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PAGEPAGE77《1+2+1中美人才培養(yǎng)計(jì)劃》甘肅農(nóng)業(yè)大學(xué)與美國(guó)特洛伊大學(xué)國(guó)際商務(wù)專業(yè)本科教學(xué)計(jì)劃GansuAgriculturalUniversityandTroyI.培養(yǎng)目標(biāo)和要求CultivationGoalandRequirements培養(yǎng)目標(biāo):本專業(yè)培養(yǎng)具備管理、經(jīng)濟(jì)、法律、國(guó)際商務(wù)等方面的知識(shí)和能力,能在企、事業(yè)單位及政府部門從事國(guó)際商務(wù)與管理以及教學(xué)、科研方面工作的工商管理學(xué)科高級(jí)專門人才。培養(yǎng)要求:本專業(yè)學(xué)生主要學(xué)習(xí)國(guó)際商務(wù)及工商管理方面的基本理論和基本知識(shí),受到管理方法與技巧方面的基本訓(xùn)練,具有分析和解決管理問(wèn)題的基本能力。CultivationGoal:Tocultivateseniorspecializedtalentswhopossesstheknowledgeandskillsofmanagement,economics,lawandInternationalBusiness,andarequalifiedtobeengagedinInternationalBusiness,administration,educationaswellasscientificresearchintheenterprises,institutionsandgovernmentsofalllevel.CultivationRequirements:StudentsareexpectedtograspbasictheoriesandknowledgeofInternationalBusinessandbusinessmanagement,receivemaintraininginbusinessmanagementmethodsandskills,andfurtheracquiretheessentialabilityinanalyzingandsolvingproblemsinmanagement.II.學(xué)位要求DegreeRequirements參加《1+2+1中美人才培養(yǎng)計(jì)劃》的學(xué)生須是較為優(yōu)秀的學(xué)生,并且在到達(dá)美國(guó)特洛伊大學(xué)后的一年內(nèi)托福成績(jī)需達(dá)到500分以上。參加《1+2+1中美人才培養(yǎng)計(jì)劃》的學(xué)生需要在甘肅農(nóng)業(yè)大學(xué)修最多60學(xué)分的專業(yè)課程后轉(zhuǎn)去美國(guó)特洛伊大學(xué)學(xué)習(xí),之后在該校完成71學(xué)分的課程學(xué)習(xí),其中包含至少54學(xué)分的專業(yè)課程,才能獲得美國(guó)特洛伊大學(xué)學(xué)士學(xué)位。本計(jì)劃是以2006-2007年教學(xué)計(jì)劃為基礎(chǔ)的。兩所大學(xué)之間每一學(xué)年將彼此聯(lián)絡(luò)、核實(shí)計(jì)劃情況;一旦有課程改變,將修正本計(jì)劃。1+2+1freshmentothisprograminChinaareadvancedhigh-caliberstudents,andaTOEFLscoreof500atleastwithinone-yearstudyatNorthCarolinaA1+2+1studentmusthaveamaximumofsixty(60)credithoursforworkfromGansuAgriculturalUniversitybeforehistransferringtoTroyUniversity.Andhewillhave71credithourswithatleast54credithoursinMajorRequirementsatTroyUniversityBSdegreeinThearticulationplanisbasedonthe2006-2007catalogs.Eachuniversityshallcontacteachothertoverifytheplaneachacademicyearortomodifytheplanifthecurriculumchanges.

III.1+2+1項(xiàng)目國(guó)際商務(wù)專業(yè)教學(xué)計(jì)劃與課程安排SampleSchedulefor1+2+1B.S.inInternationalBusiness第一學(xué)年(在甘肅農(nóng)業(yè)大學(xué)上課)Firstacademicyear(atGansu學(xué)期Semester課程代碼CourseCode課程名稱CourseName課時(shí)Hours學(xué)分Credit中方China美方U.S.第一學(xué)期SemesterI070201partiaLAW2221思想品德修養(yǎng)與法律基礎(chǔ)Ideological&moralcultivation,BasisofLaw3223150019體育(一)PhysicalEducationI3221080060英語(yǔ)(一)EnglishI704130092數(shù)學(xué)MTH2201高等數(shù)學(xué)AdvancedMathematics1046.54060299經(jīng)濟(jì)ECO2251政治經(jīng)濟(jì)學(xué)PoliticsandEconomics4833小計(jì)Total28617.511第二學(xué)期SemesterII150022體育(二)PhysicalEducationII3221080061英語(yǔ)(二)EnglishII704070222馬克思主義基本原理Marxistbasicprinciple4833140185信息系統(tǒng)IS2241計(jì)算機(jī)理論與應(yīng)用Theory&applicationofcomputer563.53130103線性代數(shù)LinearAlgebra3223130105數(shù)理統(tǒng)計(jì)DSC313概率論與數(shù)理統(tǒng)計(jì)Probability&Statistics6443060386經(jīng)濟(jì)學(xué)ECO2252微觀經(jīng)濟(jì)學(xué)原理PrinciplesofMicroeconomics563.53小計(jì)Total3582216備注Notes1.中方必修課程還有:入學(xué)教育、軍訓(xùn)、創(chuàng)新教育,學(xué)生必須在相應(yīng)學(xué)年修完.Theothercompulsorycoursesare:Entranceeducation,militarytrainingandcreativeeducationetc.2.課程代碼欄中有兩個(gè)課程代碼的,上方為中方代碼,下方為美方代碼.Inthecolumnofthecoursecodes,ChinesecodesareaboveU.Scodes.第二學(xué)年(在美國(guó)特洛伊大學(xué)上課)Secondacademicyear(atTroy學(xué)期Semester課程代碼CourseCode課程名稱CourseName課時(shí)Hours學(xué)分Credit中方China美方U.S第一學(xué)期SemesterⅠ英語(yǔ)ENG1101英語(yǔ)寫作和現(xiàn)代英語(yǔ)(一)CompositionandModernEnglishI5433會(huì)計(jì)ACT2291會(huì)計(jì)學(xué)Accounting5433經(jīng)濟(jì)ECO2251宏觀經(jīng)濟(jì)學(xué)Macroeconomics5433統(tǒng)計(jì)QM2241商業(yè)統(tǒng)計(jì)學(xué)(一)BusinessStatisticsI5433校史TROY1101學(xué)校簡(jiǎn)介UniversityOrientation1811小計(jì)Total=SUM(ABOVE)2341313第二學(xué)期SemesterⅡ英語(yǔ)ENG1102英語(yǔ)寫作和現(xiàn)代英語(yǔ)(二)CompositionandModernEnglishⅡ5433金融FIN3331管理金融(一)ManagerialFinanceI5433營(yíng)銷MKT3361市場(chǎng)營(yíng)銷原理PrinciplesofMarketing5433統(tǒng)計(jì)QM3341商業(yè)統(tǒng)計(jì)學(xué)(二)BusinessStatisticsⅡ5433選一門Selectone化學(xué)&L142化學(xué)與實(shí)驗(yàn)Chemistry&lab7244科學(xué)SCI2234&L234地理及實(shí)驗(yàn)Earthscience&lab7244物理L物理及實(shí)驗(yàn)Physical&lab7244科學(xué)SCI2233&L233物理科學(xué)及實(shí)驗(yàn)Physicalscience&lab7244小計(jì)Total2881616夏季學(xué)期(一)SummerSessionI選一門Selectone戲劇戲劇基礎(chǔ)IntroductiontoDrama3622藝術(shù)視覺(jué)藝術(shù)VisualArts3622營(yíng)銷MKT4461個(gè)人銷售PersonalSelling5433小計(jì)Total9055SummerSessionⅡ金融FIN3332管理金融(二)ManagerialFinanceII5433小計(jì)Total5433第三學(xué)年(在美國(guó)特洛伊大學(xué)上課)Thirdacademicyear(atTroy學(xué)期Semester課程代碼CourseCode課程名稱

CourseName課時(shí)Hours學(xué)分Credit中方China美方U.S.第一學(xué)期SemesterⅠ演講SPH2241英語(yǔ)演講Speech5433商務(wù)BUS3382商業(yè)溝通BusinessCommunication5433生物BIO1100生物學(xué)原理PrinciplesofBiology5433生物BIOL100生物學(xué)原理試驗(yàn)PrinciplesofBiologyLab3611選一門SelectOne會(huì)計(jì)ACT4435國(guó)際會(huì)計(jì)學(xué)InternationalAccounting5433金融學(xué)FIN4435國(guó)際銀行學(xué)與金融學(xué)InternationalBankingandFinance5433管理學(xué)MGT4478國(guó)際管理InternationalManagement5433營(yíng)銷MKT4468國(guó)際貿(mào)易InternationalTrade5433營(yíng)銷國(guó)際市場(chǎng)營(yíng)銷InternationalMarketing5433選一門SelectOne營(yíng)銷市場(chǎng)研究MarketingResearch5433營(yíng)銷市場(chǎng)管理MarketingManagement5433小計(jì)Total3061616第二學(xué)期SemesterⅡ營(yíng)銷MKT3365綜合市場(chǎng)銷售聯(lián)絡(luò)IntegratedMarketingCommunications5433選一門Selectone營(yíng)銷MKT4464市場(chǎng)研究MarketingResearch5433營(yíng)銷MKT4469市場(chǎng)管理MarketingManagement5433管理MGT4476戰(zhàn)略性管理StrategicManagement5433法律LAW2221商法環(huán)境LegalEnvironmentforBusiness5433營(yíng)銷MKT4465物流管理(或任一市場(chǎng)營(yíng)銷課程)5433營(yíng)銷MKT4462消費(fèi)者行為ConsumerBehavior5433小計(jì)Total3241818

第四學(xué)年(在甘肅農(nóng)業(yè)大學(xué)上課)Fourthacademicyear(atGansu學(xué)期Semester課程代碼CourseCode課程名稱

CourseName課時(shí)Hours學(xué)分Credit中方China美方U.S.第一學(xué)期SemesterⅠ060491品牌管理ManagementofTrademark402.52.5060489服務(wù)營(yíng)銷ServiceMarketing402.52.5060482公共關(guān)系理論與實(shí)務(wù)PublicRelationTheoryandPractice563.53.5060486商務(wù)談判BusinessTalk4833060494商務(wù)禮儀BusinessCourtesies3622060487廣告學(xué)Advertising402.52.5060484市場(chǎng)調(diào)查與預(yù)測(cè)MarketSurveyandForecast4833小計(jì)Total3081919第二學(xué)期SemesterⅡ060378計(jì)量經(jīng)濟(jì)學(xué)Econometrics4833060498國(guó)際商法InternationalCommercialLaw4833060127投資項(xiàng)目評(píng)估InvestmentProjectAssessment4833060447項(xiàng)目管理ProjectManagement4833學(xué)年論文與專業(yè)實(shí)踐GraduationPractice9664畢業(yè)(論文)設(shè)計(jì)Graduation(Thesis)Design160108小計(jì)Total1922824

IV.課程描述CourseDescriptions第一學(xué)年(Firstacademicyear)1、思想道德修養(yǎng)與法律基礎(chǔ)[課程代碼070201/2221]Ideological&MoralCultivation,BasicsofLaw[CourseCode070201/LAW2221]本課程以馬列主義、毛澤東思想和鄧小平理論為指導(dǎo),目標(biāo)是幫助學(xué)生培養(yǎng)正確的世界觀、人生觀和價(jià)值觀,為處于人生轉(zhuǎn)折點(diǎn)的大學(xué)學(xué)生提供各種各樣有關(guān)道德規(guī)范的問(wèn)題,提高學(xué)生分辨和抵制錯(cuò)誤的思想傾向,應(yīng)對(duì)挫折和適應(yīng)新環(huán)境,培養(yǎng)他們完整的道德行為規(guī)范,提高他們處理在學(xué)習(xí)、生活、職業(yè)選擇和交友過(guò)程中處理各種矛盾和問(wèn)題的能力等。其中法律基礎(chǔ)部分集中詳述了基本法律原理和社會(huì)主義法律,介紹有關(guān)中國(guó)憲法、行政法、民法等法律的基本知識(shí),以便讓學(xué)生對(duì)馬克思主義法律和具有中國(guó)特色的社會(huì)主義法制體系有一個(gè)總體的了解,掌握中國(guó)憲法和一般法律的實(shí)質(zhì),熟悉一些公民權(quán)利義務(wù)的知識(shí),讓自己能夠更好地適應(yīng)法制社會(huì)。ThiscourseisconductedundertheguidanceofMarxism-Leninism,MaoZedongThoughtandDengXiaopingTheorywiththeobjectiveofhelpingthestudentstofosteracorrectworldoutlookandcorrectviewsonlifeandvalues,offeringanswerstovariouskindsofproblemsconcerningmoralsandethicsraisedbycollegestudentsattheturning-pointoftheirlife,improvingstudents’abilityofidentifyingandrejectingfaultytrendsofthought,dealingwithsetbacksandadaptingtoanewenvironment,cultivatingtheirmoralintegrityandnormsofconducts,andenhancingtheirskillsincopingwithvariousconflictsandproblemsoccurringfromstudies,dailylife,job-choosingandfriend-making,etc.AndinthepartofBasicsofLaw,thecoursefocusesontheexpatiationupongeneralprinciplesoflawaswellasthesocialistlaws,introducingtothebasicknowledgeconcerningChineseconstitution,administrativelaw,civillaw,etc,inorderforstudentstohaveangeneralunderstandingoftheMarxistlawandthesocialistlegalsystemwithChinesecharacteristics,tograsptheessenceofChineseconstitutionandgenerallaw,toacquaintthemselveswithsomeknowledgeaboutcivilobligationsandrights,andtofurtheraccommodatethemselvestothelegalsociety.2、體育(一)[課程代碼150019]PhysicalEducationⅠ[CourseCode150019]本課程對(duì)所有學(xué)生來(lái)說(shuō)必修。一年級(jí)學(xué)生的成績(jī)?cè)u(píng)估基于他們?cè)谄胀w育課或綜合選擇性體育課的表現(xiàn),包括體育理論,健康標(biāo)準(zhǔn)和體育專項(xiàng)特長(zhǎng)訓(xùn)練。選擇性體育課提供給學(xué)生對(duì)于某一具體運(yùn)動(dòng)的知識(shí)和技能。高年級(jí)的選擇性體育課以一年級(jí)的選擇性體育課為基礎(chǔ)。提供的知識(shí)和技能更為詳細(xì)。普通體育課是為一二年級(jí)的學(xué)生開(kāi)設(shè)的,沒(méi)有具體突出的運(yùn)動(dòng)。它介紹運(yùn)動(dòng)的原理和方法。目的是幫助學(xué)生以科學(xué)的方法進(jìn)行鍛煉。Thiscourseiscompulsoryforallthestudents.FreshmenareevaluatedaccordingtotheirperformanceonGeneralPEoranintegrationofOptionPE,PEtheories,healthstandardandPEclubs.OptionPEprovidesthestudentswiththebasicknowledgeandskillsofaspecificsport.AdvancedOptionPEisbasedontheOptionPEinGrade1.Itprovidesamoredetailedknowledgeandskillsofaspecificsport.GeneralPEisforfreshmenandsophomoreswithoutanadeptsport.Itintroducestheprinciplesandmethodsofexercise.Thepurposeistohelpthestudentstoexerciseinascientificway.3、英語(yǔ)(一)[課程代碼080060]EnglishI[CourseCode080060]本課程為非英語(yǔ)專業(yè)設(shè)計(jì),內(nèi)容包括精讀、泛讀、語(yǔ)法、聽(tīng)力、寫作等。通過(guò)該課程的學(xué)習(xí),就英語(yǔ)熟練程度而言使學(xué)生預(yù)期應(yīng)達(dá)到大學(xué)英語(yǔ)一級(jí)的程度。Thiscourseisdesignedfornon-Englishmajors.Itscontentsincludeintensivereading,extensivereading,grammar,listening,writing,andetc.Withthehelpofthiscourse,collegestudentsareexpectedtoarriveatCET-1intermsofEnglishproficiencylevel.4、高等數(shù)學(xué)[課程代碼130092/數(shù)學(xué)2201]AdvancedMathematics[CourseCode130092/MTH2201]本課程主要介紹函數(shù)和極限,一元微積分和它的應(yīng)用,ABC級(jí)數(shù)和多元微積分,行列式和矩陣的應(yīng)用,線性方程和二次方程式,事件的概率,偶然性變量,大數(shù)定律和中心極限定理,樣本和參數(shù)估計(jì),方差分析,回歸分析。Functionandlimit,one-variablecalculusanditsapplication,ABCofprogressionandmultiple-variablecalculus,determinant,matrixanditscalculation,systemoflinearequationsandquadraticform,probabilityofoccurrence,chancevariable,lawoflargenumbersandcentrallimittheorem,sampleandparametricestimation,varianceanalysis,regressionanalysis.5、政治經(jīng)濟(jì)學(xué)[課程代碼060299/經(jīng)濟(jì)2251]PoliticalandEconomics[CourseCode060299/ECO2251]本課程內(nèi)容:社會(huì)主義市場(chǎng)經(jīng)濟(jì)的延伸,主要介紹中國(guó)經(jīng)濟(jì)改革的重要理論問(wèn)題,包括傳導(dǎo),社會(huì)主義市場(chǎng)經(jīng)濟(jì)的基本框架,現(xiàn)代企業(yè)機(jī)制,市場(chǎng)機(jī)制,企業(yè)運(yùn)作行為,社會(huì)保險(xiǎn)機(jī)制,市場(chǎng)經(jīng)濟(jì)法律建設(shè),宏觀法規(guī)和調(diào)控等。Itstringssocialistmarketeconomicsystem,mainlyintroducesimportanttheoryproblemsoneconomicreforminChina,includingtheconduction,basalframeofsocialistmarketeconomy,modernenterprisemechanism,marketmechanism,marketingsystem,behaviorofenterpriseoperation,Socialinsurancesystem,marketeconomylegalconstruction,andmacroeconomicregulationandcontrol,etc.6、體育(二)[課程代碼150022]PhysicalEducationII[CourseCode150022]本課程對(duì)所有學(xué)生來(lái)說(shuō)必修。一年級(jí)學(xué)生的成績(jī)?cè)u(píng)估基于他們?cè)谄胀w育課或綜合選擇性體育課的表現(xiàn),包括體育理論,健康標(biāo)準(zhǔn)和體育專項(xiàng)特長(zhǎng)訓(xùn)練。選擇性體育課提供給學(xué)生對(duì)于某一具體運(yùn)動(dòng)的知識(shí)和技能。高年級(jí)的選擇性體育課以一年級(jí)的選擇性體育課為基礎(chǔ)。提供的知識(shí)和技能更為詳細(xì)。普通體育課是為一二年級(jí)的學(xué)生開(kāi)設(shè)的,沒(méi)有具體專門的運(yùn)動(dòng)選項(xiàng)。它介紹運(yùn)動(dòng)的原理和方法。目的是幫助學(xué)生以科學(xué)的方法進(jìn)行鍛煉。Thiscourseiscompulsoryforallthestudents.FreshmenareevaluatedaccordingtotheirperformanceonGeneralPEoranintegrationofOptionPE,PEtheories,healthstandardandPEclubs.OptionPEprovidesthestudentswiththebasicknowledgeandskillsofaspecificsport.AdvancedOptionPEisbasedontheOptionPEinGrade1.Itprovidesamoredetailedknowledgeandskillsofaspecificsport.GeneralPEisforfreshmenandsophomoreswithoutanadeptsport.Itintroducestheprinciplesandmethodsofexercise.Thepurposeistohelpthestudentstoexerciseinascientificway.7、英語(yǔ)(二)[課程代碼080061]EnglishII[CourseCode080061]本課程為非英語(yǔ)專業(yè)設(shè)計(jì),內(nèi)容包括精讀、泛讀、語(yǔ)法、聽(tīng)力、寫作等。通過(guò)該課程的學(xué)習(xí),就英語(yǔ)熟練程度而言使學(xué)生預(yù)期應(yīng)達(dá)到大學(xué)英語(yǔ)二級(jí)的程度。Thiscourseisdesignedfornon-Englishmajors.Itscontentsincludeintensivereading,extensivereading,grammar,listening,writing,andetc.Withthehelpofthiscourse,collegestudentsareexpectedtoarriveatCET-2intermsofEnglishproficiencylevel.8、馬克思主義基本原理[課程代碼070222]Marxistbasicprinciple[CourseCode070222]本課程密切結(jié)合現(xiàn)代中國(guó)的實(shí)際問(wèn)題,專門探討研究馬克思主義理論,同時(shí)加入當(dāng)代哲學(xué)研究的新發(fā)現(xiàn),利用自然科學(xué)的最新發(fā)現(xiàn)成果介紹毛澤東和鄧小平的哲學(xué)思想。ThiscoursefocusesonthebasictheoriesofMarxismandcloselycombinesthemwithpracticalissuesinmodernChinawhileincorporatingnewfindingsfromcontemporaryresearchesonphilosophy.ItalsodrawsonrecentfindingsinnaturalsciencesandintroducesthephilosophicalthoughtofMaoZedongandDengXiaoping.9、計(jì)算機(jī)理論與應(yīng)用[課程代碼140185/信息系統(tǒng)2241]Theory&applicationofcomputer[CourseCode140185/IS2241]Thiscourseisfornon-computermajors.Itconsistsoftwoparts:theoriesandpracticalapplication.Theformerone,whichintroducesbasicconcepts,principlesandtechniquesofcomputertostudents,iscompulsoryandtaughtbyteachers.Thelatteronethatisaboutthemanipulationofcomputerisoptionalbutmustbeincludedinthefinaltest.10、線性代數(shù)[課程代碼130103]LinearAlgebra[CourseCode130103]本課程主要為經(jīng)濟(jì)管理和研究提供了語(yǔ)言表達(dá)、邏輯推演、數(shù)理分析和科學(xué)計(jì)算的工具,同時(shí)也是培養(yǎng)學(xué)生素質(zhì)的重要組成部分,主要內(nèi)容有:行列式,矩陣,線性方程組,矩陣的特征值等。通過(guò)本課程的學(xué)習(xí),使學(xué)生獲得必要的線性代數(shù)知識(shí),學(xué)習(xí)從數(shù)量的角度觀察問(wèn)題,分析問(wèn)題,培養(yǎng)抽象思維和邏輯推理能力,同時(shí)為后續(xù)課程打下必要的數(shù)學(xué)基礎(chǔ)。Thiscourseisacorecourseoffour-year–BA-student,whichcombinestheorywithpractice.Thiscoursepavesafoundationnotonlyforlearningbasiccoursessuchaseconometrics,operationsresearch,butalsoforlearningsubjectcoursessuchasanalyzinginvestmentandmakingdecision,financemarketandsecuritiesinvestment.Inthemeantime,thiscoursehasbeenappliedinmanyfields,e.g.,modelinginput-outputanalysis.11、概率論與數(shù)理統(tǒng)計(jì)[課程代碼130105/數(shù)理統(tǒng)計(jì)313]ProbabilityandStatistics[CourseCode130105/DSC313]本課程是工商管理專業(yè)的必修課,其主要內(nèi)容有:事件與概率、隨機(jī)變量及其分布、隨機(jī)變量的數(shù)字特征、中心極限、樣本分布、參數(shù)估計(jì)、假設(shè)檢驗(yàn)、方差分析、回歸分析等。Thiscourseisacorecourseoffour-yearBA-studentofbusinessandadministration.Thiscoursecontains:eventandprobability,random-variableanditsdistribution,random-variable’snumericcharacter,limittheoremaboutrandom-variable,sample’sdistribution,estimatingparameter,testingsuppose,variabilityanalyzing,regressionanalyzing.12、微觀經(jīng)濟(jì)學(xué)原理[課程代碼060386/經(jīng)濟(jì)學(xué)2252]PrinciplesofMicroeconomics[CourseCode060386/ECO2252]本課程主要介紹市場(chǎng)經(jīng)濟(jì)條件下的個(gè)體決策。在總括市場(chǎng)經(jīng)濟(jì)是怎樣運(yùn)行之后,本課程進(jìn)一步介紹了消費(fèi)者行為理論,在各種競(jìng)爭(zhēng)條件下的廠商行為以及勞動(dòng)力要素等,并探究市場(chǎng)運(yùn)行中的政府行為。Thiscoursefocusesontheindividualdecisionsinthemarketeconomy.Afteranoverviewofhowamarketeconomyworks,thecoursedevelopstheoriesofconsumerbehavior,thebehavioroffirmsinvariousdegreeofcompetition,andworker’sdecisiontoofferlabor.Governmentregulationofmarketisalsoexamined.第二學(xué)年(Secondacademicyear)13、英語(yǔ)寫作和現(xiàn)代英語(yǔ)(一)[課程代碼英語(yǔ)1101]CompositionandModernEnglishI[CourseCodeENG1101]本課程集中加強(qiáng)寫作指導(dǎo)。重點(diǎn)講授如何組織說(shuō)明性和辯論性論文的結(jié)構(gòu)和內(nèi)容(一般要寫6到8篇論文),強(qiáng)調(diào)語(yǔ)法、標(biāo)點(diǎn)和詞匯的學(xué)習(xí)。Intensiveinstructioninthewritingprocess.Focusesonorganizationofideasinwell-developedexpositoryandargumentativeessays(usually6to8essays),withstressongrammar,punctuation,andvocabularydevelopment.Prerequisites:Placementtesting14、會(huì)計(jì)學(xué)[課程代碼會(huì)計(jì)2291]Accounting[CourseCodeACT2291]本課程重點(diǎn)介紹會(huì)計(jì)基本理論,內(nèi)容包括會(huì)計(jì)行業(yè)基本原理,如何向管理者和使用者提供財(cái)務(wù)報(bào)表。15、宏觀經(jīng)濟(jì)學(xué)[課程代碼經(jīng)濟(jì)學(xué)2251]Macroeconomics[CourseCodeECO2251]本課程內(nèi)容:國(guó)民經(jīng)濟(jì)的宏觀經(jīng)濟(jì)學(xué)理論,著重介紹收入、就業(yè)、貨幣銀行和公共財(cái)政政策。16、商業(yè)統(tǒng)計(jì)學(xué)(一)[課程代碼統(tǒng)計(jì)2241]BusinessStatisticsI[CourseCodeQM2241]本課程介紹描述性和推斷性的統(tǒng)計(jì)概念和方法。課題包括數(shù)據(jù)集合,中心趨向和離散的測(cè)量,概率概念和分布,抽樣調(diào)查,統(tǒng)計(jì)預(yù)測(cè),以及統(tǒng)計(jì)假設(shè)測(cè)試。ThiscourseAnintroductiontodescriptiveandinferentialstatisticalconceptsandmethods.Topicsincludegroupingofdata,measuresofcentraltendencyanddispersion,probabilityconceptsanddistributions,sampling,statisticalestimation,andstatisticalhypothesistesting.17、學(xué)校簡(jiǎn)介[課程代碼校史1101]UniversityOrientation[CourseCodeTROY1101]本課程對(duì)學(xué)校的資源、服務(wù)、政策和程序作簡(jiǎn)要介紹。介紹的內(nèi)容包括:學(xué)校的目標(biāo)和目的、學(xué)校的規(guī)章制度、政策和程序、服務(wù)、學(xué)生組織、圖書館、學(xué)習(xí)中心、計(jì)算機(jī)中心、責(zé)任、時(shí)間管理、在學(xué)校取得成功的戰(zhàn)略。TheprimarypurposeofthiscourseistoassistenteringstudentsinacquiringthenecessaryknowledgeandskillstomanageeffectivelytheTroy18、英語(yǔ)寫作和現(xiàn)代英語(yǔ)(二)[課程代碼英語(yǔ)1102]CompositionandModernEnglishII[CourseCodeENG1102]本課程介紹在寫短篇研究論文時(shí)的正文分析和研究原理及工具的運(yùn)用。Text-basedanalysesandapplicationofprinciplesandtoolsofresearchinwritingshortresearchpapers.19、管理金融(一)[課程代碼金融3331]ManagerialFinanceI[CourseCodeFIN3331]本課程主要介紹公司的內(nèi)部與外部融資決策的分析、策劃和控制。20、市場(chǎng)營(yíng)銷原理[課程代碼營(yíng)銷3361]PrinciplesofMarketing[CourseCodeMKT3361]Decisionsmakingandpolicyformulationrelativetothecultural,social,political,legalandeconomicsaspectsofmarketing.Studycustomerdemandatthemarketandhowenterprisessatisfiedwithcustomerdemandingonproductsandlaborservices,thereisverystrongapplication.21、商業(yè)統(tǒng)計(jì)學(xué)(二)[課程代碼統(tǒng)計(jì)3341]BusinessStatisticsII[CourseCodeQM3341]本課程繼續(xù)介紹基本商業(yè)統(tǒng)計(jì)內(nèi)容。內(nèi)容包括有關(guān)平均數(shù)和比例的比較、方差分析、簡(jiǎn)單線性回歸和相關(guān)性、平方的運(yùn)用、復(fù)合線性回歸、非參量法和簡(jiǎn)單決策分析。22、化學(xué)及實(shí)驗(yàn)[課程代碼化學(xué)1142&L142]Chemistry&lab[CourseCodeCHM1142&L142]本課程重點(diǎn)學(xué)習(xí)元素周期表和化學(xué)計(jì)算,內(nèi)容包括化學(xué)性質(zhì)、物理狀態(tài)和結(jié)構(gòu)。作有關(guān)元素周期表、原子結(jié)構(gòu)、氣態(tài)定律和化學(xué)計(jì)算等內(nèi)容的實(shí)驗(yàn)。Emphasisisplacedontheperiodictableandstoichiometry,includingchemicalproperties,physicalstates,andstructure.Experimentsdealingwiththeperiodictable,atomicstructure,thegaslaws,andstoichiometry.23、地理及實(shí)驗(yàn)[課程代碼科學(xué)2234&L234]EarthScience&lab[CourseCodeSCI2234&L234]本課程為非自然學(xué)科專業(yè)的學(xué)生開(kāi)設(shè)的介紹基礎(chǔ)地理的課程,含基礎(chǔ)地理課程的實(shí)驗(yàn)部分。Thiscourseisthebasicgeologyfornon-sciencemajors.Laboratoryexperimentsinbasicgeology.24、物理及實(shí)驗(yàn)[課程代碼物理2252&L252]Physics&Lab[CourseCodePHY2252&L252]本課程介紹力學(xué)、熱力學(xué)和波動(dòng)定律。著重對(duì)課程內(nèi)容的基本原理作實(shí)驗(yàn)驗(yàn)證,使用測(cè)量?jī)x器,以及解釋實(shí)驗(yàn)數(shù)據(jù)。25、物理科學(xué)及實(shí)驗(yàn)[課程代碼科學(xué)2233&L233]PhysicalScience&lab[CourseCodeSCI2233&L233]Thiscourseisthebasicchemistryandphysicsfornon-sciencemajors.Laboratoryexperimentsinbasicchemistryandphysics.Concludingthelengthofmeasure,time,velocityofsound,fluctuation,menstruatethequantityofheat,moleculestructure,acerbityandotherexperimentations.26、戲劇基礎(chǔ)[課程代碼戲劇2200]IntroductiontoDrama[CourseCodeDRA2200]本課程介紹戲劇的藝術(shù)性以及在西方文化所占的重要地位。這門課程重點(diǎn)介紹戲劇的受眾,制作和表演,為希望對(duì)戲劇藝術(shù)又一個(gè)基礎(chǔ)性了解以及賞析的學(xué)生而設(shè)計(jì)。Anintroductiontotheatreasafineartandasavitalpartofourwesternculture,thecoursefocusesontheaspectsofaudience,production,andperformance.Itisdesignedforthestudentwhowishestogainafundamentalunderstandingandanappreciationofthetheatricalartsinoursociety.27、視覺(jué)藝術(shù)[課程代碼藝術(shù)1133]VisualArts[CourseCodeART1133]本課程介紹視覺(jué)藝術(shù)以及它與人類的需求的關(guān)系。ThiscourseintroducetoVisualartsandtheirrelationshiptohumanneedsandaspirations.28、個(gè)人銷售[課程代碼營(yíng)銷4461]PersonalSelling[CourseCodeMKT4461]本課程介紹經(jīng)濟(jì)學(xué)、心理學(xué)和社交知識(shí)在個(gè)人銷售、直接銷售技巧和銷售程序中的運(yùn)用。重點(diǎn)強(qiáng)調(diào)與消費(fèi)者建立關(guān)系。Thiscourseintroducestheeconomic,psychological,andsocialaspectsofpersonalselling,directsellingtechniques,andthesalesprocesswithemphasisonbuildingcustomerrelationships.29、管理金融(二)[課程代碼金融3332]ManagerialFinanceII[CourseCodeFIN3332]本課程是管理金融的第二門課程。是金融3331的繼續(xù),重點(diǎn)學(xué)習(xí)金融3331沒(méi)有包含的內(nèi)容。Thiscourseisthesecondcourseinasequenceofmanagerialfinance.ContinuationofFIN3331withfocusontopicsinfinancialmanagementnotcoveredinFIN3331.第三學(xué)年(Thirdacademicyear)30、英語(yǔ)演講[課程代碼演講2241]FundamentalsofSpeech[CourseCodeSPH2241]本課程強(qiáng)調(diào)學(xué)習(xí)各種領(lǐng)域口頭表達(dá)的基本原理及實(shí)踐。Thiscourseisemphasizethestudyoftheprinciplesandpracticesbasictoallareasoforalcommunication.31、商業(yè)溝通[課程代碼商務(wù)3382]BusinessCommunication[CourseCodeBUS3382]本課程分析和組織企業(yè)和個(gè)人的溝通,包括運(yùn)用文件和備忘錄等形式溝通的技巧和內(nèi)容。TheAnalysisandcompositionofbusinessandpersonalcommunicationsinthiscourseisincludingmechanicsandcontentoflettersandmemoranda.32、生物學(xué)原理[課程代碼生物學(xué)1100]PrincipleofBiology[CourseCodeBIO1100]本課程為生物學(xué)原理學(xué)習(xí)。包括生命化學(xué)、細(xì)胞結(jié)構(gòu)和功能、生物能、細(xì)胞再生、遺傳和生態(tài)學(xué)的學(xué)習(xí)。ThiscourseisthestudyofprincipleofBiology.Biologicalprinciplesareincludingchemistryoflife,cellstructureandfunction,bioenergetics,cellreproduction,heredity,andecology.33、生物學(xué)原理實(shí)驗(yàn)[課程代碼生物學(xué)L100]PrinciplesofBiologyLab[CourseCodeBIOL100]本課程主要包括測(cè)量、顯微鏡、生態(tài)學(xué)、細(xì)胞結(jié)構(gòu)、生物能、細(xì)胞再生和遺傳等。Thiscourseismainlyincludingmeasurements,microscopy,ecology,cellstructure,bioenergetics,cellreproduction,andheredity.34、國(guó)際會(huì)計(jì)學(xué)[課程代碼會(huì)計(jì)4435]InternationalAccounting[CourseCodeACT4435]本課程全面了解與國(guó)際會(huì)計(jì)和世界各國(guó)的金融信息報(bào)告有關(guān)的問(wèn)題。這門課的內(nèi)容包括會(huì)計(jì)和審計(jì)標(biāo)準(zhǔn),信息公開(kāi)及全球商務(wù)狀況的金融報(bào)告。Anoverviewofemergingissuesrelatedtointernationalaccountingandreportingoffinancialinformationacrossnationalboundaries.Thecoursewilladdresstopicssuchasaccountingandauditingstandards,disclosurepractices,andfinancialreportinginaglobalbusinessenvironment.35、國(guó)際銀行學(xué)與金融學(xué)[課程代碼金融學(xué)4435]InternationalBankingandFinance[CourseCodeFIN4435]本課程是對(duì)國(guó)際金融的全面介紹和了解。重點(diǎn)介紹多國(guó)公司的管理、國(guó)際貿(mào)易、外匯、國(guó)際金融市場(chǎng)、機(jī)構(gòu)和工具。Thiscourseisthecomprehensiveintroductionandoverviewofinternationalfinancewithemphasisuponmultinationalcorporationmanagement,internationaltrade,foreignexchange,andinternationalfinancialmarkets,institutions,andinstruments.36、國(guó)際管理[課程代碼管理學(xué)4478]InternationalManagement[CourseCodeMGT4478]本課程成功管理國(guó)際性商業(yè)經(jīng)營(yíng)活動(dòng)中所涉及重要問(wèn)題的概述和分析,本課程的內(nèi)容主要是跨國(guó)企業(yè)在管理、決策制定、組織和人員分配活動(dòng)中對(duì)環(huán)境、進(jìn)入模式、計(jì)劃和跨文化問(wèn)題的考慮。37、國(guó)際貿(mào)易[課程代碼營(yíng)銷4468]InternationalTrade[CourseCodeMKT4468]在全球市場(chǎng)范圍內(nèi)從事經(jīng)營(yíng)活動(dòng)時(shí),做出決策和制定政策應(yīng)考慮的相應(yīng)文化、社會(huì)、政治、法律等因素。Decisionmakingandpolicyformulationrelativetothecultural,social,political,legalandeconomicaspectsofmarketinginglobalenvironments.38、國(guó)際市場(chǎng)營(yíng)銷[課程代碼營(yíng)銷4451]InternationalMarketing[CourseCodeMKT4451]本課程講授國(guó)際市場(chǎng)營(yíng)銷學(xué)的環(huán)境、進(jìn)入方式、以及產(chǎn)品、價(jià)格渠道、促銷決策。還要掌握國(guó)際市場(chǎng)營(yíng)銷的組織計(jì)劃和控制以及網(wǎng)絡(luò)營(yíng)銷。InternationalMarketingEnvironment,modeofentryandproduct,pricechannel,decision-makingofpromotion.Requiredtomasterinternationalmarketingorganizationsplanningandcontrolaswellasnetworkmarketing.39、市場(chǎng)研究[課程代碼營(yíng)銷4464]MarketingResearch[CourseCodeMKT4464]本課程講授對(duì)市場(chǎng)營(yíng)銷的第一手和第二手資料的收集、解釋和運(yùn)用方法和程序。包括抽樣、問(wèn)卷、收集數(shù)據(jù)、分析和制作報(bào)告。Methodsandproceduresforcollection,interpretation,anduseofprimaryandsecondarydatainmarketingincludingsampling,questionnaires,datacollection,analysis,andpreparationofreports.40、市場(chǎng)管理[課程代碼營(yíng)銷4469]MarketingManagement[CourseCodeMKT4469]本課程為學(xué)生的頂級(jí)課程。側(cè)重運(yùn)用所學(xué)的市場(chǎng)概念、市場(chǎng)程序和常規(guī)解決市場(chǎng)營(yíng)銷管理問(wèn)題。學(xué)習(xí)方法包括課文和實(shí)例學(xué)習(xí),模擬練習(xí)。Thisisthecapstonecourseformarketingmajorstudents.Focusisonmarketingmanagementproblemsolvingbyapplyingmarketingconcepts,proceduresandpracticeslearned.Vehiclestodeepenthisdecision-makingapproachwillincludetext,casesandsimulation.41、綜合市場(chǎng)銷售聯(lián)絡(luò)[課程代碼營(yíng)銷3365]IntegratedMarketingCommunications[CourseCodeMKT3365]本課程講授綜合市場(chǎng)銷售聯(lián)絡(luò)及市場(chǎng)銷售聯(lián)絡(luò)對(duì)商標(biāo)公平性的加強(qiáng)。側(cè)重講授經(jīng)理在策劃、發(fā)展和實(shí)施市場(chǎng)銷售聯(lián)絡(luò)項(xiàng)目所依據(jù)的決策順序。Thiscourseexaminesintegratedmarketingcommunicationsandhowthisenhancesbrandequity.Emphasisisplacedonthedecisionsequenceamanagerwouldfollowinplanning,developing,andimplementingamarketingcommunicationsprogram.42、市場(chǎng)研究[課程代碼營(yíng)銷4464]MarketingResearch[CourseCodeMKT4464]本課程講授對(duì)市場(chǎng)營(yíng)銷的第一手和第二手資料的收集、解釋和運(yùn)用方法和程序。包括抽樣、問(wèn)卷、收集數(shù)據(jù)、分析和制作報(bào)告。Methodsandproceduresforcollection,interpretation,anduseofprimaryandsecondarydatainmarketingincludingsampling,questionnaires,datacollection,analysis,andpreparationofreports.43、市場(chǎng)管理[課程代碼營(yíng)銷4469]MarketingManagement[CourseCodeMKT4469]本課程為學(xué)生的頂級(jí)課程。側(cè)重運(yùn)用所學(xué)的市場(chǎng)概念、市場(chǎng)程序和常規(guī)解決市場(chǎng)營(yíng)銷管理問(wèn)題。學(xué)習(xí)方法包括課文和實(shí)例學(xué)習(xí),模擬練習(xí)。Thisisthecapstonecourseformarketingmajorstudents.Focusisonmarketingmanagementproblemsolvingbyapplyingmarketingconcepts,proceduresandpracticeslearned.Vehiclestodeepenthisdecision-makingapproachwillincludetext,casesandsimulation.44、戰(zhàn)略性管理[課程代碼管理4476]StrategicManagement[CourseCodeMGT4476]本課程是一門把所有商業(yè)課程的主要知識(shí)、技能和概念的融會(huì)貫通的頂級(jí)課程。要求學(xué)生分析各種公司,測(cè)定由內(nèi)部環(huán)境和公司的優(yōu)勢(shì)和弱勢(shì)造成的兇兆和機(jī)會(huì),為公司規(guī)劃戰(zhàn)略計(jì)劃和確定如何實(shí)施這些計(jì)劃。Thiscourseisthecapstonecourseforbusinessmajors.Integratesknowledge,skills,andconceptsacquiredinallbusinesscoursestaken.Requiresstudentstoanalyzevariouscorporations,determinethreatsandopportunitiesposedbytheexternalenvironmentaswellasthefirm’sstrengthsandweaknesses,formulatestrategicplansforfirms,anddeterminehowtheseplansshouldbeimplemented.45、商法環(huán)境[課程代碼法律2221]LegalEnvironmentforBusiness[CourseCodeLAW2221]Thecourseintroducestheenvironmentofbusiness,includinglegalandethicalissuesandtheregulatoryandglobalenvironmentofbusinessthataffectbusinesspoliciesanddecisions.46、物流管理(或任一市場(chǎng)營(yíng)銷課程)[課程代碼營(yíng)銷4465]BusinessLogistics(oranyotherMKTelective)[CourseCodeMKT4465]本課程介紹與配送體系的設(shè)計(jì)、運(yùn)作和控制有關(guān)的訂購(gòu)、倉(cāng)儲(chǔ)、運(yùn)輸?shù)然顒?dòng)。Thiscourseisastudyoftheprocurement,warehousing,andtransportationactivitiesrelatedtodistributionsystemdesign,operation,andcontrol.47、消費(fèi)者行為學(xué)[課程代碼營(yíng)銷4462]ConsumerBehavior[CourseCodeMKT4462]本課程研究消費(fèi)決定者━顧客。這門課介紹社會(huì)、文化和心理對(duì)購(gòu)物決定的影響。重點(diǎn)強(qiáng)調(diào)它們對(duì)市場(chǎng)營(yíng)銷策略的影響。Thiscourseisastudyoftheconsumerasadecisionmaker.Thecourseexaminessocial,cultural,andpsychologicalinfluencesonpurchasingdecisionswhileemphasizingtheirimplicationsformarketingstrategies.第四學(xué)年(Fourthacademicyear)48、品牌管理[課程代碼060491]ManagementofTradeMark[CourseCode060491]本課程介紹品牌管理的概念、方法、品牌管理決策和戰(zhàn)略的制定,以及在全球經(jīng)濟(jì)一體化今天品牌管理所面臨的挑戰(zhàn)。Thecourseincludesintroductiontomanagementoftrademark,discussionandapplicationofstrategicmanagementconcepts,externalforcesaffectingtrademark,socialresponsibilityandglobalissues.49、服務(wù)營(yíng)銷[課程代碼060489]ServicesMarketing[CourseCode060489]本課程了解服務(wù)市場(chǎng)的特點(diǎn)及其促成成功市場(chǎng)的因素。內(nèi)容包括在服務(wù)程序和服務(wù)標(biāo)準(zhǔn)設(shè)計(jì)中消費(fèi)者的期望和感覺(jué)。Understandthenatureofservicesmarketinganditscriticalcontributiontomarketingsuccess.Topicsincludecustomerexpectationsandperceptionsinthedesignofserviceprocessesandstandards.50、公共關(guān)系理論與實(shí)務(wù)[課程代碼060482]PublicRelationTheoryandPractice[CourseCode060482]本課程主要包括內(nèi)部公眾、外部公眾、公眾關(guān)系處理技巧、溝通、企業(yè)形象識(shí)別系統(tǒng)等。Themaincontentsofthiscourseincludes:internalpublic,externalpublic,thetechniquestocopingwithrelationsofdifferentpublics,communications,CIS,etc.51、商務(wù)談判[課程代碼060486]BusinessTalk[CourseCode060486]本課程介紹商務(wù)談判的概念、原則、案例和不同技能,目的是提高學(xué)生談判的能力。Thiscourseintroducesconcept,principle,examplesanddifferentskillsofbusinesstalk.Thepurposeistoenhancethestudents’abilityinbusinesstalk.52、商務(wù)禮儀[課程代碼060494]SocialCourtesies[CourseCode060494]Thiscourseintroducesthebasicskills,principlesandcourtesy.Thepurposeistoenhancethestudents’abilityinbusinesscommunicationandmannersinbusinessactivities.53、廣告學(xué)[課程代碼060487]Advertising[CourseCode060487]本課程主要介紹廣告項(xiàng)目的策劃、創(chuàng)意、使用和地點(diǎn),媒體的使用和市場(chǎng)營(yíng)銷策略的研究。Thiscourseintroducestheplanning,creation,utilization,andplaceofadvertisingprograms,mediause,andresearchtosupportmarketingstrategy.54、市場(chǎng)調(diào)查與預(yù)測(cè)[課程代碼060484]MarketSurveyandForecast[CourseCode060484]本課程主要介紹一些市場(chǎng)調(diào)研的方法,以及對(duì)調(diào)研出來(lái)的數(shù)據(jù)進(jìn)行分析、預(yù)測(cè)的方法,例如時(shí)間序列分析、回歸分析等。Thiscourseisintroducethemethodofmarketsurvey,aswellasthemethodsofanalyzingandforecastingthedatacollected,suchastimeseriesapproach,andregressionforecasting,etc.55、計(jì)量經(jīng)濟(jì)學(xué)[課程代碼060378]Econometrics[CourseCode060378]本課程以經(jīng)濟(jì)學(xué)理論和實(shí)際統(tǒng)計(jì)資料為基礎(chǔ),用數(shù)學(xué),統(tǒng)計(jì)和計(jì)算機(jī)技術(shù)進(jìn)行數(shù)量分析,用建立模型的方法。主要內(nèi)容:一元線性回歸模型,多元線性回歸模型,非線性回歸模型,異方差性,自相關(guān)性,多重共線性,虛擬變量,隨機(jī)變量解釋,滯后變量模型,聯(lián)立方程模型,驗(yàn)證,估計(jì),基本經(jīng)濟(jì)函數(shù)模型,計(jì)量經(jīng)濟(jì)學(xué)應(yīng)用,宏觀經(jīng)濟(jì)模型,TSP軟件的介紹。Thiscourseisbasesoneconomicstheoryandpracticalstatisticmaterials,usingmathematics,statistics,andcomputertechnology,toanalysisquantitatively,bymeansofbuildingmodel.Maincontent:singlelinearregressionmodel,multiplelinearregressionmodel,nonlinearmodel,heteroscedasticity,autocorrelation,multicollinearity,dummyvariables,randomexplainingvariable,laggedvariablemodel,simultaneousequationmodel,identification,evaluation,basaleconomicfunctionmodel,applicationofeconometrics,macroeconomicmodel,IntroductiontoMicroTSPsoftware.56、國(guó)際商法[課程代碼060498]InternationalCommercialLaw[CourseCode060498]本課程主要介紹跨國(guó)商事活動(dòng)中有關(guān)商事行為和商事組織的國(guó)際公約、國(guó)際慣例及代表性國(guó)家的國(guó)內(nèi)法,內(nèi)容主要包括合同法、貨物買賣法、產(chǎn)品責(zé)任法、代理法、票據(jù)法、結(jié)算支付法及商事組織法。Thecourseintroducesmainlyinte

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