創(chuàng)意中心招文件需求designer summary

1、Jonathan LiangHangzhou HQ Build-outInnovation CenterHigh Level SummaryProject ManagerGuiding PrinciplesBig PictureNew Hangzhou HQ is a platform to showcase for Cisco in China as a true “Chinese Company” to drive relevancy and growth for Ciscoculmination of “Hidden Dragon”local buy/sell; local R&D; l

2、ocal capital.“Four-Wheel Drive” Experience “City as Infrastructure”Facility is a “l(fā)ive” demo of the city and public citizen services at work in Hangzhou showcasing Cloud Exchange and apps“City-wide Proof of Concept Lab” Facility is a “Center of Innovation” for Chinas Smart City Ecosystem and Cloud I

3、nfrastructure.Global Headquarter-quality “Look and Feel.”Facility is a world-class hosting/meeting showcase in China with Smart IoT SolutionsVisionLeverages CCIs city cloud platform: Infrastructure cloud City Cloud Exchange Community cloudKeyDependencyPoint of ViewAn Experience Needs an Architecture

4、 Purpose-driven:Why the customer is motivated to actWhy?1Inspiration-driven:What is possible?What?2Execution-driven:How Cisco delivers valueHow?3Experience ContinuumPoint of ViewAn Experience Needs an Architecture Why?DemonstrationsWhat?NarrativeHow?Experience ContinuumExecution ElementsDemonstratio

5、nStrategyPhysical ExperiencePoint of ViewAn Experience Needs an Architecture Why?What?NarrativeHow?Experience ContinuumExecution ElementsDiscussionAn Experience Needs an Architecture Why?What?How?Experience ContinuumExecution ElementsNarrative e toThe Smartest City in the WorldMore information and k

6、nowledge per-capita than anywhere else in the world.Introducing the Worlds First App-centric CityThe most empowered citizens in the world are the happiest, healthiest and most productive.Experience the globesMost Innovative City InfrastructureWhere innovation AND operational excellence happen at the

7、 same time.DiscussionAn Experience Needs an Architecture Why?Experience ContinuumExecution ElementsDemonstrationStrategyData VisualizationEnvironmentSocial GraphCitizenServicesConsumptionNarrative e toThe Smartest City in the WorldMore information and knowledge per-capita than anywhere else in the w

8、orld.Physical ExperienceCommandCenterDiscussionAn Experience Needs an Architecture Experience ContinuumExecution ElementsNarrativeIntroducing the Worlds First App-centric CityThe most empowered citizens in the world are the happiest, healthiest and productive.What?DemonstrationsAppStoreReal Applicat

9、ionsReal CitizensReal ServicesReal World“Inside”Vertical ScenariosHangzhouScenariosDemonstrationStrategyPhysical ExperienceDiscussionAn Experience Needs an Architecture Experience ContinuumExecution ElementsDemonstrationsNarrativeHow?Experience the globesMost Innovative City InfrastructureWhere inno

10、vation AND operational excellence happen at the same time.Application-Centric InfrastructureCommunity CloudInfrastructure CloudExchange CloudFlexible DemoTheatre/Broadcast Studio DemonstrationStrategyPhysical ExperienceHangzhou HQ Data CenterInnovation Center to Support Greater China BizFacilitate B

11、usiness Developments in 3 AreasInfrastructure (IaaS)Platform Layer (PaaS)Cloud Services LayerApplication Layer (SaaS)Eco PartnerPoC & DemosPartner TrialPoCCustomer TrialPoCRemoteDemosArea 1Cloud Service ExchangePlatform w/ tools that allows data sharing across silo cloud appsArea 2Cloud Infrastructu

12、re 3rd Party apps validationBenchmark TestingArea 3Smart SolutionsTo validate & show case Cisco developed smart solutionsTo show case localized Vertical SolutionsIntegration with CVDAccessVertical & Customized AppsArea 4Hospitality AreaVIP LoungeMeeting RoomCafe Barroof gardenDelivery of Innovation

13、Concepts3 Level of ExperiencesVisual & ConceptualIn Person.Customized.Large and Mixed AudienceHigh Level PitchVisually SimulatedStimulated EnvironmentMinimal Hands On (eg. tablets)Keynote StyleTest DriveFor Industry Specialist & SMEFocus on hands on experienceShort visitFor Operations and R&DFocus o

14、n Integration & DevelopmentHeavy hands onLonger engagementValidationVertical Solution RoomsDemo TheatresPoC Test BedsCapability SummaryVMWareESXiServerManagement AppsHCS AppsCloud AppsInternal Demo NetworkVMWareESXiServerCCI AppsHCS AppsPartner AppsCloud Exchange PlaygroundVMWareESXiServerCCI AppsHC

15、S AppsPartner Apps望江智能樓宇(Semi Production)2 Demo Theatres 150 SeatsCCI Cloud PlatformCloud Exchange AppsCisco Collaboration, EN & DC8 Solution Rooms (retail, IoC, edu, home, workspace, campus)10 concurrent DC PoC5 concurrent Collaboration PoC5 concurrent EN PoC5 concurrent Cloud DevelopmentPublic Ser

16、viceHCS & TPaaS PilotOperated by CCISmart Building AppsIntegrated 1-Day Ecosystem21F Innovation CenterCisco & CCI Co-operateBuilding OperationsCCI OperatedVertical Solution RoomsQuard 2SolutionRevenue ($K)Target AudienceSpace AssumptionVideoLighting & AudioCisco TechnologyRetail5000Owners, CIO, Bran

17、ding/Marketing, ISV2 doors, 3x manager officeSurveillance, Signage1x display, 1x camera, 1x iServiceeCeiling micsCMX, iService, AppspaceLife / Home5000SP BDM & CXOGovernmentHome Suite (2x manager office)Surveillance, Conference, Data Feed3x displays, 2x camerasControl Stereo Music/LightNeed 5.1 soun

18、d?Home Gateway?EDP?Healthcare & Edu ProvidersHealthcare Provider room?As aboveEducation5000Government OfficersSP CXO/BDMClassroom (2x manager office)Surveillance, Conference, WebEx, Data feed2x Display, 1x whiteboard, 1x cameraCeiling mics?Integrated control?DCEdu Provider room?3x display, 1x whiteb

19、oard, 1x cameraWorkspace2x 2-seat working bench9x display, 4x camera, 1x doc cameraSound IsolationVXI, BYOD, VideoPark5000Government OfficersPartnersService ProvidersNot clearly defined, seems to be a combined demoAssume no additional space neededVideo, VXI, BYOD, EnergyWiseIoC3x manager office1x vi

20、deo wall, 6x camera, 1x doc cameraCeiling micsvideoSite Preparation PrincipleBranding & Corporate ImageFortune 500 QualityRevivingFuturistic Keynote Staging & Press Event CapabilityInnovation CenterCisco Chinas Living RoomImage of CiscoTrustedAdvisorTechnologyVeteran CompanyBrandingShanghai Customer

21、 Briefing Centre“Demo Your Way”- 2013For Your Reference.Demo Center Evolving ProcessBusiness & Technical MessagingDelivery ModulesIntegrated WorkflowCustomer FeedbackDemo Setup PrinciplesInteresting & FunInteractiveVisualTry it yourselfRole Play & Floor ParticipationOn-demand Content AccessTheatre SimulationVideo, Video & VideoStrong Opening and ClosingChange On-the-flywith Presen