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BEC商務(wù)英語(yǔ)(高級(jí))寫(xiě)作模擬試卷10(共9套)(共20題)BEC商務(wù)英語(yǔ)(高級(jí))寫(xiě)作模擬試卷第1套一、小作文(本題共1題,每題1.0分,共1分。)1、Thetablebelowshowstheresultsofastudythatcomparedthreemajorcities.Fourcharacteristicsofeachcityweremeasuredonascaleofsatisfactionfrom1to10,with10beingthemostfavourableevaluation.Comparetheadvantagesoflivingineachofthesethreecities.Usingtheinformationfromthetable,writeashortproposalonyourpreferenceoflivinginoneofthethreecities.Write120-140wordsonaseparatesheet.標(biāo)準(zhǔn)答案:Fromthetable,itisclearthateachofthethreecitieshasitsadvantagesanddisadvantagesinlivingconditions.First,foremploymentopportunity,CityCisthemostcompetitiveonewiththehighestsatisfactionscored8,followedbyCityAandCityB;then,intermsofclimates,theweatherinCityBisthemostfavourablewiththesatisfactionscored9,followedbyCityCandCityA;asfarassafetyisconcerned,CityAisthesafestplacetoliveinwhichisscored8insatisfactionwhileCityCisthemostdangerousplacewithascoreofonly2;asforentertainment,CityCprevailswiththesatisfactionscoreof8andCityBisconsideredasthemostmonotonouscitytoliveinamongthethree.Personally,IwouldliketochooseCityBforlivingasIhighlyvaluesafetyandclimatewhichareessentialprerequisitesforpeopletoliveasecureandcomfortablelife.IdonotmindthattheemploymentrateislowinthiscitybecauseIlikecompetition;anditdoesnotmattermuchtomewhetherthecitycanprovidemewithplentyofentertainment,becauseIamalwaysabletoenjoymyself.知識(shí)點(diǎn)解析:暫無(wú)解析二、大作文(本題共1題,每題1.0分,共1分。)2、Youworkforabootcompanyandhavesomeproposalstomakeconcerningthe"Borders"boots.Writeyourproposaltothedirectors:mentionthelogo,theconceptandtheproductitselfproposetheadaptionoftheconcept"Borders"todifferentmarketsrecommendfurtherstudiesinmarketingstrategies.標(biāo)準(zhǔn)答案:IntroductionThisproposalsetsouttoexamineoptionsforthesuccessfulglobalisationofour’Borders’brand.TheinitialmarketunderconsiderationisContinentalEurope.Forthepurposesofthisproposal,wewillbeconsideringthreeaspectsofthebrand.namelyourlogo,the’Borders’conceptandfinally,theproductitself,’Borders’boots.ProposalsThefollowingpointssummarisemymajorproposals:1.Mydesignofanewlogo,apairofWellingtonbootsencircledbytheword’Borders’.canbevisualenoughtouseinmarketswhereEnglishisnotwidelyspoken.2.AttitudestoouterweardifferthroughoutEurope,soweshouldtrytomakeourbootsappealtodifferentmarketsectorsindifferentcountries.Thishasseriousimplicationsforthebenefitsofourproductswewishtopublicise.AlthoughDanishfarmerswouldbewillingtopurchasesuchahigh-qualityproduct,farmersinsomecountrieswouldbeunlikelytochooseaBritishbrandoveradomesticproduct.However,weshouldinsistontheveryBritishstyleoftheproductandmakeitappealtothestyle-consciouselementsoftheFrenchandItalianmarkets,summoningupimagesoftheEnglishupperclasses.3.Trytomakeourproductsmulti-purpose.Inthisway,theycanadapttosuitdifferentsectorsoftheEuropeanmarket.ConclusionsInordertointroduceourproducttodifferentmarkets,weshouldreconsiderthelogo,styleandpurposeofourproducts.RecommendationWerecommendthatfurtherstudiesbecarriedoutintothemarketingstrategiesbestsuitedtodifferentEuropeanregions.知識(shí)點(diǎn)解析:暫無(wú)解析BEC商務(wù)英語(yǔ)(高級(jí))寫(xiě)作模擬試卷第2套一、小作文(本題共1題,每題1.0分,共1分。)1、?Thepiechartbelowshowsthehoursspentonfourin-housetrainingcoursesinyourcompany.?Usingtheinformationfromthechart,writeareportcomparingthefourcourses.?Write120—140wordsonyourAnswerSheet.標(biāo)準(zhǔn)答案:Thereportsetsouttopresentdifferenttypesofin-housetrainingcoursesforthecompany’semployees—technicaltraining,careerdevelopment,healthandsafety,andinterpersonalskills—andthehoursspentduringthecourses.Ofthefourcourses,thelargestamountoftime,30hours,wasdevotedtoit,whichwashalfthetimeallottedtowardstrainingfortheyear.Careerdevelopmenttrainingwasgiventhenextimportance,with15hoursdevotedtoit.Thiswasfollowedbytenhoursofinterpersonalskillstraining,withhealthandsafetyinstructionencompassingthelastfivehoursgiventotraining.Inconclusion,technicaltrainingwasgiventhegreatestvaluebythosewhoinitiatedthetrainingcoursesfortheemployees.Thisisperhapsbecauseimprovementwiththeemployees’technicalskillsisviewedasthegreatestfactorforthecompany’sproductivitywhereastrainingsintheotheraspectsassumemoreauxiliaryroles.知識(shí)點(diǎn)解析:暫無(wú)解析二、大作文(本題共1題,每題1.0分,共1分。)2、Writeananswertooneofthequestions2—4inthispart.Write200—250wordsontheseparateanswerpaperprovided.Question2Yourcompanyhopestogetinsightsintothehiringofadultswithmildmentalretardationanditseffectsontherunningofthecompany.Youhavebeenaskedtowriteaproposalforstrategiesofemployingmentallydisabledpeopleinyourcompany.Writeyourproposal,includingthefollowing:abriefdescriptionofthecurrentpolicyofthecompanyregardingthehiringofdisabledpeopleananalysisofmentallydisabledpeople’scapabilityofperformingcertaintasksinyourcompanyadescriptionofthebenefitsfromhiringthesepeoplerecommendationsfortrainingstrategiesQuestion3Yourcompany,aninternationalhotelbusiness,hasbeenconsideringexpansioninaforeigncountry.Youhavebeenaskedtowriteabriefreportwhichevaluatesaparticularcity’spotentialofbeingthesiteforanewhotel.Writethereportforyourmanager,includingthefollowinginformation:whythecityisagoodlocationforanewhotelwhatmeritspecialattentionifthehotelhastobesuccessfulwhatneedsfurthernoticeQuestion4Yourmanagerhasreceivedarequestfromoneemployeeforreimbursementforexpensesofabusinessvisittocustomers.Themanagerhasdecidedthatsomeoftheexpensesshouldnotbecoveredbythecompany.Youhavebeenaskedtowritealetterinformingthisemployeeofthisdecision.Writethelettertotheemployee,acknowledginghisrightforreimbursementforsomebusinessexpensesclarifyingtheexpensesthatwillnotbecoveredandexplainingwhystatingtheprocedureforgettingreimbursementfromthecompany.標(biāo)準(zhǔn)答案:WhyNewHorizonsHotelsShouldDevelopaHotelinPragueThisreportisintendedtoimplyadecisionthatNewHorizonsHotelsshouldopenafive-starhotelinPraguestaffedbyaninternationalmanagementteamandinternationalworkers.Itisalsosuggestiblethatadditionalresearchbemadetodecidewhethertobuildanewhotelorbuyanexistingproperty.Bothatouristandbusinessdestination,Pragueisanattractivesiteforanewhotel.Pragueneedsmanymorehotelroomsthanithas;occupancyishigh.Competitionforafive-starhotelislimited.TheIntercontinentalistoooldtobeafullcompetitor;thePanoramaandParkarenotinthecenterofthecity;andtheInternationalisaleisurespa,notabusinesshotel.Tohavethegreatestcompetitiveadvantage,NewHorizons’hotelshouldbelocatedintheshoppingandbusinesscenterofthecitywithamplebanquetandconferencespace,parking,andmodemfacilitiessuchasahealthcenter,sauna,pool,andsquashcourt.Thenumberoftrainedpersonneltoworkinthetourismindustryisinsufficient.ManagersdonotunderstandWesternmanagementmethods.Workershavenotbeentrainedtogivefriendly,high-qualityservice.AndonlyafewpeoplespeakEnglishandotherWesternlanguages.NewHorizonsshouldbringinaninternationalmanagementteamandinternationalworkerstoprovidetheserviceinternationaltravelersexpectinafive-starhotel.Moreinformationisneededtodecidewhethertobuildanewhotelorbuyanexistingproperty.Buildinganewhotelwouldbethesimplestoption.sinceanyexistingbuildingwouldneedextensiverevision.However,anexistingbuildingwouldhavearchitecturalandperhapshistoricinterestandmightbemoreappealingtotourists.知識(shí)點(diǎn)解析:暫無(wú)解析BEC商務(wù)英語(yǔ)(高級(jí))寫(xiě)作模擬試卷第3套一、小作文(本題共1題,每題1.0分,共1分。)1、?Thechartsshowthreeaspectsofaregion’seconomy:thestructureofemployment,themaindestinationsforexports,andthemainoriginsofimports.?Usingtheinformationfromthegraphs,writeashortreportdescribingthethreeaspectsoftheregion’seconomy.?Write120-140words.標(biāo)準(zhǔn)答案:Thesechartssummarisethreeelementsoftheeconomyofacertainregion:itsemploymentstructure,largestexportmarketsandmajorsourcesofimports.StructureofemploymentServicesformbyfarthelargestsector,accountingforfractionallyoverhalftheworkforce(51%).Theremainderisdividedalmostequallybetweenagriculture(26%)andthesmallestsector,industry(23%).ExportmarketsThemaindestinationoftheregion’sexportsisNorthAmerica,whichpurchasesalmostathird.ThenextlargestmarketisSouthAmerica,with21.2%,withEuropeinthirdplacewith15.4%.SourcesofimportsWhenitcomestotheoriginsoftheregion’simports,however,thepictureissomewhatdifferent.WhileNorthAmericastillleads,with34.1%,thesecondlargestsourceisSouthEastAsia,whichprovides21.8%ofimports.SouthAmericaaccountsfor19.6%.知識(shí)點(diǎn)解析:暫無(wú)解析二、大作文(本題共1題,每題1.0分,共1分。)2、?YouhavereceivedaletterfromJoansonCompany,inquiringaboutyourlatestmodelofDVDs.Youhavedecidedtoanswertheletterimmediately.?Writeryourlettertotellthecustomerthatyouhavesufficientgoodstosupply,includingthefollowinginformation:?youhavesufficientstocktomeetthecustomer’sneeds;?youhaveawiderangeofgoodstomeetthecustomer’sspecificationsandrecommendsomesimilarnewproducts;?youagreetouseconfirmedirrevocableletterofcredit;?youpromisetosendsomesamplesbyexpress.?Write200-250wordsonaseparatesheet.2.Question3?Thecompanyyouareworkingformeetssomefinancialproblems.TheCEOhasaskedyoutosuggestwaysofdealingwiththeproblems.?WriteaproposalfortheCEO,includingthefollowinginformation:?whatcausedtheproblems;?waystosolvetheproblems;?thepossibleconsequencesofthisbadsituation;?thewaystopreventthelikelyconsequences.?Write200-250wordsonaseparatesheet.3.Question4?Yourcompanyisconsideringlaunchinganadvertisingcampaign.Youhavebeenaskedtowriteareportabouttheproject.?Writethereport,outliningsomeofyourproblemsconcerningthemarketingofyourproducts.Youshouldrefertoatleasttwoofthefollowingareas:?thepresentmarketingsituationoftheproducts;?thefeasibilityoftheadvertisingcampaign;?theadvantagesoftheadvertisingcampaign;?thebudgetfortheadvertisingcampaign.?Write200-250wordsonaseparatesheet.Listening標(biāo)準(zhǔn)答案:Nov.25,2004DearMr.North,YourinquiryaboutourDVDsThankyouverymuchforyourletterdatedNov.3rd,2004inquiringaboutourDVDswhichwerejustlaunchedintothemarketthreemonthsago.Iamverypleasedtoinformyouthatwehavesufficientgoodstomeetyourneeds.Theyareavailablefromstock.Besides,wehaveallkindsofspecificationforyoutochoosefrom.Enclosedpleasefindourlatestpricelistandproductcatalogue,inwhichyouwillfindfullrangeofthespecificationsoftheproductsandthedetailsoftheCIFprices,whichareverycompetitive.Shipmentiswithin30daysafterreceiptofL/C.Besides,weagreethatpaymentistobemadeinyourcurrencybyconfirmedirrevocableL/C.Wehavesentyousomesamplestogetherwithourreportofthetestoftheproducts,which,wethink,willreachyouwithin3days.Icanassureyouthatthesampleswillsatisfyyou.What’smore,theproductstobedeliveredafterwehavesignedthecontractwillbeexactlyinagreementwiththesamples.Inaddition,I’dliketotellyouthatbesidesthenewDVDS,wehavesomeotherrecently-developedhouseholdelectricappliances.Wealsoencloseherewiththepricelistandtheproductcatalogue.Ifyoufindourgoodsaremarketable,wemayconsidersigninganagreementofexclusiveagencywithyou.Thenyouwillbethesoleagentinyourcountry.Ifyouwantanyfurtherinformation,pleasedonothesitatetocontactme.Bestwishes.Yourssincerely,JacquesRoget知識(shí)點(diǎn)解析:暫無(wú)解析BEC商務(wù)英語(yǔ)(高級(jí))寫(xiě)作模擬試卷第4套一、小作文(本題共1題,每題1.0分,共1分。)1、Thepiechartsbelowshowthepercentagesofacompany’sbatterysellingconditioninAmerica,Asia,EuropeandAfricainthreesuccessiveyears(2000-2002).Usingtheinformationfromthepiecharts,writeashortreportdescribingandcomparingthechangesinsalesofthecompany.Write120-140words.標(biāo)準(zhǔn)答案:TheresultsofthesellingconditionofbatteryinAmerican,Asia,EuropeandAfricaareshowninthepiecharts.Intheyearof2000,salesinAsiaandEuropewereatthesamelevelaccountingfor24%ofthetotal,andthesalesinAmericaprovidedlessthanhalfthetotal.Thesituationin2001wasdifferent,salesinAsia.EuropeandAfricawereatthesamelevelaccountingfor19%,andthesalesinAmericawerelessthanhalfthetotal.Finally,thesellingconditionin2002wasthatsalesinAsiaweregreaterthaninAfricaorEurope,makingup28%ofthewholesale,andhalfthetotalsaleswereinAmerica.WecanconcludethatAmericahasthebiggestpurchasingpotentialinbatterysellingwhilethesmallestisinAfrica.知識(shí)點(diǎn)解析:暫無(wú)解析二、大作文(本題共1題,每題1.0分,共1分。)2、AnswerONEofthequestions2,3or4below.1.Question2?Themanagingdirectorofyourcompanyhasdecidedtoreviewthecompany’sstaffingsituation.?Youhavebeenaskedtowriteareportconcerningthis.?Writeyourreportforthemanagingdirector,includingthefollowinginformation:adescriptionofthecompany’srecruitmentmethodsanoutlineofthecompany’strainingprogrammeanevaluationofthecurrentsituationoneortworecommendationsforimprovement?Write200—250words.2.Question3?Yourdepartmenthasrecentlybeenfoundtobelossefficientthanothersinthecompany,andyourheadofdepartmentwishestomakeimprovements.Youhavebeenaskedtomakeaproposalconcerningthis.?Writeyourproposalfortheheadofdepartment,outliningthecurrentproblemsinefficiencygivingreasonsforthelackofefficiencysuggestingwaysofimprovingefficiencyexplainingtheresourcesneededtoimplementtheseimprovements?Write200—250words.3.Question4?Abusinesscollegehasinvitedyourcompanytogiveapresentationtoitsstudents.Yourmanagingdirectorhasaskedyoutogivethepresentationandtowritetothecollegeaboutit.?Writealettertotheheadofthecollege,introducingyourselfandacceptingtheinvitationoutliningthecontentyouproposeforthepresentationexplainingthebenefitsyourpresentationwillhaveforstudentsdetailingyourpracticalrequirementsconcerningthepresentation?Write200—250words.標(biāo)準(zhǔn)答案:DearMrs.CardewIamwritingregardingyourinvitationtoourcompanytogiveapresentationatyourcollege.IamDeputyHeadofFinancehere,andwouldbepleasedtogivethepresentation.Iunderstandthatthepresentationwillbeopentoallofyourstudents,andIhopethatthefollowingtopicwillbeofgeneralinterest.Iproposetotalkabouttheimportanceofcarefulfinancialmanagement,focusingonthepotentiallydisastrousresultsofpoorfinancial,managerialandethicaldecisions.Theyaffectboththebusinesseswhichmakethem,andthecommunitiesinwhichthosebusinessesarelocated.Ishallincludemanygenuineexamplesfromtheworldofbusiness,whichwillreinforcetheimportanceofthesubject.Thiswill,Ihope,showyourstudentsthatfinancedoesnetsimplyconsistof’numbercrunching’,andwillgivethemsomeunderstandingofthelegalandethicalprinciplesinvolved.Inaddition,Iintendtopresentthestudentswithpracticalproblemstosolve,asafollow-uptothepresentation,andthisactivityshouldhelpthemtoapplyprinciplesanddeveloptheirjudgement.Thewholesessionwilllastaroundtwohours.Iwouldbegratefulifitcouldbeheldinaroomwithtableswhichthestudentscouldsitroundingroupsofaboutsix,andIwouldalsolikeanOHPtobeavailable,please.WithmanythanksYourssincerelyKarenPetherick知識(shí)點(diǎn)解析:暫無(wú)解析BEC商務(wù)英語(yǔ)(高級(jí))寫(xiě)作模擬試卷第5套一、大作文(本題共4題,每題1.0分,共4分。)1、Thedepartmentyouareinisperformingverywellthisquarterandanincreaseinbudgetisdemanded.YourheadofdepartmenthasaskedyoutoproduceareportaboutincreasingthebudgettocontinuethissuccessfortheManagingDirector.WritethereportfortheManagingDirector:-summarisingtheperformanceofyourdepartmentthisquarter-describingthesupportyouneedmost-outliningyourplansforfuturedevelopmentandbenefitthecompanywillgetfromit.Write200-250words.標(biāo)準(zhǔn)答案:ReportonincreasingbudgetThepurposeofthisreportistosummarisetheperformanceofourdepartmentthisquarteraswellastodescribethesupportweneedforfuturedevelopment.Duetoaseriesoftechnicalinnovationsandmanagementreformsinthebeginningofthisquarter,ourdepartmentgotabigreshuffleandmanypeoplegottrainedfornewtechniques.Consequently,productivityefficiencygotraisedandtotaloutputofthisquarterdoubledthatofthesameperiodoflastyear,andis150%morethanthepreviousquarter.Moreordersarecomingthisquarterasourdepartmentisoperatingatfullspeed.Asaresult,moreadvancedequipmentsandskilledworkersareingreatdemandtosatisfytheneedofthewholemarket.Therefore,additionalbudgetisneededbecausetheinitialoneisnotenoughtocontinuethissuccess.Accordingtothecurrentmarketconditions,aboutthreeadvancedmachineswillbepurchasedandtenskilledworkersshouldbeinplacebeforetheendofthismonth.What’smore,workerswhousedtobeinchargeoftheoldmachinesshouldbearrangedtogetathoroughtrainingaboutthenewmachine.Withalltheabovemeasurescarriedout,I’msureourcompanycanmanufacturemoreproductstosatisfythegrowingmarketdemandandcontinuethissuccessinnextquarter.知識(shí)點(diǎn)解析:題目要求寫(xiě)一則針對(duì)增加預(yù)算的報(bào)告。根據(jù)題目要求可知,本文是一則寫(xiě)給總經(jīng)理的預(yù)算報(bào)告,首先要求說(shuō)明本部門(mén)該季度的工作情況,然后描述目前需要的支持,最后說(shuō)明將來(lái)的工作計(jì)劃及公司可能的獲益情況。說(shuō)明本季度工作情況時(shí),可以說(shuō)明通過(guò)哪些措施取得了哪些成就,可以用一些具體的數(shù)據(jù)進(jìn)行支撐;描述目前的需求時(shí).應(yīng)有針對(duì)性的提出具體的要求,不能模棱兩可,含混不清.同時(shí)應(yīng)給出充分的理由;說(shuō)明將來(lái)的工作計(jì)劃時(shí),應(yīng)結(jié)合前面工作中提到的事項(xiàng)進(jìn)行,保證前后文的連貫性和邏輯性。寫(xiě)作時(shí)。應(yīng)注意文章的邏輯性和條理性,同時(shí)注意數(shù)據(jù)的精確性和用語(yǔ)的準(zhǔn)確性。2、YouaretheAdvertisementManagerofyourcompany.TheManagingDirectorhasaskedyoutowriteareporttoanalyseyourworkinthepublicityinApril.WriteareportfortheManagingDirector:-introducingthegeneralsituationinyourdepartment-tellingyourbosstheproblemsyouhavefound-givingyourproposalstosolvetheissues.Write200-250words.標(biāo)準(zhǔn)答案:ReportontheworkinAprilIntroductionThereportaimstogiveathoroughdescriptionoftheworkinthepublicityinApril.Alltheinformationandstatisticsareobtainedfrommydailyrecordsofthejob.FindingsWeobservearisingdemandforourproductsinAprilandamarkedincreaseinsaleonthewholeasaresultofaseriesofadvertisementsinthemediaandseveralsalespromotionactivitiesinseveralmajorcities.Surprisingly,oneoftheadvertisementsgotsopopularthatwecanoftenhearmanychildrensingingthethemesongofit.Accordingtotheupdatesalesdataandananalysisaboutit,wefoundthatsalesinthreemajorcitiesgrewsignificantly,abouttwicemorethanthatofthesameperiodoflastyearanddoubledthatofMarch.However,wealsofoundsomeproblemswhichcanbeboileddowntothefollowing:First,somecustomersinthesoutharenotaccustomedtothenewtasteofthejuice.Second,oneoftheadvertisementisnotverypopularinnorthernpartandinvestigationsfoundthataudiencesjustcan’tunderstandit.Third,mostchildrenprefertheH-shapedbottletotherectangularone.ProposalsTosolvetheseproblemsandmakeourproductsmorepopulartoincreasesalesatthecurrentspeed,Iproposethatseveralmeasuresshouldbetaken.First,newtasteshouldbeaddedtothejuicetoattractcustomersinthesouth,andadvertisementshouldbefollowed.Second,athoroughinvestigationshouldbemadeaboutcustomersinthenorthandanewadvertisementbeputon.Third,moreH-shapedbottlesshouldbemanufacturedtomeetchildren’staste.Withalltheabovemeasurestaken,I’msurewecankeepthegoodsalesperformance.知識(shí)點(diǎn)解析:本題要求寫(xiě)一則四月份工作情況的匯報(bào)。根據(jù)題目要求可知,首先應(yīng)介紹部門(mén)的總體情況,然后說(shuō)明發(fā)現(xiàn)的問(wèn)題,最后提出解決問(wèn)題的建議。匯報(bào)部門(mén)工作情況時(shí),應(yīng)說(shuō)明數(shù)據(jù)來(lái)源,詳細(xì)說(shuō)明通過(guò)哪些措施達(dá)到了哪些目標(biāo);說(shuō)明目前存在的問(wèn)題時(shí),應(yīng)結(jié)合工作情況,提出具體的針對(duì)性的問(wèn)題,而不能泛泛而談,這樣下面提出解決方案時(shí)才有可能有針對(duì)性。寫(xiě)作時(shí),應(yīng)注意文章前后的邏輯關(guān)系,保持全文內(nèi)容的一致性,同時(shí)應(yīng)注意說(shuō)理清晰,層次分明,語(yǔ)言標(biāo)準(zhǔn)地道。3、YouareonestaffoftheSalesDepartmentinafurniturecompany.Nowthecustomersarereducingandthesalesaredeclining.TheSalesManagerhasaskedyoutoproduceareporttoanalysetheproblems.WritethereportfortheSalesManager:-explainingtheseissuesyoufoundout-summarisingthereasonwhytheseproblemsoccurred-givingyourproposals.Write200-250words.標(biāo)準(zhǔn)答案:ReportoncurrentsituationThisreportpresentsthefindingsoftheanalysistotherecentproblemsandsomeproposalstosolvethem.Allthedataaregatheredfromoursalesrecord.Afterayalysingtherecentsalesrecordandcomparingitwiththatofthesameperiodoflastyear,Ifoundthatsalesperformanceofthisperiodisnotoptimistic,withcustomersreducingandsalesdeclining.SalesinNovembergetanewlow,withonlyabout150,000piecesoffurnituresoldoutinthesouth,whichisabout25%lessthanthatofthepreviousmonth.Thereasonsforthissituationseemtobecomplicated.Inthefirstplace,winteristheoff-seasonforfurnitureandmostpeoplewilldelaytheirpurchaseplanuntilthespring.Inthenextplace,thereappearsanewrivalwhichhavethesomekindsoffurniturethatappealtocustomersverymuch.What’smore,theyrecentlymadevariousadvertisementcampaignsandpromotionactivitieswhichattractedalotofcustomers.Third,ourcompanyhasn’tputonnewproductsforalongtimeandcustomersarenotsatisfiedwiththat.Astotheproblemswefoundout,severalmeasuresshouldbetakeninthefollowingdays.Ontheonehand,newproductsshouldbedesignedtomeetcustomers’taste.Ontheotherhand,advertisementandsomepromotionactivitiesshouldbemadesynchronizedwiththenewproductscomingintomarket.I’msurewiththesemeasurestaken,thecustomerswillcomebackandsaleswillgoupquickly.知識(shí)點(diǎn)解析:題目要求寫(xiě)一則關(guān)于目前家具銷(xiāo)量下降的報(bào)告。根據(jù)題目要求可知,首先應(yīng)說(shuō)明發(fā)現(xiàn)的問(wèn)題有哪些,總結(jié)一下發(fā)生這些問(wèn)題的原因,最后提出自己的建議。說(shuō)明發(fā)現(xiàn)的問(wèn)題時(shí),應(yīng)說(shuō)明數(shù)據(jù)來(lái)源,問(wèn)題要具體、明確,可以用數(shù)據(jù)進(jìn)行支撐;說(shuō)明原因時(shí)要結(jié)合前面提出的問(wèn)題進(jìn)行分析;最后提出建議時(shí)也應(yīng)針對(duì)問(wèn)題和原因,做到有的放矢。本文應(yīng)注意文章的層次性和邏輯性。做到前后照應(yīng)。用語(yǔ)地道,說(shuō)明清楚,描述客觀。4、Performanceofthecarcompanyyouareinisnotgoodrecentlybecauseofseveralreasons.TheManagingDirectorhasaskedyoutowriteareportabouthowtosolvetheseproblems.WriteareportfortheManagingDirectoronanalysingtheseproblems:-tellingyourbossinwhichwayyoufoundtheseproblems-explainingthereasonwhytheseproblemsoccurred-supplyingyourproposalstosolvetheissues.Write200-250words.標(biāo)準(zhǔn)答案:ReportonsolvingtheproblemsThepurposeofthisreportistoanalysetheproblemswefacerecentlyandtosupplymyproposalstosolvethem.Asweallknow,salesofourcarsinWesternEuroperecentlyarenotpleasingandcomplaintsfromcustomersincreasedgreatlylastmonth.AfteraninvestigationofwidescopewiththehelpofourtradeandamassivemarketresearchinWesternEurope,Ifoundoutseveralreasonsfortheproblems.Ourmainfindingsareasfollows:Firstly,ourbrandimagegetaffectedduetoaseriesofrecallsinWesternEurope,customerstherewon’ttrustourbrandandconsequentlydeclinetopurchaseourproducts.Secondly,customerscan’tgettimelyserviceinourmaintenancestationsforlackofskilledservicemen.Thirdly,somedistributorslostfaithinourcompanyandarenotpromotingourproducts.Onthebasisofwhathavebeenfound,Iwouldtherebyrecommendthatourcompanytakethefollowingstrategies:First,advertisementcampaignsshouldbelaunchedtoraisethepublicbeliefaboutourbrandimage.Second,moreskilledservicemenshouldberecruitedandsomeeffectivemeasuresshouldbetakentoimproveourafter-saleservices.Third,ameetingwiththedistributorsshouldbeheldtotellthemaboutourfutureplansandtoboosttheirconfidenceinus.I’msurewiththesemeasurestaken,ourcompanycanregainourNo.Onepositionincarindustry.知識(shí)點(diǎn)解析:本題要求寫(xiě)一篇關(guān)于解決目前存在的問(wèn)題的報(bào)告。根據(jù)題目要求可知,需要給總經(jīng)理寫(xiě)一封針對(duì)目前存在的問(wèn)題提出解決方案的報(bào)告。要求首先說(shuō)明如何發(fā)現(xiàn)這些問(wèn)題。然后說(shuō)明這些問(wèn)題出現(xiàn)的原因。最后提出自己的建議。說(shuō)明如何發(fā)現(xiàn)這些問(wèn)題時(shí)。可以從自己部門(mén)的數(shù)據(jù)、經(jīng)銷(xiāo)商的反饋、顧客的意見(jiàn)、媒體的評(píng)論等方面進(jìn)行;說(shuō)明這些問(wèn)題產(chǎn)生的原因時(shí),應(yīng)注意實(shí)事求是,針對(duì)公司的問(wèn)題說(shuō)明,而不是泛泛而談,更忌不著邊際;提出自己的建議時(shí)應(yīng)結(jié)合前面的問(wèn)題及出現(xiàn)問(wèn)題的原因進(jìn)行分析,問(wèn)題應(yīng)有針對(duì)性和可行性。寫(xiě)作時(shí),應(yīng)注意用語(yǔ)準(zhǔn)確,層次清晰,理由合理,建議可行。BEC商務(wù)英語(yǔ)(高級(jí))寫(xiě)作模擬試卷第6套一、小作文(本題共1題,每題1.0分,共1分。)1、Thepiechartsbelowshowthepercentagesofacompany’sbatterysellingconditioninAmerica,Asia,EuropeandAfricainthreesuccessiveyears(2000-2002).Usingtheinformationfromthepiecharts,writeashortreportdescribingandcomparingthechangesinsalesofthecompany.Write120-140words.標(biāo)準(zhǔn)答案:TheresultsofthesellingconditionofbatteryinAmerican,Asia,EuropeandAfricaareshowninthepiecharts.Intheyearof2000,salesinAsiaandEuropewereatthesamelevelaccountingfor24%ofthetotal,andthesalesinAmericaprovidedlessthanhalfthetotal.Thesituationin2001wasdifferent,salesinAsia.EuropeandAfricawereatthesamelevelaccountingfor19%,andthesalesinAmericawerelessthanhalfthetotal.Finally,thesellingconditionin2002wasthatsalesinAsiaweregreaterthaninAfricaorEurope,makingup28%ofthewholesale,andhalfthetotalsaleswereinAmerica.WecanconcludethatAmericahasthebiggestpurchasingpotentialinbatterysellingwhilethesmallestisinAfrica.知識(shí)點(diǎn)解析:暫無(wú)解析二、大作文(本題共1題,每題1.0分,共1分。)2、Questions2-4Writeananswertooneofthequestions2—4inthispart.Write200-250wordsontheseparateanswerpaperprovidedQuestion2Yourcompanyhasdecidedtolookintohowestablishingcooperationbetweenaschoolanditselfwillaffectitsproductivity.Youhavebeenaskedtowriteaproposalregardingtheconsequencesofvarioustypesofcooperationsuchas"adopt-a-school"programs.Writeyourproposal,includingthefollowing:adescriptionofthecurrentrelationsbetweeneducationalinstitutionsandyourcompanyrecommendationsfortypesofcooperationbetweenaschoolandyourcompanyanexplanationofthebenefitsfromthecooperationsuggestionsastohowtheemployeesshouldbemotivatedQ
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