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SIDevelopment&Solutions?????????IT??.????????:??????????IT??????????????IT????????10???20???50???100???100????????43%24%22%6%4%100???(845???)20%34%40%10???(4,159???)5???10???100???200???200?????????北京錫恩企業(yè)管理顧問公司ZionConsultingConfidential

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PiechartChartTitleLabel%Label%Label%Label%Label%Series1Series2Series3HeaderLevel1textLevel2textLevel3text100%=XXXX北京錫恩企業(yè)管理顧問公司ZionConsultingConfidential

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PiechartHeaderChartTitleLabel%Label%Label%Label%Label%Series1Series2Series3HeaderChartTitleLabel%Label%Label%Label%Label%100%=XXXX100%=XXXX北京錫恩企業(yè)管理顧問公司ZionConsultingConfidentialBasedonAndersenConsulting’sinvestigationofthetargetmarkets,thereisidentifiablechangeinbuyerpreferencesfromwindowtosplitandcabinetairconditioners.--Product--YesterdayTodayFuturetrendsWindowandsplitaccountforthemajorityoftheairconditionerspossessionbefore1996.Splitairconditionersaccountforthemajorityofsales.Cabinetssalesbegintoincreaseandwindowsshareofthemarketbegintodecline(Fromdistributorsperspective)Cabinetairconditionerswillcontinuetogrowcabinetairconditionersshowstronggrowthduetoincreasingsizeofhomesandpricecuts.FuturesalesgrowthwillcontinuewithimprovementsinresidentialpowerSomecustomersegments(especiallyrural)regardairconditionersasatypeofhigh-endfurniture(whosesecondarypurposeistocool).Cabinets,bestmeetthistypeofcustomer’sbuyervalueandwillgrowwiththissegment.Splitwillremainstable,andevendeclineinsomeareasSplitswillkeepthesamemarketshareComparedtothecabinets,itwilldeclineslightlyinsomeareasbecauseofinstallationdifficultiesGenerally,windowairconditionerswilldecreasedramatically,butstillaccountforacertainproportionactingasatransitionproductforpriceconsciousbuyersinhotareasBecauseofthisincomelimitation,windowairconditionerswillstillaccountforalargeproportionofsalesineconomicallydevelopingmarkets(i.e.ChangshaandChongqing)Windowswillcontinuetosellwellinmarkets