情人節(jié)潮流國(guó)潮貳麻酒館音樂(lè)節(jié)活動(dòng)策劃方案

ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBOPENINGPARTY&MUSICPARTY貳

麻X烏

丫伍月壹日STARTERMAPUBERMAPUBERMAPUBERMAPUBLIGHTS亮點(diǎn)“芒麻”=“忙嗎”將芒果與麻哥結(jié)合組成忙嗎？契合五一勞動(dòng)節(jié)的節(jié)點(diǎn)ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBLIGHTS亮點(diǎn)麻哥再創(chuàng)作，在原有麻哥基礎(chǔ)上增加更有亮點(diǎn)契合主題的元素ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBLIGHTS亮點(diǎn)貳麻X烏丫異業(yè)聯(lián)合，打造“芒麻”音樂(lè)節(jié)+復(fù)古走秀ERMAPUBERMAPUBERMAPUBERMAPUBLINE排期五一“芒麻”音樂(lè)節(jié)5.1/5.2搖滾專題音樂(lè)節(jié)5.3電影專題音樂(lè)節(jié)5.4動(dòng)漫專題音樂(lè)節(jié)五九

復(fù)古旗袍SHOW旗袍主題酒吧派對(duì)·旗袍走秀快閃·復(fù)古打卡點(diǎn)五二零

粉你貳人勢(shì)界告白專場(chǎng)活動(dòng)·粉你狂歡趴專屬情人節(jié)優(yōu)惠·單身貴族拼單卡座·招募求婚/告白情侶DIRECTORY目錄春天的最后一場(chǎng)音樂(lè)節(jié)ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBNO/1活動(dòng)宣傳

NO/2活動(dòng)布置NO/3活動(dòng)內(nèi)容NO/4活動(dòng)細(xì)節(jié)DIRECTORY目錄春天的最后一場(chǎng)音樂(lè)節(jié)ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBNO/1活動(dòng)宣傳PUBLIC

ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)宣傳-動(dòng)態(tài)海報(bào)活動(dòng)前釋放主題動(dòng)態(tài)海報(bào)，為活動(dòng)打造懸念ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)宣傳-小紅書線下邀請(qǐng)網(wǎng)紅探店，每日一場(chǎng)主題音樂(lè)節(jié)點(diǎn)燃福州ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)宣傳-微信抖音宣傳活動(dòng)前公眾號(hào)及抖音釋放優(yōu)惠信息及活動(dòng)亮點(diǎn)吸引到訪ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)宣傳-B站直播活動(dòng)中B站全程直播并預(yù)告后期活動(dòng)主題ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)宣傳-商場(chǎng)廣告商場(chǎng)釋放巨型條幅廣告釋放活動(dòng)信息ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)宣傳-商場(chǎng)廣告商場(chǎng)臺(tái)階包裝，臺(tái)階處包裝活動(dòng)主題KT，釋放活動(dòng)信息DIRECTORY目錄春天的最后一場(chǎng)音樂(lè)節(jié)ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBNO/2活動(dòng)布置DECORATE

活動(dòng)布置-點(diǎn)位圖ERMAPUBERMAPUB酒館入口酒館副入口

舞臺(tái)舞臺(tái)背景霓虹燈墻拍照墻卡座區(qū)入口霓虹墻拍照墻舞臺(tái)背景通道粉紅草坪卡座包裝ERMAPUBERMAPUB活動(dòng)布置-拍照墻現(xiàn)場(chǎng)布置霓虹燈拍照墻，主要以綠色為主ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB注：所有亮化布置均可長(zhǎng)期擺放ERMAPUBERMAPUB活動(dòng)布置-通道草坪包裝入口處通道鋪設(shè)仿真粉色草坪，營(yíng)造春天氛圍打造春天的最后一場(chǎng)音樂(lè)節(jié)ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)布置-通道包裝通道一側(cè)放置拍照打卡框，結(jié)合綠色、芒果、霓虹元素打造拍照點(diǎn)ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB注：所有亮化布置均可長(zhǎng)期擺放ERMAPUBERMAPUB活動(dòng)布置-麻哥主題區(qū)現(xiàn)場(chǎng)布置麻哥主題區(qū)，利用麻哥氣模及霓虹燈帶布置打卡區(qū)ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB注：所有亮化布置均可長(zhǎng)期擺放ERMAPUBERMAPUB活動(dòng)布置-卡座包裝卡座上布置銀色鋁箔氣球貼綠色LOGO，增強(qiáng)現(xiàn)場(chǎng)復(fù)古氣氛ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)布置-舞臺(tái)背景舞臺(tái)背景布置可移動(dòng)鋼架及亞克力立體字讓舞臺(tái)更顯氛圍ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB注：所有亮化布置均可長(zhǎng)期擺放ERMAPUBERMAPUB活動(dòng)布置-氣柱機(jī)現(xiàn)場(chǎng)搭配氣柱機(jī)，搞熱現(xiàn)場(chǎng)氛圍ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB注：所有亮化布置均可長(zhǎng)期擺放DIRECTORY目錄NO/3活動(dòng)內(nèi)容CONTENTS

春天的最后一場(chǎng)音樂(lè)節(jié)ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)內(nèi)容-小丑互動(dòng)活動(dòng)現(xiàn)場(chǎng)邀請(qǐng)小丑互動(dòng)發(fā)氣球，并在外場(chǎng)巡游ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)內(nèi)容-現(xiàn)場(chǎng)抽獎(jiǎng)免單每晚3個(gè)免單名額，尋找最嗨的“小粉紅”11春天的最后一場(chǎng)音樂(lè)節(jié)ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB2021芒麻音樂(lè)節(jié)2021芒麻音樂(lè)節(jié)搖滾音樂(lè)搖滾音樂(lè)22ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)內(nèi)容-邀請(qǐng)歌手崔健活動(dòng)當(dāng)天邀請(qǐng)搖滾歌手崔健現(xiàn)場(chǎng)獻(xiàn)唱3-4首專屬代表作作為開場(chǎng)，出場(chǎng)就點(diǎn)燃現(xiàn)場(chǎng)ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)內(nèi)容-黑豹樂(lè)隊(duì)活動(dòng)當(dāng)天邀請(qǐng)黑豹樂(lè)隊(duì)現(xiàn)場(chǎng)獻(xiàn)唱3-4首專屬代表作ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)內(nèi)容-零點(diǎn)樂(lè)隊(duì)活動(dòng)當(dāng)天邀請(qǐng)零點(diǎn)樂(lè)隊(duì)現(xiàn)場(chǎng)獻(xiàn)唱3-4首專屬代表作ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)內(nèi)容-抖音音樂(lè)人吳岱林活動(dòng)當(dāng)天邀請(qǐng)抖音音樂(lè)人吳岱林現(xiàn)場(chǎng)獻(xiàn)唱ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)內(nèi)容-復(fù)古走秀活動(dòng)當(dāng)天邀請(qǐng)專業(yè)模特身著復(fù)古衣著在現(xiàn)場(chǎng)走秀ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)內(nèi)容-街舞快閃活動(dòng)選取商場(chǎng)人多的區(qū)域進(jìn)行街舞快閃DIRECTORY目錄春天的最后一場(chǎng)音樂(lè)節(jié)ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBNO/4活動(dòng)細(xì)節(jié)DETAILSERMAPUBERMAPUB活動(dòng)細(xì)節(jié)-熒光印章客戶入場(chǎng)時(shí)戳熒光印章，增強(qiáng)活動(dòng)儀式感ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)細(xì)節(jié)-活動(dòng)儀式活動(dòng)當(dāng)天邀請(qǐng)專業(yè)畫師為客戶手繪熒光花，增強(qiáng)活動(dòng)儀式感ERMAPUBERMAPUB活動(dòng)細(xì)節(jié)-發(fā)光眼鏡客戶入場(chǎng)發(fā)放綠色發(fā)光眼鏡，為活動(dòng)增加亮點(diǎn)ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)細(xì)節(jié)-發(fā)光面具每桌擺放拍照道具-發(fā)光面具，為后宣照片營(yíng)造亮點(diǎn)ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)細(xì)節(jié)-工作人員配飾工作人員佩戴發(fā)光領(lǐng)結(jié)或背帶，從細(xì)節(jié)上增強(qiáng)氛圍ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)細(xì)節(jié)-細(xì)節(jié)道具每桌放置發(fā)光搖鈴烘托現(xiàn)場(chǎng)氛圍ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)細(xì)節(jié)-細(xì)節(jié)道具每桌放置發(fā)光冰塊及熒光棒烘托現(xiàn)場(chǎng)氛圍ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)細(xì)節(jié)-細(xì)節(jié)道具定制貳麻抱枕，可長(zhǎng)期使用ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)細(xì)節(jié)-細(xì)節(jié)道具定制貳麻毛毯，可長(zhǎng)期使用ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB5.9芒媽SHOW5.9芒媽SHOW母親節(jié)旗袍專場(chǎng)母親節(jié)旗袍專場(chǎng)ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)布置-拍照區(qū)現(xiàn)場(chǎng)布置旗袍主題合影墻，供網(wǎng)紅打卡拍照片ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)內(nèi)容-旗袍走秀現(xiàn)場(chǎng)專業(yè)模特巡場(chǎng)走秀與客戶互動(dòng)，近距離展現(xiàn)旗袍風(fēng)采ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)內(nèi)容-芒媽交誼舞當(dāng)天播放復(fù)古音樂(lè)，身著旗袍的演員隨機(jī)邀請(qǐng)現(xiàn)場(chǎng)客戶跳舞并伴有樂(lè)隊(duì)伴奏ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)內(nèi)容-旗袍快閃活動(dòng)當(dāng)天商場(chǎng)人群集中區(qū)域進(jìn)行旗袍走秀快閃，手持貳麻手舉牌增加品牌影響力ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)內(nèi)容-網(wǎng)紅合影現(xiàn)場(chǎng)邀請(qǐng)網(wǎng)紅到合影處拍照留念作為宣傳素材ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB5.20粉你貳人勢(shì)界告白專場(chǎng)告白專場(chǎng)5.20粉你貳人勢(shì)界ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)宣傳-求婚招募活動(dòng)前進(jìn)行求婚情侶招募，實(shí)現(xiàn)當(dāng)天驚喜環(huán)節(jié)ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)布置-【粉你】貳人勢(shì)界墻現(xiàn)場(chǎng)布置【粉你】貳人勢(shì)界主題打卡墻，烘托520氛圍，吸引行人拍照ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)內(nèi)容-網(wǎng)紅打卡邀請(qǐng)模特穿著粉紅色比基尼現(xiàn)場(chǎng)打卡，場(chǎng)內(nèi)巡游ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)內(nèi)容-單身標(biāo)志入口處發(fā)放單身貴族發(fā)光燈牌為單身人士尋找脫單機(jī)會(huì)，增加活動(dòng)趣味性ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)內(nèi)容-520【喜酒】特飲活動(dòng)當(dāng)天酒館每桌免費(fèi)供應(yīng)一杯櫻花味兒【喜酒】特飲，不論單身與否都有機(jī)會(huì)喝喜酒ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)內(nèi)容-520驚喜見(jiàn)證招募情侶現(xiàn)場(chǎng)求婚，驚喜現(xiàn)場(chǎng)客戶ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)內(nèi)容-樂(lè)隊(duì)獻(xiàn)唱現(xiàn)場(chǎng)樂(lè)隊(duì)獻(xiàn)唱情歌及單身歌曲，照顧到所有客群ERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUBERMAPUB活動(dòng)內(nèi)容-【告白氣球快閃】商場(chǎng)人群聚集區(qū)域進(jìn)行歌曲【告白氣球】快閃并發(fā)放粉色氣球ERMAPUBERMAPUBLINE排期6.12/6.13寶可夢(mèng)主題·場(chǎng)內(nèi)寶可夢(mèng)巡游·商場(chǎng)巡游6.5/6

B.DUCK泡沫派