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2021年12月大學英語六級考試真題(一)
PartIWriting(30minutes)
(請于正式開考后半小時內(nèi)完成該部分,之后將進行聽力考試)
Directions:Forthispart,youareallowed30minutestowriteanessaybasedontheshortpassage
givenbelow.Inyouressay,youaretocommentonthephenomenondescribedinthe
passageandsuggestmeasurestoaddresstheissue.Youshouldwriteatleast150words
butnomorethan200words.
YoungpeoplespendalotoftimeontheInternet.However,theyaresometimesunableto
recognizefalseinformationontheInternetjudgethereliabilityofonlineinformationsources,or
tellrealnewsstoriesfromfakeones.
PartIIListeningComprehension(30minutes)
SectionA
Directions:Inthissection,youwillheartwolongconversations.Attheendofeachconversation,
youwillhearfourquestions.Boththeconversationandthequestionswillbespoken
onlyonce.Afteryouhearaquestion,youmustchoosethebestanswerfromthefour
choicesmarkedA),B),C),andD).ThenmarkthecorrespondingletteronAnswer
Sheet1withasinglelinethroughthecentre.
Questions1to4arebasedontheconversationyouhavejustheard.
1.A)Hewasenjoyinghisholiday.C)Hewasbusywritinghisessays.
B)Hewasrecoveringinhospital.D)Hewasfightingathroatinfection.
2.A)Hebrokehiswrist.C)Heslippedoniceandfell.
B)Helosthisantibiotics.D)Hewaslaughedatbysomegirls.
3.A)Turntoherfatherforhelp.C)Askthemanufacturerforrepairs.
B)Calltherepairshoptofixit.D)Replaceitwithabrand-newone.
4.A)HelpDavidretrievehisessays.C)OfferDavidsomerefreshments.
B)IntroduceDavidtoherparents.D)AccompanyDavidtohishome.
Questions5to8arebasedontheconversationyouhavejustheard.
5.A)Sheisacriticofworksonmilitaryaffairs.C)Sheisaresearcherofliterarygenres.
B)SheisanacclaimedhostessofBookTalk.D)Sheisahistorianofmilitaryhistory.
6.A)ItisaboutthemilitaryhistoryofEurope.C)Itisherfifthbookofmilitaryhistory.
B)Itissetinthe18thand19thcenturies.D)Itisawarnovelsetinthefuture.
7.A)Shevisitedsoldiers,wivesandmothers.
B)Sheconductedsurveysofmanysoldiers.
C)Shemetalargenumberofsoldiersinperson.
D)Shelookedintothepersonallivesofsoldiers.
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8.A)Shedoesn'thavemuchfreedomforimagination.
B)Itisnoteasytomakeherreadersbelieveinher.
C)Itisdifficulttoattractyoungreaders.
D)Shehastocombinefactwithfiction.
SectionB
Directions:Inthissection,youwillheartwopassages.Attheendofeachpassage,youwillhear
threeorfourquestions.Boththepassageandthequestionswillbespokenonlyonce.
Afteryouhearaquestion,youmustchoosethebestanswerfromthefourchoices
markedA),B),C)andD).ThenmarkthecorrespondingletteronAnswerSheet1with
asinglelinethroughthecentre.
Questions9to11arebasedonthepassageyouhavejustheard.
9.A)SantaClaus.C)CocoaSeeds.
B)Apolarbear.D)Aglassbottle.
10.A)Toattractcustomerattention.C)Tocombatcounterfeits.
B)Tokeepupwiththetimes.D)Topromoteitssales.
11.A)Itresemblesapictureintheencyclopedia.
B)Itappearsintheshapeofacocoaseed.
C)Ithasthedrink?slogointhemiddle.
D)ItdisplaystheimageofSantaClaus.
Questions12to15arebasedonthepassageyouhavejustbeard.
12.A)Itoftenoccursamongcommuters.C)Itimprovestheirmoodconsiderably.
B)Itpromotesmutualunderstanding.D)Ittakesagreatdealofefforttosustain.
13.A)Socialanxiety.C)Lackofsocialskills.
B)Excessivecaution.D)Preferenceforsolitude.
14.A)Peopleusuallyregarditasanunforgettablelesson.
B)Humanbrainstendtodwellonnegativeevents.
C)Negativeeventsoftenhurtpeopledeeply.
D)Peoplegenerallyresentbeingrejected.
15.A)Contagious.C)Unpredictable.
B)Temporary.D)Measurable.
SectionC
Directions:Inthissection,youwillhearthreerecordingsoflecturesortalksfollowedbythreeor
fourquestions.Therecordingswillbeplayedonlyonce.Afteryouhearaquestion,you
mustchoosethebestanswerfromthefourchoicesmarkedA),B),C)andD).Then
markthecorrespondingletteronAnswerSheet1withasinglelinethroughthecentre.
Questions16to18arebasedontherecordingyouhavejustheard.
2
16.A)Itdependsheavilyontourism.C)Itismainlybasedonagriculture.
B)Itisflourishinginforeigntrade.D)Itrelieschieflyonmineralexport.
17.A)Tobacco.C)Coffee.
B)Bananas.D)Sugar.
18.A)Theytoilonfarms.C)TheyliveinSpanish-stylehouses.
B)Theyliveapoorlife.D)Theyhirepeopletodohousework.
Questions19to21arebasedontherecordingyouhavejustheard.
19.A)Theywillbemoredemandingoftheirnextgeneration.
B)Theywillenduplonely,dependentanddissatisfied.
C)Theywillexperiencemoresetbacksthansuccesses.
D)Theywillfinditdifficulttogetalongwithothers.
20.A)Failuretopaydueattentiontotheirbehavior.
B)Unwillingnesstoallowthemtoplaywithtoys.
C)Unwillingnesstosatisfytheirwishesimmediately.
D)Failuretospendsufficientqualitytimewiththem.
21.A)Itwillenablethemtolearnfrommistakes.
B)Itwillhelpthemtohandledisappointment.
C)Itwilldomuchgoodtotheirmentalhealth.
D)Itwillbuildtheirabilitytoendurehardships.
Questions22to25arebasedontherecordingyouhavejustheard.
22.A)Failingtomakesufficientpreparations.C)Sayingthewrongthingatthewrongtime.
B)Lookingawayfromthehiringmanager.D)Makingawrongjudgmentoftheinterview.
23.A)Complainingabouttheirpreviousjob.C)Exaggeratingtheiracademicbackground.
B)Inquiringabouttheirsalarytobepaid.D)Understandingtheirpreviousachievements.
24.A)Thosewhohavebothskillandexperience.
B)Thosewhogetalongwellwithcolleagues.
C)Thosewhotakeinitiativeintheirwork.
D)Thosewhoareloyaltotheirmanagers.
25.A)Abilitytoshouldernewresponsibilities.C)Readinesstoworktoflexibleschedules.
B)Experienceofperformingmultipleroles.D)Skillstocommunicatewithcolleagues.
PartIIIReadingComprehension(40minutes)
SectionA
Directions:Inthissection,thereisapassagewithtenblanks.Youarerequiredtoselectoneword
foreachblankfromalistofchoicesgiveninawordbankfollowingthepassage.Read
3
thepassagethroughcarefullybeforemakingyourchoices.Eachchoiceinthebankis
identifiedbyaletter.PleasemarkthecorrespondingletterforeachitemonAnswer
Sheet2withasinglelinethroughthecentre.Youmaynotuseanyofthewordsinthe
bankmorethanonce.
Ifyouthinklifeiswonderfulandexpectittostaythatway,thenyoumayhaveagoodchance
oflivingtoaripeoldage,atleastthatiswhatthefindingsofanewstudysuggest.Thatstudyfound
thatparticipantswhoreportedthehighestlevelsofoptimismwerefarmorelikelytolivetoage85
or26.Thiswascomparedtothoseparticipantswhoreportedthelowestlevelsofoptimism.It
is27thatthefindingsheldevenaftertheresearchersconsideredfactorsthatcould28
thelink,includingwhetherparticipantshadhealthconditionssuchasheartdiseaseorcancer,or
whethertheyexperienceddepression.Theresultsaddtoagrowingbodyofevidencethatcertain
psychologicalfactorsmaypredictalongerlife29.Forexample,previousstudieshavefound
thatmoreoptimisticpeoplehavealowerriskofdevelopingchronicdiseases,andalowerriskof
30death.However,thenewstudyappearstobethefirstto31lookattherelationship
betweenoptimismandlongevity.Theresearchers32thatthelinkfoundinthenewstudywas
notasstrongwhentheyfactoredintheeffectsofcertainhealthbehaviors,includingexerciselevels,
sleephabitsanddiet.Thissuggeststhatthesebehaviorsmay,atleastinpart,explainthelink.In
otherwords,optimismmay33goodhabitsthatbolsterhealth.Itisalsoimportanttonotethat
thestudyfoundonlya34、asresearchersdidnotproveforcertainthatoptimismleadstoa
longerlife.However,ifthefindingsaretrue,theysuggestthatoptimismcouldserveasa
psychological35thatpromoteshealthandalongerlife.
A)affectI)plausibly
B)beyondJ)premature
C)concededK)reconciled
D)correlationL)span
E)fosterM)specifically
F)henceforthN)spiral
G)loftyO)trait
H)noteworthy
SectionB
Directions:Inthissection,youaregoingtoreadapassagewithtenstatementsattachedtoit.Each
statementcontainsinformationgiveninoneoftheparagraphs.Identifytheparagraph
fromwhichtheinformationisderived.Youmaychooseaparagraphmorethanonce.
Eachparagraphismarkedwithaletter.Answerthequestionsbymarkingthe
correspondingletteronAnswerSheet2.
NoOneinFashionIsSurprisedThatBurberryBurnt£28MillionofStock
A)Lastweek,Burberry'sannualreportrevca28c6tihlionworthofstockwasburntlastyear.The
newshasleftinvestorsandconsumersoutragedbutcomesaslittlesurprisetothoseinthefashion
industry.
4
B)Thepracticeofdestroyingunsoldstock,andevenrollsofunusedfabric,iscommonplacefor
luxurylabels.Becomingtoowidelyavailableatacheaperpricethroughdiscountstoresdiscourages
full-pricesales.Sendingproductsforrecyclingleavesthemvulnerabletobeingstolenandsoldon
theblackmarket.JasmineBina,CEOofbrandstrategyagencyConceptBureauexplains,uTypically,
luxurybrandsrallyaroundexclusivitytoprotecttheirbusinessinterests,namelyintellectual
propertyandpreservationofbrandequity(資產(chǎn))Shestatedshehadheardrumorsofstockburning
butnotspecificcasesuntilthisweek.
C)Anotherreasonforthecommonplacepracticeisafinancialincentiveforbrandsexportinggoods
toAmerica.UnitedStatesCustomsstatesthatifimportedmerchandiseisunusedanddestroyed
undertheirsupervision,99%oftheduties,taxesorfeespaidonthemerchandisemayberecovered.
Itisincrediblydifficulttocalculatehowmuchdeadstockcurrentlygoestowaste.Whilethereare
incentivestodoit,there?snolegalobligationtoreportit.
D)Asource,whochosetoremainanonymous,sharedherexperienceworkinginaBurberrystore
inNewYorkinOctober2016.“Myjobwastotossitemsinboxessotheycouldbesenttobeburned.
Itwaskillingmeinsidebecauseallthatleatherandfurwenttowasteandanimalshaddiedfor
nothing.Icouldn'tstaythereanylonger,theirbusinesspracticesthrewmeofftheroof."InMay
thisyear,Burberryannounceditwastakingfuroutofitscatwalkshowsandreviewingitsuse
elsewhereinthebusiness.t4Eventhoughweaskedthemanagement,theyrefusedtogiveusdetailed
answersastowhytheywoulddothiswiththeircollection,vcontinuedthesource,wholeftherrole
withintwoweeks.Shehassinceworkedwithanotherhigh-profile,luxurylabel.
E)Inanonlinefbrumpost,whichaskedifit'struethatLouisVuittonburneditsbags,Ahmed
Bouchfaa,whoclaimedtoworkforLouisVuitton,respondedthatthebrandholdssalesofoldstock
forstaffmemberstwiceayear.Itemswhichhavestillnotsoldafterseveralsalesaredestroyed.
“LouisVuittondoesn'thavepublicsales.Theyeithersellaproductatagivenpriceordiscontinueit.
Thisistomakesurethateverybodypaysthesamepriceforanhesays.Hegoesontodisclose
thestrictguidelinesaroundtheemployeesales:“Youmaybuygiftsforsomeone,buttheytrack
eachitem,andifyourgiftendsuponlinetheyknowwhotoask.^Oneinvestorcommentingonthe
Burberryfigureswasreportedlyoutragedthattheunsoldgoodswerenotevenofferedto
investorsbeforetheyweredestroyed.
F)Richemont,whoownsseveralluxurybrands,hittheheadlinesinMayfbrtakingback£437
millionofwatchesfordestructioninthelasttwoyearstoavoidmark-downprices.Ifsnotjust
luxurybrandseither.InOctoberlastyear,aDanishTVshowexposedH&Mfbrburning12tonnes
ofunsoldclothingsince2013.Inastatement,thehighstreetretailerdefendeditselfbysayingthat
theburntclothinghadfailedsafetytests:"Theproductstowhichthemediaarereferringhavebeen
testedinexternallaboratories.Thetestresultsshowthatoneoftheproductsismoldinfestedand
theotherproductcontainslevelsofleadthataretoohigh.Thoseproductshaverightlybeenstopped
inaccordancewithoursafetyroutines.^^InMarch,areportrevealedthatH&Mwestrugglingwith
$4.3billionworthofunsoldstock.ThebrandtoldTheNewYorkTimesthattheplanwastoreduce
pricestomovethestock,arguablyencouragingconsumerstobuyandthrowawaywithlittlethought.
5
G)Over-productionisperhapsthebiggestconcernforBurberry.Whiletherehasbeenmuchoutrage
attheelitistconnotationofbuminggoodsratherthanmakingthemaffordable,executivesatthe
Britishfashionhousearenodoubtstrugglingtodefendhowtheymiscalculatedproduction.The
wastehasbeenputdowntoburningoldcosmeticstocktomakewayfbrtheirnewbeautyrange.
However,whilethevalueofdestroyedstockisupfrom£26.9millionlastyear,ifsanevenmore
significantincreasefrom2016'sfigureof£18.8million,highlightingthatthisisanongoingissue.
H)InSeptember2016,Burberryswitchedtoa“seenow,buynow“catwalkshowformat.Themove
wasaswitchtoleverageonthecoverageoftheirfashionweekshowtomakestockavailable
immediatelytoconsumers.Thisisopposedtothetraditionalformatofpresentingtotheindustry,
takingordersfbrproductionandbecomingavailableinsixmonths1time.WhileBurberry
announced“record-breaking“onlinereachandengagement,therehasbeenlittleevidencetosuggest
thatthestrategyhashadasignificanteffectonsales,particularlyasthehype(炒作)slowsacross
theseason.InFebruarytheymadeadjustmentstotheformat,droppingsomecatwalkitems
immediatelyandpromisingthatotherswouldlaunchinthecomingmonths.
I)Inastatement,Burberrydeniedthatswitchingto“seenow,buynow^^hashadanimpactonwaste.
ABurberryspokespersonfurthersaid,“Ontheoccasionswhendisposalofproductsisnecessary,
wedosoinaresponsiblemanner.Wearealwaysseekingwaystoreduceandrevalueourwaste.
Thisisacorepartofourstrategyandwehaveforgedpartnershipsandcommittedsupportto
innovativeorganizationstohelpreachthisgoal.^^
J)OnesuchpartnershipiswithElvis&Kresse,anaccessoriesbrandworkingwithreclaimed
materials.Co-fbunderKresseWeslingsaid,“Latelastyearwelaunchedanambitiousfive-year
partnershipwiththeBurberryFoundation.Themainaimofthisistoscaleourleatherrescueproject,
startingwithoff-cutsfromtheproductionofBurberryleathergoods.Weareworkingtirelesslyto
expandoursolutionsandwouldlovetowelcomeanyonetoourworkshop,tocomeandseewhat
wearedoing.^^Atthemoment,thepartnershiponlyaddresseswasteattheproductionstageandnot
unsoldgoods.
K)Whilethesearehonorableschemes,itmakesitharderfbrBurberrytodefendtheselatestfigures.
Fifteenyearsago,Burberrywasatcrisispointastheirsignaturecheckpatternwaswidelyimitated
bycheap,imitationbrands.Itdeterredluxuryconsumerswhofoundtheirexpensiveclothingmore
closelyassociatedwithworking-classyouthculturethanaprestigiousheritagefashionhouse.Inthe
year2004,attheheightofoverexposureoftheBurberrycheck,thebrand'sturnoverwas£715.5
million.UnderChristopherBaileyascreativedirector,theyturnedthebrandaroundandthispast
yearrevenuehit£2.73billion.
L)Binabelievesthatbrandsneedtoreaddresstheirexclusivitytactic."Exclusivityisstartingtobe
challenged,shesays."Ithinkthatgoeshandinhandwithhowluxuryitselfisbeingchallenged.
Accesstofashion,andthebrandwhopoliceit,arebecominglessandlessrelevant.Thingslike
health,enlightenment,andsocialandenvironmentalresponsibilityarethenewluxuries.Theseall
comefromwithin,notwithout.That'sthechallengethattraditionalluxurybrandswillhaveto
6
contendwithinthemid-to-long-termftiture.”
36.Burberry'sexecutivesaretryinghardtoattributetheirpracticeofdestroyingoldproductsto
miscalculatedproduction.
37.Sellingproductsatadiscountwilldogreaterharmtoluxurybrandsthandestroyingthem.
38.ImitatedBurberryproductsdiscouragedluxuryconsumersfrombuyingitsgenuineproducts.
39.Staffmembersofaluxurybrandmaybuyitsoldstockatcheaperprices,buttheyarenotallowed
toresellthem.
40.Infuturetraditionalluxurybrandswillhavetoadapttheirbusinessstrategiestothechanging
conceptsofluxury.
41.Oneluxurybrandemployeequitherjobbecauseshesimplycouldn'tbeartoseethedestruction
ofunsoldproducts.
42.Destroyingoldstockisapracticenotjustofluxurybrandsbutoflessprestigiousfashionbrands.
43.Burberryisworkingwithapartnertomakefulluseofleathermaterialstoreducewaste.
44.Burberry'splantodestroyitsunsoldproductsworthmillionsofdollarsarousedpublic
indignation.
45.Burberry'schangeofmarketingstrategytomakeaproductavailableassoonasconsumerssee
itonthefashionshowdidnotturnouttobeaseffectiveasexpected.
SectionC
Directions:Thereare2passagesinthissection.Eachpassageisfollowedbysomequestionsor
unfinishedstatements.ForeachofthemtherearefourchoicesmarkedA),B),C)and
D).YoushoulddecideonthebestchoiceandmarkthecorrespondingletteronAnswer
Sheet2withasinglelinethroughthecentre.
PassageOne
Questions46to50arebasedonthefollowingpassage.
Socialmediaisabsolutelyeverywhere.Billionsofpeopleusesocialmediaonadailybasisto
create,share,andexchangeideas,messages,andinformation.Bothindividualsandbusinessespost
regularlytoengageandinteractwithpeoplefromaroundtheworld.Itisapowerfulcommunication
mediumthatsimultaneouslyprovidesimmediate,frequent,permanent,andwide-reaching
informationacrosstheglobe.
Peopleposttheirlivesonsocialmediafortheworldtosee.Facebook,Twitter,Linkedln,and
countlessothersocialchannelsprovideaquickandsimplewaytoglimpseintoajobcandidate's
personallife—boththepositiveandnegativesidesofit.Socialmediascreeningistemptingtouse
aspartofthehiringprocess,butshouldemployersmakeuseofitwhenresearchingapotential
candidate'sbackground?
Incorporatingtheuseofsocialmediatoscreenjobcandidatesisnotanuncommonpractice.A
2018surveyfoundthatalmost70%ofemployersusesocialmediatoscreencandidatesbeforehiring
them.Butthereareconsequencesandpotentiallegalrisksinvolvedtoo.Whendoneinappropriately,
socialmediascreeningcanbeconsideredunethicalorevenillegal.
Socialmediascreeningisessentiallyscrutinisingajobcandidate'sprivatelife.Itcanreveal
informationaboutprotectedcharacteristicslikeage,race,nationality,disability,gender,religion,
etc.,andthatcouldbiasahiringdecision.Picturesorcommentsonaprivatepagethataretakenout
ofcontextcouldruinaperfectlygoodcandidate'schancesofgettinghired.Thisprocesscould
7
potentiallygiveanunfairadvantagetoonecandidateoveranother.Itcreatesanunequalplaying
fieldandpotentiallyprovideshiringmanagerswithinformationthatcanimpacttheirhiringdecision
inanegativeway.
Ifshardtoignoresocialmediaasascreeningtool.Whiletherearethingsthatyoushouldn't
see,therearesomethingsthatcanbelawfullyconsidered-makingitavaluablesourceofrelevant
informationtoo.Usingsocialmediascreeningappropriatelycanhelpensurethatyoudon'thirea
toxicemployeewhowillcostyoumoneyorstainyourcompany'sreputation.Considerthelawful
sideofthisprocessandyoumaybeabletohirethebestemployeeever.Thereisadelicatebalance.
Screeningjobcandidatesonsocialmediamustbedoneprofessionallyandresponsibly.
Companiesshouldstipulatethattheywillneveraskforpasswords,beconsistent,document
decisions,considerthesourceusedandbeawarethatotherlawsmayapply.Inlightofthisitis
probablybesttolooklaterintheprocessandaskhumanresourcesforhelpinnavigatingit.Social
mediaisheretostay.Butbeforeusingsocialmediatoscreenjobcandidates,consultingwith
managementandlegalteamsbeforehandisessentialinordertocomplywithalllaws.
46.Whatdoestheauthormainlydiscussinthepassage?
A)Theadvantageofusingsocialmediainscreeningjobcandidates.
B)Thepotentiallyinvasivenatureofsocialmediaineverydaylife.
C)Whetherthebenefitsofsocialmediaoutweighthedrawbacks.
D)Whethersocialmediashouldbeusedtoscreenjobcandidates.
47.Whatmighthappenwhensocialmediaisusedtoscreenjobcandidates?
A)Moralorlegalissuesmightarise.C)Sensationalinformationmightsurface.
B)Companyreputationmightsuffer.D)Hiringdecisionsmightbecomplicated.
48.Whencouldonlinepersonalinformationbedetrimentaltocandidates?
A)Whenitisseparatedfromcontext.C)Whenitismagnifiedtoaruinousdegree.
B)Whenitisscrutinisedbyanemployer.D)Whenitisrevealedtothehumanresources.
49.Howcanemployersusesocialmediainformationtotheiradvantagewhileavoidingunnecessary
risks?
A)Bytippingthedelicatebalance.C)Bykeepingpersonalinformationonrecord.
B)Byusingitinalegitimateway.D)Byseparatingrelevantfromirrelevantdata.
50.Whatdoestheauthorsuggestdoingbeforescreeningjobcandidatesonsocialmedia?
A)Hiringprofessionalstonavigatethewholeprocess.
B)Anticipatingpotentialrisksinvolvedintheprocess.
C)Seekingadvicefrommanagementandlegalexperts.
D)Stipulatingasetofrulesforaskingspecificquestions.
PassageTwo
Questions51to55arebasedontheflowingpassage.
Inrecentyears,thefoodindustryhasincreaseditsuseoflabels.Whetherthelabelssay"〃o〃-
GMO(非轉(zhuǎn)基因的)”or“nosugar",or“zerocarbohydrates”,consumersareincreasingly
8
demandingmoreinformationaboutwhafsintheirfood.Onereportfoundthat39percentof
consumerswouldswitchfromthebrandstheycurrentlybuytoothersthatprovideclearer,more
accurateproductinformation.Foodmanufacturersarerespondingtothereportwithnewlabelsto
meetthatdemand,andthey'redoingsowithaneyetowardsgivingtheirproductsanadvantagecevr
thecompetition,andbolsteringprofits.
Thisstrategymakesintuitivesense.Ifconsumerssaytheywanttransparency,tellthemexactly
whatisinyourproduct.Thatissimplysupplyingacertaindemand.Butthemarketingstrategyin
responsetothisconsumerdemandhasgonebeyondarticulatingwhatisinaproduct,tolabeling
whatisNOTinthefood.Theselabelsareknownas"absenceclaims“l(fā)abels,andtheyrepresentan
emerginglabelingtendthatisdetrimentalbothtotheconsumerswhopurchasetheproductsandthe
industrythatsuppliesthem.
Forexample,Hunt'sputattnon-GMO^^labelonitscannedcrushedtomatoesafewyearsago-
despitethefactthatatthetimetherewasnosuchthingasaGMOtomatoonthemarket.Somedairy
companiesareusingthettnon-GMO^^labelontheirmilk,despitethefactthatallmilkisnaturally
GMO-free,anotherlabelthatcreatesunnecessaryfeararoundfood.
Whilecreatinglabelsthatplayonconsumerfearsandmisconceptionsabouttheirfoodmay
giveacompanyatemporarymarketingadvantageovercompetingproductsonthegroceryaisle,in
thelongtermthisstrategywillhavejusttheoppositeeffect:byinjectingfearintothediscourse
aboutourfood,weruntheriskoferodingconsumertrustinnotjustasingleproduct,buttheentire
foodbusiness.
Eventually,i
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