在線網(wǎng)課知慧《創(chuàng)業(yè)基礎(chǔ)(山大)》單元測試考核答案

第一章測試1【單選題】(2分)Themostprominentfeatureofentrepreneurialactivityis()A.highlyuncertainB.highlyresource-constrainedC.innovation-ledD.atthefrontendoftheenterpriselifecycle2【單選題】(2分)Thefollowingistheclosesttoentrepreneurialthinking()A.TimelyAdjustmentB.EffectLogicC.RapidIterationD.CauseandEffect3【判斷題】Oneofthespecialfeaturesofentrepreneurialactivityisthatitisbasedonpredictivelogictoachieveentrepreneurialgoals()A.錯(cuò)B.對4【判斷題】Invention,innovationandentrepreneurshiparecloselyrelatedandmutuallybeneficial()A.對B.錯(cuò)5【判斷題】"Abirdinthehand"isoneofthebasicprinciplesofentrepreneurialthinking()A.錯(cuò)B.對第二章測試1【單選題】(2分)Themostappropriateoneofthefollowingdescriptionsofentrepreneursis()A.relativelyuniquesocialgroupB.withentrepreneurialspiritC.heroicandlegendaryfiguresD.difficulttoimitateandreplicate2【單選題】(2分)Ethicsinlifeareexpressedinentrepreneurialactivities()A.EntrepreneurialEthicsB.LegitimacyPrincipleC.HonestyandIntegrityD.SocialResponsibility3【單選題】(2分)Thefollowingdoesnotbelongtotheroleofexpertadvisorsintheentrepreneurialteam()A.AdvisoryBoardB.ConsultantC.InitialPartnerD.Lender4【判斷題】Personalinterestisoneoftheentrepreneur'smotivationtostartabusiness()A.錯(cuò)B.對5【判斷題】Strongsalesabilityisoneoftheentrepreneurialskillsofentrepreneurs()A.錯(cuò)B.對第三章測試1【單選題】(2分)Inentrepreneurialactivity,thepresenceofanunspecifiedmarketdemandoftenmeansthatitisgood()A.resourceB.creativityC.opportunityD.businessopportunity2.【多選題】(3分)正確答案：ABCDThefollowingaresourcesofentrepreneurialopportunities()A.politicalchangeB.cognitivechangeC.technologicalinnovationD.unexpectedevent3【判斷題】Inentrepreneurialalertness,creativityandentrepreneurialopportunities,entrepreneurialalertnessisthebasisforentrepreneurialopportunities()A.對B.錯(cuò)4【判斷題】Win-winisnotactuallyprofitableatthesametime,butthestakeholdersgainsuccessively()A.錯(cuò)B.對5【判斷題】Entrepreneurialopportunitiesareclearends-meanscombinationsthatareexpectedtogenerateeconomicreturns()A.對B.錯(cuò)第四章測試1【判斷題】Entrepreneurialteamcanalsobeunderstoodasaspecialgroup()A.錯(cuò)B.對2【判斷題】Theboardofdirectorsisnotoneoftheconstituentrolesoftheentrepreneurialteam()A.錯(cuò)B.對3.【多選題】(3分)正確答案：ABCDETheentrepreneur'sself-assessmentincludes()A.KnowledgebaseB.ExpertiseC.CommitmentD.MotivationE.Personaltraits4.【多選題】(3分)正確答案：ABCDTheevaluationoftheentrepreneurialteammembersinclude()A.qualificationB.relationshipC.knowledgeD.experience5【單選題】(2分)The"rightthing,nottherightperson"conflictis()A.personalconflictB.cognitiveconflictC.hierarchicalconflictD.emotionalconflict第五章測試1【單選題】(2分)Thetheorythattheenterpriseisregardedasa"collectionofresources"is()A.OpportunityidentificationtheoryB.ResourcebasetheoryC.FirmgrowththeoryD.Competitiveadvantagetheory2【判斷題】Resourcepiecingisactuallyaspecialformofresourceintegration()A.錯(cuò)B.對3【判斷題】Searchingoutasmanystakeholdersaspossibleistheprimaryprincipleofexternalresourceintegrationforenterprises()A.對B.錯(cuò)4.【多選題】(3分)正確答案：ABCDThecharacteristicsofstrategicresourcesinclude()A.irreplaceableB.scarcityC.difficulttoimitateD.valuable5【判斷題】Fromaresourceperspective,oneofthefundamentalmotivationsforentrepreneurialpracticecanbeunderstoodasrespondingtothehighscarcityofresources()A.對B.錯(cuò)第六章測試1.【多選題】(3分)正確答案：BCDThebasicissuesinvolvedinthebusinessmodelinclude()A.howtocreateB.howtocreateC.howtocreateD.howtotransferA.B.C.D.A.CustomerRelationshipB.RevenueStructureC.CustomerSegmentationD.ValueProposition4.【多選題】正確答案：ACDThefollowingdoesnotbelongtothewayofdesigningbusinessmodelincompetition()A.strengthentheirownvirtuouscircleB.learnfromtheenhancementC.weakenthevirtuouscircleofcompetitorsD.changecompetitionintocomplementarity5【判斷題】Thebusinessmodelclearlyexplainstheinnerlogicofbusinessoperationtoallstakeholders()A.錯(cuò)B.對第七章測試1【單選題】(2分)Decidethemarketsize,productpositioningwayis()A.MarketTypeB.MarketStructureC.MarketShareD.MarketSize2.【多選題】(3分)正確答案：ABCMarkettypesinclude()A.ExistingMarketB.NewMarketC.SegmentD.ExpectedMarket3【判斷題】Customerdevelopmentmodeandproductdevelopmentmodearenotdiametricallyopposedtoeachother,butcangohandinhand()A.對B.錯(cuò)4.【多選題】(3分)正確答案：ABCDThecharacteristicsofpricesinclude()A.variableB.valuableC.diverseD.virtual5【判斷題】Inalmostallindustries,thesuccessofcompaniesisincreasinglydependentontheirabilitytoengageinmarket-based,risk-taking,proactiveandflexiblepricing()A.錯(cuò)B.對第八章測試1【單選題】(2分)Themostobvioususeofthebusinessplanis()A.raisefundsB.forcetheentrepreneurtothinksystematicallyC.introducetheprojecttootherindividualsororganizationsD.clarifythebusinessconcept2【判斷題】Theadvertisingandmarketingpartofthebusinessplanisto"letconsumersknowwhatthebenefitsofyourproductorservice"()A.對B.錯(cuò)3【判斷題】Inthewritingandpresentationofthebusinessplan,attentionshouldbepaidtoavoidthedisadvantagesandrisksoftheprojectandhighlighttheadvantages()A.對B.錯(cuò)4【判斷題】Thebusinessmodelexploresthepossibilityofabusiness()A.錯(cuò)B.對5.【多選題】(3分)正確答案：BCDThethreeelementsofTimmons'classicdiamondmodelofentrepreneurshipare()A.innovationB.opportunityC.teamD.resources第九章測試1.【多選題】(3分)正確答案：ABTheoreticalexplanationsforthedilemmaofventurefinancinginclude()A.InformationasymmetryB.UncertaintyC.LackoforevennoassetsD.Smallerfinancing2.【多選題】(3分)正確答案：BCDThefavorablefactorsofventurefinancinginclude()A.informationasymmetryitselfisanopportunityB.potentialgrowthC.creativeandinnovativeD.uncertaintyitselfisanopportunity3【判斷題】Angelinvestmentisaprivatecapitalfinancingmethod()A.錯(cuò)B.對4【判斷題】Inequityfinancing,theprincipalcanberecoveredfromtheenterpriseaftermaturity()A.對B.錯(cuò)5【判斷題】Debtfinancingandequityfinancinghavetheiradvantagesanddisadvantages,entrepreneursshouldreasonablybalancetheratioofdebtfinancingandequityfinancing()A.錯(cuò)B.對第十章測試1【單選題】(2分)Inthefollowingoptions，Whichtype