新概念3第26課原創(chuàng)授課市公開(kāi)課一等獎(jiǎng)省賽課微課金獎(jiǎng)?wù)n件

NCE3Lesson26

wanted:alargebiscuittinwantvt.征求,招聘（報(bào)刊廣告等用語(yǔ)）第1頁(yè)Learningsteps(3periods)1.newwords2.comprehendthetextwiththehelpofthetranslation3.followthetape4.readaloud5.languagefocus6.recite第2頁(yè)I.Vocabularyinfluencepridetasteexertsubtleadvertiserclassifymagicn./v.影響v.驕傲n.鑒賞力v.施加adj.微妙n.做廣告人v.分類adj.有奇妙作用第3頁(yè)sampledevisecapturemanufacturerwheelbarrowbootingredientcraneanticipaten.樣品v.設(shè)計(jì)，想出v.吸引，贏得n.生產(chǎn)廠家，贊助商n.獨(dú)輪手推車n.汽車尾部行李箱n.配料n.起重機(jī)n.預(yù)期，預(yù)料第4頁(yè)單詞學(xué)習(xí)第5頁(yè)

1.influence

v.影響=haveeffecton

theroot:flu=flow流flun.流感

flowv.流動(dòng)influencen./v.影響；感化influentiala.有影響力fluenta.流利fluentlyad.流利地fluencyn.流利have/exertinfluenceon(n.)=influence(v.)--Literatureandarthavegreatinfluenceonpeople’sideology.文學(xué)和藝術(shù)對(duì)人們思想形態(tài)有很大影響力。--ideology

n.思想體系,意識(shí)形態(tài),思想方式第6頁(yè)2.pride

v.

以…為豪proud

adj.自豪,得意,驕傲

priden.自豪，驕傲v.以…為豪為…而感到驕傲beproudof(a.)takepridein(n.)prideoneselfon(upon)…

(v.)

他以自己開(kāi)車技術(shù)為豪。Heisproudofhisdrivingskill.Hetakesprideinhisdrivingskill.Heprideshimselfonhisdrivingskill.Heprideshimselfonremainingcalminanemergency.第7頁(yè)3.taste

n.鑒賞力tasten.味道;品味vt.嘗;體驗(yàn)linkv.嘗起來(lái)--Shehasexcellenttasteindress.

atasteof

嘗一口,嘗一點(diǎn)

--Oh,letmehaveatasteofyourcoffee.--Thiswasherfirsttasteofsuccess.--Whattypeofbicycleyoushouldbuyisverymuchamatterofpersonaltaste.--Theremarkshowedalackoftaste.

sour;sweet;bitter;spicy;salty;第8頁(yè)

4.exert

v.施加

exertsthonsbHiswifeexertedalotpressureonhimtochangehisjob.Helikestoexerthisauthorityonus.exertoneselftodosth.

努力,盡力,出力Heneverexertshimselftostudyhard.exerteveryeffort

盡一切努力

exert

pressure/influence/controlonsb

對(duì)…施加壓力/影響/控制Romancultureexertsafar-reachinginfluenceonEnglishproverbs.exertion

n.盡力,努力,發(fā)揮n.行使,利用第9頁(yè)5.advertiseradvertiser

n.做廣告人advertise

v.做廣告,登廣告

advertisement

n.廣告

advertising

n.廣告業(yè),廣告adj.廣告

第10頁(yè)

6.classify

v.分類

theroot:class班級(jí)，等級(jí)classify:(class+i+fy)classification

classified

classifiable

classifier

Thebooksareclassifiedaccordingtothesubject.

這些書(shū)已經(jīng)按學(xué)科分類了。(subject

n.題目,主題,科目,學(xué)科)v.分類，分等級(jí)n.分類,分級(jí),分類法adj.分類adj.機(jī)密adj.可分類

n.分類者,分類器第11頁(yè)7.anticipate

anticipate

vt.v.預(yù)期,預(yù)料Weanticipatedtheenemywouldtrytocrosstheriver,sowedecidedtodestroythebridge.我們預(yù)料到敵人會(huì)經(jīng)過(guò)這條河,所以我們決定把橋摧毀。anticipate（vt.期待,預(yù)期）=expect（vt.期待,預(yù)期）Weareexpecting/anticipatingacrowdofpeopleattonight’smeeting.anticipate強(qiáng)調(diào)因高興或恐懼而期待所想之事。Heisamanwhoisalwaysanticipatingtrouble.他是一個(gè)總是把結(jié)果想得很壞人。Thestudentsareanticipatingawonderfulvacation.（n.假期,休假）第12頁(yè)課文了解結(jié)合譯文，了解課文第13頁(yè)跟讀課文注意完全模仿錄音語(yǔ)音語(yǔ)氣第14頁(yè)課文串講主動(dòng)記筆記第15頁(yè)[1]Noonecanavoidbeinginfluencedbyadvertisements.Muchaswemayprideourselvesonourgoodtaste,wearenolongerfreetochoosethethingswewant,foradvertisingexertsasubtleinfluenceonus.Intheireffortsto

persuadeustobuythisorthatproduct,advertisershavemadeaclosestudyofhumannatureandhaveclassifiedallourlittleweaknesses.第16頁(yè)ContentsNoonecanavoidbeinginfluencedbyadvertisements.1)Advertisementsalwaysexertinfluenceoneverybody.\Advertisingexertsasubtleinfluenceonus.2)Noone,avoid,雙重否定，加重語(yǔ)氣Nostudentscanavoidbeinginfluencedbytheirteachers3)avoiddoingsth第17頁(yè)Muchaswemayprideourselvesonourgoodtaste,wearenolongerfreetochoose...【as】conj.“即使”,讓步狀語(yǔ)從句,需倒裝(adj./adv./n./v.用在as前)[though可倒可不倒,although不倒]

1．a(chǎn)dj.+as+主語(yǔ)+謂語(yǔ)Richasheis,heisnothappy.TiredasIwas,Itriedtohelpthem.2．a(chǎn)dv.(much)+as+從句MuchasIlikeyou,Iwillnotmarryyou.MuchasIhatetodoit,ImuststayathomeandstudyEnglish.

3．n.+as+從句

Childasheis,heknowsalot.4.v.+as+主語(yǔ)+助動(dòng)詞Tryastheymay,theywillneversucceed.

Objectasmyparentsmay,Idecidetodoit.第18頁(yè)exertasubtleinfluenceon

對(duì)…產(chǎn)生了微妙影響inone’seffortstodosth.為了干好某事，在努力做某事過(guò)程當(dāng)中--Thecompanyissellingoffsomeofitsbuildingsintheireffortstosavemoney.--IntheireffortstolearnEnglishwell,theyspendalotoftimerecitingtexts.makeeveryeffort/greateffortstodosth

努力做某事--WearemakingeveryefforttostudyEnglish.persuadesbtodosth第19頁(yè)…advertisershavemadeaclosestudyofhumannature…廣告人對(duì)人類本性已經(jīng)做了仔細(xì)研究

closeadj.慎重,徹底,嚴(yán)格

studyn.研究

naturen.本性，性質(zhì)第20頁(yè)

知識(shí)點(diǎn)清單(para1)1.avoid搭配2.雙重否定3.asconj.含義及使用方法4.pride短語(yǔ)5.tasten.6.befreetodo7.exert短語(yǔ)

8.effort短語(yǔ)

9.persuade短語(yǔ)

10.makeaclosestudyof11.close多義詞12.humannature多義詞

13.classify構(gòu)詞法

14.weakness[C]第21頁(yè)[1]Noonecanavoid_______________(influence)byadvertisements.Much___wemay_____(proud)ourselvesonourgoodtaste,wearenolongerfree_________(choose)thethingswewant,foradvertising________________________(施加了一個(gè)微妙影響)us.Intheir______(努力)topersuadeustobuythisorthatproduct,advertisershave___________________(仔細(xì)研究了)humannatureandhaveclassifiedallourlittle___________(弱點(diǎn)).beinginfluencedaspridetochooseexertsasubtleinfluenceoneffortsmadeaclosestudyofweaknesses第22頁(yè)[2]Advertisersdiscoveredyearsagothatallofuslovetogetsomethingfornothing.AnadvertisementwhichbeginswiththemagicwordFREEcanrarely

gowrong.Thesedays,advertisersnotonlyofferfreesamples

butfreecars,freehouses,andfreetripsroundtheworldaswell.Theydevisehundredsofcompetitionswhichwillenableustowinhugesumsofmoney.Radioandtelevisionhavemadeitpossibleforadvertiserstocapturetheattentionofmillionsofpeopleinthisway.第23頁(yè)Advertisersdiscoveredyearsagothatallofuslovetogetsomethingfornothing.1)discover=findout2)getsomethingfornothing=getsomethingforfree--freeadj./adv.無(wú)償AnadvertisementwhichbeginswiththemagicwordFREEcanrarelygowrong.1)beginwith

以…開(kāi)始

endwith以…結(jié)束

concludewith以…結(jié)束2)rarelyadv.極少(否定副詞)3)gowrong犯錯(cuò)；變壞getitwrong弄錯(cuò)（意思）,誤會(huì)--TheBigBenrarelygoeswrong.第24頁(yè)Thesedays,advertisersnotonlyofferfreesamples

butfreecars,freehouses,andfreetripsroundtheworldaswell.1)thesedaysn.現(xiàn)在,當(dāng)前2)notonly…but…aswellTheydevisehundredsofcompetitionswhichwillenableustowinhugesumsofmoney.enablesbtodosth

使某人有可能做某事Hardworkwillenableustopasstheexamination,otherwise,noway.2)hugesumsof+[U]大量第25頁(yè)Radioandtelevisionhavemadeitpossibleforadvertiserstocapturetheattentionofmillionsofpeopleinthisway.…makeitpossibleforsbtodosth--Hisfewmaterialpossessionsmakeitpossibleforhimtomovefromplacetoplacewithease.(easily)--easen.輕易,不費(fèi)勁n.舒適,悠閑--Themoneyhewonmadeitpossibleforhimtomakeatouraroundtheworld.2)capturetheattentionofsb3)inthisway

第26頁(yè)

知識(shí)點(diǎn)清單(para2)1.無(wú)償?shù)?.以…開(kāi)始3.rarely使用方法4.犯錯(cuò)，出岔子5.thesedays6.不但…而且…7.enable搭配

8.huge/largesumsofmoney

9.…makeitpossibleforsbtodosth10.吸引某人注意力11.用這種方法第27頁(yè)[2]Advertisersdiscoveredyearsagothatallofuslovetogetsomething___________.Anadvertisementwhich___________themagicwordFREEcanrarely_________.Thesedays,advertisersnotonlyofferfreesamplesbut

freecars,freehouses,andfreetripsroundtheworld_______.They_______hundredsofcompetitionswhichwill___________winhuge________money.Radioandtelevisionhave_______________foradvertisers______________________millionsofpeopleinthisway.fornothingbeginswithgowrongaswelldeviseenableustosumsofmadeitpossibletocapturetheattentionof第28頁(yè)[3]Duringaradioprogramme,acompanyofbiscuitmanufacturersonceaskedlistenerstobakebiscuitsandsendthemtotheirfactory.Theyofferedtopay$10apoundforthebiggestbiscuitbakedbyalistener.Theresponsetothiscompetitionwastremendous.Beforelong,biscuitsofallshapesandsizesbeganarrivingatthefactory.Oneladybroughtinabiscuitonawheelbarrow.Itweighednearly500pounds.Alittlelater,amancamealongwithabiscuitwhichoccupiedthewholebootofhiscar.Allthebiscuitsthatweresentwerecarefullyweighed.Thelargestwas713pounds.Itseemedcertainthatthiswouldwintheprize.Butjustbeforethecompetitionclosed,alorryarrivedatthefactorywithatrulycolossalbiscuitwhichweighed2400pounds.Ithadbeenbakedbyacollegestudentwhohadusedover1000poundsofflour,800poundsofsugar,200poundsoffat,and400poundsofvariousotheringredients.Itwassoheavythatacranehadtobeusedtoremoveitfromthelorry.Themanufacturershadtopaymoremoneythantheyhadanticipated,fortheyboughtthebiscuitfromthestudentfor$24,000.第29頁(yè)Theyofferedtopay$10apoundforthebiggestbiscuitbakedbyalistener.

offertodosthv.(主動(dòng))提出做某事

--Heofferedtohelp.

offer:v.提供,提出,出價(jià)n.提議,出價(jià).

--HemademeanofferIsimplycouldn'trefuse.--Ihadtoturndownajobofferfromatheatrebecausethepaywastoolow.工作機(jī)會(huì)--Theyofferedhimaverygoodjob,butheturneditdown.

Idon'tneedanyhelp,butitwasniceofyoutooffer.--I'llofferyou10poundsforthisbook.

第30頁(yè)Theresponsetothiscompetitionwastremendous.

response=reaction反應(yīng)Beforelong,biscuitsofallshapesandsizesbeganarrivingatthefactory.1)beforelong（很快以后）=soon（adv.立刻,很快）=shortlyafterwards（adv.立刻,很快）2)biscuitsofallshapes,biscuitsofallsizesshoesofallsizesOneladybroughtinabiscuitonawheelbarrow.Itweighednearly500pounds.Alittlelater,amancamealongwithabiscuitwhichoccupiedthewholebootofhiscar.occupy（vt.占有,擁有,占領(lǐng),占據(jù)）=takeup占據(jù)第31頁(yè)Itseemedcertainthatthiswouldwintheprize.We(人稱代詞)后能加sure,也能加certain（wearesurethat…）It后只能加certain（Itiscertainthat…）Itwassoheavythatacranehadtobeusedtoremoveitfromthelorry

Remove（vt.vi.拿走,撤走,除去）=unload（vt.卸貨,卸下）Themanufacturershadtopaymoremoneythantheyhadanticipated,fortheyboughtthebiscuitfromthestudentfor$4800.thantheyhadanticipated=thantheyhadexpected第32頁(yè)

知識(shí)點(diǎn)清單(para3)1.offer使用方法2.theresponse___sth3.beforelong4.ofallshapesandsizes5.weigh&weight6.occupy7.boot

8.itseemed______that…(當(dāng)然)

9.close

10.remove…from…11.anticipate

第33頁(yè)[3]…They_________pay$10apoundforthebiggestbiscuitbakedbyalistener.The_____________thiscompetitionwastremendous.___________,biscuitsofallshapesandsizesbeganarrivingatthefactory.……Allthebiscuitsthatweresentwerecarefully_________(weigh).Thelargestwas713pounds.Itseemed________thatthiswouldwintheprize.Butjustbeforethecompetitionclosed,alorryarrivedatthefactorywithatrulycolossalbiscuitwhichweighed2400pounds.Ithadbeenbakedbyacollegestudent….Itwassoheavythatacranehadtobeusedto______itfromthelorry.Themanufacturershadtopaymoremoney______theyhadanticipated,fortheyboughtthebiscuitfromthestudentfor$24,000.offeredtoresponsetoBeforelongweighedcertainremovethan第34頁(yè)再次跟讀注意完全模仿錄音語(yǔ)音語(yǔ)氣了解課文第35頁(yè)自由朗誦注意語(yǔ)音語(yǔ)氣熟讀課文，力爭(zhēng)背誦第36頁(yè)comprehension1.Whyarewenolongerfreetochoosethethingswewant?2.Whyhaveadvertisersmadeaclosestudyofhumanweaknesses?3.Howcanadvertiserscapturetheattentionofmillionsofpeople?第37頁(yè)復(fù)述&摘要注意關(guān)鍵詞第38頁(yè)RetellingCompany--customersbakebiscuits--sendthemtofactory—offered$10apoundforbiggestbiscuitTremendousresponse—e.g.onebiscuitinwheelbarrow—500poundsAnotherfilledbootofcar–another713poundsButlorrybroughtone–2400pounds–bakedbycollegestudentCrane–biscuitfromlorryManufacturerspaidstudent$24,000第39頁(yè)Abiscuitcompanyaskeditscustomerstobakebiscuitsandsendthemtothefactory.Asaprize,theyoffered＄10apoundforthebiggestbiscuittheyreceived.Theresponsewastremendous,withonebiscuitweighing500poundsandanotherweighing713pounds.Theythoughtthatwasthewinneruntilalorrydeliveredonewhichweighed2,400poundsbakedbyacollegestudent.Acranelifteditfromthelorryandthemanufacturerspaidthestudent＄24,000.(80words)第40頁(yè)Multiplechoicequestions多項(xiàng)選擇1Dtemptvt.誘惑,引誘,吸引,使感興趣disposaln.處理,處置,布置,安排,配置,支配

promotevt.宣傳，推銷（商品）2A 3C4Cbeproudof5B

6A本句描述是事實(shí),不該用if條件語(yǔ)句。當(dāng)修飾主語(yǔ)定語(yǔ)從句過(guò)長(zhǎng)而謂語(yǔ)過(guò)短,普通將定語(yǔ)從句置于句位。7Cinlength（adv.長(zhǎng)度）,inheightindepth

inwidth（adv.寬度方向上）,inweight,8D

9Csomeorother(不確定)某一個(gè)=thisorthat oneorother或者這個(gè),或者那個(gè)10Dattractionn.吸引,吸引力11Boccupy（vt.占有,擁有,占領(lǐng),占據(jù)）

=takeup占據(jù) 12A第41頁(yè)練習(xí)答案A1casking2dMuchas3cBy4dwent5Bbeingcrushed6atomake7csucha8ameB1advertising2.influence3advertisements4.weakness5.manufactures6.classified

7.products8.competition9.colossal

10.response11.Anticipating12.devisingpreyon捕食，掠奪intermsof在…方面；依據(jù)colossusn.巨人，巨大東西Arangeof一系列；一些；一套C.Text11c2aText21b2aText31a2b第42頁(yè)背誦課文一二兩段第43頁(yè)檢測(cè)第44頁(yè)I.單詞識(shí)義influencepridetasteexertsubtleadvertiserclassifymagicn./v.影響v.驕傲n.鑒賞力v.施加adj.微妙n.做廣告人v.分類adj.有奇妙作用第45頁(yè)sampledevisecapturemanu