Inmarsat概況及產(chǎn)品簡(jiǎn)介

1、quarterly training week 季度培訓(xùn)周,inmarsat training academy inmarsat培訓(xùn)學(xué)院 december 2012 2012-12,monday 周一 introduction to inmarsat, satellites and services / inmarsat,衛(wèi)星及服務(wù)的簡(jiǎn)介 tuesday 周二 inmarsat broadband products /寬帶類產(chǎn)品 wednesday 周三 inmarsat land mobile and enterprise /陸用移動(dòng)設(shè)備類和公司類產(chǎn)品 thursday 周四 fleetbr

2、oadband products and applications /fbb產(chǎn)品和應(yīng)用 friday (half day) 周五(半天) inmarsat aviation 航空類產(chǎn)品,quarterly training week agenda 培訓(xùn)周日程,introduction to inmarsat satellites and servicesinmarsat,衛(wèi)星及服務(wù)的簡(jiǎn)介,inmarsat training academy inmarsat培訓(xùn)學(xué)院 anthony pugh 安東尼 皮尤 10th december 2012 2012-12-10,a brief history

3、 of inmarsat inmarsat歷史簡(jiǎn)介 a brief look back at the history of the business 對(duì)商業(yè)歷史的簡(jiǎn)短回顧 satellites 衛(wèi)星 overview of satellites 衛(wèi)星概覽 overview of inmarsat satellites inmarst衛(wèi)星概覽 operation centres 運(yùn)營(yíng)中心 business model 商業(yè)模型 brief overview of how inmarsat fits into the satellite telecommunications market 簡(jiǎn)短回顧

4、inmarsat對(duì)于衛(wèi)星通信市場(chǎng)是怎樣契合的 inmarsat services inmarsat 服務(wù) a look at the different services available from inmarsat 看一看inmarsat有多少種不同的服務(wù) inmarsat products inmarsat 產(chǎn)品 a look at the different products available from inmarsat 看一看inmarsat能提供有多少種不同的產(chǎn)品,mondays agenda,markets 市場(chǎng) some of the key markets that use

5、 our services. 一些使用服務(wù)的主要市場(chǎng) competition 市場(chǎng)競(jìng)爭(zhēng) who else is providing similar services and products to inmarsat? 有哪些提供類似與inmarsat服務(wù)的競(jìng)爭(zhēng)者,a brief history of inmarsatinmarsat歷史簡(jiǎn)介,inmarsat created by imo imo(國(guó)際海事組織)創(chuàng)建inmarsat,launch of service on leased satellites 在租借的衛(wèi)星上開展服務(wù),8,000 active terminals 有8k被激活的終

6、端,1979,1982,1989,inmarsat 2 satellites launched inmarsat二代星發(fā)射,aeronautical services introduced 推出航空服務(wù),inmarsat 3 satellites launched inmarsat三代星發(fā)射,membership reaches 86 signatories 組織會(huì)籍達(dá)到86個(gè)簽約國(guó),1992,1996,1990,1998,private equity process completed 股權(quán)私有化完成,inmarsat privatised 實(shí)現(xiàn)私有化,2003,1999,launch of

7、 1st and 2nd i4 satellite 發(fā)射第一,第二顆四代星,2005,launch of bgan 推出bgan業(yè)務(wù),listed on stock exchange 被列入證券交易所,1990,2000,1980,launch of bgan for aor 在大西洋區(qū) 推出bgan業(yè)務(wù),launch of 3rd i4 satellite for por 為太平洋地區(qū)發(fā)射 第三顆四代星,2007,2008,2006,launch isat phone pro 推出isat phone pro業(yè)務(wù),2010,launch of new satellite phone serv

8、ices 推出新的衛(wèi)星電話服務(wù),2012,business integration 商業(yè)整合,launch fleet phone and link 推出fp和link業(yè)務(wù),2011,continued provision of global maritime distress and safety services, and support of the gmdss 持續(xù)提供全球海上遇險(xiǎn)和安全服務(wù),并支持gmdss non-discrimination on the basis of nationality 絕無國(guó)籍歧視 inmarsat shall seek to serve all ar

9、eas where there is a need for mobile satellite communications inmarsat將搜尋服務(wù)于所有的需要移動(dòng)衛(wèi)星通信的地區(qū) fair competition 公平競(jìng)爭(zhēng),public service obligations 公共服務(wù)義務(wù),satellite basics衛(wèi)星基礎(chǔ),go,在google地球上實(shí)時(shí)顯示衛(wèi)星 real-time satellites in google earth,geostationary orbit靜止軌道 35,700km i.e. inmarsat satellites 例如inmarsat衛(wèi)星,meo

10、medium earth orbit 中地球軌道 10-20,000km i.e. gps 例如gps,leo low earth orbit近地軌道 600-1500km i.e. international space agency, iridium, globalstar f2發(fā)射于2005-11-08 +- 6000 kgs / 13,200 lbs 約6k公斤/13.2k磅 platform & payload manufacturer: astrium平臺(tái)和裝備制造商: astrium阿斯特里姆 solar array wingspan: 48m太陽能陣列翼展:48米 9m dep

11、loyable antenna 9m可展開天線 1 global beam / 19 wide beams /193 narrow spot beams 1全球波束/19寬波束/193窄點(diǎn)波束,i4 constellation inmarsat 四代星,greater call capacity than all five i-3s put together 呼叫容量比5顆三代星的總和都大 60 times more power than any one of its predecessors 功率大于任何一顆前代星的60倍 12 times more efficient in use of

12、radio spectrum 12倍無線電頻譜使用效率 16 times the capacity 16倍容量 25 times the receiver sensitivity 25倍接收器靈敏度,a new generation of satellites (i4) 新一代衛(wèi)星(inmarsat四代星,i-4 worldwide coverage 四代星的全球覆蓋圖,淺藍(lán)-美洲地區(qū) 綠色-歐洲中東和非洲地區(qū) 深藍(lán)-亞太地區(qū),future satellites? 未來衛(wèi)星,satellite control infrastructure衛(wèi)星控制基本架構(gòu),satellite衛(wèi)星,termina

13、l 終端,sas 衛(wèi)星準(zhǔn)入站,noc and scc 網(wǎng)絡(luò)運(yùn)行中心和衛(wèi)星控制中心,satellite control centre 衛(wèi)星控制中心,network operation centre 網(wǎng)絡(luò)運(yùn)行中心,i-3 satellite constellation inmarsat 四代星群,i-4 satellite constellation inmarsat 四代星群,fucino, italy 富齊諾 意大利,lake cowichan, canada 考伊琴胡 加拿大,hawaii, usa 夏威夷 美國(guó),eik, norway 艾克 挪威,kashtan, russia 卡什坦 俄

14、羅斯,auckland, new zealand 奧克蘭 新西蘭,beijing, china 北京 中國(guó),i-3 constellation inmarsat三代星群,fucino, italy 富齊諾 意大利,sentosa, singapore 圣淘沙 新加坡,eik, norway艾克 挪威,yamaguchi, japan 山口 日本,land earth stations 地面站,fucino, italy 富齊諾 意大利,hawaii, usa 夏威夷 美國(guó),burum, holland 布魯姆 荷蘭,satellite access stations衛(wèi)星準(zhǔn)入站,business

15、 model 商業(yè)模型,distribution partners 分銷伙伴,service providers/ resellers/end users 服務(wù)供應(yīng)商/代理商/終端用戶,e&e services,broadband services寬帶服務(wù),business model 商業(yè)模型,manufacturers,psa,psa,psa,our new business model 我們新的商業(yè)模型,inmarsat 批發(fā)/空間段價(jià)格,業(yè)務(wù)部 制定服務(wù)提供商和終端用戶價(jià)格,服務(wù)提供商 終端用戶,運(yùn)營(yíng)商,非直銷和直銷,inmarsat services inmarsat服務(wù),inmar

16、sat b (gmdss 全球海上遇險(xiǎn)和安全系統(tǒng)) voice, fax, telex & data, plus high speed data at 64kbits 語音 傳真 電傳&數(shù)據(jù) 告訴數(shù)據(jù)高達(dá)64kbits inmarsat c (gmdss) data messaging system. 數(shù)據(jù)消息系統(tǒng) inmarsat m and mini-m voice, fax and data 語音 傳真和數(shù)據(jù) fleet f33, f55 (non-gmdss) and f77 (gmdss) voice, fax, data at low and high speed with add

17、ed isdn capabilities on some models 語音 傳真 高速或者低速數(shù)據(jù),某些型號(hào)可以附加isdn(integrated services digital network) fleetbroadband broadband data with simultaneous voice capability, added capability for streaming data 同時(shí)使用寬帶數(shù)據(jù)和語音,可附加流數(shù)據(jù) fleetphone low-cost voice 廉價(jià)語音,gmdss global maritime distress safety system,ma

18、ritime services 海上服務(wù),inmarsat b primarily used for high speed data in remote lan (local area network) video & file transfer applications 主要用來遠(yuǎn)程局域網(wǎng)的高速數(shù)據(jù)處理,視頻&文件交換應(yīng)用 mini-m introduced in 97, voice, fax, email & digital photo transmission from around the globe. 語音,傳真,郵件&數(shù)碼照片傳送 gan (global area network)

19、 supports a range of proven, industry specific isdn solutions. bgan broadband data and voice globally isatphone pro and link phone low-cost handheld and fixed options,land solutions 陸地解決方案,classic aero 典型 aero h/aero h+/aero i/aero l general aero常規(guī) aero c mini-m aero evolved aero 進(jìn)階 swift 64 main ar

20、eas of focus 主要焦點(diǎn)區(qū)域 passengers: voice, email & other data applications 乘客:語音,郵件&其它數(shù)據(jù)應(yīng)用 cockpit communications: air traffic management, safety駕駛艙通信: 空中通信管理,安全 swiftbroadband broadband data with simultaneous voice capability, added capability for streaming data 寬帶數(shù)據(jù)和語音可同時(shí),外加具有流數(shù)據(jù)能力,aeronautical market

21、 航空市場(chǎng),markets 市場(chǎng),passenger 乘客 energy 能源 government 政府 leisure 休閑 merchant shipping商業(yè)貨運(yùn) fishing 捕撈,maritime markets 海上市場(chǎng),key industry sectors核心解決方案 energy 能源 oil & gas 石油/天然氣 government/security 政府/安全 construction 建筑 aid agencies 救援機(jī)構(gòu) transport/logistics 交通/物流 media 媒體 first responder 急救,land markets

22、 陸地市場(chǎng),key solutions 核心解決方案 corporate lan remote access 公司網(wǎng)絡(luò)遠(yuǎn)程接入 mobile office 移動(dòng)辦公 video communications 視頻通信 e-commerce e-商務(wù) internet/intranet access 網(wǎng)絡(luò)接入 small data messaging systems 小數(shù)據(jù)通訊系統(tǒng) asset tracking and tracing資產(chǎn)跟蹤和追蹤,land applications 陸地應(yīng)用,commercial airlines 商業(yè)航空公司 operators of long-range

23、corporate business jets 遠(yuǎn)程商業(yè)飛機(jī)運(yùn)營(yíng)商 government air transport organisations 政府航空運(yùn)輸組織,aeronautical markets: key industry sectors 航空業(yè)市場(chǎng): 行業(yè)領(lǐng)域核心,key solutions 核心解決方案 passenger communications 乘客通信 in-flight fax 艙內(nèi)傳真 air traffic control 空中交通管控 airline operational communications 航空公司運(yùn)營(yíng)通信,aeronautical applica

24、tions航空應(yīng)用,competition 競(jìng)爭(zhēng)對(duì)手,global providers: 全球提供商 iridium 銥星 globalstar 全球星,regional operators: 地區(qū)運(yùn)營(yíng)商 thuraya (middle east中東) emsat (europe歐洲) msv - mobile satellite ventures (usa美國(guó),vsat very small aperture terminal vsat services provided by many satellite operators worldwide 世界范圍內(nèi)很多衛(wèi)星運(yùn)營(yíng)商提供vsat的服務(wù)

25、service is provided on a regional basis.服務(wù)提供是基于地區(qū)性的,categories of competition 競(jìng)爭(zhēng)對(duì)手的類別,inmarsat products,where it all began. on the sea,and on land,digital voice fax data (9.6kbps) high speed data (64kbps) telex (maritime unit only,maritime and land mobile versions,inmarsat b,inmarsat b maritime inst

26、allation,inmarsat b land mobile,a two-way store and forward digital data system max message size 256kb some lesos offer internet email access via inmarsat-c supports all maritime safety information (msi) for global maritime distress and safety systems (gmdss) products also available for service in l

27、and-mobile and aeronautical environment,maritime and land mobile versions offer,inmarsat c,offers two-way data communications with integrated gps: suitable for: tracking short data messaging scada (supervisory control and data acquisition,mini c and isat m2m (d,maritime and land mobile versions,digi

28、tal services voice fax 2.4kbps data 2.4kbps superseded by mini-m,inmarsat m,maritime, portable, vehicular and high gain versions. spot beam operation only digital system offering: voice data2.4kbps fax2.4kbps introduction of sim card,inmarsat m,maritime,vehicular,land,inmarsat mini-m variations,land

29、 products,nera,t&t,ems,gan (global area network,spot beam operation only mini-m voice, fax and data isdn services 64kbps speech - for high quality voice calls 64kbps 3.1 khz audio - for analogue data 64kbps udi data - for isdn data applications 56kbps data (primarily for north american market) mobil

30、e packet data service 64kbps shared channel for cost-effective transmission of packet data,gan services,maritime products,global & spot beam operation low speed voice, fax and data isdn services 64kbps speech - for high quality voice calls 64kbps 3.1 khz audio - for analogue data 56/64kbps udi data

31、- for isdn data applications mobile packet data service 64kbps shared channel for cost-effective transmission of packet data f77 approved for gmdss (voice,inmarsat fleet (f33, f55, f77,gmdss,global maritime distress and safety system inmarsat coverage area specified as part of imo gmdss requirements

32、 ships on international voyages cargo vessels of 300 grt and above all passenger vessels fishing vessels 45 metres inmarsat- b, c, and f77 compliant with the gmdss code,gmdss,area a1: within range of vhf coast stations with continuous dsc alerting available (about 20-30 miles). area a2: beyond area

33、a1, but within range of mf coastal stations with continuous dsc alerting available (about 150 miles). area a3: beyond the first two areas, but within coverage of geostationary maritime communication satellites (in practice this means inmarsat). this covers the area between roughly 76 north and 76 so

34、uth. area a4: the remaining sea areas. the most important of these is the sea around the north pole (the area around the south pole is mostly land). geostationary satellites, which are positioned above the equator, cannot reach this far,dsc -digital selective-calling,gmdss sea areas,gmdss sea areas

35、- example,aeronautical products,aeronautical services,inmarsat provides voice and data communications services to aircraft operators and passengers, both for safety (air traffic management and aircraft operational control) and non-safety (public correspondence) applications. aes: aeronautical earth

36、station icao: international civil aviation organisation,aeronautical services,aero-hmulti-channel, global beams, voice, fax and circuit-switched data aero-h+multi-channel, global and spot beams, voice, fax and circuit-switched data aero-imulti-channel, spot beams - voice, fax and circuit-switched da

37、ta, global beams - packet-switched data aero-lsingle channel, global beam, packet-switched data,all of the above terminals comply with icao (international civil aviation organisation) standards and therefore support safety (cockpit) communications as well as non-safety (passenger) communications,aer

38、o-h/h+ (for long-haul aircraft) / aero-i (for medium and short-haul aircraft,aess - icao compliant,aero-csingle-channel, global beams, slow-speed store-and-forward messaging mini-m aerosingle-channel, spot beam, voice, fax or circuit-switched data, packet-switched data,the above terminals operate th

39、rough inmarsat-c and mini-m less which do not comply with icao standards. they therefore cannot be used for aeronautical safety services,aess non icao compliant,evolution of gan for the aeronautical market offers same services as gan & fleet uses existing inmarsat-3 satellites spot beam operation on

40、ly,swift 64,broadband services,broadband data and voice simultaneously through one device with optional guaranteed data rates accessible via smaller, lighter weight devices on a global basis,the 1st mobile satellite service to offer,broadband product overview,bgan product portfolio,worldpro 1010,explorer 500,explorer 700,explorer 300,hns 9201,hns 9202,sabre i,fleetbroadband,fleetbroadband,swiftbroadband,swiftbroadband,inmarsat leases offer: 24/7 communica