4-09.中北大學(xué)與美國北卡羅來納大學(xué)彭布羅克分校工商管理專業(yè)本科教學(xué)計(jì)劃

1、1+2+1中美人才培養(yǎng)計(jì)劃中北大學(xué)與美國北卡羅來納大學(xué)彭布羅克分校工商管理專業(yè)本科教學(xué)計(jì)劃North University of China and North Carolina University atPembroke Academic Plan of Bachelor Degree inBusiness Administration MajorI. 培養(yǎng)目標(biāo)和要求Cultivation Goal and Requirements培養(yǎng)目標(biāo)： 本專業(yè)培養(yǎng)德、智、體、美全面發(fā)展，具備管理、經(jīng)濟(jì)、法律及現(xiàn)代企業(yè)經(jīng)營管 理方面的知識和能力，能夠在各類企業(yè)、事業(yè)單位從事管理工作以及管理理論教學(xué)、科研

2、方面工 作的工商管理學(xué)科高級專門人才。培養(yǎng)要求： 本專業(yè)學(xué)生主要學(xué)習(xí)管理學(xué)、經(jīng)濟(jì)學(xué)、經(jīng)營管理的基本理論和基本知識，受到企業(yè)管 理方法與技巧方面的基本訓(xùn)練，具有分析和解決企業(yè)管理問題的基本能力。Cultivation Goal: We ll cultivate students with specialized business skills who have also integrated development on character, wisdom, physical exercise and virtue. They will be provided with knowledge of

3、 management, economics, business law and modern business management, and the ability to work in administration, management training and systematic research in different kinds of industries, companies and the government.Cultivation Requirements: Students majoring in this field mainly acquire the fund

4、amental theories and knowledge in the science of management, economics and business management. Moreover, they are supposed to receive the basic training to have the basic ability of analyzing and resolving business managerial problem by getting hold of the methods and techniques in business managem

5、ent.II. 學(xué)位要求Degree Requirements參加 1+2+1 中美人才培養(yǎng)計(jì)劃學(xué)生須是較為優(yōu)秀的學(xué)生，并且在到達(dá)美國大學(xué)后的一年 內(nèi)托福成績需達(dá)到 500 分以上。 1+2+1 中美人才培養(yǎng)計(jì)劃學(xué)生需要在美國北卡羅來納大學(xué)彭 布羅克分校完成 64 學(xué)分的課程要求， 其中包含至少 42 學(xué)分的專業(yè)課程， 才能獲得美國北卡羅來 納大學(xué)彭布羅克分校學(xué)士學(xué)位(工商管理) 。1+2+1 freshmen to this program in China are advanced high-caliber students, and a TOEFL score of at least 5

6、00 within one-year study at the North Carolina University at Pembroke. A 1+2+1 student will have to complete 64 credit hours at North Carolina University at Pembroke of which least 42 credit hours in major Requirements to receive a degree in Business Administration (B.S.) with a Management/Marketing

7、 minor at North Carolina University degree.111. 1+2+1項(xiàng)目工商管理專業(yè)教學(xué)計(jì)劃與課程安排Sample Schedule for 1+2+1 B.S. in Busin ess Adm ini strati on第一學(xué)年(在中北大學(xué)上課)First Academic Year (at North Un iversity of Chi na)學(xué)期Semester課程代碼Course Code課程名稱Course Name課時Hours學(xué)分Credit中方Ch ina美方U.S第學(xué)期SemesterI010710041(2)數(shù)學(xué)MAT 221微積分

8、Calculus6444010803011(4)大學(xué)英語College English6440106030大學(xué)計(jì)算機(jī)基礎(chǔ)Introduction to Computer Technology322302090112管理思想史The History of Management Thoughts402.5201080405中國近現(xiàn)代史綱要The Outline of Chinese Modern History241.5201100001(4)體育Physical Education322202090101大學(xué)語文College Chinese48303090107專業(yè)認(rèn)識實(shí)習(xí)Profession

9、al Cognizing Practice1周11小計(jì)Total304+1周2014第學(xué)期Semestern010710041(2)微積分Calculus6444010803011(4)大學(xué)英語College English64401060306VF程序設(shè)計(jì)VF Programming644402090001英語ECN 202微觀經(jīng)濟(jì)學(xué)Micro-economics644301080403思想道德修養(yǎng)及法律基礎(chǔ)Morals and Ethics and Fundamentals of Law402.5201100001(4)體育Physical Education3222010804011(2

10、)S兩課綜合社會實(shí)踐ocial work of Marxist Philosophy and IdeologMorality1周1.5301000002軍訓(xùn)Military Training2周2小計(jì)Total328+3周2418備注Notes課程代碼欄中有兩個代碼的，上方為中方代碼，下方為美方代碼In the column of course code, Chinese codes are above U.S. codes第二學(xué)年（在美國北卡羅來納大學(xué)彭布羅克分校上課）Sec ond academic year （at North Caroli na Un iversity at Pembr

11、oke）學(xué)期Semester課程代碼Course Code課程名稱Course Name課時Hours學(xué)分Credit中方Ch ina美方U.S第學(xué)期SemesterI英語ENG 105作文（一）Composition I4533會計(jì)ACC 227 02090108財(cái)務(wù)會計(jì)Financial Accounting4533物理PHS 110或化學(xué)CHM 130物理科學(xué)Physical Science4533小計(jì)Total13599第學(xué)期Semestern決策科學(xué)DSC 209工作表與數(shù)據(jù)庫管理Spreadsheet and Database4533會計(jì)ACC 228管理會計(jì)Managerial

12、Accounting4533英語ECN 203 02090002宏觀經(jīng)濟(jì)學(xué)Prin of Macroeconomics4533管理MGT 306組織與管理Organization & Management4533英語ENG 106作文（二）Composition II4533小計(jì)Total2251515夏季學(xué)期SummerSessi on決策科學(xué)DSC 313統(tǒng)計(jì)（一）Statistics I4533決策科學(xué)DSC 314統(tǒng)計(jì)學(xué)（二）Statistics II4533美術(shù) Fine Arts美術(shù)選一Choose one: ART 205, MUS 130 or THE 2504533英語ECN

13、 301管理經(jīng)濟(jì)學(xué)Managerial Economics4533小計(jì)Total1801212備注Notes1. 托福成績在550分以下學(xué)生需要學(xué)習(xí)非母語英語教程ESL Coursework is for those students whose TOEFL scores are less than 5502. 課程代碼欄中有兩個代碼的，上方為美方代碼，下方為中方代碼In the column of course code, U.S. codes are above Chinese codes第三學(xué)年(在美國北卡羅來納大學(xué)彭布羅克分校上課)Third Academic Year (at Nor

14、th Caroli na Un iversity at Pembroke)學(xué)期Semester課程代碼Course Code課程名稱Course Name課時Hours學(xué)分Credit中方Ch ina美方U.S第學(xué)期SemesterI管理MGT 309組織領(lǐng)導(dǎo)Organizational Leadership45aa33管理MGT 303商務(wù)溝通Business Communications4533財(cái)務(wù)FIN 310 03090102企業(yè)財(cái)務(wù)Business Finance4533營銷MKT 312 02090005營銷學(xué)原理Prin of Marketing4533管理信息ITM 301 0

15、3090301管理信息系統(tǒng)Management Information Systems4533生物BIO 100或環(huán)境ENV 210自然科學(xué)Natural Science4533小計(jì)Total2701818第學(xué)期SemesterII管理MGT44103090103運(yùn)作管理Operations Management4533管理MGT 410小企業(yè)管理Small Business Management4533法律 BLAW 215法律環(huán)境Legal Environment of Business4533管理MGT 315國際管理International Management4533文學(xué) Lite

16、rature文學(xué)選一Choose one from Literature4533小計(jì)Total2251515夏季學(xué)期SummerSessi on演講Speech4533管理MGT 466 03090101企業(yè)戰(zhàn)略Business Strategy4533地理學(xué)或心理學(xué)選一Geography or Psychology4533小計(jì)Total13599備注Notes課程代碼欄中有兩個代碼的，上方為美方代碼，下方為中方代碼In the column of course code, U.S. codes are above Chinese codes第四學(xué)年(在中北大學(xué)上課)Fourth Academ

17、ic Year (at North Un iversity of Chi na)學(xué)期Semester課程代碼Course Code課程名稱Course Name課時Hours學(xué)分Credit中方Chi na美方U.S第學(xué)期SemesterI02090106管理MGT 408人力資源管理Human Resource Management483303090104工商管理案例分析business administration case analysis3222選一門SelectOne人力資源管 理方向必修Human Resource Ma nagementModule人才測評Talent Estim

18、ation563.56薪酬管理Stipend Management402.56項(xiàng)目管理 方向必修Project Management Module項(xiàng)目評估與風(fēng)險管理Project Evaluation and Risk Management563.56項(xiàng)目組織管理Project Organization Management402.56小計(jì)Total1921111第學(xué)期Semestern03090109/ 03090110/03090111專業(yè)方向?qū)嵙?xí)Professional Social Practice1周1030901121510218畢業(yè)實(shí)習(xí)Undergraduate practice

19、10周106030901131510219畢業(yè)設(shè)計(jì)Graduation Project14周146小計(jì)Total25周2512備注Notes課程代碼欄中有兩個代碼的，上方為中方代碼，下方為美方代碼In the column of course code, Chinese codes are above U.S. codesIV .課程描述Course Descriptions第一學(xué)年 (First academic year)1、微積分 課程代碼 010710041(2)/ 管理 221Calculus Course Code 010710041(2)/MAT 221 本課程主要介紹積分過程，

20、 內(nèi)容包括函數(shù) (指數(shù)，對數(shù)戶， 反轉(zhuǎn)三角， 和高雙曲線) ，極限和連續(xù)， 導(dǎo)數(shù)和應(yīng)用，微積分，積分和積分法技巧。This course is including function (exponential, logarithmic, inverse trigonometric and hyperbolic), limits, continuity, derivatives and applications, calculus, integral and integration techniques.2、大學(xué)英語 課程代碼 010803011(4)College English Course

21、Code 010803011(4) 本課程為通過大學(xué)英語四級考試的學(xué)生開設(shè)。介紹英語演講和聽力的例子和不同技能。目的是提 高學(xué)生英語演講和聽力的能力。This course is for students who have passed the CET 4. It introduces examples and different skills of English speech and listen .The purpose is to enhance the students ability in English speech and listen.3 、 大學(xué)計(jì)算機(jī)基礎(chǔ) 課程代碼 010

22、60305Introduction to Computer Technology Course Code 01060305 該課程為非計(jì)算機(jī)專業(yè)開設(shè)。包括兩部分：理論和實(shí)際應(yīng)用。第一部分介紹計(jì)算機(jī)的基本概念， 原理和技巧，由老師授課必修。第二部分關(guān)于計(jì)算機(jī)操作，屬于選修但其摸考試包括這部分。 This course is for non computer majors. It consists of two parts: theories and practical application. The former one which introduces basic concepts, pri

23、nciples and techniques of computer to students is compulsory and taught by teachers. The latter one which is about the manipulation of computer is optional but must be included in the final test.4、管理思想史 課程代碼 02090112The History of Management Thoughts Course Code02090112本課程主要講述中外管理思想發(fā)展的歷史進(jìn)程，客觀介紹各個時期具

24、有代表性的管理理論，分析 其產(chǎn)生的社會背景、思想淵源及在管理思想發(fā)展中的地位和作用。This course gives an account of China and foreign countries mainly managing the course of history that thought develops , the objective introduces that each periods have typical administration theory , analyses its the society background , thought origin and

25、 position and effect in developing in managing thought coming into being.5、中國近現(xiàn)代史綱要 課程代碼 01080405The Outline of Chinese Modern History Course Code01080405本課程主要介紹從 1840 年鴉片戰(zhàn)爭開始直到 1949 年新中國成立為止這段中國歷史的變遷。This course consists China history covering the period from 1840 (Opium-War Breaking out) to 1949 (

26、Foundation of P.R.C).6、體育 課程代碼 01100001(4)Physical Education Course Code 01100001(4) 該課程對所有學(xué)生來說必修。一年級學(xué)生的成績評估基于他們在普通體育課或綜合選擇性體 育課的表現(xiàn)，包括體育理論，健康標(biāo)準(zhǔn)和體育俱樂部。選擇性體育課提供給學(xué)生對于某一具體運(yùn) 動的知識和技能。高年級的選擇性體育課以一年級的選擇性體育課為基礎(chǔ)。提供的知識和技能更 為詳細(xì)。普通體育課是為一二年級的學(xué)生開設(shè)的，沒有具體突出的運(yùn)動。它介紹運(yùn)動的原理和方 法。目的是幫助學(xué)生以科學(xué)的方法進(jìn)行鍛煉。This course is compulsory

27、 for all the students. Freshmen are evaluated according to their performanee on General PE or an integration of Option PE, PE theories, health standard and PE clubs. Option PE provides the students with the basic knowledge of a specific sport. Advaneed Option PE is based on the Option PE in Grade It

28、 provides a more detailed knowledge and skills of a specific sport. General PE is for freshmen and sophomores without an adept sport. It in troduces the prin ciples and methods of exercise.7、大學(xué)語文課程代碼02090101College Chi nese Course Code02090101本課程培養(yǎng)學(xué)生提高閱讀、理解、寫作能力和文化素養(yǎng)。學(xué)習(xí)古今文字發(fā)展的歷史知識和經(jīng)典文 學(xué)作品，提高文化修養(yǎng)，具有一

29、定的文字基礎(chǔ)和鑒賞、分析能力。Help students improve their reading, comprehending and writing ability and their culture attainments. Lean the historical kno wledge of an cie nt and con temporary literary developme nt and classical literature works. Obtain a certain literary foundation, literature appreciation and a

30、nalysis ability.8、微積分課程代碼 010710041(2)/ 經(jīng)濟(jì)202Calculus Course Code 010710041(2)/ ECN 202本課程主要介紹多元函數(shù)微積分學(xué)，無窮級數(shù)，常微分方程。Multi-element function calculus, infinite series and ordinary differential equation.9、大學(xué)英語課程代碼010803011(4)College En glish Course Code010803011(4)本課程為非英語專業(yè)設(shè)計(jì)，內(nèi)容包括精讀、泛讀、語法、聽力、寫作等。在該課程的幫助下

31、，就英語熟練程度而言學(xué)生預(yù)期應(yīng)達(dá)到大學(xué)英語二級的程度。This course is designed for non-English majors. Its contents include intensive reading, extensive reading, grammar listening, writing, etc. with the help of this course, college students are expected to arrive at CET-2 in terms of En glish proficie ncy level.10、VF程序設(shè)計(jì)課程代碼

32、01060306VF Programmi ng Course Code 01060306該課程介紹 Visual FoxPro語言的基本知識。要求學(xué)生掌握高級語言的主要特征，懂得怎樣編程序，能夠編寫，設(shè)計(jì)和調(diào)試程序。This course introduces some elementary knowledge of Visual FoxPro program Ianguage. Students are required to comma nd the main characters of the adva need Ian guage, know how to composite a pr

33、ogram, and can composite, desig n and debug a program.11、微觀經(jīng)濟(jì)學(xué)課程代碼02090001Micro-eco nomics Course Code 02090001內(nèi)容：微觀經(jīng)濟(jì)學(xué)的研究對象，需求理論，彈性理論，購買者行為，生產(chǎn)，成本，市場結(jié)構(gòu)，生 產(chǎn)均衡，生產(chǎn)要素價格決定和收益分配，一般均衡理論，福利經(jīng)濟(jì)，微觀經(jīng)濟(jì)學(xué)理論等。Content: subject of microec ono mics, theories of dema nd and supply, flexibility, purchaser ehavior, produ

34、ct ion, cost, market structure, manu facture equilibrium, factor-price making, and allocati on of revenue, theory of gen eral equilibrium, welfare economics, policies of microec onomics, etc.12、 思想道德修養(yǎng)及法律基礎(chǔ)課程代碼01080403Morals and Ethics and Fu ndame ntals of Law Course Code01080403該課程幫助學(xué)生培養(yǎng)正確的世界觀， 生活

35、和價值觀，培養(yǎng)他們完整的道德行為規(guī)范，提高他們處理在學(xué)習(xí)、生活、職業(yè)選擇和交朋友過程中處理各種沖突和問題的能力等。介紹基本法律原理和社會主義法律。This course is helpi ng the stude nts to foster a correct world outlook and correct views on life and values, cultivat ing their moral in tegrity and norms of con ducts, and enhancing their skills in cop ing with various con fl

36、icts and problems occurri ng from studies, daily life, job-choos ing and frien ds-mak ing, etc.This course focuses on the expatiation upon general principles of law as well as the socialist laws.13 、體育 課程代碼 01100001(4) Physical Education Course Code01100001(4)本課程為非英語專業(yè)設(shè)計(jì)。通過傳授健康知識、體育技能，培養(yǎng)學(xué)生自主鍛煉的習(xí)慣和體育

37、欣賞 的能力，幫助學(xué)生形成個人體育專長，增進(jìn)學(xué)生身心健康。This course is designed for non-PE majors. Introduction to healthy knowledge and sports skills, training the students to self-exercise, and sports appreciation, helping students develop personal expertise, enhance physical and mental health of students.14 、兩課綜合社會實(shí)踐 課程代碼

38、010804011(2)Social work of Marxist Philosophy and Ideology Morality Course Code 010804011(2) 本課程是對思想道德修養(yǎng)及法律基礎(chǔ)等內(nèi)容的綜合實(shí)踐。This course is the synthetical practice to content such as ideological and ethical attainments and law basis. 第二學(xué)年 ( Second academic year)15 、作文(一) 課程代碼 英語 105 Composition I Course C

39、odeENG 105主要練習(xí)寫作前的構(gòu)思、組織、草稿、修改和潤色等，強(qiáng)調(diào)通過各種大學(xué)階段的寫作技巧來進(jìn)行 人際交往和信息溝通的寫作。Practice in prewriting, organizing, drafting, revising, and editing; emphasis on personal and informative writing using various strategies appropriate to college assignments.16 、作文(二) 課程代碼 英語 106 Composition II Course Code ENG 106 主要練

40、習(xí)各學(xué)科的批判性閱讀、運(yùn)用各種寫作技巧的研究技能，強(qiáng)調(diào)分析與評論。Practice in critical reading in the disciplines; research skills using various writing strategies, with and emphasis on analysis and argumentation.17 、宏觀經(jīng)濟(jì)學(xué) 課程代碼 02090002/ 經(jīng)濟(jì) 203 Prin of Macroeconomics Course Code 02090002/ECN 203 本課程主要介紹經(jīng)濟(jì)運(yùn)行的總體狀況，關(guān)注經(jīng)濟(jì)系統(tǒng)如何決定國民收入水平、失業(yè)

41、率以及通貨膨 脹率。研究財(cái)政政策、貨幣政策以及供應(yīng)方的政策等。This course offers an overall picture of the operation of our economy. The course focuses on how the economic system determines the level of national income, the unemployment rate, and the rate of inflation. Fiscal, monetary, and supply-side policies are discusse18 、財(cái)務(wù)

42、會計(jì) 課程代碼 02090108/ 會計(jì) 227 Financial Accounting Course Code 02090108/ACC 227 介紹會計(jì)知識。學(xué)習(xí)基本的會計(jì)方程、交易分析和財(cái)務(wù)報表。Introduction to accounting. A study of the basic accounting equation, transaction analysis and financial statements.19 、統(tǒng)計(jì)(一) 課程代碼 決策科學(xué) 313 Business Statistics I Course Code DSC313 本課程主要介紹描述統(tǒng)計(jì)學(xué)，包括功能

43、與求和表達(dá)式，圖解法，數(shù)字法，概率分布等。A study of descriptive statistics including functional and summation notation, describing data graphically and numerically, and probability distributions.20 、統(tǒng)計(jì)(二) 課程代碼 決策科學(xué) 14 Business Statistics II Course Code DSC314 本課程主要介紹統(tǒng)計(jì)推斷，包括概率理論、隨機(jī)變量和概率分布，假設(shè)檢驗(yàn)、未知參數(shù)估計(jì)、方差分析，線性和多元回歸。A stud

44、y of statistical inference including probability theory, random variables and probability distributio ns, test ing hypotheses, estimati ng unknown parameters, an alysis of varia nee, and lin ear and multiple regressi on.21、組織與管理課程代碼 管理306Orga ni zation and Man ageme nt Course Code MGT 306本課程主要介紹贏利組織

45、和非贏利組織的管理過程。強(qiáng)調(diào)用于組織的行為問題，例如動機(jī)、團(tuán)隊(duì)、感知和組織發(fā)展。In troductory study of man ageme nt processes with in profit and non-profit orga ni zati ons. Emphasis on behavioural issues as applied to orga ni zati ons, such as motivatio n, teams, percepti on, and orga ni zati onal developme nt.22、 工作表與數(shù)據(jù)庫管理課程代碼決策科學(xué)209Spr

46、eadsheet and Database Man ageme nt Course Code DSC 209本課程主要介紹運(yùn)用工作表分析和數(shù)據(jù)庫管理來解決當(dāng)代的商務(wù)問題。這是一門在工作表和數(shù)據(jù)庫管理方面的綜合性高級課程。A comprehensive advaneed-level course in spreadsheet analysis and database management. The focal point in this course will be on the use of spreadsheet analysis and database management to ad

47、dress con temporary bus in ess problems.第三學(xué)年 (Third academic year )23、 法律環(huán)境課程代碼法律215Legal En viro nmen t Course Code BLAW 215本課程主要介紹企業(yè)的法律環(huán)境、合同、個人產(chǎn)權(quán)、商務(wù)交易，以及商務(wù)組織形式等。The legal environment of bus in ess, con tracts, pers onal property, commercial tran sact ions, and forms of bus in ess orga ni zati on.2

48、4、營銷學(xué)原理課程代碼 02090106/ 營銷312Prin ciples of Marketi ng Course Code 02090106/BKT 312本課程想學(xué)生傳授有關(guān)商品、服務(wù)交易和有組織的交換的理論、原理和方法。討論營銷的歷史和演進(jìn)，今天面臨的挑戰(zhàn)以及商品和服務(wù)開發(fā)、定價、促銷及分配的戰(zhàn)略。The course will inform students of the theories, principles, and methods involved in transaction and organized excha nge of goods and services. D

49、iscussi on of the history and evoluti on of marketi ng, its prese nt-day challe nges, and strategies connected with developing, pricing, promoting, and distributing goods and/or services.25、管理會計(jì)課程代碼 會計(jì)228Ma negerial Accou nting Course Code ACC 228主要介紹內(nèi)部會計(jì)，強(qiáng)調(diào)成本分析和預(yù)算，重點(diǎn)是當(dāng)前的計(jì)劃與控制、績效評估、特別決策和長遠(yuǎn)規(guī)劃等。An int

50、roductory study of internal accounting with emphasis on cost analysis and budgeting. The course stresses the atte nti on-direct ing and problem-solv ing function of acco unting in relati on to curre nt pla nning and con trol, evaluati on of performa nee, special decisi ons, and Ion g-ra nge pla nnin

51、g.26、商務(wù)溝通課程代碼 管理303Bus in ess Commu ni catio ns Course CodeMGT 303本課程主要發(fā)展學(xué)生的口頭和寫作方面的溝通技能。除了學(xué)習(xí)基本的溝通概念外，學(xué)生要求進(jìn)行口頭和寫作方面的演示，重點(diǎn)是商務(wù)環(huán)境下的有效溝通。Developme nt of skill in the fun dame ntals of oral and writte n com muni cati on skills. In additi on to study ing the con cepts of com muni cati on, stude nts are re

52、quired to make both oral and writte n prese ntati ons. The importa nee of effective com muni catio n within the bus in ess con text is emphasized.27 、組織領(lǐng)導(dǎo) 課程代碼 管理 309 Organizational Leadership Course Code MGT 309 了解組織里面的理論方面與當(dāng)代的領(lǐng)導(dǎo)方法，包括決策、變革、權(quán)力、戰(zhàn)略與社會責(zé)任等與有效 領(lǐng)導(dǎo)有關(guān)的一些問題。A survey of theoretical and contem

53、porary approaches to leadership in organizations.Issues such as decision-making, change, power, strategy, and social responsibility are also addressed as they relate to leader effectiveness.28 、國際管理 課程代碼 商業(yè)管理 315 International Management Course Code MGT 315 本課程主要介紹和考察國際管理的基本要素。 強(qiáng)調(diào)行為與戰(zhàn)略管理實(shí)踐在全球商務(wù)環(huán)境下的應(yīng)

54、用。An introduction to and an overview of the essential elements of international management. Emphasis on the application of behavioural and strategic management practices to global business environments.29 、企業(yè)戰(zhàn)略 課程代碼 03090101/ 管理 466 Business Strategy Course Code MGT 03090101/466 本課程介紹在管理過程中管理者如何制訂相關(guān)

55、戰(zhàn)略的原理與規(guī)則，特別在企業(yè)管理中作為領(lǐng)導(dǎo)者 面臨相應(yīng)挑戰(zhàn)時，如何制訂企業(yè)在經(jīng)濟(jì)一體化、跨國管理、文化融化方面的戰(zhàn)略發(fā)展的案例。本課程 主要從職能領(lǐng)域和復(fù)雜的企業(yè)問題的分析方面來整合知識。案例分析需要學(xué)生參與決策。The course covers the general manager in dealing with strategic business challenges and providing leadership to the organization; integration of functional and implementation, multinational and ethical issues. The course integrates knowledge from functional areas through analysis of complex business problems. Case approach requires student invol