國內(nèi)游戲企業(yè)現(xiàn)狀及人才需求-西岸科技總裁林大為講稿

1、CONFIDENTIAL2China West Coast 2008STRICTLY CONFIDENTIAL. This document and the information contained in it are the property of China West Coast, Inc. and may not be used, copied or distributed in any form without its express prior consent. China West Coast, Inc. 2008 行業(yè)形勢 人才需求 行業(yè)標(biāo)準(zhǔn) 如何工作 教材 游戲外包所需的技術(shù)

2、盒 3China West Coast 2008STRICTLY CONFIDENTIAL. This document and the information contained in it are the property of China West Coast, Inc. and may not be used, copied or distributed in any form without its express prior consent. China West Coast, Inc. 2008 如何看待游戲行業(yè)如何看待游戲行業(yè) 現(xiàn)代計算機(jī)技術(shù)和互聯(lián)網(wǎng)技術(shù)的飛速發(fā)展，可以在電腦中

3、構(gòu)建比現(xiàn)實世界更豐富、更精彩的虛擬的世界和體驗。在物質(zhì)文化大大豐富的現(xiàn)代社會，人們對游戲的巨大需求直接導(dǎo)致了游戲行業(yè)的誕生，并且迅速使其超過了很多傳統(tǒng)的娛樂行業(yè)。這是人類文明發(fā)展的必然趨勢，沒有必要將其視為洪水猛獸。早在2002年，美國的游戲行業(yè)的產(chǎn)值就超過了電影業(yè)，成為最大的娛樂行業(yè)。 在我國，類似的趨勢也正在發(fā)生。雖然2008年中國電影票房收入超過了43億元，首次進(jìn)入了全球前十，2009年更是超過了60億元，但我國游戲行業(yè)在2008年的產(chǎn)值達(dá)到了540億元，是電影行業(yè)收入的十多倍。其中，僅網(wǎng)絡(luò)游戲的產(chǎn)值已經(jīng)超過了200億元人民幣，從業(yè)人數(shù)才二萬多人。4China West Coast 20

4、08STRICTLY CONFIDENTIAL. This document and the information contained in it are the property of China West Coast, Inc. and may not be used, copied or distributed in any form without its express prior consent. China West Coast, Inc. 2008 缺怎么樣的人才缺怎么樣的人才 與游戲行業(yè)和網(wǎng)絡(luò)游戲市場形成鮮明對比的是，我國的游戲研發(fā)行業(yè)一直是處于弱勢地位，國內(nèi)主要的研發(fā)力量

5、，尤其是美工，有相當(dāng)一部分是在為國外游戲公司承接外包業(yè)務(wù)，當(dāng)然這也從另一方面說明了中國的美工已經(jīng)部分達(dá)到了國際水準(zhǔn)。前幾年，國內(nèi)市場上主要的游戲產(chǎn)品大多是進(jìn)口的，最近國產(chǎn)游戲雖然在數(shù)量和市場占有率上有所改觀，但其中很多創(chuàng)意還是大量模仿甚至抄襲了國外的游戲。游戲行業(yè)主要的收入還是由原產(chǎn)于歐美和韓國的產(chǎn)品創(chuàng)造的。美工美工 藝術(shù)型 技術(shù)型 流程型程序程序 客戶端 服務(wù)端游戲策劃游戲策劃 心理學(xué)、社會學(xué)、人體工程學(xué)、數(shù)學(xué)、統(tǒng)計學(xué)、 美學(xué)、物理學(xué)、市場營銷學(xué)等5China West Coast 2008STRICTLY CONFIDENTIAL. This document and the inform

6、ation contained in it are the property of China West Coast, Inc. and may not be used, copied or distributed in any form without its express prior consent. China West Coast, Inc. 2008 職業(yè)游戲美術(shù)職業(yè)游戲美術(shù) 藝術(shù)型6China West Coast 2008STRICTLY CONFIDENTIAL. This document and the information contained in it are th

7、e property of China West Coast, Inc. and may not be used, copied or distributed in any form without its express prior consent. China West Coast, Inc. 2008 職業(yè)游戲美術(shù)職業(yè)游戲美術(shù) 藝術(shù)型7China West Coast 2008STRICTLY CONFIDENTIAL. This document and the information contained in it are the property of China West Coa

8、st, Inc. and may not be used, copied or distributed in any form without its express prior consent. China West Coast, Inc. 2008 職業(yè)游戲美術(shù)職業(yè)游戲美術(shù) 技術(shù)型8China West Coast 2008STRICTLY CONFIDENTIAL. This document and the information contained in it are the property of China West Coast, Inc. and may not be used

9、, copied or distributed in any form without its express prior consent. China West Coast, Inc. 2008 職業(yè)游戲美術(shù)職業(yè)游戲美術(shù) 技術(shù)型9China West Coast 2008STRICTLY CONFIDENTIAL. This document and the information contained in it are the property of China West Coast, Inc. and may not be used, copied or distributed in a

10、ny form without its express prior consent. China West Coast, Inc. 2008 職業(yè)游戲美術(shù)職業(yè)游戲美術(shù) 流程型10China West Coast 2008STRICTLY CONFIDENTIAL. This document and the information contained in it are the property of China West Coast, Inc. and may not be used, copied or distributed in any form without its express

11、 prior consent. China West Coast, Inc. 2008 職業(yè)游戲美術(shù)職業(yè)游戲美術(shù) 流程型11China West Coast 2008STRICTLY CONFIDENTIAL. This document and the information contained in it are the property of China West Coast, Inc. and may not be used, copied or distributed in any form without its express prior consent. China West

12、Coast, Inc. 2008 職業(yè)游戲美術(shù)職業(yè)游戲美術(shù) 流程型12China West Coast 2008STRICTLY CONFIDENTIAL. This document and the information contained in it are the property of China West Coast, Inc. and may not be used, copied or distributed in any form without its express prior consent. China West Coast, Inc. 2008ServiceNext-Gen Related ToolsSoftware3D Studio MaxMayaSoftImagePhotoshopCharacter S