版權(quán)說明:本文檔由用戶提供并上傳,收益歸屬內(nèi)容提供方,若內(nèi)容存在侵權(quán),請(qǐng)進(jìn)行舉報(bào)或認(rèn)領(lǐng)
文檔簡介
企業(yè)行業(yè)分析方案商業(yè)業(yè)態(tài)分類及特點(diǎn)商業(yè)業(yè)態(tài)包括百貨店、超級(jí)市場(chǎng)、大型綜合超市、便利店、專業(yè)市場(chǎng)(主題商城)、專賣店、購物中心和倉儲(chǔ)式商場(chǎng)等8
種形式。各主要業(yè)態(tài)選址和經(jīng)營特征如下。1、百貨店百貨店是指在一個(gè)大建筑物內(nèi),根據(jù)不同商品部門設(shè)銷售區(qū),開展進(jìn)貨、管理、運(yùn)營,滿足顧客對(duì)時(shí)尚商品多樣化選擇需求的零售業(yè)態(tài)。(1)選址在城市繁華區(qū)、交通要道。(2)商店規(guī)模大,營業(yè)面積在5000
平方米以上。(3)商品結(jié)構(gòu)以經(jīng)營男裝、女裝、兒童服裝、服飾、衣料、家庭用品為主,種類齊全、少批量、高毛利。(4)商店設(shè)施豪華、店堂典雅、明快。(5)采取柜臺(tái)銷售與自選(開架)銷售相結(jié)合方式。(6)采取定價(jià)銷售,可以退貨。(7)服務(wù)功能齊全。2、超級(jí)市場(chǎng)超級(jí)市場(chǎng)指采取自選銷售方式、以銷售食品、生鮮食品、副食品和生活用品為主,滿足顧客每日生活需求的零售業(yè)態(tài)。(1)址在居民區(qū)、交通要道、商業(yè)區(qū)。(2)以居民為主要銷售對(duì)象,10
分鐘左右可到達(dá)。(3)商店?duì)I業(yè)面積在1000
平方米左右。(4)商品構(gòu)成以購買頻率高的商品為主。(5)采取自選銷售方式,出入口分設(shè),結(jié)算由設(shè)在出口處的收銀機(jī)統(tǒng)一進(jìn)行。(6)營業(yè)時(shí)間每天不低于11
小時(shí)。(7)有一定面積的停車場(chǎng)地。3、大型綜合超市大型綜合超市是指采取自選銷售方式,以銷售大眾化實(shí)用品為主,滿足顧客一次性購足需求的零售業(yè)態(tài)。(1)選址在城鄉(xiāng)結(jié)合部、住宅區(qū)、交通要道。(2)商店?duì)I業(yè)面積2500
平方米以上。(3)商品構(gòu)成為衣、食、用品齊全,重視本企業(yè)的品牌開發(fā)。(4)采取自選銷售方式。(5)設(shè)與商店?duì)I業(yè)面積相適應(yīng)的停車場(chǎng)。4、便利店(方便店)便利店是滿足顧客便利性需求為主要的目的的零售業(yè)態(tài)。(1)選址在居民住宅區(qū)、主干線公路邊,以及車站、醫(yī)院、娛樂場(chǎng)所、機(jī)關(guān)、團(tuán)體、企業(yè)事業(yè)所在地。(2)商店?duì)I業(yè)面積在100
平方米左右,營業(yè)面積利用率高。(3)居民徒步購物5-7
分鐘可到達(dá),80%的顧客為有目的的購買。(4)商品結(jié)構(gòu)以速成食品、飲料、小百貨為主,有即時(shí)消費(fèi)性、小容量、應(yīng)急商業(yè)業(yè)態(tài)分類及特點(diǎn)性等特點(diǎn)。(5)營業(yè)時(shí)間長,一般在10
小時(shí)以上,甚至24
小時(shí),終年無休日。(6)以開架自選貨為主,結(jié)算在收銀機(jī)處統(tǒng)一進(jìn)行。5、購物中心購物中心指企業(yè)有計(jì)劃地開發(fā)、擁有、管理運(yùn)營的各類零售業(yè)態(tài)、服務(wù)設(shè)施的集合體。(1)由發(fā)起者有計(jì)劃地開設(shè)、布局統(tǒng)一規(guī)劃,店鋪獨(dú)立經(jīng)營。(2)選址為中心商業(yè)區(qū)或城鄉(xiāng)結(jié)合部的交通要道。(3)內(nèi)部結(jié)構(gòu)由百貨店或超級(jí)市場(chǎng)作為核心店,與各類專業(yè)店、專賣店、快餐店等組合構(gòu)成。(4)設(shè)施豪華、店堂典雅、寬敞明亮,實(shí)行賣場(chǎng)租賃制。(5)核心店的面積一般不超過購物中心面積的80%。(6)服務(wù)功能齊全,集零售、餐飲、娛樂為一體。(7)根據(jù)銷售面積,設(shè)相應(yīng)規(guī)模的停車場(chǎng)。6、倉儲(chǔ)式商場(chǎng)倉儲(chǔ)式商場(chǎng)指以經(jīng)營生活資料為主的,儲(chǔ)銷一體、低價(jià)銷售、提供有限服務(wù)的零售業(yè)態(tài)(其中有的采取會(huì)員制形式,只為會(huì)員服務(wù))。(1)在城鄉(xiāng)結(jié)合部、交通要道。(2)商店?duì)I業(yè)面積大,一般為10000
平方米左右。(3)目標(biāo)顧客以中小零售商、餐飲店、集團(tuán)購買和有交通工具的消費(fèi)者為主。(4)商品結(jié)構(gòu)主要以食品(有一部分生鮮商品)、家庭用品、體育用品、服裝衣料、文具、家用電器、汽車用品、室內(nèi)用品等為主。(5)店堂設(shè)施簡樸、實(shí)用。(6)采取倉儲(chǔ)式陳列。(7)開展自選式的銷售。(8)設(shè)有較大規(guī)模的停車場(chǎng)。商業(yè)業(yè)態(tài)分類及特點(diǎn)行業(yè)文檔手冊(cè)
PA
P
E
RMAY
2
02
2TECHNOLOGY
AND
PUBLIC
PURPOSE
PROJECTTheEconomicConsequencesandGenerationalImpactoftheDigitalDivideFrancella
Ochillo商業(yè)分析研究報(bào)告文檔分析報(bào)告文檔行業(yè)文檔手冊(cè)Copyright
2022,
President
and
Fellows
of
Harvard
College商業(yè)分析研究報(bào)告文檔
Technology
and
Public
Purpose
Project
Belfer
Center
for
Science
and
International
Affairs
Harvard
Kennedy
School
79
JFK
Street
Cambridge,
MA
02138
/project/technology-and-public-purpose
Statements
and
views
expressed
in
this
report
are
solely
those
of
the
author(s)
and
do
not
imply
endorsement
by
Harvard
University,
Harvard
Kennedy
School,
or
the
Belfer
Center
for
Science
and
International
Affairs.分析報(bào)告文檔行業(yè)文檔手冊(cè)
PA
P
E
RMAY
2
02
2TECHNOLOGY
AND
PUBLIC
PURPOSE
PROJECTTheEconomicConsequencesandGenerationalImpactoftheDigitalDivideFrancella
Ochillo商業(yè)分析研究報(bào)告文檔分析報(bào)告文檔商業(yè)市場(chǎng)調(diào)研報(bào)告是指調(diào)查和收集有關(guān)商業(yè)市場(chǎng)需求、消費(fèi)者行為、競爭狀況、市場(chǎng)趨勢(shì)等方面的信息,從而為企業(yè)決策者提供有助于確定市場(chǎng)方向和制定營銷策略的實(shí)用數(shù)據(jù)和建議。在當(dāng)今商業(yè)競爭日益激烈的環(huán)境下,商業(yè)市場(chǎng)調(diào)研報(bào)告對(duì)企業(yè)的發(fā)展至關(guān)重要。商業(yè)市場(chǎng)調(diào)研報(bào)告的形式和內(nèi)容可因行業(yè)和目標(biāo)而異,通常包括市場(chǎng)情況、產(chǎn)品特色、消費(fèi)者行為和需求、競爭對(duì)手及其策略等方面的信息。針對(duì)不同的信息,企業(yè)可以采用各種方式來獲取市場(chǎng)數(shù)據(jù),如調(diào)查問卷、訪談、觀察等方式。在調(diào)研報(bào)告中,企業(yè)需要對(duì)市場(chǎng)數(shù)據(jù)和信息進(jìn)行分析,得出結(jié)論和建議,并據(jù)此提供具體的市場(chǎng)營銷策略和行動(dòng)方案。此外,企業(yè)還應(yīng)該對(duì)己行動(dòng)的效果及時(shí)追蹤和評(píng)估,并針對(duì)性地調(diào)整和完善市場(chǎng)策略。商業(yè)市場(chǎng)調(diào)研過程中,我們首先需要考慮的是需要確定的目標(biāo)。調(diào)研目標(biāo)應(yīng)據(jù)此制定市場(chǎng)調(diào)研方案。通常包括需求滿足度、市場(chǎng)規(guī)模、產(chǎn)品可行性和客戶類型等。調(diào)研計(jì)劃的其他方面包括調(diào)研方式、調(diào)研時(shí)期和成本等。商業(yè)調(diào)研分析報(bào)告作用行業(yè)文檔手冊(cè)iiThe
Economic
Consequences
and
Generational
Impact
of
the
Digital
DivideAbout
the
Technology
andPublic
Purpose
Project
(TAPP)商業(yè)分析研究報(bào)告文檔
Thearcofinnovativeprogresshasreachedaninflectionpoint.Itisour
responsibilitytoensureitbendstowardspublicgood.
Technological
change
has
brought
immeasurable
benefits
to
billions
through
improved
health,
productivity,
and
convenience.
Yet
as
recent
events
have
shown,
unless
we
actively
manage
their
risks
to
society,
new
technologies
may
also
bring
unforeseen
destructive
consequences.
Making
technological
change
positive
for
all
is
the
critical
challenge
of
our
time.
We
ourselves
-
not
only
the
logic
of
discovery
and
market
forces
-
must
manage
it.
To
create
a
future
where
technology
serves
humanity
as
a
whole
and
where
public
purpose
drives
innovation,
we
need
a
new
approach.
Founded
by
Belfer
Center
Director,
MIT
Innovation
Fellow,
and
former
U.S.
Secretary
of
Defense
Ash
Carter,
the
TAPP
Project
works
to
ensure
that
emerging
technologies
are
developed
and
managed
in
ways
that
serve
the
overall
public
good.
TAPP
Project
Principles:
1.
Technology’s
advance
is
inevitable,
and
it
often
brings
with
it
much
progress
for
some.
Yet,
progress
for
all
is
not
guaranteed.
We
have
an
obligation
to
foresee
the
dilemmas
presented
by
emerging
technology
and
to
generate
solutions
to
them.
2.
There
is
no
silver
bullet;
effective
solutions
to
technology-induced
public
dilemmas
require
a
mix
of
government
regulation
and
tech-sector
self-governance.
The
right
mix
can
only
result
from
strong
and
trusted
linkages
between
the
tech
sector
and
government.
3.
Ensuring
a
future
where
public
purpose
drives
innovation
requires
the
next
generation
of
tech
leaders
to
act;
we
must
train
and
inspire
them
to
implement
sustainable
solutions
and
carry
the
torch.分析報(bào)告文檔行業(yè)文檔手冊(cè)iiiBelfer
Center
for
Science
and
International
Affairs
|
Harvard
Kennedy
SchoolAbout
the
Author商業(yè)分析研究報(bào)告文檔
Francella
Ochillo
Francella
Ochillo
is
an
attorney
and
nonprofit
executive
whose
work
underscores
how
widespread
broadband
access
and
adoption
can
improve
economic
resilience,
educational
outcomes,
the
ability
to
age
in
place,
and
pathways
for
participating
in
democracy.
She
is
a
long-time
public
interest
advocate
and
leads
a
nonprofit
organization
devoted
to
helping
local
officials
achieve
their
community’s
connectivity
goals.
Through
Federal
Communications
Commission
working
groups,
Congressional
testimony,
and
local,
state,
and
federal
level
proceedings,
Francella
provides
expertise
on
how
government
policies
and
industry
practices
affect
societal
infrastructure,
particularly
for
underrepresented
populations.
This
report
is
a
product
of
the
Technology
and
Public
Purpose
Fellowship,
a
program
housed
in
Harvard
Kennedy
School’s
Belfer
Center,
which
provided
a
platform
for
Francella
to
examine
how
digital
inequities
reinforce
income
inequality
and
contribute
to
the
separation
of
wealth.
She
is
grateful
for
student
research
assistance
from
Catherine
Darin
and
the
unequivocal
support
of
TAPP’s
leadership
team.分析報(bào)告文檔行業(yè)文檔手冊(cè)ivThe
Economic
Consequences
and
Generational
Impact
of
the
Digital
DivideResearch
Findings??????While
universal
service
principles
from
the
telephone
era
provideda
necessary
framework
for
universal
broadband
goals,
monopolisticpractices
and
lopsided
power
dynamics
that
shaped
telephone
industryregulations
also
laid
the
foundation
for
limited
competition
andcorporate-centered
policies
in
the
broadband
marketplace.An
influx
of
broadband
funding
will
not
cure
the
root
causes
ofwidespread
digital
inequities
if
many
of
the
regulatory
policiesand
industry
practices
that
gave
rise
to
the
digital
divide
remainunchanged.
Additionally,
closing
deep-rooted
digital
divides
could
costan
estimated
$175
billion
more
than
the
broadband
funding
allotted
inthe
historic
Infrastructure
Investment
and
Jobs
Act
and
other
federalprograms,
further
intensifying
the
need
to
invest
public
funds
instrategic
and
sustainable
ways.A
digitally
equitable
ecosystem
in
which
all
Americans
can
leveragethe
benefits
of
technology
requires
public
and
private
cooperationbuttressed
by
consumer-focused
public
policies
from
federal,
state,
andlocal
government
entities.The
digital
divide
is
far
more
expansive
than
what
is
depicted
incurrent
broadband
access
data.
Using
binary
measurements
for
amulti-dimensional
problem
blurs
pictures
of
digital
inequality
andreduces
the
effectiveness
of
public
and
private
interventions.Persistent
digital
inequities
exacerbate
other
societal
inequalities
which,combined,
cause
a
ripple
effect
in
local
and
state
economies.
They
alsohobble
domestic
productivity
and
competitiveness
while
increasing
thecost
of
public
service
delivery
nationwide.An
analysis
of
broadband
access
and
adoption
rates
in
the
richest
and商業(yè)分析研究報(bào)告文檔
poorest
states
shows
a
direct
correlation
between
low-income
status
and
the
lack
of
adoption.
The
race
and
income
levels
of
disconnected
populations
were
remarkably
similar
regardless
of
geography.分析報(bào)告文檔一、市場(chǎng)調(diào)研報(bào)告是企業(yè)了解市場(chǎng)動(dòng)態(tài)的窗口。它有利于企業(yè)掌握市場(chǎng)動(dòng)態(tài),如市場(chǎng)供求情況、市場(chǎng)最新趨勢(shì)、消費(fèi)者的要求以及本企業(yè)產(chǎn)品的銷售情況等方面的市場(chǎng)動(dòng)態(tài)。二、它為企業(yè)客觀判斷自身的競爭能力,調(diào)整經(jīng)營決策、產(chǎn)品開發(fā)和生產(chǎn)計(jì)劃提供了依據(jù),企業(yè)在市場(chǎng)競爭中要想明確自身所處的位置,就要做市場(chǎng)調(diào)查,從市場(chǎng)調(diào)查報(bào)告中獲取準(zhǔn)確的信息。企業(yè)領(lǐng)導(dǎo)層在考慮開發(fā)新產(chǎn)品,決定產(chǎn)品的生產(chǎn)數(shù)量、品種、花色時(shí)也要先做市場(chǎng)調(diào)查。三、有助于整體宣傳策略需要,為企業(yè)市場(chǎng)地位和產(chǎn)品宣傳等提供信息和支持。四、通過市場(chǎng)調(diào)查所獲得的資料,除了可供了解目前市場(chǎng)的情況之外,還可以對(duì)市場(chǎng)變化趨勢(shì)進(jìn)行預(yù)測(cè),從而可以提前對(duì)企業(yè)的應(yīng)變作出計(jì)劃和安排,充分地利用市場(chǎng)的變化,從中謀求企業(yè)的利益。商業(yè)調(diào)研分析報(bào)告作用行業(yè)文檔手冊(cè)vBelfer
Center
for
Science
and
International
Affairs
|
Harvard
Kennedy
School???Low-
and
middle-income
Americans
have
significant
limitations
onincreasing
earning
power
and
developing
the
net
assets
needed
tocreate
intergenerational
wealth.
Increasing
opportunities
for
digitalcitizenship
improves
prospects
for
higher
education,
economicmobility,
and
healthcare
while
boosting
agility
in
a
rapidly
changingdigital
economy.The
social
return
on
public
investments
in
digital
equity
isevidenced,
for
instance,
by
increases
in
healthcare
options,
workforceparticipation,
productivity,
and
competition.
Further,
a
highlyconnected
populace
introduces
new
communication
channels
fordisenfranchised
Americans
to
access
information,
financial
inclusion,and
community-building
opportunities
to
which
some
have
historicallybeen
denied.The
U.S.
has
a
long
history
of
investing
in
science
and
technology
to商業(yè)分析研究報(bào)告文檔
boost
economic
growth
and
mitigate
harm.
In
addition
to
developing
public
policies
that
center
the
high-speed
connectivity
needs
of
today
and
tomorrow,
investing
in
digital
equity
would
exponentially
boost
economic
opportunities
and
create
cost
savings
for
generations
to
come.分析報(bào)告文檔行業(yè)文檔手冊(cè)商業(yè)分析研究報(bào)告文檔分析報(bào)告文檔文檔手冊(cè)行業(yè)viiBelfer
Center
for
Science
and
International
Affairs
|
Harvard
Kennedy
SchoolTable
of
ContentsIntroductionviIntricacies
Of
The
Digital
Divide
1The
Digital
Divide
Is
As
Old
As
The
Internet’s
Public
Debut
3Examining
The
Roots
of
Digital
Inequities
6The
Economic
Impact
of
The
Digital
Divide
10
Digital
Inclusion
is
a
Prerequisite
for
Economic
Inclusion12
Digital
Inequality
Impacts
Earning
Power
and
Net
Assets14
Broadband
Is
Critical
for
Economic
Mobility16
Ripple
Effect
in
Communities17
Trends
in
the
Ten
Richest
and
Ten
Poorest
States18
Lost
Productivity
and
Wealth
Nationwide22Recommendations
and
Potential
Solutions
24
1.
Broadband
policies
must
be
laser-focused
on
enabling
all
U.S.
residents
to
benefit
from
high-speed
technologies26
2.
A
binary
measurement
of
who
does
and
does
not
have
broadband
access
will
never
be
able
to
capture
the
contours
of
the
digital
divide28
3.
Income
inequality
is
made
worse
by
continual
gaps
in
broadband
access
and
adoption29
4.
Longitudinal
studies
on
the
cost
of
digital
inequities
would
not
only
help
to
improve
public
policy
solutions
but
would
also
provide
essential
documentation
of
why
digital
citizenship
is
a
determinant
of
social
and
economic
wellness30
5.
The
societal
benefits
of
digital
equity
investments
include
those
that
can
be
quantified
on
a
balance
sheet
and
many
that
cannot31
6.
The
U.S.
has
a
long
history
of
investing
in
technology
to
boost
economic
growth
and
mitigate
harm32Conclusion
34Appendix
36
商業(yè)分析研究報(bào)告文檔分析報(bào)告文檔商品和服務(wù)是由生產(chǎn)者轉(zhuǎn)移到消費(fèi)者而形成市場(chǎng)行銷活動(dòng)的鏈接方式,或投資者對(duì)自己確立的項(xiàng)日存有疑惑,而委請(qǐng)專業(yè)的調(diào)查人員或第三者,作有系統(tǒng)地、客觀地、廣泛地且持續(xù)地搜集相關(guān)資料,加以記錄,分析,衡量與評(píng)估,提供相關(guān)分析,結(jié)論與建議,以供企業(yè)經(jīng)營者決策參考之行為。市場(chǎng)調(diào)研范圍1·市場(chǎng)研究:市場(chǎng)潛在需求量,消費(fèi)者分布及消費(fèi)者特性研究。2.產(chǎn)品研究:產(chǎn)品設(shè)計(jì),開發(fā)及試驗(yàn);消費(fèi)者對(duì)產(chǎn)品形狀、包裝、品味等喜好研究;現(xiàn)有產(chǎn)品改良建議,競爭產(chǎn)品的比較分析。3,銷售研究:公司總體行銷活動(dòng)研究,設(shè)計(jì)及改進(jìn)。4.消費(fèi)購買行為研究:消費(fèi)者購買動(dòng)機(jī),購買行為決策過程及購買行為特性研究。5.廣告及促銷研究:測(cè)驗(yàn)及評(píng)估商品廣告及其它各種促銷之效果,尋求最佳促銷手法,以促進(jìn)消費(fèi)者有效購買行為。6.行銷環(huán)境研究:依人口、經(jīng)濟(jì)、社會(huì)、政治及科技等因素變化及未來變化走勢(shì),對(duì)市場(chǎng)結(jié)構(gòu)及企業(yè)行銷策略的影響。7.銷售預(yù)測(cè):研究大環(huán)境演變,競爭情況及企業(yè)相對(duì)競爭優(yōu)勢(shì),對(duì)于市場(chǎng)銷售量作長期與短期預(yù)測(cè),為企業(yè)擬定長期經(jīng)營計(jì)劃及短期經(jīng)營計(jì)劃之用。商業(yè)調(diào)研分析報(bào)告作用行業(yè)文檔手冊(cè)12“History
Has
Its
Eyes
on
You,”
Wikipedia
(Wikimedia
Foundation,
January
30,
2022),/wiki/History_Has_Its_Eyes_on_You
.Chase
DiBenedetto,
“Indigenous
Communities
Built
Their
Own
Internet.
Here’s
How.,”
Mashable,
October
29,
2021,3viiiEmily
Vogels
et
al.,
“53%
Of
Americans
Say
the
Internet
Has
Been
Essential
during
the
COVID-19
Outbreak”
(Pew
Research
Center,
April30,
2020),
/internet/wp-content/uploads/sites/9/2020/04/PI_2020.04.30_COVIDinternet_REPORT.pdf
.
The
Economic
Consequences
and
Generational
Impact
of
the
Digital
Divide商業(yè)分析研究報(bào)告文檔
Introduction
History
has
its
eyes
on
us.1
Years
from
now,
what
was
and
was
not
attempted
to
address
the
digital
divide
will
not
only
be
remembered
but
will
also
be
memorialized
in
code.
Americans
who
perpetually
struggle
with
the
ability
to
get
online
continually
lag
behind
their
connected
counterparts
in
earning
power,
lifelong
learning,
healthcare
options,
and
political
clout.
Meanwhile,
those
with
reliable
high-speed
internet
access,
digital
dexterity,
and
ready
access
to
computing
devices
will
continue
to
produce
some
of
the
most
influential
digital
architects
of
our
time
as
they
enjoy
unmatched
opportunities
for
well-being,
longevity,
and
wealth.
Digital
inequities
allow
the
digital
divide
to
thrive
in
the
most
under-resourced
communities.
Proof
of
inequity
rarely
surfaces
in
isolation
and
has
a
compound
effect
by
multiplying
the
impact
of
disadvantage.
By
the
time
a
household
is
labeled
as
being
on
the
wrong
side
of
the
digital
divide,
its
residents
have
already
missed
out
on
the
benefits
of
a
digital
economy
and
experienced
socioeconomic
consequences
that
transcend
household
walls.
In
examining
the
ten
highest
and
lowest
median
income
states,
data
show
that
the
populations
struggling
with
connectivity
are
remarkably
similar.
Poverty
tends
to
be
a
root
problem
for
households
that
live
in
close
proximity
to
digital
infrastructure
but
cannot
afford
to
maintain
broadband
subscriptions
throughout
the
year.
Approximately
50%
of
Indigenous
residents
living
on
tribal
lands
still
do
not
have
baseline
broadband
access
or
a
computing
device
at
home
to
get
online.2
Black
and
Brown
households
in
high-
and
low-income
states
consistently
trail
behind
their
White
counterparts
in
broadband
adoption
rates,
a
statistic
made
worse
by
them
being
twice
as
likely
to
have
canceled
broadband
service
at
home
due
to
the
financial
strain
of
the
pandemic.3
This
research
was
designed
to
explore
three
primary
questions.
First,
is
there
a
predominant
race
and
socioeconomic
class
of
the
populations
most
frequently
impacted
by
the
digital
divide?
Second,
does
the
digital
divide
impose
a
collective
cost
that
is
shared
with
digitally
disadvantaged
and
connected
households?
Third,
should
investing
in
digital
equity
be
a
national
priority?
The
analysis
documents
why
the
answer
to
all
three
of
those
questions
is
a
resounding
yes.
/article/how-indigenous-communities-build-their-own-internet
.分析報(bào)告文檔行業(yè)文檔手冊(cè)ixBelfer
Center
for
Science
and
International
Affairs
|
Harvard
Kennedy
SchoolEven
though
the
recommendations
in
this
report
primarily
focus
on
the
effect
of
publicpolicy
decisions
or
inaction
coupled
with
marketplace
dynamics,
there
is
an
implicit
callfor
both
public
and
private
entities
to
examine
how
their
roles
–
including
strategic
silence–
have
contributed
to
digital
inequality.
Public
policy
changes
are
only
ceremonial
withoutconfronting
the
underbelly
of
how
technology
and
telecommunications
regulations
aremade.
Moreover,
permanently
eliminating
digital
divides
necessitates
deliberate
reflectionon
whose
voices
and
stories
actually
inform
remedies,
which
can
differ
from
those
thatpolicy
proposals
are
purported
to
help.Clearly,
the
consequences
of
the
digital
divide
go
far
beyond
the
estimated
nineteen
millionhouseholds
that
do
not
have
a
single
household
on
their
census
block
that
can
subscribeto
broadband
service.4
The
economic
impact
of
persistent
digital
inequities,
which
alsoexacerbate
other
societal
inequalities,
causes
a
ripple
effect
in
local
and
state
economiesin
addition
to
hobbling
domestic
productivity
and
competitiveness.
Separate
but
related,when
unequal
access
to
financial
resources
plays
such
a
central
role
in
building
assets
andtransmitting
intergenerational
wealth,
ensuring
that
all
Americans,
particularly
thosetrapped
in
cycles
of
poverty,
have
reliable
access
to
a
known
economic
enabler
is
essential,especially
when
it
improves
agility
in
a
rapidly
changing
digital
economy.5There
is
a
direct
correlation
between
the
digital
divide
and
income
inequality.
For
digitalcitizens
–
those
with
ready
access
to
broadband
connections,
computing
devices,
digitalskills,
and
the
ability
to
contribute
to
a
digital
society
–
technology
accelerates
earningpower
and
career
opportunities.
Both
are
critical
for
transforming
income
into
wealth.Conversely,
those
with
marginal
to
no
connectivity
have
significantly
different
economicoutcomes
and
frequently
rely
on
manual
labor
or
jobs
that
pay
lower
wages.Benchmarks
of
connectivity
will
continue
to
evolve
with
innovation.
Unless
public
policystrategies
recognize
the
digital
divide
as
a
dynamic,
multi-dimensional
problem
thatdemands
sustainable
solutions
for
access
and
adoption
challenges,
it
will
be
impossible
tocontain
the
economic
fallout.
The
consequences
limit
education,
economic
development,wellness
outcomes,
government
service
delivery
options,
access
to
emergency
services,civic
engagement,
and
more
for
the
digitally
disadvantaged.
These
vulnerabilities
warrantthoughtful,
long-term
interventions
that
meet
the
enormity
of
the
problem.4“FCC
Annual
Broadband
Report
Shows
Digital
Divide
Is
Rapidly
Closing,”
Federal
Communications
Commission,
January
19,
2021,5John
Jerrim
and
Lindsey
Macmillan,
“Income
Inequality,
Intergenerational
Mobility,
and
the
Great
Gatsby
Curve:
Is
Education
theKey?,”
Social
Forces
94,
no.
2
(September
2015):
pp.
505-533,
/10.1093/sf/sov075
.商業(yè)分析研究報(bào)告文檔
/document/fcc-annual-broadband-report-shows-digital-divide-rapidly-closing
.分析報(bào)告文檔行業(yè)文檔手冊(cè)x
Adobe
Stock
ImageThe
Economic
Consequences
and
Generational
Impact
of
the
Digital
Divide商業(yè)分析研究報(bào)告文檔分析報(bào)告文檔隨著各種問題的不斷出現(xiàn),對(duì)策建議類調(diào)研報(bào)告成為了越來越重要的工具,可以幫助企業(yè)和組織制定有效的戰(zhàn)略和方案。本次調(diào)研共收集了31篇有關(guān)對(duì)策建議類調(diào)研報(bào)告,發(fā)現(xiàn)了一些有趣且關(guān)鍵的共性和差異。首先,從研究內(nèi)容來看,這些報(bào)告所關(guān)注的問題是非常多樣化的。其中有些報(bào)告關(guān)注的是社會(huì)問題和政策,如貧困和教育問題,而另外一些報(bào)告則更加關(guān)注企業(yè)和組織的內(nèi)部問題,如管理和市場(chǎng)營銷。這種多樣性并不能算是這些報(bào)告的缺陷,相反,它說明我們的社會(huì)和組織面臨的挑戰(zhàn)十分繁多,需要我們從各個(gè)方面入手才能夠解決問題。其次,這些報(bào)告在調(diào)查方法和數(shù)據(jù)分析方面也存在差異。大部分的報(bào)告采用了定性和定量結(jié)合的方式,通過問卷調(diào)查、實(shí)地考察和專家訪談等方式收集數(shù)據(jù)。然而,也有一些報(bào)告采用了更為創(chuàng)新的技術(shù),如大數(shù)據(jù)分析和人工智能技術(shù)。這些新技術(shù)雖然還處于試驗(yàn)階段,但它們可能會(huì)以越來越多的方式成為調(diào)研方法的重要組成部分。最后,這些報(bào)告在對(duì)策和建議方面表現(xiàn)出了不同的風(fēng)格和實(shí)用性。有些報(bào)告提出了具有長遠(yuǎn)發(fā)展戰(zhàn)略的行動(dòng)方案,而另外一些則更注重于針對(duì)特定問題提供現(xiàn)實(shí)可行的解決方案。這些不同的風(fēng)格反映了報(bào)告的作者們的不同經(jīng)驗(yàn)和專業(yè)背景,并吸引了各個(gè)方面的讀者。商業(yè)調(diào)研分析報(bào)告作用行業(yè)文檔手冊(cè)1Belfer
Center
for
Science
and
International
Affairs
|
Harvard
Kennedy
SchoolIntricacies
Of
TheDigital
DivideThe
National
Telecommunications
and
Information
Administration(“NTIA”)
coined
the
phrase
the
“digital
divide”
in
a
1998
report.6
Itfound
that
while
Internet
access
via
computer
continued
to
penetratehouseholds
nationwide,
trends
as
to
who
was
and
was
not
ableto
get
online
were
heavily
influenced
by
race,
income,
and
otherdemographics.7
As
the
digital
divide
became
an
eventual
fixture
incommunities
of
all
sizes
and
geographies,
it
transitioned
from
beinga
term
of
art
for
government
agencies
to
one
that
has
been
adoptedinto
dictionaries,
research,
and
encyclopedias
in
various
forms.Merriam-Webster
defines
the
digital
divide
as
“the
economic,educational,
and
social
inequalities
between
those
who
havecomputers
and
online
access
and
those
who
do
not.”8
The
CambridgeDictionary
characterizes
it
as
a
“problem,”
stating
that
some
membersof
society
do
not
have
the
opportunity
or
knowledge
to
use
computersand
the
internet
that
others
have.9
Important
context
that
has
yet
tobe
captured
in
any
definition
is
that
the
digital
divide
is
a
man-madeconstruct
that
may
take
as
long
to
dismantle
as
it
did
to
create.Definitions
for
digital
equity
also
vary.
In
essence,
it
refers
toan
approach,
informs
how
digital
divides
should
be
addressed,and
is
based
on
a
foundational
belief
that
every
person
–regardless
of
income
or
geography
–
should
not
only
have
reliableaccess
to
highspeed
connectivity
but
also
the
tools
to
benefitfrom
advances
in
technology.
Achieving
digitally
equitableoutcomes
requires
a
combination
of
remedial
programs
andforward-looking
public
policies.
As
long
as
digital
inequitiesprevent
residents
from
being
able
to
achieve
full
participation678“Falling
through
the
Net
II:
New
Data
on
the
Digital
Divide,”
National
Telecommunications
andInformation
Administration,
accessed
April
1,
2022,
/ntiahome/net2
.Ibid.“Digital
Divide
Definition
&
Meaning,”
Merriam-Webster
(Merriam-Webster),
accessed
April
1,
2022,/dictionary/digital%20divide
.9Ibid.商業(yè)分析研究報(bào)告文檔分析報(bào)告文檔行業(yè)文檔手冊(cè)2The
Economic
Consequences
and
Generational
Impact
of
the
Digital
Dividein
a
digital
society,
there
is
a
cost
that
is
discriminately
shared
bythe
people
and
entities
that
disconnected
households
touch.Digital
inequities
are
caused
by
a
confluence
of
public
policy
decisionsor
inaction
and
marketplace
norms
which,
coupled
together,
prop
updigital
divides.
Conditions
in
the
broadband
landscape
that
perpetuatedigtial
inequality
include
but
are
not
limited
to:
(a)
decades
of
publicpolicy
has
allowed
broadband
deployment
to
be
governed
by
supplyand
demand
principles
instead
of
treating
Internet
access
and
adoptionas
a
necessity;10
(b)
markets
with
limited
competition
ensure
thatmillions
of
consumers
only
have
one
or
two
choices
in
broadbandproviders;11
(c)
federal
and
state
grant
progra
溫馨提示
- 1. 本站所有資源如無特殊說明,都需要本地電腦安裝OFFICE2007和PDF閱讀器。圖紙軟件為CAD,CAXA,PROE,UG,SolidWorks等.壓縮文件請(qǐng)下載最新的WinRAR軟件解壓。
- 2. 本站的文檔不包含任何第三方提供的附件圖紙等,如果需要附件,請(qǐng)聯(lián)系上傳者。文件的所有權(quán)益歸上傳用戶所有。
- 3. 本站RAR壓縮包中若帶圖紙,網(wǎng)頁內(nèi)容里面會(huì)有圖紙預(yù)覽,若沒有圖紙預(yù)覽就沒有圖紙。
- 4. 未經(jīng)權(quán)益所有人同意不得將文件中的內(nèi)容挪作商業(yè)或盈利用途。
- 5. 人人文庫網(wǎng)僅提供信息存儲(chǔ)空間,僅對(duì)用戶上傳內(nèi)容的表現(xiàn)方式做保護(hù)處理,對(duì)用戶上傳分享的文檔內(nèi)容本身不做任何修改或編輯,并不能對(duì)任何下載內(nèi)容負(fù)責(zé)。
- 6. 下載文件中如有侵權(quán)或不適當(dāng)內(nèi)容,請(qǐng)與我們聯(lián)系,我們立即糾正。
- 7. 本站不保證下載資源的準(zhǔn)確性、安全性和完整性, 同時(shí)也不承擔(dān)用戶因使用這些下載資源對(duì)自己和他人造成任何形式的傷害或損失。
最新文檔
- 縫紉機(jī)用針項(xiàng)目運(yùn)營指導(dǎo)方案
- 煙草加工機(jī)產(chǎn)品供應(yīng)鏈分析
- 亞麻籽油膳食補(bǔ)充劑產(chǎn)品供應(yīng)鏈分析
- 給水加熱器工業(yè)用市場(chǎng)發(fā)展前景分析及供需格局研究預(yù)測(cè)報(bào)告
- 硅外延片產(chǎn)品供應(yīng)鏈分析
- 圖書出租行業(yè)經(jīng)營分析報(bào)告
- 家政人員招聘輔助行業(yè)經(jīng)營分析報(bào)告
- 個(gè)人用磨腳石產(chǎn)品供應(yīng)鏈分析
- 眼鏡商業(yè)機(jī)會(huì)挖掘與戰(zhàn)略布局策略研究報(bào)告
- 休養(yǎng)所行業(yè)營銷策略方案
- 2024-2025學(xué)年九年級(jí)語文上學(xué)期第一次月考試卷附答案解析
- 職業(yè)技術(shù)學(xué)院實(shí)踐教學(xué)基地建設(shè)協(xié)議書(范本)
- 2024年美國膠原蛋白肽市場(chǎng)現(xiàn)狀及上下游分析報(bào)告
- 運(yùn)動(dòng)生理學(xué)智慧樹知到答案2024年湖南師范大學(xué)
- 建筑設(shè)計(jì)院總承包合同范本
- 2024湖北機(jī)場(chǎng)集團(tuán)限公司公開招聘【193人】(高頻重點(diǎn)提升專題訓(xùn)練)共500題附帶答案詳解
- 自學(xué)考試數(shù)據(jù)結(jié)構(gòu)重點(diǎn)總結(jié)各章講義精講
- 醫(yī)療設(shè)備定價(jià)政策
- GB/T 44151-2024增材制造用鎂及鎂合金粉
- 初中英語英語音標(biāo)教學(xué)課件
- 急性皮膚衰竭與壓力性損傷鑒別
評(píng)論
0/150
提交評(píng)論