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跨境電子商務(wù)英語(yǔ)Unit1
OverviewofCross-BorderE-CommerceUnitObjectives:Learntheconceptofcross-bordere-commerce.Learntotellthedifferencesbetweentraditionalforeigntradeandcross-bordere-commerce.Learnaboutthecurrentsituationofcross-bordere-commerceinChina.Unit1OverviewofCross-BorderE-CommerceTheConceptofCross-BorderE-Commerce1TheDifferencesbetweenTraditionalForeignTradeandCross-BorderE-Commerce23CONTENTS目錄TheCurrentSituationofCross-BorderE-CommerceinChina1TheConceptofCross-BorderE-CommerceWarming-up1.Learnthefollowingabbreviations,andwritedowntheirfullexpressionsandChinesemeanings.(1)CBEC(2)B2B(3)B2C(4)C2CCross-BorderE-Commerce跨境電商BusinesstoBusiness企業(yè)對(duì)企業(yè)BusinesstoCustomer企業(yè)對(duì)客戶CustomertoCustomer客戶對(duì)客戶Part1TheConceptofCross-BorderE-CommerceWarming-up1.Learnthefollowingabbreviations,andwritedowntheirfullexpressionsandChinesemeanings.(5)O2O(6)M2C(7)P2C(8)P2POnlinetoOffline線上到線下ManufacturertoConsumer生產(chǎn)廠家對(duì)消費(fèi)者ProductiontoConsumer商品到顧客PeertoPeer個(gè)人對(duì)個(gè)人Part1TheConceptofCross-BorderE-CommerceWarming-up2.GroupDiscussion.Pleasediscussingroupsontheconceptofcross-bordere-commerce,andthejobpositionsrelatedwiththisfield.Part1TheConceptofCross-BorderE-CommerceListeningListentothefollowingsentencesandfillintheblanks.Part1TheConceptofCross-BorderE-CommerceListeningListentothefollowingsentencesandfillintheblanks.(1)Inthischapter,weexploreCBEC(shortfor
)asanewdriverofinternationaltrade.(2)Inrecentyears,therapidgrowthofcross-bordere-commercehasaccelerated
consumptionallovertheworld.(3)Accordingtothetypeofinteraction,themainmodesofcross-bordere-commercecan??????????
B2B,B2C,C2Candsoon.(4)
incross-bordere-commercehastobecontinuouslystrengthened.(5)WiththegrowthoftheInternetandthedevelopmentof
,aswellasonlinepayment,consumersaremoreopentothechancestopurchase
fromInternetplatforms,whichiscalledcross-bordere-commerce.cross-bordere-commerceonlinebedividedintoInternationalcooperationinternationallogisticsproductsandservicesPart1TheConceptofCross-BorderE-CommerceSpeakingAandBareclassmates.Theyarediscussingabouttheirunderstandingofcross-bordere-commerce.Pleasetrytoroleplaythefollowingdialogue,especiallypayattentiontotheunderlinedparts.Part1TheConceptofCross-BorderE-CommerceTips:Weshouldhaveacorrectviewofourfuturecareerchoiceandhaveconfidenceinourmajor.KEYWORDSANDEXPRESSIONS1Whatdoyouliketodo?你想做什么(職業(yè))?promisingcareerdirection有前景的職業(yè)方向Whatacoincidence.真是巧。Itissaidthat…據(jù)說(shuō)……talentgap人才缺口launchbusinessinthisfield在這個(gè)領(lǐng)域開(kāi)展業(yè)務(wù)plentyofopportunities充足的機(jī)會(huì)closelyrelatedwith…與……密切相關(guān)realaccountsfromdifferentCBECplatforms來(lái)自不同跨境電商平臺(tái)的真實(shí)賬號(hào)Part1TheConceptofCross-BorderE-CommerceSpeakingAandBareclassmates.Theyarediscussingabouttheirunderstandingofcrossbrodere-commerce.Pleasetrytoroleplaythefollowingdialogue,especiallypayattentiontotheunderlinedparts.A:Hi,whatdoyouliketodointhefutureaftergraduation?B:Oh,I’mnotsure.IthinkIwilltrytodosomethinginthecross-bordere-commercefield.Youknow,nowadaysitisquiteanewandpromisingcareerdirection.A:Oh,yes.IthinkIwillalsotryit.B:Really?Whatacoincidence.
Itissaidthatthecurrenttalentgapinthecrossbordere-commercefieldisparticularlylarge.Part1TheConceptofCross-BorderE-CommerceSpeakingAandBareclassmates.Theyarediscussingabouttheirunderstandingofcrossbrodere-commerce.Pleasetrytoroleplaythefollowingdialogue,especiallypayattentiontotheunderlinedparts.A:Yes,andmoreandmorecompaniesarelaunchingbusinessinthisfield.B:Thatmeansthereareplentyofopportunitiesforus.A:Exactly.Thissemesterwe’vegottwocoursescloselyrelatedtothethemeofcross-bordere-commerce.Weshouldtrytolearnthemwell.B:Sure.AndIthinkweneedmorepracticeswithsomerealaccountsfromdifferentcross-bordere-commerceplatforms.Part1TheConceptofCross-BorderE-CommerceReadingTheWayCross-BorderE-CommerceGoesPart1TheConceptofCross-BorderE-CommerceTips:Learningtheknowledgeofcross-bordere-commercewillhelpusexpandourinternationalvision,andwecanalsobetterfeeltheresponsibilityofChinaasabigmanufacturingcountry.Reading:Words:purchase/'p?:t??s/v.購(gòu)買unavailable/??n??ve?l?bl/adj.難以獲得的platform/?pl?tf??m/n.平臺(tái)alternative/??l?t??n?t?v/n.供替代的選擇large-scale/'lɑ:d?ske?l/adj.大規(guī)模的compensate/?k?mpense?t/v.補(bǔ)償conduct/k?n?d?kt/v.實(shí)施;進(jìn)行mode/m??d/n.模式;方式operation/??p??re??n/n.操作;經(jīng)營(yíng)qualified/?kw?l?fa?d/adj.有資格的ship/??p/v.運(yùn)送transportation/?tr?nsp???te??n/n.運(yùn)輸bulk/b?lk/n.大量warehouse/?we?ha?s/n.倉(cāng)庫(kù)customs/?k?st?mz/n.海關(guān);關(guān)稅clearance/?kl??r?ns/n.清除;準(zhǔn)許inspection/?n?spek?n/n.檢查procedure/pr??si?d??(r)/n.手續(xù);步驟collaboration/k??l?b??re??n/n.合作source/s??s/v.獲取logistics/l??d??st?ks/n.物流payment/?pe?m?nt/n.支付retailer/?ri?te?l?(r)/n.零售商inventory/??nv?ntri/n.存貨deliver/d??l?v?(r)/v.遞送;投遞vital/?va?tl/adj.至關(guān)重要的forecast/?f??ka?st/v.預(yù)測(cè)Part1TheConceptofCross-BorderE-CommerceReading:Expressions:customsclearance清關(guān)dependon取決于;依靠supplychain供應(yīng)鏈after-salesservices售后服務(wù)Part1TheConceptofCross-BorderE-CommerceKeySentences:WiththedevelopmentoftechnologyandthegrowthoftheInternet,ithasprovidedcustomersfromallovertheworldtheabilitytopurchaseproductsand/orservicesthatmaybeunavailableorexpensiveinthehomecountriesorregionsfromInternet-basedplatforms.隨著技術(shù)的發(fā)展和互聯(lián)網(wǎng)應(yīng)用的增長(zhǎng),它為來(lái)自世界各地的客戶提供了購(gòu)買產(chǎn)品和/或服務(wù)的能力,這些商品可能無(wú)法從本國(guó)獲得,亦或是很難在本國(guó)或地區(qū)的網(wǎng)絡(luò)平臺(tái)上獲得,要不就是很昂貴。Asforbondedareaimportmodel,theproductsareshippedinbulkandstoredinwarehousesbeforebeingshippedtocustomersthathaveplacedtheirordersonlineaftercompletingcustomsclearanceandinspectionsprocedures.至于保稅區(qū)進(jìn)口模式,產(chǎn)品將批量運(yùn)輸并存儲(chǔ)在倉(cāng)庫(kù)中,然后在完成清關(guān)和檢查程序后,再運(yùn)送給在線下單的客戶手中。Part1TheConceptofCross-BorderE-CommerceUnit1OverviewofCross-BorderE-CommerceKeySentences:Itisimportanttolookatthebondedimportchannel,asretailershavetobearinventoryriskwhentheimportedproductsaresenttobondedwarehousesbeforebeingdeliveredtocustomers.重要的是要注意保稅進(jìn)口渠道,因?yàn)楫?dāng)進(jìn)口產(chǎn)品在交付給客戶之前先送到保稅倉(cāng)庫(kù)時(shí),零售商必須承擔(dān)庫(kù)存風(fēng)險(xiǎn)。Itisvitalthatretailersforecasttheirdemandbeforetheshipmentbeginsinordertoavoidanypossibleinventoryrisk.為了避免任何可能的存貨風(fēng)險(xiǎn),零售商必須在發(fā)貨前預(yù)測(cè)其需求,這一點(diǎn)至關(guān)重要。Exercises:(1)Usethewordsintheboxtocompletethesentencesbelow.platform
transportation
warehouse
large-scale
inventory
purchase①Therewillbea/an
ordersontheDateofDouble11.②Tosavethemoneyusedon
,usuallytheproductsareshippedinbulk.③AlibabaisaverybigCBEC
fromChina.④Nowadays,customerscan
whatevertheylikeonline.⑤Thisbigbuildingisusedasthe
ofthiscompany.large-scaletransportationplatformpurchasewarehousePart1TheConceptofCross-BorderE-CommerceExercises:(2)Fillintheblankstocompletethetranslationofthefollowingsentences.①如果賣家能提供好的售后服務(wù)的話,他/她的買家就會(huì)更滿意。Ifasellercanprovidegood
,he/shecanmakemorebuyerssatisfied.②供應(yīng)鏈?zhǔn)鞘惯@家公司如此成功的諸多優(yōu)勢(shì)之一。The
ofthiscompanyisoneoftheiradvantagesforbeingsosuccessful.③零售商不想在做跨境電子商務(wù)買賣時(shí)承擔(dān)庫(kù)存風(fēng)險(xiǎn)。Retailersdon’twishtotakethe
whiletheydoCBECbusinesses.④跨境電子商務(wù)是有別于傳統(tǒng)外貿(mào)的一種新型運(yùn)營(yíng)模式。CBEC,asanew
,isdifferentfromthetraditionaltrading.⑤清關(guān)速度很大程度上取決于你選擇哪家物流公司。Thespeedof
dependsalotonwhichlogisticscompanyyouchoose.after-salesservicessupplychaininventoryriskmodeofoperationcustomsclearancePart1TheConceptofCross-BorderE-CommerceExercises:(3)Answerthefollowingquestions.①WhatcancustomerspurchasenowfromInternet-basedplatforms?________________________________________________________________________________________________________________________________________________________②HowmanymodesofoperationsareconductedontheCBECplatformsindoingimportbusiness?Andwhatarethey?________________________________________________________________________________________________________________________________________________________Consumerscanpurchaseproductsand/orservices(thatmaybeunavailableorexpensiveinthehomecountries)frominternet-basedplatforms.Therearetwomodesofoperations.Theyaredirectmailmodelandbondedareaimportmodel.Part1TheConceptofCross-BorderE-CommerceExercises:(3)Answerthefollowingquestions.③Whatareincludedasthesupplychainpartners?________________________________________________________________________________________________________________________________________________________④Whyisitimportanttoforecastthedemandbeforetheshipmentbegins?________________________________________________________________________________________________________________________________________________________Thesupplychainpartnersincludeproductsourcing,logistics,payments,andafter-salesservices.Becausetoforecastthedemandbeforetheshipmentbeginscanhelptoavoidanypossibleinventoryrisk.Part1TheConceptofCross-BorderE-Commerce2TheDifferencesbetweenTraditionalForeignTradeandCross-BorderE-CommercePart2TheDifferencesbetweenTraditionalForeignTradeandCross-BorderE-CommerceWritedowntheChinesenamesofthefollowingplatforms,andusetheexamplebelowtogiveashortintroductiontoeachofthem.Warming-upExample:Taobao:Taobao,ashoppingplatformownedbyAlibaba,providesInternetstoresforcustomersanddominatesonlinesalesinChina.Unit1OverviewofCross-BorderE-CommerceWritedowntheChinesenamesofthefollowingplatforms,andusetheexamplebelowtogiveashortintroductiontoeachofthem.Warming-upAmazon:Itisanonlineretailerandcloudcomputingcompanyfoundedin1994.Itisoneofthelargestinternetretailersintheworld,whichbeganasanonlinebookstore.亞馬遜:它是一家成立于1994年的在線零售商和云計(jì)算公司。它是全球最大的互聯(lián)網(wǎng)零售商之一,最初是一家在線書店。eBay:Foundedin1995,eBayisanonlineplatformwheretheworldgoestoshop,sellandgive.Whetheryou’rebuyingneworused,commonorluxurious,trendyorrare—ifitexistsintheworld,it’sprobablyforsaleoneBay.易貝:eBay成立于1995年,是全世界購(gòu)物,出售和贈(zèng)送禮物的一個(gè)網(wǎng)絡(luò)平臺(tái)。無(wú)論您是要購(gòu)買新的還是二手的,普通的還是豪華的,時(shí)尚的還是稀有的(如果在世界范圍內(nèi)),都可以在eBay上買到。WritedowntheChinesenamesofthefollowingplatforms,andusetheexamplebelowtogiveashortintroductiontoeachofthem.Warming-upJD:JD.comisthelargestonlineretailerandthebiggestoverallretailerinChina.Itofferscustomersthebestonlineshoppingexperience.Thecompany
is
amemberoftheFortuneGlobal500.京東:京東是中國(guó)最大的在線零售商,也是最大的整體零售商。它為客戶提供最佳的在線購(gòu)物體驗(yàn)。該公司是《財(cái)富》全球500強(qiáng)的成員。AliExpress:AisAlibaba'scross-borderB2Ce-commerceplatformwithusersfromover220countries,with60millionactivebuyersin2018.速賣通:速賣通是阿里巴巴的跨境B2C電子商務(wù)平臺(tái),擁有來(lái)自220多個(gè)國(guó)家/地區(qū)的用戶,2018年活躍買家數(shù)達(dá)到6000萬(wàn)。Part2TheDifferencesbetweenTraditionalForeignTradeandCross-BorderE-CommerceTmall:TmallisanewB2CcommercialretailplatformcreatedbyJackMa,T.Itintegratesthousandsofbrands,manufacturers,andprovidesaone-stopsolutionbetweenbusinessesandconsumers.天貓:天貓是馬云淘寶網(wǎng)全新打造的B2C商業(yè)零售平臺(tái)。其整合數(shù)千家品牌商、生產(chǎn)商,為商家和消費(fèi)者之間提供一站式解決方案。Mia:Miaisthefirsttime-limitedsalemallforimportedmotherandbabybrandsinChina.Foundedbyfull-timemomLiuNanin2011,Miaaimstocreateasimple,assuredandfunshoppingexperienceformotherandbabyproducts.蜜芽:蜜芽是中國(guó)首家進(jìn)口母嬰品牌限時(shí)特賣商城。蜜芽由全職媽媽劉楠于2011年創(chuàng)立,希望創(chuàng)造簡(jiǎn)單、放心、有趣的母嬰用品購(gòu)物體驗(yàn)。WritedowntheChinesenamesofthefollowingplatforms,andusetheexamplebelowtogiveashortintroductiontoeachofthem.Warming-upPart2TheDifferencesbetweenTraditionalForeignTradeandCross-BorderE-CommerceListeningListentothefollowingsentencesandfillintheblanks.Part2TheDifferencesbetweenTraditionalForeignTradeandCross-BorderE-CommerceListeningListentothefollowingsentencesandfillintheblanks.(1)CBEChasgraduallybecomeanimportantdrivingforceforChina’s
.(2)ThevolumeofChina’sforeigntradecontinuedtofallinDecember,butata
pacethanexpected.(3)Comparedthetraditionalforeigntrademodelwithcross-bordere-commerce,wecanfindsome
ofdevelopingtheCBECplatformsasanewdriverof
.
(4)Internationalexpansionthroughcross-bordere-commercecanonlyberealizedafter
merchantshaveovercome
challenges.(5)Culturaldifferences,customertrust,logistics,
,andlegalandregulatorybarriersareamongthe
facingCBEC.foreigntradegrowthmuchsloweradvantagesonlinepaymentbiggestchallengesinternationaltradeanumberofPart2TheDifferencesbetweenTraditionalForeignTradeandCross-BorderE-CommerceSpeakingSamandJimarefriends.Theycameacrosseachotherinarestaurantandtalkedabouttheirjobdevelopment.Completethefollowingdialoguewiththesentencesorexpressionsinthebox.Part2TheDifferencesbetweenTraditionalForeignTradeandCross-BorderE-CommerceTips:Atanytime,pleasemaintainanattitudeofconscientiousstudyingandlifelonglearning,andkeepapositiveandoptimisticmindaswell.SpeakingSamandJimarefriends.Theycameacrosseachotherinarestaurantandtalkedabouttheirjobdevelopment.Completethefollowingdialoguewiththesentencesorexpressionsinthebox.Sam:Hi,Jim!(1)
!Howareyoudoing?Jim:Hello,Sam.I’mdoinggreat.Gladtoseeyouhereandhow’syourjob?Sam:Well,notthatgood.Jim:Whyareyousayingso?Whathappened?Sam:Youknow,nowadays,theinternationaltradingenvironment(2)
.Jim:Yeah.I’vereallyheardthatthereare(3)
platformsforoverseacustomerstobuyproductsonline.LongtimenoseeisnotasgoodasbeforequitemanyPart2TheDifferencesbetweenTraditionalForeignTradeandCross-BorderE-CommerceSpeakingSamandJimarefriends.Theycameacrosseachotherinarestaurantandtalkedabouttheirjobdevelopment.Completethefollowingdialoguewiththesentencesorexpressionsinthebox.Sam:Yes!(4)
thosecross-bordere-commerceplatformsaremoreconvenientforcustomers,andcheaper,(5)
ourtraditionalforeigntradebusinesswentdown.Jim:(6)
.Butplease(7)
.IbelieveyoucanalsogainalotbytransferringtotheCBECfield.Sam:You’reright.MycolleaguesandI(8)
.Thisafternoon,we’llhaveatrainingcourseonthistheme.Jim:Yes,becheerful.You’realwayshardworking.IdothinkyoucangetanewandbetterdevelopmentbydoingCBECbusinesses.JustbecausethevolumeofIdounderstandyoursituationdon’tbeupsetaretakingstepstodosoPart2TheDifferencesbetweenTraditionalForeignTradeandCross-BorderE-CommerceReadingHowtoSellInternationally?Part2TheDifferencesbetweenTraditionalForeignTradeandCross-BorderE-CommerceTips:Nomatterwhatkindofworkweareengagedin,itisnecessaryforustoknowhowtoadapttoconditionsandhowtothinkinadifferentway.Reading:Words:domestically/d??mest?kli/adv.境內(nèi)accommodate/??k?m?de?t/v.適應(yīng)barrier/?b?ri?(r)/n.障礙物blur/bl??(r)/v.變模糊store/st??(r)/v.儲(chǔ)存local/?l??kl/adj.當(dāng)?shù)氐膌iterally/?l?t?r?li/adv.不夸張地potential/p??ten?l/adj.潛在的traditional/tr??d???nl/adj.傳統(tǒng)的latter/?l?t?(r)/adj.后者的distributor/d??str?bj?t?(r)/n.經(jīng)銷商approach/??pr??t?/n.方式marketplace/?mɑ?k?tple?s/n.市場(chǎng)unique/ju?ni?k/adj.獨(dú)特的competitive/k?m?pet?t?v/adj.有競(jìng)爭(zhēng)力的multiple/?m?lt?pl/adj.多樣的obvious/??bvi?s/adj.明顯的invest/?n?vest/v.投資localize/?l??k?la?z/v.使地方化fundamentally/?f?nd??ment?li/adv.根本地convert/k?n?v??t/v.轉(zhuǎn)換Part2TheDifferencesbetweenTraditionalForeignTradeandCross-BorderE-CommerceReading:Expressions:openup開(kāi)發(fā)makeaprofit獲利atonce立刻focuson專注于locallanguage當(dāng)?shù)卣Z(yǔ)言Part2TheDifferencesbetweenTraditionalForeignTradeandCross-BorderE-CommerceKeySentences:Ifyouknowacountrywhereyourproductsareeitheruniqueorcompetitive,youcanstartsellingonthatmarket.Thealternativeistostarttestinginmultiplemarketsatoncebylistingyouritemsinternationallyonmarketplaces.如果您知道您的產(chǎn)品在哪個(gè)國(guó)家具有獨(dú)特性或競(jìng)爭(zhēng)力,就可以在該市場(chǎng)上開(kāi)始銷售。(另一種)替代方法是通過(guò)在國(guó)際市場(chǎng)上列出你的商品來(lái)即刻開(kāi)始在多個(gè)市場(chǎng)中進(jìn)行測(cè)款。Thismeansyoudon’thavetoinvesthugeamountsinmarketinginmultiplecountriesorregionsbutcanstillseewhatsellswellandusethatasabasisfordecidingwhichmarketstoreallyfocuson.這意味著您不必在多個(gè)國(guó)家或地區(qū)的市場(chǎng)上投入大量資金,但仍可以看到銷售良好的產(chǎn)品并將其用作確定真正關(guān)注哪些市場(chǎng)的基礎(chǔ)。Part2TheDifferencesbetweenTraditionalForeignTradeandCross-BorderE-CommerceExercises:(1)Tellwhethereachofthefollowingstatementsistrue(T)orfalse(F).①
Withtheshippingfee,itisusuallymoreexpensivetopurchaseonthoseCBECplatforms.②
CBECbusinessmodeisdifferentfromthetraditionalinternationaltrading.③
Evenwhenyouknowyourproductsareuniqueorcompetitive,youstillneedtotestthemarkettillyoustartsellingthem.④
ItisnotalwaysnecessaryforAmazonsellerstoinvesthugeamountsinmarketing.⑤
Fullylocalizingyourproductswithlocallanguageswouldbereallyhelpful.FTFTTPart2TheDifferencesbetweenTraditionalForeignTradeandCross-BorderE-CommerceExercises:(2)Fillineachblankwiththecorrectformofthegivenword.①Becauseofcapitalcontrol,investorsmustpayahighpricetoinvestoverseas,whichmakesthemtoinvest
.(domestic)②ThisApphelpsthe
keeptheirsellingsystemsupallthetime.(retail)③Ifacompanyisnot
,itcanhardlydevelop.(competition)④He’salwaysearlytobeinhisoffice.He
enjoyshisjobverymuch.(obvious)⑤Manypeoplewanttogetjobs
,becausetheydon’twanttobefarawayfromtheirfamilies.(local)domesticallyretailerscompetitiveobviouslylocallyPart2TheDifferencesbetweenTraditionalForeignTradeandCross-BorderE-CommerceExercises:(3)Translatethefollowingsentencesbyusingtheprovidedexpressions.①他的公司花了半年才適應(yīng)了市場(chǎng)。(accommodateto)
____________________________________________________________________________②哪些人是你的潛在客戶?(potentialcustomers)____________________________________________________________________________③高收入人群通常可以有眾多的選擇。(multiplechoices)____________________________________________________________________________Ittakeshalfayearforhiscompanytoaccommodatetothemarket.Whoareyourpotentialcustomers?High-incomepeopleoftenhavemultiplechoices.Part2TheDifferencesbetweenTraditionalForeignTradeandCross-BorderE-CommerceExercises:(3)Translatethefollowingsentencesbyusingtheprovidedexpressions.④跨境電子商務(wù)模式使得零售商能夠降低價(jià)格并仍然獲利。(makeaprofit)____________________________________________________________________________⑤這家公司一直專注于客戶服務(wù)。(focuson)____________________________________________________________________________TheCBECmodeallowsretailerstolowerdownthepricesandstillmakeaprofit.Thiscompanyhasalwaysfocusedoncustomerservice.Part2TheDifferencesbetweenTraditionalForeignTradeandCross-BorderE-Commerce3TheCurrentSituationofCross-BorderE-CommerceinChinaWarming-upLearnthefollowingwordsandexpressionsandwritedowntheirChinesemeanings.(1)import(2)export(3)globaltrend(4)economicgrowth(5)freetradezone(6)bondedarea(7)developmentcountermeasure進(jìn)口出口全球趨勢(shì)經(jīng)濟(jì)增長(zhǎng)Part3TheCurrentSituationofCross-BorderE-CommerceinChina自貿(mào)區(qū)保稅區(qū)發(fā)展對(duì)策ListeningListentothefollowingsentencesandfillintheblanks.Part3TheCurrentSituationofCross-BorderE-CommerceinChinaListeningListentothefollowingsentencesandfillintheblanks.(1)Chinaisa
forcross-bordere-commerceespeciallywithinitsgrowingmiddleclass.(2)China’scross-bordere-commercemarketsaw
trillionyuantransactionsin2018,over20%ofwhichare
sales.(3)Withtherapiddevelopmentof
e-commerceandpushofthegovernment,cross-bordere-commercehasdevelopedintoanewformof
tradeinChina.
(4)WeoutlinedseveralrecommendationsforforeigncompanieswhoareplanningonenteringintoChina’smarket
CBEC.(5)China’scross-bordere-commerceindustryhasdemonstrateddevelopmentthankstotheimplementationofappropriatepolicysupportandtheprogressiveestablishmentofe-commerceplatforms.keymarket8.8globalbymeansofimportandexportstableandrapidimporte-commercePart3TheCurrentSituationofCross-BorderE-CommerceinChinaSpeakingJasonisfromAmericaandLeeisaChinese.Theymeteachotheronaconference,andtheyweretalkingaboutChina’scross-bordere-commercedevelopingsituation.Workinpairstoaskandanswerquestionswiththeunderlinedmaterials.Part3TheCurrentSituationofCross-BorderE-CommerceinChinaSpeakingJasonisfromAmericaandLeeisaChinese.Theymeteachotheronaconference,andtheyweretalkingaboutChina’scross-bordere-commercedevelopingsituation.Workinpairstoaskandanswerquestionswiththeunderlinedmaterials.Lee:NicetoseeyouinChinaagain,Jason!Jason:Oh,Lee,nicetoseeyou,too.It’smypleasuretobehere.Youknow,China’sdevelopmentincross-bordere-commercehasbeenreally(1)outstanding.Lee:Exactly.Ourcross-bordere-commercemarkethasseenagreatincreaseinrecentyears.Jason:Thismorning,(2)thecasesharedbytherepresentativefromAlibabaisjustamazing.Part3TheCurrentSituationofCross-BorderE-CommerceinChinaSpeakingJasonisfromAmericaandLeeisaChinese.Theymeteachotheronaconference,andtheyweretalkingaboutChina’scross-bordere-commercedevelopingsituation.Workinpairstoaskandanswerquestionswiththeunderlinedmaterials.Lee:IdobelieveinthenearfutureChinacangetfurtherdevelopment(3)sincetheinternationalpaymentandlogisticsprovidedbyAlibabaGroupisinaleadingplace.Jason:AndtherearemanyothercompanieswhichalsojoinedtheChineseCBECmarket,withdifferentmodesofoperation,right?Lee:Yes.BesidesB2BmodeledbyAlibaba,therehavebeen(4)modesofB2C,C2C,O2O,etc.intheCBECfieldinChina.Jason:Eventhoughitsoundslikethere’sahigh-intensitycompetition,IdobelievethedevelopmentofChina’scross-bordere-commercewillbecomebetterandbetter.Part3TheCurrentSituationofCross-BorderE-CommerceinChinaSpeakingJasonisfromAmericaandLeeisaChinese.Theymeteachotheronaconference,andtheyweretalkingaboutChina’scross-bordere-commercedevelopingsituation.Workinpairstoaskandanswerquestionswiththeunderlinedmaterials.(1)Q:What’sJason’sideaaboutChina’sdevelopmentincross-bordere-commerce?A:Hethinksithasbeenreallyoutstanding.(2)Q:WhatdoesJasonthinkisamazing?A:HethinksthecasesharedbytherepresentativefromAlibabaisamazing.(3)Q:WhyLeeispositivetoChina’sfuturedevelopment?A:BecausetheinternationalpaymentandlogisticsprovidedbyAliGroupisinaleadingplace.(4)Q:WhatarethemainmodesofoperationofChina’sCBEC?A:IntheCBECfieldinChina,thereareB2B,B2C,C2C,O2Omodesandsoon.Part3TheCurrentSituationofCross-BorderE-CommerceinChinaReadingChina’sCross-BorderE-CommerceTakesoffPart3TheCurrentSituationofCross-BorderE-CommerceinChinaReading:Words:boast/b??st/v.自夸awe/??/n.敬畏giant/?d?a??nt/n.巨人;大公司medium-sized/?mi?di?m?sa?zd/adj.中型的consult/k?n?s?lt/v.咨詢enterprise/?ent?pra?z/n.企業(yè)tailor-made/?te?l??me?d/adj.量身定做的expansion/?k?sp?n?n/n.擴(kuò)展stage/ste?d?/n.階段thrive/θra?v/v.繁榮leverage/?li?v?r?d?/v.利用customized/?k?st?ma?zd/adj.定制的cultivate/?k?lt?ve?t/v.培養(yǎng)revenue/?rev?nju?/n.收益third-party/?θ??rd?pɑ?rti/adj.第三方logistics/l??d??st?ks/n.物流smite/sma?t/v.(使)著迷digital/?d?d??tl/adj.數(shù)字的foreign-based/?f?r?n?be?st/adj.國(guó)外的Part3TheCurrentSituationofCross-BorderE-CommerceinChinaReading:Expressions:salesvolume銷量operatingmodel運(yùn)營(yíng)模式accountfor占(比例)SilkRoad絲綢之路ChinaDaily《中國(guó)日?qǐng)?bào)》Part3TheCurrentSituationofCross-BorderE-CommerceinChinaKeySentences:Thankstocross-bordere-commerce,smallandmedium-sizedChineseenterprisesnowreceiveconsultingservicesforenterprisedevelopmentstrategyandoperatingmodels,aswellastailor-madesolutionsforbusinessexpansionatdifferentstages.借助跨境電子商務(wù),中國(guó)的中小型企業(yè)現(xiàn)在可以獲得有關(guān)企業(yè)發(fā)展戰(zhàn)略和運(yùn)營(yíng)模式的咨詢服務(wù),以及針對(duì)不同階段業(yè)務(wù)擴(kuò)展方面量身定制的解決方案。ByleveragingAmazon’sglobalnetworkandresources,wecouldprovidecustomizedsolutionstomeettheneedsofChinesesellersandcultivatecross-bordere-commercetalentsinChina.通過(guò)利用亞馬遜的全球網(wǎng)絡(luò)和資源,我們可以提供定制的解決方案,以滿足中國(guó)賣家的需求,并在中國(guó)培養(yǎng)跨境電商人才。ItisnotjustthatoverseasconsumersaresmittenbyChinesegoods.不僅只有海外消費(fèi)者被中國(guó)商品迷住了。Part3TheCurrentSituationofCross-BorderE-CommerceinChinaExercises:Choosethebestanswerforeachofthefollowingquestions.WhichofthefollowingisbecomingincreasinglyinfluentialinChinesecrossbordere-commerceworld?
.A.marketinggiantsB.localbrandsC.localcompaniesD.smallandmedium-sizedenterprises(2)Smallandmedium-sizedChineseenterprisescannowreceivealotofsupportfrome-commerce,including
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