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1、最新 精品 Word 歡迎下載 可修改From: Shirley XuTo: Frank KangDepartment: MKTG.CC: CEOPeter Chong ; X.X Zhao Jason Yin Ref: Competitor Information Report in 2nd Quarter 2022 Date: 2022/07Page: 10Competitor Information Report in 2nd Quarter 2022A) Life Insurance MarketTotal premium of 2nd quarter is RMB2.275 bill

2、ion. New business is over 876.9 million, about 31.6% of total premium.The sum of first four companies new business(NB), Ping An,AIA,China Life and Pacific, reached RMB 790.77million,occupied 90.17%. Others occupied about 10%. The NB of foreign companies occupied 20.1% , over RMB 176.35 million.Total

3、 premium of the first half year is RMB4.964 billion,NB occupied 38.3%,over RMB1.9 billion. The NB of foreign companies occupied about 21%.B) Individual NB Market ShareIn 2nd Quarter 2022, Ping An NB market share ranked first,occupied 62.12% (1st quarter occupied 58.01%). Comparing with that of 1st q

4、uarter 2022,Ping An NB increased considerably by 33.53%,from RMB408 million to RMB544.81 million.AIA ranked second,occupied 11.21%(1st quarter occupied 15.91%. AIA NB in 2nd quarter was RMB 98.27 million,down 15.2%,from RMB 115.9 million to RMB98.27 million.China Life ranked third, occupied 10% of m

5、arket share. Comparing with that of 1st quarter 2022,its NB was up about 25.62% ,from RMB 69.8 million to RMB87.68 million.Pacific occupied 6.84% of market share,RMB 60.013 million,ranked fourth.AXA-Minmetals ranked eighth, occupied 1.11% of NB on whole market, over RMB 9.768 million in 2nd Quarter

6、2022. Comparing with that of 1st quarter 2022, NB increased by 14.25%. Among all foreign companies AXA-Minmetals ranked fifth.C) Individual NB Market Share in First Half YearD) Market Share of Total PremiumE) Competitor NB Trend in 2nd Quarter ( 12 Companies )E.1 First Four Companies NB Trend In Jun

7、e the premium of Pacific universal life was 14.49 million, 90.15% share of its new business. In 2nd quarter the average share of universal life is also about 90% of its NB.E.2 The Middle Four Companies NB TrendThe NB of Manulife was less than that of P-Aetna in 2nd quarter. Allianz had a big group c

8、ase in June, about 6 million FYP. It contributed great increase of NB in June.E.3 The Last Fours In May Taikang conducted a contest. One agent submitted a SP case, over RBM 3 million. So Taikangs NB in May was much higher.F) Sales OfficeIn April Allianz opened one new sales office in Jinshang distri

9、ct. In May Manulife opened two sales offices in Fengxian, Songjiang district. P-Atena opened one new sales office in Xingzhuang district in June.G) Agent Productivity in 2nd quarter Among all companies, Pacifics agent productivity ranked first in 2nd quarter 2022, RMB11,800/month. Second is Ping An, average RMB11,300/month. Third is Allianz, RMB8,500/month. AXA-Minmetals ranked eleventh, RMb2,430/month. Agent Productivity(monthly) =New Business /AgentH) Number of Agent Ping An ranked first , total 16,106 agents in June, up 7.37% from 1st quarter to 2nd quarter. A

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