商務(wù)英語教程答案蔣學(xué)清答案_第1頁
商務(wù)英語教程答案蔣學(xué)清答案_第2頁
商務(wù)英語教程答案蔣學(xué)清答案_第3頁
商務(wù)英語教程答案蔣學(xué)清答案_第4頁
商務(wù)英語教程答案蔣學(xué)清答案_第5頁
已閱讀5頁,還剩7頁未讀, 繼續(xù)免費閱讀

下載本文檔

版權(quán)說明:本文檔由用戶提供并上傳,收益歸屬內(nèi)容提供方,若內(nèi)容存在侵權(quán),請進行舉報或認領(lǐng)

文檔簡介

1、商務(wù)英語教程答案蔣學(xué)清答案 brand1OntheaccomplishmentofCSCassignment,employeeshonetheir culturaland literacy.A.educational B.technological C.legal D.marketplace答案:marketplace2、TheCSCideaistoinstill and leadership skills for less-structured, diverse business environment andcultures.A.managerial confidence B.market

2、 competenceC.global perspective D.partnership答案:global perspective3、CSCrepresentsnotonlycutting-edgecareertraining,butalsoa major advance in thepracticeof .A.economic development B.corporate social responsibility C.cost savingsD.supply chain management答案:corporate social responsibility4、Corporate so

3、cial responsibility is no longer viewed as , but an investment that brings financialreturns.A.legal compliance B.regulatory cost C.operation for a reputation D.business priority答案:regulatory cost5、Thealignmentofcharitablegivingwithbusinessstrategy, company skills and market needsiscalled .A.sharehol

4、der responsibility B.CSR value curve C.strategic philanthropy D.performance assesent答案:strategic philanthropy6、Oneexampleofcompaniesbuildingagrowthplatformthrough the practice ofCSRis .disasterrecoverydonatingmoneydeveloping product/service innovations that generaterevenue D.helping prevent violence

5、 in underservedareas答案:developing product/service innovations that generate revenue7、ProbonoisaLatinphrasefor undertaken voluntarily and withoutpayment.qualitycontrolgrowthstrategyentrepreneurialwork D.professionalwork答案:professional work8、Thepotentialdrawbackofthisinvestment is that it is exclusive

6、 in the U.S. when many believe international diversification is helpful.A.return B.portfolio C.collection D.classification 答案:portfolio9、 is the process of designing, launching and running a new business, which is often initially a allbusiness.A.Entrepreneurship B.Starting-up C.Entrepreneur spiritBu

7、siness renovation 10、TrustisthefoundationoftheBBC ; we areindependent, impartial andhonest.A.business value B.corporate values C.business ethics D.corporateethic答案:corporate values11、Codeofconductisasetofrulesoutliningthesocialnorms, religiousrulesandresponsibilitiesof,andorproperpracticesfor,an ind

8、ividual. In Chinese, code ofconductis .A.行動密碼B.行為準則C.行動管理D.管理規(guī)范答案:行為準則12、Participants in IBMs CSC assignment are all teams of excellent employees to help communities worldwide address challenges.A:正確 B:錯誤答案:正確13、CSC assignments initial aim was to develop the skills and experience to succeed as new g

9、lobal leaders.答案:正確14 、 The statement “In the past, business was only responsible to shareholders” means companies are set up to fulfill investors business and societal plans.A:正確 B:錯誤答案:錯誤15 、 Values-based regulation must be placed ahead of legal compliance when companies integrate CSR into core bu

10、siness strategy.A:正確 B:錯誤答案:錯誤1、Ifyourelookingtoboostcustomersatisfaction,oneofthemost promising places tostartis .customermanagementcustomer service C.financial goals D.stakeholder interest 答案:customerservice2、Itisbelievedthatincreasedsatisfactionhasa(an) impact consumer spending, cash flow, and bu

11、sinessperformance.A.positive B.negative C.unknown D.neutral答案:positive3、Astudyof200companiesshowsaclearcorrelationbetween higher levels of customersatisfactionand .stakerisksstockoptionsstockpricessharedividends4、Problemswithservicehadamuch than problems with the products themselves on customers lik

12、elihood to recommend abrand.largereffectnoeffectlesseffectequaleffect答案:larger effect5、Customerservicecallsinvolvedirectinteractionbetween A.companies andmanufacturesmanufactures anddistributorscustomers anddistributorscompanies and theircustomers答案:companies and their customers6、Overall, ice cream

13、sales in the U.S.have declined 1 to 2 percent in recent years, except for Haagen-Dazs and a few other super premium producers.A:正確 B:錯誤答案:正確7The in of ice in the since the early 1990s is due to competition among ice cream producers.答案:錯8、Frozenyogurtsaleshavedeclinedrapidlyforalongtimebecause many p

14、eople didnt like the tarttaste.9、答案:錯9、“Dessert junkies” are those people with yearning for low-fat frozen yogurt and low-fat ice cream.答案:錯誤10、The retail price of Haagen-Dazs is quite high when compared with other premium ice cream.答案:正確1 、 Read the article Pillurys Haagen-Dazs, then watch the vide

15、o, listen to the lecture and answer the following questions. 1. Marketings role has changed over time. According to the lecture, whats the role of marketing in the era of Marketing Company? 2. Do you think marketing and are the 3SWOT ysisexplain briefly. 4. Does Haagen-Dazs concern pursuing long-ter

16、m customer satisfaction? Could you cite evidence from the article PillurysHaagen-Dazs?1、Jim hadnt realized that Guanxi wasso vital inbusiness.so common in Chineseculture.such a complicatedprinciple.not important inbusiness.答案:what a pretty girl she was 2、He defines Guanxi asbuilding a support network of collaborators inbusiness.the exchange of presents betweencollaborators.the experience you gain from doing business over a longtime.not necessary at all in doingbusiness.答案:他被了,相信為了錢可以使用一切手段。3、A lot of foreign companiesuse Chineseinterpreters.fail because they

溫馨提示

  • 1. 本站所有資源如無特殊說明,都需要本地電腦安裝OFFICE2007和PDF閱讀器。圖紙軟件為CAD,CAXA,PROE,UG,SolidWorks等.壓縮文件請下載最新的WinRAR軟件解壓。
  • 2. 本站的文檔不包含任何第三方提供的附件圖紙等,如果需要附件,請聯(lián)系上傳者。文件的所有權(quán)益歸上傳用戶所有。
  • 3. 本站RAR壓縮包中若帶圖紙,網(wǎng)頁內(nèi)容里面會有圖紙預(yù)覽,若沒有圖紙預(yù)覽就沒有圖紙。
  • 4. 未經(jīng)權(quán)益所有人同意不得將文件中的內(nèi)容挪作商業(yè)或盈利用途。
  • 5. 人人文庫網(wǎng)僅提供信息存儲空間,僅對用戶上傳內(nèi)容的表現(xiàn)方式做保護處理,對用戶上傳分享的文檔內(nèi)容本身不做任何修改或編輯,并不能對任何下載內(nèi)容負責(zé)。
  • 6. 下載文件中如有侵權(quán)或不適當(dāng)內(nèi)容,請與我們聯(lián)系,我們立即糾正。
  • 7. 本站不保證下載資源的準確性、安全性和完整性, 同時也不承擔(dān)用戶因使用這些下載資源對自己和他人造成任何形式的傷害或損失。

評論

0/150

提交評論