電子商務(wù)英語1構(gòu)詞法.ppt

,Office memos,Inter-office Memo (between two or more places/offices in the same company）,To: Akira Kobe, General Manager, Sales Planning From: Kathy Yeh, Sales Promotion Assistant Re: Helena Santos visit Date: April 21, 2001 Ms. Helena Santos, manager from Alfa Micro, S.A. in Brazil, is coming on Thursday, April 25 at 10:00a.m. Please come to the Conference Room and meet her.,Questions for Unit one,1.Who makes inquires and what is necessary in making it? 2. What should be included in a “ first inquiry”? 3. How to make inquires? 4. How to send an inquiry? 5.What should a reply to an inquiry be ?,Commonly used terms,Inquiry n. 詢價(jià) Engagement n. 約定，保證 Catalogue n. 產(chǎn)品目錄表 Quotation n. 報(bào)價(jià)，報(bào)價(jià)單 Specification n. (usu.) 規(guī)格，說明書 Terms of payment 付款條件 Price terms 價(jià)格條款 Time of shipment 裝運(yùn)時(shí)間 Considerable order 大宗訂單 Customer designed products 客戶制定產(chǎn)品 Custom-made goods 定做商品,Actual sample 實(shí)物樣品 In compliance with 依從,按照 Parcel post 郵包 To carry a large stock of the goods 備有大量存貨 Superior quality 優(yōu)等質(zhì)量 To execute command promptly 快速執(zhí)行訂單 Rock bottom price 最低價(jià)格 To favor sb. with orders 惠賜訂單 The given design 來樣 Designed goods 客戶設(shè)計(jì)好的商品 Production cost 生產(chǎn)成本,Lesson One Skills of Making Inquiries,Three samples,Lesson Two Making Replies to the Inquires,1. How to answer an inquiry? The reply to an inquiry should be prompt and courteous and cover all the information asked for. In detail, 1, if there is no stock available for the time being, the seller should acknowledge the inquiry at once, explaining the situation and assuring that the seller would revert to it once supply becomes available. 2, if the inquiry is from an old customer, say how much the sellers appreciate it. 3, if it is from a new customer, say the sellers are glad to receive it and express the hope of a long and friendly business relationship so as to create good impression on the buyer. Three samples,Lesson Two,Three samples,Key point: word-formation in the computer and e-commerce fields Difficult points: derivation Requirements By the end of this lesson, you should be able to have a good command of three methods of word-formation in the computer fields e-commerce terms given in the lesson,Skill Training,Word-formation in the E-commerce Fields 1派生法：英語單詞最基本的部分叫做詞根。它是單詞中不變化的部分。表達(dá)那個(gè)詞的最基本的意義。它的前面和后面都可以接上詞頭和詞尾，也叫做前綴和后綴。 （1）前綴通常用來引伸或轉(zhuǎn)變那個(gè)詞的意義。 例：,（2） 后綴通常用來改變一個(gè)詞的屬性。 例：,2. 合成法：由兩個(gè)或兩個(gè)以上的詞組成一個(gè)復(fù)合詞，其組成的部分之間有時(shí)用連詞符號(hào)“-”連接，有時(shí)連在一起寫，中間不用連詞符號(hào)。他們可能是由形容詞+名詞，形容詞+形容詞，名詞+ 形容詞，介詞+名詞等等構(gòu)成。 例：,3. 縮合法：兩個(gè)或兩個(gè)以上的詞通過各自裁減之后拼接成一個(gè)新詞，它可能是兩個(gè)詞的前部拼接，可能是一個(gè)詞的前部和另一個(gè)詞的后部拼接，也可以將一個(gè)詞的前部與另一個(gè)詞拼接，以及其他部分的拼接。這樣產(chǎn)生的新詞往往兼有所參與組合的各個(gè)詞的涵義。在計(jì)算機(jī)領(lǐng)域很多新詞是通過這種方法誕生的。 例：,4. 縮寫法：將較長(zhǎng)的英文單詞取其個(gè)別幾個(gè)字母構(gòu)成一個(gè)縮寫詞?？s寫的規(guī)則不盡相同，可能取部首幾個(gè)字母，可能取首尾兩個(gè)字母，也可能按音節(jié)縮略等等?？s略詞的形成是約定俗成的，有的時(shí)候同一個(gè)詞有若干個(gè)縮寫詞，也有時(shí)候一個(gè)縮寫詞可能有好幾個(gè)不同的解釋。這要靠上下文來確定意義。 例：,還有一種情況是將一組詞縮寫，取每個(gè)詞的第一個(gè)字母或部首幾個(gè)字母重新組合，成為一個(gè)新詞。如：,在電子商務(wù)活動(dòng)中縮寫詞是常見的，如： DSA=digital signature algorithm計(jì)算程序; DSS digital signature standard; DES=data encryption密碼輸人standard; EDI=electronic data interchange; EDIFACT=electronic data interchange for a