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1、簡易全套外貿(mào)郵件 交易的第一步 1. 向顧客推銷商品 Dear Sir: May 1, 2001 Inquiries regarding our new product, the Deer Mountain Bike, have been coming in from all parts of the world. Reports from users confirm what we knew before it was put on the market - that it is the best mountain bike available. Enclosed is our brochu
2、re. Yours faithfully 2. 提出詢價 3. 迅速提供報價 Dear Sir: June 4, 2001 Thank you for your inquiry of June the 1st concerning the Deer Mountain Bike. It gives us great pleasure to send along the technical information on the model together with the catalog and price list. After studying the prices and terms of
3、 trade, you will understand why we are working to capacity to meet the demand. We look forward to the opportunity of being of service of you. 交易的契機 4. 如何討價還價 Dear Sir: June 8, 2001 We have received your price lists and have studied it carefully. However, the price level in your quotation is too high
4、 for this market, If you are prepared to grant us a discount of 10% for a quantity of 200, we would agree to your offer. You should note that some price cut will justify itself by an increase in business. We hope to hear from you soon. Yours truly 5-1 同意進口商的還價 Dear Sirs: June 12, 2001 Thank you for
5、your letter of June the 8th. We have accepted your offer on the terms suggested. Enclosed our will find a special price list that we believe will meet your ideas of prices. You should note that the recent advances in raw materials have affected the cost of this product unfavorably. However, for your
6、 order we have kept our prices down. Sincerely 5-2 拒絕進口商的還價 Dear Sirs: June 12, 2001 Thank you for your letter of June the 8th. We regret that we cannot meet your terms. We must point out that the falling market here leaves us little or no margin of profit. We must ask you for a keener price in resp
7、ect to future orders. At present the best discount offered for a quantity of 200 is 5%. Our current situation leaves us little room to bargain. We hope you will reconsider the offer. Truly 6. 正式提出訂單 Dear Sir: June 15, 2001 We have discussed your offer of 5% and accept it on the terms quoted. We are
8、prepared to give your product a trial, provided you can guarantee delivery on or before the 20th of September. The enclosed order is given strictly on this condition. We reserve the right of refusal of delivery and/or cancellation of the order after this date. Truly 7. 確認訂單 Dear Sir: June 20, 2001 T
9、hank you very much for your order of June 15 for 200 Deer Mountain Bikes. We will make every possible effort to speed up delivery. We will advise you of the date of dispatch. We are at your service at all times. Sincerely 8. 請求開立信用證 Gentlemen: June 18, 2001 Thank you for your order No. 599. In order
10、 to execute it, please open an irrevocable L/C for the amount of US$ 50,000 in our favor. This account shall be available until Sep. 20. Upon arrival of the L/C we will pack and ship the order as requested. Sincerely 9. 通知已開立信用證 Dear Sir: June 24, 2001 Thank you for your letter of June 18 enclosing
11、details of your terms. According to your request for opening an irrevocable L/C, we have instructed the Beijing City Commercial Bank to open a credit for US$ 50,000 in your favor, valid until Sep. 20. Please advise us by fax when the order has been executed. Sincerely10. 請求信用證延期 Dear Sir: Sep. 1, 20
12、01 We are sorry to report that in spite of our effort, we are unable to guarantee shipment by the agreed date due to a strike at our factory. We are afraid that your L/C will be expire before shipment. Therefore, please explain our situation to your customers and secure their consent to extend the L
13、/C to Sept.30. Sincerely 11. 同意更改信用證 Gentlemen: Sept. 5, 2001 We received your letter today and have informed our customers of your situation. As requested, we have instructed the Beijing City Commercial Bank to extend the L/C up to and including September 30. Please keep us abreast of any new devel
14、opment. Sincerely交易的進行 12. 抱怨發(fā)貨遲延 Dear Sirs: Sept. 25, 2001 Concerning our order No. 599 for 200 mountain bikes, so far you have shipped only 50 bikes against the shipment. We are notifying you that we reserve our right to claim on you for the shortage, if it is confirmed. We have given our customer
15、s a definite assurance that we would supply the goods by the end of September. We hope you will look into this urgent matter. Yours faithfully12a. 處理客戶的抱怨 Gentlemen: Sept. 30, 2001 In response to your letter of Sept.25, we regret your complaint very much. Today we received information from Hong Kong
16、 that the remaining 150 bikes were on a ship that developed engine trouble and had to put into port for repairs. The trouble was not serious, and the vessel is now on her way. She would arrive at your place tomorrow or the next day. Truly 14-1 取消訂貨 Dear Sirs: Oct. 2, 2001 We are sorry that causes co
17、mpletely beyond your control have made it impossible for you to keep the shipment date of Sept. 30. Since you have failed to uphold your end of the agreement, we find it necessary to cancel our order. Unfortunately, our buyers cannot wait indefinitely for the units. We are sorry that it is necessary
18、 to take such a drastic step. Sincerely 14-2 諒解遲運原因 Gentlemen: Oct. 2, 2001 We have received of your notice of delay of shipment due to mechanical troubles on the ship. We are pleased that the order is now on its way. Thank you for the notice. We are eagerly awaiting the ship's arrival. Yours fa
19、ithfully交易的尾聲 15. 貨物損壞報告 Dear Sirs: Oct. 4, 2001 Upon arrival of your shipment, the ship's agents noticed that case No. 5 was damaged and notified us. The number of articles in the case is correct according to the invoice, but the following articles are broken: (List of articles) As you will see
20、 in our survey report and of the ship's agents', that these units are damaged and quite unsaleable. Please send us replacements for the broken articles; we await your reply in due course. Sincerely 16-1. 拒絕承擔損壞責任 Dear Sirs: Oct. 8, 2001 Thank you for informing us of the damaged shipment. Sin
21、ce the units were packed with the best of care, we can only assume that the cases were handled roughly. We therefore urge you to lodge your claim with the insurance company. Sincerely16-2. 承擔賠償責任 Gentlemen: Oct. 8, 2001 As soon as we got your letter we got in touch with the packers and asked them to look into the matter. It appears that the fault lies with the packaging materials used. We have since corrected the mistake. W
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