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數(shù)字娛樂(lè)產(chǎn)品設(shè)計(jì)之硬盤MP4設(shè)計(jì)

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數(shù)字娛樂(lè)產(chǎn)品設(shè)計(jì)之硬盤MP4設(shè)計(jì),數(shù)字,娛樂(lè),產(chǎn)品設(shè)計(jì),硬盤,MP4,設(shè)計(jì)
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吉林工程技術(shù)師范學(xué)院畢業(yè)設(shè)計(jì)外文資料譯文現(xiàn)代工業(yè)設(shè)計(jì)概論1.1 現(xiàn)代工業(yè)設(shè)計(jì)概念有始以來(lái),無(wú)論男人還是女人,所做出的每一件物品都是經(jīng)過(guò)設(shè)計(jì)而成的。換句話說(shuō),當(dāng)人產(chǎn)生了一些基本直覺(jué),并與之相連接而產(chǎn)生某些想法時(shí),人們就要決定物體應(yīng)該是什么樣兒。這就是設(shè)計(jì)的初始思維。 那么,什么是“設(shè)計(jì)”呢?正是它的名字使許多人產(chǎn)生了混淆,當(dāng)然由于人們的年齡、民族、宗教、社會(huì)經(jīng)濟(jì)地位和職業(yè)的不同,設(shè)計(jì)則對(duì)不同的人意味著不同的意義?!霸O(shè)計(jì)“是那些關(guān)注日常事物的人產(chǎn)生構(gòu)思的活動(dòng)。毫無(wú)疑問(wèn),它是世界上最古老的職業(yè)。但是,它只是隨著工業(yè)設(shè)計(jì)生產(chǎn)的出現(xiàn)而產(chǎn)生的。后來(lái),成為了專業(yè)人士以獨(dú)立方式構(gòu)造自己,并發(fā)展自己的現(xiàn)代主義運(yùn)動(dòng)。世界的歷史是對(duì)物體的設(shè)計(jì)的歷史,而且對(duì)物體的研究清晰地反映了社會(huì)所發(fā)生的變化。正是設(shè)計(jì)和產(chǎn)品的革新引起了社會(huì)的變革。人類自誕生以來(lái),為了生存總有需求和不斷增長(zhǎng)的欲望,這是永遠(yuǎn)不會(huì)終止的。設(shè)計(jì)就是要研究人民的欲望,通過(guò)工業(yè)產(chǎn)品滿足人們的欲望,并創(chuàng)造新的產(chǎn)品提高人們的生活水平。因此,設(shè)計(jì)必須符合人的需要和心理需求,并使人能夠接受。在現(xiàn)代社會(huì)中,工業(yè)設(shè)計(jì)一直起著提高人類生活水準(zhǔn)和推動(dòng)社會(huì)物質(zhì)文明發(fā)展的重要作用。設(shè)計(jì)是一種創(chuàng)造性行為,它要根據(jù)對(duì)現(xiàn)實(shí)的觀察,對(duì)未來(lái)的想象,獨(dú)特地去創(chuàng)造性地設(shè)想和構(gòu)思。創(chuàng)造性是指突破當(dāng)前已有對(duì)象的格式,甚至功能,而發(fā)明一種嶄新的形態(tài)。設(shè)計(jì)來(lái)源于市場(chǎng)的需求,并是市場(chǎng)的產(chǎn)物。它與市場(chǎng)緊密相連,毫無(wú)疑問(wèn),沒(méi)有市場(chǎng)的需求,就沒(méi)有工業(yè)設(shè)計(jì);反過(guò)來(lái),設(shè)計(jì)又促進(jìn)了市場(chǎng)的繁榮和發(fā)展。設(shè)計(jì)在人們的經(jīng)濟(jì)生活中起著至關(guān)重要的作用,它貫穿于產(chǎn)品發(fā)展的自始至終,而不僅是最后階段的的裝飾作用。工業(yè)設(shè)計(jì)正快速變成關(guān)鍵的財(cái)富。它是一個(gè)商業(yè)策略和行為,是獲取產(chǎn)品和服務(wù)增值的方式,是建立和擴(kuò)展商標(biāo)的有利武器,是贏得全球市場(chǎng)的重要商務(wù)工具。因此,工業(yè)設(shè)計(jì)的存在條件是現(xiàn)代社會(huì),服務(wù)對(duì)象是現(xiàn)代的人類,它與現(xiàn)代技術(shù)有著不可分割的密切關(guān)系。1.2 工業(yè)設(shè)計(jì)研究領(lǐng)域1.2.1 視覺(jué)傳達(dá)設(shè)計(jì)是通過(guò)人的視覺(jué)來(lái)傳達(dá)信息、理念和意圖的設(shè)計(jì)。以往常指平面設(shè)計(jì),如廣告宣傳品、印刷品、文字、商標(biāo)、編織印染設(shè)計(jì)等。隨著現(xiàn)代數(shù)字技術(shù)的飛速發(fā)展,現(xiàn)代工業(yè)設(shè)計(jì)中的視覺(jué)傳達(dá)設(shè)計(jì)還包括了動(dòng)態(tài)的三維廣告設(shè)計(jì)、數(shù)字媒體設(shè)計(jì),以及各種數(shù)字圖形圖像設(shè)計(jì)。1.2.2 產(chǎn)品設(shè)計(jì)這是一個(gè)工業(yè)設(shè)計(jì)的主要研究領(lǐng)域,是工業(yè)設(shè)計(jì)為社會(huì)創(chuàng)造巨大價(jià)值的重要活動(dòng)。它主要包括如下范圍:(一) 消費(fèi)產(chǎn)品設(shè)計(jì)消費(fèi)產(chǎn)品是一個(gè)與人類生活密切相關(guān)的領(lǐng)域,主要有家用與功用的各種電器(彩電、冰箱、洗衣機(jī)、音響、攝像機(jī)、照相機(jī)、燈具等)設(shè)計(jì),家用/功用機(jī)具與工具設(shè)計(jì)等。(二) 交通設(shè)施設(shè)計(jì)交通設(shè)施設(shè)計(jì)是一個(gè)充滿競(jìng)爭(zhēng)和高水平的設(shè)計(jì)領(lǐng)域,也是一個(gè)快速發(fā)展的設(shè)計(jì)領(lǐng)域。特別是在進(jìn)入WTO后的中國(guó)對(duì)各種各樣的汽車(大、小轎車,面包車,卡車,旅行車等)、摩托車、飛機(jī)、輪船和自行車的設(shè)計(jì)正在中國(guó)如火如荼地開展。(三) 商用機(jī)械設(shè)計(jì) 醫(yī)療器械、計(jì)算機(jī)、包裝機(jī)等是此領(lǐng)域的研究對(duì)象。(四) 工作機(jī)械設(shè)計(jì)一些大型的工作設(shè)備,如機(jī)床、通訊設(shè)備、印刷機(jī)、動(dòng)力裝置、農(nóng)用機(jī)械等也是工業(yè)設(shè)計(jì)中的重要研究對(duì)象。1.2.3 環(huán)境設(shè)計(jì)包括建筑設(shè)計(jì)、室內(nèi)環(huán)境設(shè)計(jì)、城市規(guī)劃等。這是與視覺(jué)傳達(dá)設(shè)計(jì)和產(chǎn)品設(shè)計(jì)密不可分的設(shè)計(jì)領(lǐng)域,因?yàn)楣I(yè)設(shè)計(jì)是一個(gè)綜合了人-機(jī)-環(huán)境的系統(tǒng)設(shè)計(jì)。三個(gè)設(shè)計(jì)領(lǐng)域彼此互相聯(lián)系、貫穿和合作。1.2.4 信息設(shè)計(jì)隨著現(xiàn)代數(shù)字技術(shù)的飛速發(fā)展,工業(yè)設(shè)計(jì)又一個(gè)新研究領(lǐng)域出現(xiàn)了,即:“信息設(shè)計(jì)”。1.3 現(xiàn)代工業(yè)設(shè)計(jì)的特征1.3.1 時(shí)代性科學(xué)技術(shù)的進(jìn)步為人類提供了日新月異的新材料、新工藝和新技術(shù),極大的促進(jìn)了社會(huì)的發(fā)展。而現(xiàn)代工業(yè)設(shè)計(jì)必須適應(yīng)時(shí)代的前進(jìn),使設(shè)計(jì)具備強(qiáng)烈的時(shí)代感,才能符合人類的需求,進(jìn)一步激勵(lì)社會(huì)的進(jìn)步?;仡櫣I(yè)設(shè)計(jì)的發(fā)展史,就是一個(gè)不斷采用新材料和新工藝的歷史。從蒸汽機(jī)的發(fā)明產(chǎn)生了工業(yè)設(shè)計(jì)的萌芽開始,到電的廣泛使用,以及電動(dòng)機(jī)取代蒸汽機(jī)而導(dǎo)致了汽車工業(yè)的革命;直到現(xiàn)代網(wǎng)絡(luò)數(shù)字計(jì)算機(jī)技術(shù)又為工業(yè)設(shè)計(jì)提供了一個(gè)全新的平臺(tái)。工業(yè)設(shè)計(jì)只有緊跟著時(shí)代的發(fā)展,才能發(fā)揮更強(qiáng)大的作用。現(xiàn)代工業(yè)設(shè)計(jì)的時(shí)代性除體現(xiàn)在采用新材料和新工藝外,還體現(xiàn)在設(shè)計(jì)必須滿足人們隨時(shí)代發(fā)展而不斷變化的精神需求,即人們審美的新境界。隨著人們物質(zhì)生活水平的提高,人們對(duì)產(chǎn)品的形態(tài)、色彩、風(fēng)格等產(chǎn)生了新的需求和接受標(biāo)準(zhǔn)。現(xiàn)代工業(yè)設(shè)計(jì)必須能跟蹤人們的這種變化,設(shè)計(jì)出反映時(shí)代特征的產(chǎn)品。1.3.2 創(chuàng)新性創(chuàng)新是設(shè)計(jì)的核心,是工業(yè)設(shè)計(jì)永遠(yuǎn)不變的主題。創(chuàng)新是指人們通過(guò)大腦對(duì)已有事物的觀察和分析,運(yùn)用敏銳的想象力和擴(kuò)散性思維,突破常規(guī)概念而對(duì)新事物進(jìn)行的探索,以形成不同于當(dāng)前事物的新理念和新構(gòu)思。國(guó)際化的市場(chǎng)競(jìng)爭(zhēng)日趨激烈,科學(xué)技術(shù)的發(fā)展速度也異常迅猛,沒(méi)有創(chuàng)新的設(shè)計(jì)講究不會(huì)有生命力,最終將被市場(chǎng)淘汰。1.3.3 市場(chǎng)經(jīng)濟(jì)性工業(yè)設(shè)計(jì)是市場(chǎng)經(jīng)濟(jì)的產(chǎn)物,也是市場(chǎng)繁榮的促進(jìn)力。它是企業(yè)去贏得全球市場(chǎng)的一個(gè)策略、商業(yè)行為和必要方式。因此,工業(yè)設(shè)計(jì)必然要以它能產(chǎn)生的市場(chǎng)經(jīng)濟(jì)效益為出發(fā)點(diǎn),以提高生產(chǎn)力為它的根本目標(biāo)。沒(méi)有經(jīng)濟(jì)效益做出的工業(yè)設(shè)計(jì)是不會(huì)有生命力的。只為少數(shù)人欣賞的設(shè)計(jì)不能成為市場(chǎng)經(jīng)濟(jì)的推動(dòng)力,自然也不會(huì)有競(jìng)爭(zhēng)力。1.3.4 科學(xué)與藝術(shù)結(jié)合性工業(yè)設(shè)計(jì)是將科學(xué)與藝術(shù)二者綜合運(yùn)用到設(shè)計(jì)對(duì)象中,從而開發(fā)出既具有強(qiáng)大的功能,又具有現(xiàn)代藝術(shù)美感、為人們所喜愛的產(chǎn)品。這要求工業(yè)設(shè)計(jì)師不是簡(jiǎn)單的應(yīng)用科學(xué)技術(shù),或施展個(gè)人的藝術(shù)天分,而是要將兩者融合到一起,設(shè)計(jì)出宜人且實(shí)用的產(chǎn)品。1.3.5 人-機(jī)-環(huán)境系統(tǒng)性工業(yè)設(shè)計(jì)不像工程設(shè)計(jì),后者僅考慮設(shè)計(jì)對(duì)象機(jī)器本身的功能設(shè)計(jì),而工業(yè)設(shè)計(jì)是將設(shè)計(jì)對(duì)象放在一個(gè)包括人和環(huán)境的大系統(tǒng)中進(jìn)行考慮。機(jī)器是由人來(lái)操作控制的,因此,在設(shè)計(jì)機(jī)器時(shí),要從機(jī)器使用者的角度考慮,對(duì)機(jī)器所處的環(huán)境進(jìn)行分析,使人、機(jī)、環(huán)境成為一個(gè)協(xié)調(diào)的系統(tǒng),才能提高機(jī)器使用的效率。這是與工程設(shè)計(jì)的重要區(qū)別,即工程設(shè)計(jì)只是設(shè)計(jì)機(jī)器而工業(yè)設(shè)計(jì)是去設(shè)計(jì)人機(jī)和環(huán)境的系統(tǒng)。1.1 Concept of Modern Industrial DesignEvery single thing made by man or woman has been designed since the beginning of time. In other words, some thought, usually combined with basic instinct, has occurred in the decision-marking process to decide how the object should work and how it should look. It is the initial thought of design.But what is design? Its very name causes confusion to many people and certainly means different things to them depending on their age, race, creed, socio-economic position and occupation.Design is a human activity centered on the conception of everyday objects. It is doubtless one of the worlds oldest occupations. But it was only with the advent of industrial production. Later, it became the modernist movement that the profession began to structure and develop itself in an autonomous way. The history of the world can be documented by the design of objects and the study of these objects gives a clear message about the changes that were taking place in society. It is the very design and innovation of products that induced change in society.Since appeared, persons have been continuously having requirements and increasing desires for living, which will never stop. Design is to study on these desires, to satisfy the hopes with industrial products, and to create new products in order to improve peoples life lever. Therefore design must accord with human demands and psychological requirement in order to be accepted by human being. At the modern society, industrial design has been playing the important role of increasing the lever of humans life and driving the development of humans physical civilization.Design is a creative activity to uniquely dream up and conceive based on the observation to the reality and the imagination to the future. Creativity is meant to invent a kind of fully new modality by breaking thought the current form, even function of objects.Design was originally form the market needs and has been a result of market. Design has been tightly connected with the market since it was born. It is no doubt that these is no Industrial Design without the markets demands. Inversely, design accelerates the boom and development of the market. Design plays a very important role in human economic life. Design runs through from the beginning to ending of product development, and is not only decoration at the final stage. Industrial Design is rapidly becoming a key treasure. It is a commercial strategy and activity, an approach to obtain increments on product and service, a powerful weapon for establishing and expanding the brands, and an important commercial tool to with the global market. Therefore, the existent condition of Industrial Design is modern society and the serving objects is modern human beings. Industrial Design has the indiscerptible close relation with the modern technology.1.2 Research Fields of Modern Industrial DesignIn terms of the objects, traditionally, Industrial Design can be divided into the following three fields.1.2.1 Visual Communication DesignVisual Communication Design is a design to deliver information, ideas and intention through the human vision. In the past, it commonly involved the planar designs such as advertisement, presswork, texts, labels, printing and dyeing. As the modern digital techniques has been greatly advancing, the Visual Communication Design in the Modern Industrial Design should include the three dimensional dynamic advertisement designs , digital media design, and various digital graphic and image design. 1.2.2 Product DesignProduct Design is the main research area of Industrial Design and the important activity to create the vast value for society.It mainly includes the following ranges: Consumable DesignConsumable Design is a field related nearly to the human life, including designing numerous home and public electric appliance ( color television , refrigerator, washing machine, sound instrument, video camera, picture camera, lamp and lanterns ), designing home / public mechanic devices and tools, and so on. Transportation DesignTransportation Design is a design field in some high levels with great competition and is a fast developing design field. Especially in China entering WTO, various designs on automobiles ( bus, car, microbus, truck, van ), motorcycles, airplanes, ships and bicycles are outspreading like a raging fire. Commercial Machine DesignMedical instruments, computers, and packaging machines are some of the important objects of the Commercial Machine Design. Working Machine DesignIt is to design some larger working facility such as machine tool, communication instrument, printing machine, power device and agricultural machine.1.2.3 Environment DesignIt includes architectural design, interior design and city planning. It is a design area tightly connected to the Visual Communication Design and Product Design because the modern industrial design is a systematic design integrating the human being, machine and environment.1.2.4 Information DesignA new research field, Information Design, is coming up with the rapid development of the modern digital media technology.1.3 Features of Modern Industrial Design1.3.1 Epoch FeatureThe progress of science and technology has been providing the new materials, and new methods and new technology with the changes day after day, and has been boosting the social development greatly. In order to adapt to the epoch advancement, the modern industrial designer must make the design to possess a strong epoch sense in order to meet the human demands and to promote the development of the society. The history of Industrial Design was a developing history to apply newer materials and newer techniques continuously. At the beginning, the invention of the steaming engine gave the birth of industrial design bud. Later, the expanded uses of electricity and the electromotor replacing the steaming engine conduced the evolution of the automobile industry. Now the modern webbased digital computer technology provides a bran-new platform for Industrial Design. Industrial Design must keep in step with times in order to bring into play more powerful roles.The epoch feature of the Modern Industrial Design consist in applying the new materials and new techniques, also in meeting the humans spirit requirements continuously changing with the development of the times, i.e. the humans new aesthetic bourn. As the level of human life is enhancing, people have had more demands for the shape, color and style. Modern industrial design must follow up the changes and create the products reflecting the epoch feature.1.3.2 Creativity Creativity is core of design and is the everlasting subject of Industrial Design.Creativity is the observation and analysis to the existing objects through human mind, and also is the exploration to the new objects by using the sharp imagination and diffusible thinking, and by breaking through some general ideas so to form a new idea and conceiving.Since the competition in the world market has become more and more impetuous day by day, and science and technology have been developing more rapidly, design without creativity does not possess the life force and will be washed out by the market at the last.1.3.3 Market EconomyIndustrial Design is a product of the market economy and also is a stimulative force to flourish the market. It is a strategy, a commercial action and a necessary way for an enterprise to win the world market. So Industrial Design must take the economic benefit obtained in the market as the start point, and take the enhancement of productive capability as its fundamental purpose.Without the economic profit Industrial Design has no life force. The design only enjoyed by few persons can not become impetus to the market economy, of course, can not poss
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