全球移動語音行業(yè)市場前景及投資研究報告-培訓(xùn)課件外文版2024.4

INDUSTRIES

&

MARKETSMobile

Voice:

market

data&

analysisMarket

InsightsreportOctober2023MARKET

INSIGHTSThis

report

is

part

ofour

Market

Insights

productGainabetterunderstandingofmarketsacross190+

geographicalentities

–

onaglobal,

regional,country,

and/orstatelevel.

Accessourdatavia

webinterface,download(XLS,

PDF,PPT),or

reports.Benefitfromour48-hourcustomerservice

guarantee.?

10

sectors:

advertising&media,consumers,countries,digital

sector,finance,health,

industrialsector,mobility,andtechnology?

1,000+

markets,

e.g.,

FinTech,Food,or

Robotics?

KPIs,

e.g.,

revenue,marketshares,prices,andvolume?

Features:Compare

countries®ions,

change

currencies,

selectvisualizations,

and/or

customize

downloads?

Usecases:

sales

planning,

investment

decision

support,resourceallocation,andportfolio

management10sectors190+geographicalentities1,000+markets400+reportsFind

out

more

on:https://www.Goto

Market

Insightscom/outlook/2MARKET

INSIGHTSMarket

Insights

–

market

data,forecasts,

and

qualitative

insightsThe

Mobile

Voicemarket

ispartof

the

CommunicationServicesmarket.10sectors190+geographicalentities1,000+markets400+reportsGoto

CommunicationFind

out

more

on:Communication

ServicesServices

market3Table

of

ContentsOverviewAppendixSummary678Product

OverviewAuthor2122MarketDefinitionKeyTakeawaysMarket

NumbersRevenue10131619AverageSpendper

CapitaCellularSubscriptionsCompanyrevenues4CHAPTER

1OverviewMobile

Voice

is

a

declining

market

facing

challenges

from

alternativecommunication

methodsOverview:

SummarySummaryTheMobile

Voice

market

hasexperienced

significantchangesinrecent

years

duetoevolving

communication

technologies

andshifting

consumer

preferences.While

traditionalvoice

callsfacecompetition

from

internet-based

communicationplatforms,

mobile

voice

services

continueto

playacrucial

role

inconnectingpeople

globally.discussions.

Additionally,mobile

voice

services

areparticularly

important

inareaswith

limited

internet

connectivity

or

during

emergencies

when

voice

callsbecomeacritical

lifeline.Onenotabletrend

inthe

Mobile

Voice

market

is

theintegration

of

voice

serviceswith

other

communication

channels.

Mobile

operators

andcommunicationplatformsare

incorporating

voice

callingcapabilitieswithin

messaging

apps,enablingusers

toseamlessly

switch

between

text-based

conversations

andvoicecalls.

Thisintegration

offers

users

flexibility

inchoosing

theirpreferredcommunication

method

while

ensuring

aseamless

user

experience.Thecurrent

situationintheMobile

Voice

market

ischaracterized

byadecline

intraditionalvoice

callvolumes.

Manyconsumers

havetransitioned

to

alternativecommunication

methods,

suchas

messaging

apps,video

calls,and

Voice

overInternet

Protocol

(VoIP)

services.

These

alternatives

offer

cost-effective

andfeature-rich

communication

experiences,

leading

to

reduced

reliance

ontraditionalvoice

calls.However,

mobile

voice

services

remain

relevant

and

widely

used.

Incertainsituations,voice

callsprovide

amore

direct

and

immediate

formofcommunication,

facilitatingreal-time

conversation

and

ensuring

clarity

incomplex6Sources:Market

Insights

2023Mobile

Voice

is

an

important

part

of

the

Communication

Services

marketOverview:

Market

DefinitionMarket

definitionDefinition:directly

or

throughdistributionchannels

(manufacturer

prices,excluding

VAT).Reported

market

revenues

includeconsumer

spending(B2C)

andbusinessspending(B2B).

Detailed

definitionsof

each

market

canbefoundon

thecorresponding

market

pages.

Key

players

inthemarket

includeAT&T,ChinaMobile,

Deutsche

Telekom,

andVodafone

Group.Mobile

voice

isasignificantpartoftheCommunication

Services

market

thatprovides

theabilityforindividuals

tomake

voice

callsusing

cell

phonesor

mobiledevices.

Itutilizeswireless

cellularnetworks

to

facilitatetheseconversations,allowing

people

tocommunicate

while

onthego.

Mobile

voice

services

havebecome

afundamentalpartof

everyday

communication,

enablingusers

toconnect

withothers

from

virtuallyanywhere

withnetwork

coverage.

While

dataservices

andmessaging

appshaveexpanded

theirrole,

mobile

voice

remains

acrucial

aspect

ofpersonal

andbusinessinteractions.Formore

information

on

the

datadisplayed,please

usetheinfobuttonrightnexttotheboxes.Additionalinformation:TheMobile

Voice

market

comprises

revenues,

revenue

change,average

spendpercapita,aswell

asalistof

the

key

players

inthemarket

andtheirconsolidatedrevenues.

Market

values

represent

revenues

paidbyendconsumers

andenterprises

forcarrier

services

directly

to

telecommunications

providers,

either7Sources:Market

Insights

2023Mobile

Voice

accounted

for

18.89%

of

the

Communication

Services

marketrevenue

in

2022Overview:

Key

Takeaways

and

inscope

/outof

scopeKeyTakeawaysInscopeOutof

scopeRevenue

intheMobile

Voice

market

isprojected

toreach

US$257.8bn

in2023.Thismarket

includes:Thismarket

excludes:Revenue

isexpected

toshow

anannualgrowth

rate(CAGR2023-2028)

of

-2.72%,resultinginamarket

volume

of

US$224.6bn

by2028.?Voice

services

usingmobilecommunications

technologies,

suchasVoLTE?Streaming

platforms

suchasNetflixInglobalcomparison,

most

revenue

will

begenerated

intheUnitedStates(US$48bn

in

2023).?Voice

services

viamobile

internet,suchasZoom

mobile

app

andSkypeforMobile?Push-to-Talk

services,

likeVerizonPush-to-Talk

Plus?Hardware

products,suchassmartphones8Sources:Market

Insights

2023CHAPTER

2Market

NumbersMobile

Voice

revenues

are

estimated

to

decrease

at

a

CAGR(1)

of

-4.6%

from2016

to

2028Market

Size:

GlobalRevenue

forecast

inbillionUS$396.60351.38-4.6%(1)324.95300.94281.49271.80264.36257.84250.99244.26237.62231.06224.55201620172018201920202021202220232024202520262027202810

Notes:Sources:(1)

CAGR:

Compound

Annual

GrowthRateMarket

Insights

2023With

revenue

of

US$

103.7

billion,

Asia

is

the

biggest

market

among

selectedregions

in

2022Market

Size:

Regional

Comparison

(1/2)Revenue

forecast

inbillionUS$-3.6%(1)103.72-2.8%(1)83.3677.08-1.2%(1)64.9751.0047.53-1.3%(1)-4.6%(1)24.6722.757.895.9520222028202220282022

2028Americas2022202820222028EuropeAfricaAsiaAustralia&Oceania11

Notes:Sources:(1)

CAGR:

Compound

Annual

GrowthRateMarket

Insights

2023With

revenue

of

US$

49.4

billion,

the

United

States

is

the

biggest

market

amongselected

countries

in

2022Market

Size:

Regional

Comparison

(2/2)Revenue

forecast

inbillionUS$-2.3%(1)49.42-3.3%(1)42.8835.3028.80-3.0%(1)-2.0%(1)18.22-3.4%(1)15.1910.128.898.947.242022202820222028202220282022202820222028ChinaUnited

StatesJapanSouthKoreaCanada12

Notes:Sources:(1)

CAGR:

Compound

Annual

GrowthRateMarket

Insights

2023Mobile

Voice

average

spend

per

capita

are

estimated

to

decreasefrom

2016

to2028Market

Size:

GlobalAveragespend

percapita

forecast

inUS$6055.0655504540353025201510548.2444.1440.4737.5135.9334.6833.5532.3931.2730.1729.1128.070201620172018201920202021202220232024202520262027202813Sources:Market

Insights

2023Australia

&

Oceania

has

the

biggest

market

in

Mobile

Voice

average

spend

percapita

in

2028Market

Size:

Regional

Comparison

(1/2)Averagespend

percapita

forecast

inUS$286.51300250200150251.88223.28201.88192.66187.58185.98175.46165.54156.17147.34139.0364.59131.2062.3456.3917.9316.03111.26100.7377.1495.4970.7789.5163.3878.9461.8676.7660.36100

83.7041.1783.1761.6574.1960.1871.6959.3869.2658.6066.9057.8557.1218.7216.6734.285030.3227.6225.2123.9823.1022.1821.2720.4019.5527.0125.2422.8420.9919.8619.2118.5617.9317.2929.76201627.752017020182019202020212022EuropeAmericas2023Australia&Oceania20242025202620272028AfricaAsia14Sources:Market

Insights

2023With

average

spend

per

capita

of

US$

284.8,

Japan

is

the

biggest

market

amongselected

countries

in

2022Market

Size:

Regional

Comparison

(2/2)Averagespend

percapita

forecast

inUS$400368.38337.6235030025020015010050312.60294.87252.29284.82263.18279.94246.26279.68256.57277.04256.30269.51249.39262.10242.42254.98233.56253.21204.73254.74235.42247.42228.39240.14221.37228.72227.31188.54176.00177.16164.00174.06152.21171.61146.08166.08142.08160.76138.16155.59134.30206.41

204.71150.52130.47145.56126.69140.69122.93190.4534.5122.93201718.47201816.07201914.94202013.7612.71202212.36202312.02202411.67202511.33202610.98202710.642028020162021ChinaUnitedStatesSouthKoreaCanadaJapan15Sources:Market

Insights

2023The

number

of

cellular

subscriptions

are

estimated

to

increase

from2016

to2028Market

Size:

GlobalCellularsubscriptionsforecast

inbillion109.269.108.948.778.6198765432108.448.248.288.038.087.757.527.28201620172018201920202021202220232024202520262027202816Sources:Market

Insights

2023Asia

has

the

biggest

market

in

cellular

subscriptions

in

2028Market

Size:

Regional

Comparison

(1/2)Cellularsubscriptionsforecast

inbillion65.575.485.385.285.175.074.974.974.904.894.685432104.524.281.381.191.051.030.951.131.051.101.111.090.041.141.33

1.151.101.061.081.241.090.041.281.100.041.171.100.041.091.031.141.091.081.071.101.081.051.071.001.061.031.030.880.041.020.890.040.040.040.040.040.040.040.0420162017201820192020202120222023AmericasAfrica2024Asia2025202620272028Australia&OceaniaEurope17Sources:Market

Insights

2023With

cellular

subscriptions

of

1.8

billion,

China

is

the

biggest

market

amongselected

countries

in

2022Market

Size:

Regional

Comparison

(2/2)Cellularsubscriptionsforecast

inbillion1.971.932.01.891.861.821.771.761.781.741.751.671.491.5

1.381.00.380.210.380.210.390.220.390.220.350.180.070.360.190.360.200.360.200.370.200.070.370.210.340.340.170.060.350.200.50.00.170.070.070.070.070.080.080.080.080.080.060.030.0320170.0320180.030.030.030.030.030.030.030.0320260.0320270.032028201620192020Canada2021SouthKorea20222023UnitedStates20242025ChinaJapan18Sources:Market

Insights

2023Revenues

of

the

top

companies

in

the

Mobile

Voice

market

(worldwide

&consolidated)FurtherMarket

AnalysisCompany

revenues

inbillionCompany20182019202020212022AT&T170.7689.42107.5843.3157.52130.8651.58181.1990.13109.1645143.05115.35111.8668.4134.04127.57110.7680.12120.74127.96Deutsche

TelekomNipponTelegraph

&TelephoneT-Mobile

Us79.5744.73Telefonica54.21131.8749.15128.2949.9846.48Verizon133.6153.94136.84Vodafone

Group19Sources:Market

Insights

2023CHAPTER

3AppendixMARKET

INSIGHTSMarket

Insights

–

markforecasts,

and

qualitativGainabetterunderstandingofmarketsacross190+

geographicalentities

–

onaglobal,region