數(shù)據(jù)監(jiān)測報(bào)告-china news20期

Issue20期總結(jié)Issue

20總閱讀量達(dá)2222，比Issue19上漲13%，而至Issue19都高。量高達(dá)1309，比上期增漲11%，比Issue17其中PC端閱讀量是1458，占比66%；

端的是764，占比34%，比往期的占比都要高。而其中英文版閱讀量是1486，占比67%；中文版的是714，占比33%，差距大于往期及平均值。本期閱讀量最高的文章是《智力最受歡迎的欄目則是Staff：圖中到底幾只動(dòng)物？》，閱讀量624占總閱讀的28%，而n，總閱讀量是828，占總閱讀的37%。本期受英文讀者喜歡的文章是《親，你真的了解

么？

》，占這篇閱讀量的約60%。Total

PV

&

Visits注：Issue20的數(shù)據(jù)時(shí)間為Apr.3至April12TimeISSUEPVVISITtotalPCPhonetotalPCPhoneAug.19ISSUE

311081108823823Sep.

3ISSUE

4532532448448Sep.

18ISSUE

5530530439439Oct.

8ISSUE

6633633561561Oct.20ISSUE

7640640504504Nov.ISSUE

8926926748748Nov.ISSUE

9699699614614Dec.ISSUE102225222517271727Dec.

19ISSUE1126922692990990Jan.

9ISSUE121718171810161016Jan.22ISSUE13953Feb.6ISSUE141938193810631063Feb.16ISSUE152166195890%20810%114295383%18917%Feb.

27ISSUE163344248574%86026%1757101958%73842%Mar.

16ISSUE172518173969%77931%116879668%37232%Mar.23ISSUE182422173472%68828%112574866%37734%Mar.27ISSUE191972144373%52927%117982170%35830%Apr.3ISSUE202222145866%76434%130978860%52140%Visits數(shù)字VISIT,

1309PV,

222250001000150020004000350030002500ISSUE3

ISSUE4

ISSUE5

ISSUE6

ISSUE7

ISSUE8 ISSUE9

ISSUE10

ISSUE11ISSUE12

ISSUE13

ISSUE14

ISSUE15

ISSUE16

ISSUE17

ISSUE18

ISSUE19

ISSUE20Total

PV&

Visits趨勢圖PV

Average

line:

1675Visits

Average

line:

975Note:

Calculation

is

based

on

WSE

staff

number

(avg.

Aug

&Sep

2014)

2,926.20期總體瀏覽量和總

量均呈上升趨勢，高于其平均值。PV

o&

Phone1108532530633640926699222526921718

1706193819582484529764ISSUE

3

ISSUE

4

ISSUE

5

ISSUE

6

ISSUE

7

ISSUE

8

ISSUE

9

ISSUE10

ISSUE11

ISSUE12

ISSUE13

ISSUE14

ISSUE15

ISSUE16

ISSUE17

ISSUE18

ISSUE19

ISSUE20PCPhoneTimeISSUEPVTotal

CN

ENAug.19ISSUE

31108Sep.

3ISSUE

4532Sep.

18ISSUE

5530Oct.

8ISSUE

663340364%23036%Oct.20ISSUE

764038260%25840%Nov.ISSUE

892662567%30133%Nov.ISSUE

969948069%21931%Dec.ISSUE102225145065%77535%Dec.

19ISSUE112692172664%96636%Jan.

9ISSUE12171892454%79546%Jan.22ISSUE%75644%Feb.ISSUE141938105354%88546%Feb.ISSUE%103653%Feb.

27ISSUE162484123650%124850%Mar.

16ISSUE%76644%Mar.23ISSUE%80646%Mar.27ISSUE191972104353%92947%Apr.3ISSUE202222148667%73633%平均值152597259%71441%PV

of

CN

&CN

Edition注：Issue15至18僅PC端的中英文版本數(shù)據(jù)PV

of

CN

&CN

Edition64%60%67%69%65%64%56%56%67%36%40%33%31%35%36%54%46%44%54%46%53%47%50%44%54%46%53%47%33%15期春節(jié)假期前兩天發(fā)布ISSUE

6 ISSUE

7 ISSUE

8 ISSUE9

ISSUE10

ISSUE11

ISSUE12

ISSUE13

ISSUE14

ISSUE15

ISSUE16

ISSUE17

ISSUE18

ISSUE19

ISSUE2015期英文閱讀量高于中文閱讀量，其中除BestPractice欄目采訪稿外，其余的英文均高于中文，而文章-Irefusedtogrowbelly英文閱讀量最高，比中文高達(dá)61%。主要原因是發(fā)布于春節(jié)前，部分學(xué)員已回家探親，員工在工作之余能安下心閱讀英語。自17期，中英文版閱讀量差距進(jìn)一步拉大，至20期，差距拉到最大CN%EN%ColumnTitlePV

TotallanguageChannelTimeonPage(Only

PC)CN%EN%PC%Phone%Staff

n智力 ：圖中到底幾只動(dòng)物？63248276.22%15023.78%35455.98%27844.02%Staff

n“WSEChina

News有禮

”

公布~小伙伴們中了么？19510453.28%9146.72%16886.07%2713.93%Work-life

balanced親，你真的了解 么？1837440.55%10959.45%13573.77%4826.23%Staff

Profile吾家有兒未滿三1699656.87%7343.13%15692.42%137.58%Change

YourFutureStory高級發(fā)型師的“新時(shí)髦”1379266.81%4633.19%9972.05%3827.95%Work-life

balanced國內(nèi)十大踏青好去處！約起？1287559.00%5241.00%9977.46%2922.54%Work-life

balanced過眼癮┃俺玩的就是概念1176253.25%5546.75%9682.19%2117.81%Each

Article最受歡迎的三篇文章分別是：《智力：圖中到底幾只動(dòng)物？》、《“WSE

China

News有禮調(diào)查”

~小伙伴們中了么？

》、《親，你真的了解

么？

》，其中第一篇的閱讀量遠(yuǎn)高于各篇，而第三篇成為本期

。48210474969275621509110973465255有兒未滿三 高級發(fā)型師 十大踏青好去處 過眼癮么？》瀏覽量高于中文版，可見此篇文章受英智力 有禮 你真的了解 么？從語言上來說，英文版的《親，你真的了解文讀者的喜歡。CN

ENEach

Article-

Language3542789996274813382921智力有禮你真的了解么？有兒未滿三高級發(fā)型師十大踏青好去處過眼癮PC

Phone從發(fā)布來說，智力活動(dòng)不管從哪個(gè)來說，都受到好評。Each

Article-

ChannelColumnTitlePVTotallanguageChanelCN%EN%PC%Phone%Staff

n“WSE

China

News有禮

”

~小伙伴們中了么？82858670.77%24229.18%52263.04%30636.91%Staff

n智力 ：圖中到底幾只動(dòng)物？Staff

Profile吾家有兒未滿三1699656.87%7343.13%15692.42%137.58%Change

Your

FutureStory高級發(fā)型師的“新時(shí)髦”1379266.81%4633.19%9972.05%3627.95%Work-life

balanced過眼癮┃俺玩的就是概念42821249.53%21650.47%33077.17%9822.83%Work-life

balanced國內(nèi)十大踏青好去處！約起？Work-life

balanced親，你真的了解 么？Each

column本期最受歡迎的欄目依然是Staffn，其次是Work-life

balanced.586922422162127396460100200300400500600700StaffnWork-life

balancedStaff

ProfileChange

Your

Future

StoryEN

CN從語言上來說，本期Work-life

balanced欄目均受英語讀者和中文讀者同等的喜愛。Each

Column-Languages5223301569930698300400500600StaffnWork-life

balancedStaff

ProfileChange

Your

Future

StoryPhone

PCEach

Column-Channels從

上來說，本期所有欄目在PC端的閱讀量均遠(yuǎn)大于端。Daily

Tracking曲線圖可看出，依然是發(fā)布當(dāng)日瀏覽量和從星期四時(shí)，出現(xiàn)意外的小

。量最大。3

AprPV

744Visits

3319

AprPV

171Visits

31PC-

Staffn53%883325924111758767206594493638280200400600800100012001400Issue4

Issue5·印象攝影大賽Issue12

Issue17Issue18

Issue19

Issue20本欄目在本期回歸到閱讀量較高水平，目前第三PV

Average

line:

516Issue6

Issue7印象攝影大賽改變未來創(chuàng)意造句Issue10

Issue1110-12期最A(yù)B活動(dòng)17%

6%41%38%33%42%26%19%18%37%Ratio

toitsIssue’s

PV17、18、19期秀郵件新簽名秒殺咖啡杯18、19、20期China

News有禮20期智力大賽361313166290240153323217558421349122133169100200300400500600PC-

StaffProfilePV

Average

line:

2420ISSUE3

ISSUE4

ISSUE5

ISSUE6

ISSUE7

ISSUE8

ISSUE9

ISSUE10ISSUE11ISSUE12ISSUE13ISSUE14ISSUE15ISSUE16ISSUE17ISSUE18ISSUE19ISSUE20本期StaffProfile文章標(biāo)題為《吾家有兒未滿三》，閱讀量比上期略有提升，但相較15期至17期仍有較大差距。33%

59%

33%

12%

16%

21%

24%

13%9%

9%

19%

11%

26%

13%14%

5%

7%

8%Ratio

toitsIssue’s

PVISSUETITLEISSUE3Sunshine

Xu:

你在工作之余喜歡做什么呢？/Maggie

Liu:

如果好萊塢要以你的生活為題材拍一部 ，誰會(huì)扮演 ？為什么/Linda :

當(dāng)你不開心的時(shí)候，你會(huì)怎么辦？ISSUE4Angelica

Hernandez：Angelica為什么選擇做一名英語老師/Andy老師的夢想是退休后開一間書店！/Monroe的人生座右銘是他15年前自撰書里的一句話/在世界 前的十分鐘，Galen最 事情是冥想！Issue8Steven

的尷尬一刻：認(rèn)錯(cuò)人了！/Luran

的內(nèi)心好強(qiáng)大！/制片狂Joshua的百萬夢！Issue9Maggie晨起第一件事要干啥？/Boat最想擁有的超能力是什么？/Jimmy

10

年WSE

經(jīng)歷：從學(xué)生到經(jīng)理！/

Spring

外表 內(nèi)心狂野ISSUE10Veronica

Zhang:揮拳打掉10公斤/看到月底所有業(yè)績達(dá)標(biāo)，Iris笑了！/Maggie

打遍天下無敵手！ISSUE15我不想長小肚子/

如果我有一百萬 ，我會(huì)去 旅行ISSUE16對BJ10中心服務(wù)團(tuán)隊(duì)的所有人表示由衷的感謝！/我更喜歡住在鄉(xiāng)村，獨(dú)自欣賞美好的自然風(fēng)景ISSUE17Chris

Du：我要和愛人一起在愛琴海邊看日出日落。ISSUE18愛讀書的Agatha

HanISSUE19旅行，讓生活更美好ISSUE20吾家有兒未滿三PC-

StaffProfile282256619840711271972381524281000400300200500Issue8Issue9Issue10Issue11Issue12Issue13Issue14Issue15Issue16Issue18Issue20PC-

Work-life

BalancedPV

Average

line:

16630%4%3%7%2%4%7%9%7%6%19%Ratio

toitsIssue’s

PV本期本欄目閱讀量高，不僅得益于本期有三篇文章——《親，你真的了解

么？》、《

國內(nèi)十大踏青好去處！約起？》、《過眼癮┃俺玩的就是概念》，也得益于本期能引起英語版讀者的

。ISSUETITLEISSUE8抗擊秋燥的秘訣!ISSUE1112星座最別出心裁的圣誕節(jié) 你準(zhǔn)備好了嗎？ISSUE14打車 哪家強(qiáng)？ISSUE15教你用地道的英語和老外聊中國春節(jié)ISSUE16當(dāng)美食成為城市坐標(biāo)，吃貨達(dá)人們快來看看你能猜對幾個(gè)？ISSUE17抗 妙招小 ，哪招最有效ISSUE18過眼癮-亮瞎您的鈦合金眼ISSUE20親，你真的了解 么、

國內(nèi)十大踏青好去處！約起？、過眼癮┃俺玩的就是概念PC-

Work-life

Balanced3921336129910988

39

86

631370100200300400ISSUE7ISSUE8ISSUE9

ISSUE10

ISSUE11

ISSUE12

ISSUE13

ISSUE14

ISSUE15

ISSUE16

ISSUE17

ISSUE18

ISSUE19

ISSUE20PV

Average

line:

12960

24

49

33ISSUE3

IS