，對…提出疑問。

31.ItcanbelearnedfromthefirstparagraphthatInternetadvertising

[A]hastakentheplaceofmoretraditionalmethodsofadvertising.[

B]isoneofthemosteffectivewaystomakeprofitsontheweb.

[C]isparallelingadvertisingmethodsintraditionalbusinesssettings.

[D]seekstotemptcustomersthroughimpulseshoppingmethods.

32.Thesecondandthirdparagraphsarewritteninordertoillustrate

[A]thepolicyInternetadvertisersdesigntolureclienteleanditsoutcome.

[B]theprocessandmixedconsequencesofInternetadvertisingandshopping.

[C]thebiggestsplashInternetadvertisershaverecentlymadeinsalespromotions.

[D]thebannersInternetadvertiserstakeadvantageoftoarousecustomers”interest.

33.Analyzingthecurrentstateoftheonlineadvertisinginparagraph4，theauthorimpliesthat

[A]ithastobemodifiedovertimetoremaineffective.

[B]forallitscurrentprofits，itwillfadeinthelongrun.

[C]bannersarebeginningtolosetheiradvertisingefficiency.

[D]Internetadvertisingmethodswillcontinuetodecreasesales.

34.Theexpression“dothetrick”inthelastparagraphmostprobablymeans

[A]cometothepoint.

[B]fulfilltheirpurpose.

[C]failoftheirsuccess.

[D]liveuptotheirpromise.

35.Theauthor”sattitudetowardonlineadvertisingcanbesummarizedas

[A]reservedconsentbutdiscontent.

[B]objectiveanalysisvoidofopinions.

[C]enthusiasticsupportbutslightcontempt.

[D]approvalsofarbutuncertaintyinthefuture.

Text4

Picture-takingisatechniquebothforreflectingtheobjectiveworldandforexpressingthesingularself.Photographsdepictobjectiverealitiesthatalreadyexist，thoughonlythecameracandisclosethem.Andtheydepictanindividualphotographer”stemperament，discoveringitselfthroughthecamera”scroppingofreality.Thatis，photographyhastwodirectlyoppositeideals：inthefirst，photographyisabouttheworldandthephotographerisamereobserverwhocountsforlittle；butinthesecond，photographyistheinstrumentoffearlessness，questingsubjectivityandthephotographerisall.Theseconflictingidealsarisefromuneasinessonthepartofbothphotographersandviewersofphotographstowardtheaggressivecomponentin“taking”apicture.Accordingly，theidealofaphotographerasobserverisattractingbecauseitimplicitlydeniesthatpicture-takingisanaggressiveact.Theissue，ofcourse，isnotsoclear-cut.Whatphotographersdocannotbecharacterizedassimplypredatoryorassimply，andessentially，benevolent.Asaconsequence，oneidealofpicture-takingortheotherisalwaysbeingrediscoveredandchampioned.Animportantresultofthecoexistenceofthesetwoidealsisarecurrentambivalencetowardphotography”smeans.Whateveraretheclaimsthatphotographymightmaketobeaformofpersonalexpressionjustlikepainting，its

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originalityiscloselylinkedtothepowerofamachine.Thesteadygrowthofthesepowershasmadepossibletheextraordinaryinformativenessandimaginativeformalbeautyofmanyphotographs，likeHaroldEdgerton”shigh-speedphotographsofabullethittingitstargetoroftheswirlsandeddiesofatennisstroke.Butascamerasbecomemoresophisticated，moreautomated，somephotographersaretemptedtodisarmthemselvesortosuggestthattheyarenotreallyarmed，preferringtosubmitthemselvestothelimitimposedbypre-moderncameratechnologybecauseacruder，lesshigh-poweredmachineisthoughttogivemoreinterestingoremotiveresults，toleavemoreroomforcreativeaccident.Forexample，ithasbeenvirtuallyapointofhonorformanyphotographers，includingWalkerEvansandCartierBresson，torefusetousemodernequipment.Thesephotographershavecometodoubtthevalueofthecameraasaninstrumentof“fastseeing”。CartierBresson，infact，claimsthatthemoderncameramayseetoofast.Thisambivalencetowardphotographicmeansdeterminestrendsintaste.Thecultofthefuture（offasterandfasterseeing）alternatesovertimewiththewishtoreturntoapurerpastwhenimageshadahandmadequality.Thislongingforsomeprimitivestateofthephotographicenterpriseiscurrentlywidespreadandunderliesthepresent-dayenthusiasmfordaguerreotypesandtheworkofforgottennineteenth-centuryprovincialphotographers.Photographersandviewersofphotographs，itseems，needperiodicallytoresisttheirownknowingness.（451words）

Notes：cropvt.播種，修剪（樹木），收割。countforlittle無關(guān)緊要。predatory掠奪成性的。championn.冠軍；vt.支持。benevolent好心腸的，行善的。ambivalence沖突心理。make（+不定式）好像要：Hemakestobegin.（他好像要開頭了。）swirlsandeddies漩渦。cult狂熱崇拜。daguerreotypes（初期的）銀板照相法。

36.Thetwodirectlyoppositeidealsofphotographydifferprimarilyinthe

[A]emphasisthateachplacesontheemotionalimpactofthefinishedproduct.

[B]degreeoftechnicalknowledgethateachrequiresofthephotographer.

[C]wayinwhicheachdefinestheroleofthephotographer.

[D]extentofthepowerthateachrequiresofthephotographer”sequipment.

37.Accordingtoparagraph2，theinterestamongphotographersineachofthephotography”stwoidealscanbedescribedas

[A]steadilygrowing.

[B]cyclicallyrecurring.

[C]continuouslyaltering.

[D]spontaneouslyoccurring.

38.ThetextstatesallofthefollowingaboutphotographsEXCEPT：

[A]Theycandisplayacroppedreality.