意大利網(wǎng)絡(luò)安全市場(chǎng)調(diào)研和分析報(bào)告（英文版）-2024年1月上傳培訓(xùn)課件

DIGITAL

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TRENDSCybersecurityinItalyCHAPTER

01OverviewMarketsizeofthecybersecuritysectorinItalyfrom2016to2022(inmillioneuros)CybersecuritysectormarketsizeinItaly2016-20222,0001,8001,6001,4001,2001,8551,5451,3701,3171,1901,0909761,000800600400200020162017201820192020202120223Description:Between2016and2022,themarketsizeofthecybersecuritysectorinItalygrewfrom976millioneurosto1,855millioneuros.Thesefiguresreflectthegrowthintheindustriesofsecurityhardware,securitysoftware,MSSandcloudservices,training,systemintegration,andconsulting.ReadmoreNote(s):2016to2021Source(s):Cybersecurity360;OsservatoriDigitalInnovationCybersecuritymarketrevenueinItalyfrom2016to2026,bysegment(inbillioneuros)RevenueofcybersecuritymarketinItaly2016-2026,bysegmentITServicesSoftwareHardware0.991.41.21.321.231.141.071.00.910.840.80.80.60.40.20.00.720.650.60.580.560.550.530.510.490.470.470.410.380.350.160.280.270.270.260.250.240.230.220.190.17201620172018201920202021202220232024202520264Description:In2021,thecybersecuritymarketinItalygeneratedatotalrevenueofapproximately1.63billioneuros.Inthisyear,mostoftherevenuewasgeneratedfromtheITservicessegmentat0.91billioneurosandthelowestcontributingsegmentwasthehardwaresegment.AccordingtoestimatesoftheTechnologyMarketOutlook,therevenueinallsegmentsisexpectedtoincreaseinthecomingyears.ReadmoreNote(s):ItalySource(s):TechnologyMarketInsightsRevenuegrowthofthecybersecuritymarketinItalyfrom2019to2028,bysegmentCybersecuritymarketrevenuegrowthinItaly2019-2028,bysegmentITServices9.88%DevicesSoftware15%13.37%9.88%10%5%7.67%6.24%5.71%5.7%5.71%3.97%3.69%3.38%3.42%0.48%3.12%0.47%2.9%2.95%2.03%1.39%1.08%-0.02%0%-0.77%-2.43%2024-2.71%-5.27%-5%-10%-4.04%-4.67%-4.88%2019202020212022202320252026202720285Description:Significantfluctuationsareestimatedforallsegmentsovertheforecastperiodfortherevenuechange.OnlyforthesegmentSoftware,asignificantincreasecanbeobservedovertheforecastperiod.Here,theindicatorexhibitsadifferenceof2.97percentbetween2019and2028.ReadmoreNote(s):Italy;2019to2028Source(s):TechnologyMarketInsightsMarketvalueofthecybersecuritysectorinItalyin2022,byproductsegment(inmillioneuros)CybersecuritysectormarketsizeinItaly2022,byproductsegment700654.76016005004003002001000143.2104.786.4MSS&CloudservicesOtherservices(systemintegration,training)SoftwareHardwareConsulting6Description:In2022,themarketvalueofthemanagedsecurityservices(MSS)andcloudservicesinItalyamountedtoover654.7millioneuros,whilethesecuritysoftwareindustrywaswortharound143.2millioneuros.

ReadmoreNote(s):2022Source(s):Associazioneitalianaperl'InformationTechnology;AssociazioneNazionaleIndustrieInformatica,TelecomunicazioniedElettronicadiConsumo;NetConsultingcubeAveragespendperemployee(ASPE)inthecybersecuritymarketinItalyfrom2016to2026,bysegmentCybersecuritymarketaveragespendperemployeeinItaly2016-2026,bysegmentITServicesSoftwareHardware6052.2348.325044.841.5938.554035.0118.7432.1830.83302010027.5525.1423.0623.0822.221.3920.6419.8817.9517.9315.817.3414.586.6713.476.1911.2810.8210.4310.049.659.088.648.54201620172018201920202021202220232024202520267Description:In2021,thetotalaveragespendperemployeeinthecybersecuritymarketinItalywas62.83euros.Inthisyear,theITServicesmarketgeneratedthehighestaveragespendperemployeeat35.01eurosandthehardwaresegmentgeneratedtheleastaveragespendperemployee.AccordingtoestimatesoftheTechnologyMarketOutlook,therevenuechangeinallsegmentsisexpectedtoincreaseinthecomingyears.

ReadmoreNote(s):ItalySource(s):TechnologyMarketInsightsCHAPTER

02InvestmentsandfirmsInvestmentsinthecybersecuritymarketinItalyfrom2018to2022(inbillioneuros)ExpenditureonthecybersecuritymarketinItaly2018-20222.01.81.61.41.21.01.860.81.581.371.320.60.40.20.01.19201820192020202120229Description:InItaly,theexpenditureonthecybersecuritymarketincreasedfrom2018to2022.Attheendofthegivenperiod,Italyinvestedroughly1.86billioneurosinthecybersecuritymarket,18percentmorethanin2021.

ReadmoreNote(s):Italy;2018to2022Source(s):IlSole24Ore;OsservatoriDigitalInnovationInvestmentgrowthinthecybersecuritymarketinItalyfrom2018to2022ExpenditurechangeonthecybersecuritymarketinItaly2018-202220%18%16%14%12%10%18%8%15%6%4%2%0%11%9%4%2018201920202021202210Description:InItaly,investmentsinthecybersecuritymarketincreasedbetween2018and202.In2022,expenditureinsuchmarketincreasedby18percentcomparedtothepreviousyear,reachingavalueof1.86billioneuros.

ReadmoreNote(s):Italy;2018to2022Source(s):IlSole24Ore;OsservatoriDigitalInnovationNumberofcybersecurityenterprisesinItalyinselectedmonthsfrom2017to2022NumberofcybersecuritycompaniesinItaly2017-20223,5003,0002,5002,0001,5003,1472,9852,8081,0006915000Sep'17Mar'19Sep'21Jun'2211Description:InItaly,thenumberofcybersecuritycompaniesincreasedbetween2017and2022.InJune2022,thecountrycountedover3,100cybersecurityfirms,whilelessthan700firmswerethereatthebeginningofthegivenperiod.

ReadmoreNote(s):Italy;2017to2022Source(s):GruppoTIM;InfoCamereNumberofcybersecurityenterprisesinItalyin2023,byregionNumberofcybersecuritycompaniesinItaly2023,byregionNumberoffirms0100200300400500600700800LazioLombardyCampaniaSicily708581317216209199VenetoApuliaEmilia-RomagnaPiedmontTuscany152143141Calabria107SardiniaAbruzzo7777Marche5212Description:InItaly,therewereover3,000cybersecuritycompaniesin2023.708ofthemwerelocatedinLazio,meaningthattheregionhosted22percentoftheoverallItaliancybersecurityfirms.Lombardyrankedsecond,with581enterprises.

ReadmoreNote(s):Italy;2023Source(s):GruppoTIM;InfoCamereNumberofemployeesincybersecurityenterprisesinItalyin2023,byregionNumberofemployeesincybersecuritycompaniesinItaly2023,byregion20018118016014012010080604015.2512.62010.18.885.34.64.543.73.73.42.92.62.21.91.31.31.2013/statistics/1412029/employees-in-cybersecurity-firms-by-region-italyInItaly,therewereover3,000cybersecuritycompaniesin2023.TrentinoSouth-Tyrolimployedbyfarthehighestnumberofworkers,around181.VenetoandLombardyrankedsecondandthird,witharound15.25and12.6employees,respectively.

ReadmoreNote(s):Italy;2023Source(s):GruppoTIM;InfoCamereCHAPTER

03CyberattacksShareoffirmsfearingcyberattacksinItalyfrom2017to2023ShareofenterprisesworryingaboutcyberattacksinItaly2017-202360%54%52%49%50%40%30%20%10%0%47%38%38%23%201720182019202020212022202315/statistics/1411887/companies-fearing-cyber-attacks-italyInItaly,theshareofcompaniesfearingcyberattacksalmostdoubledbetween2017and2023.However.afterpeakingat54percentin2021,thepercentageoffirmsbeingworriedaboutcyberattacksdecreased,amountingto47percentin2023.

ReadmoreNote(s):Italy;2017to2023Source(s):Allianz;GruppoTIMShareofcyberattackvictimsinItalyin2022,bycategoryShareofcyberattackvictimsinItaly2022,bycategoryConstruction2%Hospitality2%Otherservices2%Arts/entertainment1%Organizations2%News/multimedia2%Gov/military/LE21%Transportation/storage3%Financial/insurance4%Education4%Healthcare5%Energy/utilities5%Maufacturing19%Wholesale/retail5%Professional/scientific/technical5%Multipletargets11%ICT6%16Description:In2022,thenumberofcyberattackstogovernment,themilitary,andlawenforcementagenciesmadeupapproximately20percentofthetotalincidentsinthecountry.Themanufacturingsectorwastargetedby19percentofcyberattacks.TheICTsectorfollowed,whitattackstothissectorcomingtorepresentsixpercentofthetotalfortheyear.ReadmoreNote(s):Italy;2022Source(s):AssociazioneItalianaperlaSicurezzaInformaticaDistributionshareofcyberattacksinItalyin2022,bymotivationShareofcyberattacksinItaly2022,byreason90%82%80%70%60%50%40%30%20%11%10%0%4%3%CyberCrimeCyberEspionageCyberWarfareHacktivism17Description:In2022,around82percentofcyberattackscarriedoutinItalyhadcybercrimeaspurpose.Cyberespionagewasanotherofthemotivations,representingthemainreasonbehindroughly11percentofattacks.Bycontrast,cyberwarfareandhacktivismaccountedforjustfourandthreepercentofthecyberattacksinthecountry,respectively.ReadmoreNote(s):Italy;2022Source(s):AssociazioneItalianaperlaSicurezzaInformaticaEstimatednumberofdistributeddenial-of-service(DDoS)*cyberattacksinItalyfrom2017to2022NumberofDDoSattacksinItaly2017-202225,00020,00015,00020,00018,00015,00015,0009,30010,0005,00007,00020172018201920202021202218Description:In2022,theestimatednumberofdistributeddenial-of-service(DDoS)cyberattacksinItalywasofapproximately1,800.Thisrepresentsadecreasefromthe2,050attacksregisteredin2021.In2019and2020,thecountryregisteredthepeakofDDoSattacks,withover15,000cyberattacksreported.ReadmoreNote(s):Italy;2017to2022Source(s):AssociazioneItalianaperlaSicurezzaInformatica;FastwebDistributionofmalware'scommandcentersinItalyin2022,bycountryCommandcentermalwaredistributioninItaly2022,bycountryShareofmalwarecomand&controlcenters0%5%10%15%20%25%30%35%UnitedStatesPoland31.02%19.18%GermanyNetherlandsIreland14.66%7.9%3.38%2.88%1.69%1.58%1.13%SingaporeHongKongCanadaItalyRussia0.79%0.56%FranceOthers15.23%19Description:In2022,around31percentofmalwaredetectedinItalywassentbycommandcenterslocatedintheUnitedStates,whilenearly15percentofcaseshadcommandandcontrolcenterslocatedinGermany.OtherEuropeancountrieslikeNetherlandsandPolandservedasbasesformachinesystemstosendmalwarebotsandbuildbotnets.ReadmoreNote(s):Italy;2022;fastwebclientsSource(s):AssociazioneItalianaperlaSicurezzaInformaticaCHAPTER

04Specialfocus:SmarthomesecurityRevenueofthesmarthomesegmentsecurityinItalyfrom2019to2028(inmillionU.S.dollars)RevenueofthesmarthomesegmentsecurityinItaly2019-2028250200150228.07212.24195.97179.48162.36144.51115.79108.210050073.94202069.720192021202220232024202520262027202821Description:Therevenueinthe'Security'segmentofthesmarthomemarketinItalywasforecasttocontinuouslyincreasebetween2023and2028byintotal83.6millionU.S.dollars(+57.85percent).Aftertheninthconsecutiveincreasingyear,theindicatorisestimatedtoreach228.07millionU.S.dollarsandthereforeanewpeakin2028.Notably,therevenueofthe'Security'segmentofthesmarthomemarketwascontinuouslyincreasingoverthepastyears.

ReadmoreNote(s):Italy;2019to2028Source(s):DigitalMarketInsightsNumberofusersofthesmarthomesegmentsecurityinItalyfrom2019to2028(inmillions)NumberofusersofthesmarthomesegmentsecurityinItaly2019-20285.04.54.03.53.02.52.04.373.572.922.391.951.61.31.51.00.50.01.070.870.71201920202021202220232024202520262027202822Description:Theindicator'SmartHomes'inthe'Security'segmentofthesmarthomemarketinItalywasforecasttocontinuouslyincreasebetween2023and2028byintotal2.8millionusers(+175percent).Aftertheninthconsecutiveincreasingyear,theindicatorisestimatedtoreach4.37millionusersandthereforeanewpeakin2028.Notably,theindicator'SmartHomes'ofthe'Security'segmentofthesmarthomemarketwascontinuouslyincreasingoverthepastyears.

ReadmoreNote(s):Italy;2019to2028Source(s):DigitalMarketInsightsAveragerevenuepersmarthomeinItalyfrom2017to2026,bysegment(inU.S.dollars)AveragerevenuepersmarthomeinItaly2017-2026,bysegmentSmartAppliancesControl&ConnectivityHomeEntertainmentSecurityComfort&LightingEnergyManagement400350300250200150100500201720182019202020212022202320242025202623Description:In2021,thesmartappliancessegmentinthesmarthomemarketinItalygeneratedthehighestaveragerevenueatavalueof372.6U.S.dollarspersmarthome.Accordingtoestimatesofthesegmentgeneratedtheleastaveragerevenueat97.56U.S.dollarspersmarthome.Theaveragerevenuepersmarthomeineachsegmentisexpectedtodecreaseinthecomingyears.

ReadmoreNote(s):ItalyDigitalMarketOutlook,theenergymanagementSource(s):DigitalMarketInsightsSmarthomepenetrationrateinItalyfrom2019to2028,bysegmentPenetrationrateofsmarthomesinItaly2019-2028,bysegmentControl&ConnectivityEnergyManagementComfort&LightingSecuritySmartAppliancesHomeEntertainment25%20%15%10%5%0%201920202021202220232024202520262027202824Description:Theindicator'HouseholdPenetrationRate'isforecasttoexperiencesignificantgrowthinallsegmentsin2028.Thetrendobservedfrom2019to2028remainsconsistentthroughouttheentireforecastperiod.Thereisacontinuousincreaseintheindicatoracrossallsegments.Notably,theControl&Connectivitysegmentachievesthehighestvalueof19.94percentat2028.ReadmoreNote(s):Italy;2019to2028Source(s):DigitalMarketInsightsBreakdownofsmarthomemarketvalueinItalyin2022,byproductcategoryBreakdownofsmarthomemarketvalueinItaly2022,byproductcategoryAssistedlivingsolutions1%Devicestomanageblindsandshutters2%Smartplug2%Heatingandairconditioning21%Connectedc