英文介紹聯(lián)想集團(tuán).

1、 lenovo lenovo李良義許任遠(yuǎn)許紛楊紅曾德霞曾志芳李晨李良義許任遠(yuǎn)徐紛楊紅曾德霞曾志芳李晨湖南大眾傳媒學(xué)院國(guó)際傳播系商務(wù)英語0701班Framework of our introductionPursue for perfection Lenovo and OlympicWhat is Globalization?It involves the economies of countries being connected to each other and doing business in many more countries and therefore having multi

2、national accounts. It demands us to build a system which can understand those different policies, different economy conditions, different culture and thinking pattern, different emotion and habits of customers in different areas clearly.The most important index of TOP 500 ENTERPRISES IN THE WORLD is

3、 the turnover of a company. Its a dream that can be one of the top 500 enterprises to many Chinese entrepreneur for many years. In July ,2008,Lenovo Group listed names the 499th in the top 500 enterprises with the turnover of 167.8 billion dollars in 2008.We hadnt foster a big enterprise which growi

4、ng in the competitive market completely before this. Lenove Group is innovating and searching for the international market all the time, through weak to strong, finally Lenovo become one of the largest computer manufacturer following HP,IBM,DELL in the world.Character synopsis：Name: Liu chuan zhiSex

5、: Male Date of birth: 1944.04.29 Place of origin: Jiangsu Zhenjiang Graduate institutions: the military of telecommunications engineering in Xian Profession: Radar SystemIndustry: information transmission, computer services and software industry Title: Lenovo Holdings Limited agency vice chairman an

6、d president, Lenovo Group non-executive director of Legend Capital, Moses financing and investment, Chairman Hony. 柳傳志Character synopsis：楊元慶楊元慶 the Introduction of yang yan qin: Male, born in November 1964, ancestral home in Zhejiang Province. State Engineer, the Chinese Entrepreneurs Association, t

7、he Joint National Youth Committee members. A visiting professor at China University of Technology, Lenovocompany, the incumbent president and CEO. 1986, graduated from Shanghai Jiaotong University computer science, the same year entered the Graduate School of China University of Technology study, In

8、 1989, Yang entered the Lenovo company. In 1991, Lenovo Group yangYuanqing was the CAD (computer-aided design), general manager. In 1994, he became general manager of Lenovo Group. In his leadership then Lenovo computer sold 42,000 units ,among the top three in the list of the Chinese market. Yang a

9、lso praised by the Chinese from all walks of life sales Wizards, Star of Science and Technology. In 1995, he served as senior vice president of Lenovo Group, Lenovo Group Executive Vice-President, Lenovo Group to become core members of the decision-making. In 1996, Yang led the Chinese computer comp

10、any Lenovo PC sales the first day, at the same time expand the own-brand product line, the direction to the server products. Notebook products to put in the direction of R & D, manufacturing, sales resources. In 2000, Yang , as the president of Lenovo computer company, Lenovo PC sold reached 2.62 mi

11、llion sets.Brief Introduction of the Company：Lenovo limited company was founded in 1984 with an initial capital Outlay of only RMB200000 funded by Chinese Academy of Sciences. Its founding chairman was Liu Chuan Zhi, the leader of 11members who were engaged in scientific research.Brief Introduction

12、of the Company：It mainly produces desktop computer, service machine, laptop computer, printer, handheld computer, mother board, mobile phone and so on. Since 1996, Lenovo computers sales volume has been on the top position in Chinese market.On April 1, 2004, the company changed its name legend to le

13、novo. Now Lenovos headquarter is in Newyork and also two main operating centres in Beijing, China and Raleigh, America. It has more than 19000 staff all over the world.According to WEALTH, Lenovo, the fourth computer producer in the world, appeared the list of 2008 top 500 global organization and ra

14、nked 499 with total value US$16,788,000,000 a year. In 2003 Lenovo successfully developed SHEN TEN 6800 computer whose speed over 4,000 billion one second. And it was publicized as a great patent achievement of national 863 plan by science and technology department.1984November, 1984, 20 million, th

15、e creation of 11 Lenovo, when the name is: the Chinese Academy of Sciences Institute of Technology New Technology Development Corporation1985Launched in 1985 with the first Lenovo product features Hanka Hanka associative, the resulting Lenovo brand.1988June 23, 1988 opening of Hong Kongs Lenovo, the

16、 new company and lead technology development and technological transfer to China is far, co-founder of the Hong Kong company Lenovo, the use of the English name: Legend and the first time the use of Lenovo as a company name.1989In November 1989 the establishment of Lenovo Group, the first in the dom

17、estic enterprises and the Lenovo Group as the name.1990Lenovo launched in 1990, Lenovo began to manufacture and supply of Lenovo brand personal computers.1994February 14, 1994 stocks listed in Hong Kong, Lenovo, Lenovo brand first appeared in the overseas financial markets.1996In 1996, the Lenovo be

18、yond the first foreign brand, the market share of the domestic market first, and continues to top the first for 6 years.2002August 2002, the successful launch of Lenovo trillion computers, became the first measured the speed of high-performance computers more than one trillion.2004Lenovo Group in 20

19、04 will be amended to read its English name Lenovo Group Limited, and the International Olympic Committee to become a global partner.December 8, 2004, Lenovo Group, the signing of the acquisition of IBMs Personal Computing Division IBM agreement.2007Enter In Fortune magazine worlds top 500 list.stro

20、ngworldtop500Changed the history of chinas private enterpriseinnovation and towards to excellence.The innovative spirit of Lenovo and the tradition of IBM personal computer business continued to seek a breakthrough offer a great continuation to todays Lenovo ,new Lenovo is a IT giant which has a glo

21、bal competitiveness.Globally, Besides offers the award-wining Thinkpad notebooks and Thinkcentre desktops. Lenovo also equipped with tools of Thinkvantage Technologies. Thinkrision monitors and a range of PC accessories and options.In China, The PC prodlucts of Lenovos has occurred a market share of

22、 35.2%.(Q2/FY2007.IDC deta)It got widely welcome in China for its leading-edge technology, easy-to-use features and personalized design solutions. Lenovo has been maintained ranking number one for ten year in China. Lenovo also has a rich product line which towards Chinese Market. It including mobil

23、e handsers, servers peripherals and digital products.A large number of RD troop：Lenovo is an high-tech companies with feature of high innovative, commit to innovation and toward to excellence Lenovo still continue investing in critical field of users. Lenovo will bring its latest RD results to the M

24、arket from the laboratoru. Then transform into peoples productiuity and improve peoples working and living. Lenovo has built up a global RD structure which make of three major areas they are Beijing China Tokyo Japan and the United states. In China lenovo owns four major structures which used for st

25、udding. They are Beijing Shengzhen Shanghai and Chendu.Lenovo has made important contributions to the progress of PC technology in the world. Lenovo owns many first-class RD talents including many world-class technical experts and they have won hundreds of awards in technology and design. owns more

26、than 2000 patents even first opened up a lot of industries. Levovo RD teams ultimate goal is to improve the overall experience of personal computer users while reducing the total cost of ownership.The base of researchThe base of researchRD troopGlobalcitizenLenovo commitment to become a responsible

27、and active Lenovo commitment to become a responsible and active corporate citizen .It continouisly improving the corporate citizen .It continouisly improving the business and also in order to contribute to social business and also in order to contribute to social development . lenovo firmly believe

28、that the enterprise development . lenovo firmly believe that the enterprise is a important part of social and it commiteted to is a important part of social and it commiteted to working with it is staff and the local communities to working with it is staff and the local communities to improve the qu

29、ality of peoples work and life .for improve the quality of peoples work and life .for example ;in 2003 when the SARS outbreak in example ;in 2003 when the SARS outbreak in china ,levono made big contribution in supporting of china ,levono made big contribution in supporting of the prevention of the

30、disease .also many staffs of the prevention of the disease .also many staffs of levono donated for the prevention .In 2005 levono levono donated for the prevention .In 2005 levono contribute to the South Asia where has been tsunami contribute to the South Asia where has been tsunami affected countri

31、es and so on .affected countries and so on .March 28, 2004, Lenovo Group as the first Chinese companies to cooperate with the International Olympic Committee signed an agreement to become a global partner the International Olympic Committee. In the four years 2005-2008, the Legend Group for the Turi

32、n 2006 Winter Olympics and 2008 Beijing Olympic Games and the world more than 200 countries and regions as well as the Olympic Committee to provide an exclusive desktop computers, notebooks, servers, desktop technical equipment such as printers, as well as financial and technical support.In February

33、 2006, the 20th Olympic Winter Games in Turin, the association has provided nearly 5,000 desktop computers, more than 600 notebooks, 400 servers, 1,600 desktop printers as well as technical support and service, after 17 days of Winter Olympics will schedule, 2 large-scale dress rehearsal, 16 test ma

34、tches, more than 100 analog detection, Lenovo has always been like a performance. Especially in the East Austrian event, the association for all IT products, without exception, to achieve a zero failure operation, won the Winter Olympics in Turin, the International Olympic Committee and evaluation o

35、f a high degree of trust.June 12, 2007, Lenovo officially delivered to the Beijing 3547 Olympic devices, together with the delivery device 4691. Lenovo has delivered a total of 8238 devices. Lenovo support for these products, including Qingdao International Regatta, including all the Good Luck Beiji

36、ng sports events. 2008 In February, Lenovo will be the fourth time to the Olympic Delivery service for the Beijing Olympic Games 7000 piece of equipment, and ultimately will provide more than 15,000 high-quality computing equipment. By then, high-quality 500 Lenovo engineers will also work with othe

37、r partners for the Beijing Olympic Games to provide a strong information security. How dose leonvo go global?lenovos globalizationWhy it is lenovo become a 500top strong, rather than Haier? What is the difference between Lenovo and Haiers core competitiveness? in the process of shock（沖擊）500 strong,

38、why Lenovo succeed while Haier failure?Perhaps everyone is thinking, what makes Lenovo a 500 strong? Globalization can bring advantages to a business, and make a company broaden its market share, but the point is how does a company go global?There are three ways companies can achieve GlobalizationFi

39、rstly ,companies can work alliances . Secondly, they can acquire（收購） or buy other companies.Thirdly, they can grow organically by expanding from their existing baselenovoHaierlenovoIBMlenovoHaierHaierHaierHaieracquisitiongrow organicallyHow dose leonvo go global?In December 2005 , an astonishing acq

40、uisition have taken place in Beijing. Lenovo spend 1.75 billion U.S. dollars make acquisition of IBM global PC business, soon it become the worlds third largest PC manufacturer, which also marks the international association of the beginning of the road. a win-win cooperation.112vsWhy it is lenovo become a 500top strong, rather than Haier?Lenovo has entered into five hundred strong, and this is a business event. Since many years, Chinese entrepreneurs have been plagued with a plot