英語創(chuàng)業(yè)PPT學(xué)習(xí)教案

1、會(huì)計(jì)學(xué)1CONTENTSCompany Overview-公司概述公司概述1Products & services-產(chǎn)品產(chǎn)品&服務(wù)服務(wù)2Market Research-市場(chǎng)調(diào)研市場(chǎng)調(diào)研3Corporate Finance-企業(yè)融資企業(yè)融資4第1頁/共18頁Company OverviewProfile-公司簡介Vision-愿景Organization structure-組織結(jié)構(gòu)第2頁/共18頁P(yáng)rofileThe company mainly engage in online business for the second-hand transactions(二手交易），m

2、eanwhile we provide a platform including leisure time information for college students。公司主要從事二手交易的網(wǎng)上業(yè)務(wù)公司主要從事二手交易的網(wǎng)上業(yè)務(wù),同時(shí)同時(shí)我們提供一個(gè)平臺(tái)包括大學(xué)生的閑暇時(shí)我們提供一個(gè)平臺(tái)包括大學(xué)生的閑暇時(shí)間信息。間信息。 第3頁/共18頁 Profile Caelum Information Technology Corporation will build a trading market in the form of designing a network called “pinea

3、pple network” for college students ， establish a real-name trading platform for sellers and buyers , introduce leisure time information regularly。 In the early period we will raise some fund with the help of business incubator(孵化器） and shareholders contribution. Later , we will make profits through

4、charging Intermediary fee(中介費(fèi)） and advertising costs.雕具星座信息技術(shù)公司將建立一個(gè)交易市場(chǎng)設(shè)計(jì)一個(gè)網(wǎng)絡(luò)的形式被稱為“菠蘿網(wǎng)絡(luò)”的大學(xué)生,為買賣雙方建立實(shí)名交易平臺(tái),定期引入休閑時(shí)間信息。初期,我們將提出一些基金的幫助下業(yè)務(wù)孵化器和股東的貢獻(xiàn)。稍后,我們將通過收取中介費(fèi)用和廣告費(fèi)用賺取利潤。第4頁/共18頁Vision愿景Pineapple network in intent on realizing the Information Intercommunication for College Students ，broadening use

5、rs social relationship，providing services in a convenient way。 Being based on second-hand transactions ，but we are not merely limited to it . We will create a more convenient life for college students.在專注于實(shí)現(xiàn)菠蘿網(wǎng)絡(luò)內(nèi)部通信為大學(xué)生的信息在專注于實(shí)現(xiàn)菠蘿網(wǎng)絡(luò)內(nèi)部通信為大學(xué)生的信息,擴(kuò)大用戶的社會(huì)關(guān)系擴(kuò)大用戶的社會(huì)關(guān)系,在一個(gè)在一個(gè)方便的方式提供服務(wù)。方便的方式提供服務(wù)?；诙纸灰谆诙纸?/p>

6、易,但是我們不僅僅局限于它。我們將創(chuàng)建一個(gè)更方便大學(xué)生的生但是我們不僅僅局限于它。我們將創(chuàng)建一個(gè)更方便大學(xué)生的生活?；?。第5頁/共18頁Organizationstructure組織結(jié)構(gòu)Share holders meeting-股東大會(huì)Executive Director-執(zhí)行董事Sales department-銷售部Supervisors-監(jiān)事Financial advisor-財(cái)務(wù)顧問財(cái)務(wù)顧問Legal adviser-法律顧問Technique department-技術(shù)部General department-綜合部第6頁/共18頁P(yáng)roducts and services 產(chǎn)品和服

7、務(wù)Product introduction產(chǎn)品介紹commercial value 商業(yè)價(jià)值Characteristic advantages 特色優(yōu)勢(shì)market positioning 市場(chǎng)定位第7頁/共18頁P(yáng)roduct introduction產(chǎn)品介紹 Products and services-產(chǎn)品和服務(wù)Second-hand trading platform-二手交易平臺(tái)Transfer the second-hand goods轉(zhuǎn)讓二手貨Purchase second-hand goods購買二手貨academic information-學(xué)術(shù)信息All kinds of le

8、ctures, subject competition- 各類講座，學(xué)科競賽Entertainment information娛樂信息Introduce entertainment venue which are Cost-effective介紹娛樂場(chǎng)所，哪些是成本有效的Businesses promote by themselves企業(yè)自身推動(dòng)othersLost and found, query results失物招領(lǐng)失物招領(lǐng),查詢結(jié)果查詢結(jié)果第8頁/共18頁Market positioning市場(chǎng)定位Pineapple networkss target customer groups a

9、re college students ， which provides them with second-hand goods transactions, information concerning learning and entertainment , etc. With the widespread use of smart phones, the company will carry out business through the app and WeChat public numbers. 菠蘿網(wǎng)絡(luò)的目標(biāo)客戶群體是大學(xué)生菠蘿網(wǎng)絡(luò)的目標(biāo)客戶群體是大學(xué)生,為為他們提供二手物品交易他

10、們提供二手物品交易,信息關(guān)于學(xué)習(xí)信息關(guān)于學(xué)習(xí)和娛樂等。和娛樂等。隨著智能手機(jī)的廣泛使用隨著智能手機(jī)的廣泛使用,公司將開展公司將開展業(yè)務(wù)應(yīng)用和微信公共數(shù)據(jù)。業(yè)務(wù)應(yīng)用和微信公共數(shù)據(jù)。第9頁/共18頁Commercial value商業(yè)價(jià)值With ”reliable credit as a business philosophy，Pioneering and leading college students commonly used second-hand goods market.Promote second hand trades, saving social resources.以以“可靠

11、的信譽(yù)可靠的信譽(yù)”為經(jīng)營理念為經(jīng)營理念,開拓和引領(lǐng)大學(xué)生常用的二手開拓和引領(lǐng)大學(xué)生常用的二手商品市場(chǎng)商品市場(chǎng)促進(jìn)二手交易促進(jìn)二手交易,節(jié)省社會(huì)節(jié)省社會(huì)資源。資源。第10頁/共18頁Characteristic advantages特色優(yōu)勢(shì)213The secondary market is still in the development stage of the campus, less competitive pressure , the pineapple network has a better space for developmentThe second hand commodit

12、y has a significant price advantage compared with the one hand goods，which can meet the general needs of customersWith the help of modern science and technology, such as net work，free net can meet the shopping habits of college students and the current business trend.二級(jí)市場(chǎng)仍處于發(fā)展階段的校園二級(jí)市場(chǎng)仍處于發(fā)展階段的校園,更少的

13、競爭壓力更少的競爭壓力,菠蘿網(wǎng)絡(luò)有更好菠蘿網(wǎng)絡(luò)有更好的發(fā)展空間的發(fā)展空間二手商品有很大的價(jià)格優(yōu)勢(shì)與一二手商品有很大的價(jià)格優(yōu)勢(shì)與一方面商品相比方面商品相比,可以滿足一般需可以滿足一般需求的客戶求的客戶在現(xiàn)代科技的幫助下在現(xiàn)代科技的幫助下,如網(wǎng)絡(luò)、如網(wǎng)絡(luò)、“自由網(wǎng)絡(luò)自由網(wǎng)絡(luò)”可以滿足大學(xué)生可以滿足大學(xué)生的購物習(xí)慣和當(dāng)前業(yè)務(wù)的趨勢(shì)。的購物習(xí)慣和當(dāng)前業(yè)務(wù)的趨勢(shì)。第11頁/共18頁Micro & Macro environment微觀和宏觀環(huán)境Risks Management風(fēng)險(xiǎn)管理After-sales support售后支持Market Research市場(chǎng)研究市場(chǎng)研究第12頁/共18頁Mi

14、cro environment微觀環(huán)境Advantage優(yōu)勢(shì)優(yōu)勢(shì)Weakness劣勢(shì)Opportunity機(jī)會(huì)機(jī)會(huì)Threats威脅威脅Numerous colleges and universities connected，Online and offline combined , focusing on specific customer-許多學(xué)院和大學(xué)聯(lián)系,線上和線下相結(jié)合, 專注于特定的客戶Single profitiapproach，High financial risk ， the cost of promotion in the early stage is high單一的獲利方

15、式單一的獲利方式,高財(cái)務(wù)風(fēng)險(xiǎn)高財(cái)務(wù)風(fēng)險(xiǎn),促促進(jìn)早期的成本很高進(jìn)早期的成本很高C2C model develops rapidly ，the strong support of policy-C2C模式快速發(fā)展模式快速發(fā)展,政策的有力支持政策的有力支持The Instability of online business ,the competition is fierce，homogeneity線上業(yè)務(wù)線上業(yè)務(wù)不穩(wěn)定不穩(wěn)定,競爭非常激烈競爭非常激烈,同質(zhì)化同質(zhì)化第13頁/共18頁Macro environment宏觀環(huán)境“mass entrepreneurship and innovation”

16、， In the context of Governments vigorous promoting ，Many banks began cutting lending rates to small and micro enterprises 。 Students in the school often seek living necessitiesthrough the Internet.Meanwhile , the disposal of unused items has become a concern for them. Sold for money model will undou

17、btedly be welcomed by them. Per capita disposable income of Urban and rural residents has been increasing，（reached 1200￥，Beijing），Survey shows that college students living allowance increased more than ten times than 20 years ago。 “Internet+”has come ，related corporation is flooding， E-commerce plat

18、form continues to expand The above-mentioned situation means that the competition pressure of the enterprise is increasing， While the lag of technical level may make the company at a disadvantage.大規(guī)模創(chuàng)業(yè)大規(guī)模創(chuàng)業(yè)和創(chuàng)新和創(chuàng)新,在在政府的大力政府的大力推動(dòng)推動(dòng),許多許多銀行開始降銀行開始降低貸款利率低貸款利率給小型和微給小型和微型企業(yè)。型企業(yè)。城市和農(nóng)村居民的人均可支配收入一直在增加,(達(dá)到1200

19、￥,北京),調(diào)查顯示,大學(xué)生生活津貼增加比20年前的十倍?！盎ヂ?lián)網(wǎng)+”來了,相關(guān)的公司是洪水、電子商務(wù)平臺(tái)繼續(xù)擴(kuò)大上述情況意味著企業(yè)的競爭壓力增加,而落后的技術(shù)水平可能會(huì)使公司處于劣勢(shì)。學(xué)生在學(xué)校經(jīng)常尋求生活必需品通過互聯(lián)網(wǎng)。與此同時(shí),處置閑置的物品已成為一個(gè)關(guān)心他們。 “賣了換錢”模式無疑會(huì)受到他們的歡迎。第14頁/共18頁Risks management風(fēng)險(xiǎn)管理 The technique department will employ four professional technician ，who are in charge of the companys Web site and WeChat platform design, operation and maintenance .We ask that employees check the system and situation of the site at least once a month ，report to u