新職業(yè)英語(yǔ)1教案

1、新職業(yè)英語(yǔ)教案第一冊(cè)職業(yè)綜合英語(yǔ)第一冊(cè)2011-2012第1學(xué)期導(dǎo)言 本學(xué)期是學(xué)生入學(xué)后英語(yǔ)學(xué)習(xí)的第一學(xué)期，是緊張學(xué)習(xí)最關(guān)鍵的一個(gè)學(xué)期，在本學(xué)期要求大多數(shù)同學(xué)能夠掌握職業(yè)綜合英語(yǔ)中要求的基本詞匯、語(yǔ)法，能聽(tīng)懂并學(xué)會(huì)一些較簡(jiǎn)單的職場(chǎng)口語(yǔ)。為了使學(xué)生對(duì)本學(xué)期的學(xué)習(xí)目的、授課內(nèi)容及測(cè)試等有所了解，現(xiàn)說(shuō)明如下： 本學(xué)期必講課程有八個(gè)單元每個(gè)單元分為聽(tīng)、說(shuō)、讀、寫(xiě)幾個(gè)板塊。聽(tīng)說(shuō)讀寫(xiě)譯五種技能同時(shí)發(fā)展。尤其是聽(tīng)說(shuō)比重會(huì)適度加大。ReadingA為精讀文章，考核時(shí)較為全面,ReadingB為一篇實(shí)用文體的文章,考核的重點(diǎn)是閱讀。同時(shí)在授課中會(huì)一些更高層次的要求，諸如篇章的理解，句子深層次含義的理解，詞匯的搭

2、配學(xué)習(xí)等。本學(xué)期要適當(dāng)調(diào)動(dòng)學(xué)生自主學(xué)習(xí)的積極性，集中體現(xiàn)在聽(tīng)說(shuō)方面就是讓他們更多的練習(xí)語(yǔ)言的實(shí)際應(yīng)用，可適當(dāng)進(jìn)行一些與授課內(nèi)容有關(guān)的課外活動(dòng)，如：討論、演講、故事接龍、電影賞析等。為了使學(xué)生提高學(xué)習(xí)效率，增強(qiáng)課堂互動(dòng)性，要求講解每一單元前都進(jìn)行復(fù)習(xí)，有些單元教師布置具體復(fù)習(xí)任務(wù)讓學(xué)生完成。成績(jī)的評(píng)定以期末考試和平時(shí)成績(jī)相結(jié)合，平時(shí)的作業(yè)完成情況、出勤、課堂表現(xiàn)都將作為采分依據(jù)。 本學(xué)期的學(xué)時(shí)為48或52學(xué)時(shí)，第一次課為導(dǎo)論課不進(jìn)行新課講授，作為學(xué)生了解本學(xué)期教學(xué)內(nèi)容、教學(xué)要求之用, 同時(shí)教師可適當(dāng)征求學(xué)生對(duì)本學(xué)期課程的要求和建議。教 案 第 2 次課 章節(jié)、名稱(chēng)Unit 1:Reading A

3、教學(xué)目的和要求The students are expected to be able toknow something about Google and understand the text of reading Agrasp many useful expressions and patterns 重 點(diǎn)難 點(diǎn)the main idea of the reading AMaster the key language points and grammatical structures 教學(xué)進(jìn)程（含課堂教學(xué)內(nèi)容、教學(xué)方法、 輔助手段、師生互動(dòng)、時(shí)間分配） . Leading in / War

4、ming-up (20 minutes)fill the names of countries of each logo and list some companies for productsbackground information about Google While- reading(60 minutes)new words and phrases rough studyskimming the text and finish task1detailed study of text (important words, phrases and structures) . Post re

5、ading(10minutes) Finish task 2 on page5 and task 1 on page 12作業(yè)布置1.think about how to introduce a company both orally and in written form.2.Finish task 2 on page123.Preview the reading B 主要參考資料Teachers reference book. Material on web, 課后自我總結(jié)分析Unit 1 Organization Teaching stepsPre-reading tasks: Warm

6、ing -upTask 1 Look at the following logos and give the names of the countries in which the companies are headquartered.Steps: 1)Ss read Warming up task 12)get Ss to look at the logos 3)go through the pronunciation of any problematic word 4) ask Ss to give the names of the countries and give answers.

7、 Germany Japan USA Germany USA FranceRepublic of Korea Finland P. R. ChinaBackground information introductionWhat is a logo? A logo is a graphical element that, together with its logo type, forms a trademark or commercial brand. Typically, a logos design is for immediate recognition. The logo is one

8、 aspect of a companys2. Metro AG, established in 1964, is a diversified retail and wholesale group based in Germany. It is the largest in its home market, and one of the most globalized retail and wholesale corporations.3. Wal-Mart Stores, Inc., founded in 1962, is an American public corporation tha

9、t runs a chain of large, discount department stores. It is the worlds largest public corporation by revenue, according to the “2008 Fortune Global 500”.Carrefour SA is a French international hypermarket chain, with a global network of outlets. It is the second largest retail group in the world in te

10、rms of revenue after Wal-Mart.Samsung Group is the largest company of the Republic of Korea. It is composed of Samsung Electronics, Samsung Heavy Industries and Samsung Engineering & Construction.Lenovo Group Limited is Chinas largest and the worlds fourth largest personal computer manufacturer. Len

11、ovo mainly produces desktops, laptops, servers, handheld computers, imaging equipment and mobile phone handsets (聽(tīng)筒).Nokia Corporation is a Finnish multinational communications corporation. Nokia is focused on wireless and wired telecommunications. It is the worlds largest manufacturer of mobile tel

12、ephones.Task 2 List at least two companies for each type of the following products.students read warming up task 2ask Ss to brainstorm as many countries as possibleinvite students to present their answers and add some more companies if necessary Television set : TCL, Sony, Panasonic, PhilipsComputer

13、: Lenovo, Apple, IBM, SonySportswear: Li-Ning, Adidas, Nike, ReebokWhile-reading tasks:1)skim the text of the Reading A and then finish Exe task 1 .2)the study of Reading A Google by explaining new words ,language points to students1.relevant a. closely connected with the subject you are discussing

14、or the situation you are thinking about 相關(guān)聯(lián)的，有關(guān)的 irrelevant(反義詞) （短語(yǔ)）be relevant to sth 與相關(guān) e.g. Can you tell us what work experience you have that is relevant to this position?Nobody believes that college English is never relvevant to his future career.2. achieve v. to succeed in reaching a particu

15、lar goal or standard by making an effort for a long time 實(shí)現(xiàn)，取得（n）achievement , (短語(yǔ)) achieve success(取得成功), achieve ones ambition（實(shí)現(xiàn)抱負(fù)）e.g. Li Na achieved her ambition by winning the championship in French OpenChina has achieved the goal of GDP growth rate of no lower than 8%.3.appear to be/do to giv

16、e the impression of being or doing something 似乎/好像e.g. She appeared to be in her late thirties. They appeared not to know what was happening4.Fuel to make something stronger; to supply something with material that can be burnt to produce heat or power 給加燃料，激起e.g. His ironical words fueled her hatred

17、 for him.The stored coal could fuel the all the rooms for a whole winter.5.go public of a company) to start selling shares on the Stock Exchange首次公開(kāi)上市 e.g. This company is among the first ones that went public in China.6.Instant a. happening immediately; (of food) that can be made quickly and easily

18、 立即，頃刻間e.g.He took an instant liking for her. Instant coffee/noodles速溶咖啡/泡面7.Acquire v. to gain possession of; to gain something by ones own efforts, ability or behavior 獲得，習(xí)得 (n)acquisitione.g. His character acquired him a good nameShe has acquired English in an English-speaking country. 8.Feature

19、n. something important, interesting or typical of a place or thing 特點(diǎn)，特色E.g. The Hainan islands chief feature is its beauty and warmth.v. to include a particular person or thing as a special featuree.g. The bullet train is introduced to feature high speed and safety.9.In addition to: as well as; bes

20、ides 除之外e.g. In addition to major knowledge , college students are supposed to acquire skills of socializing.In addition to English, some college student have to study Japanese.10.tend to to be likely to do something or to happen in a particular way because this is what often or usually happens 傾向于，

21、往往 e.g. In face a slower pace of world-wide economic recovery, many investors tend to panic that second economic crisis may occur.Women tend to live longer than men in general.11.stay away from not to go near a particular person or place 遠(yuǎn)離，保持距離.g. The doctor advised him to stay away from fattening

22、foods. In stormy weather, stay away from the trees .12.Typical a. having the usual qualities or features of a particular group or thing.典型的,獨(dú)有的 e.g. Golden-silk jujube is typical of Cangzhou.This advertisement is a typical example of their marketing strategy.13.excel (at/in) v. to be very good at do

23、ing something 勝過(guò)，擅長(zhǎng) adj excellente.g. Japanese excel in judo just as Chinese in table-tennisShe has always excelled at foreign languages14.in terms of from the point of view of; with regard to; concerning 關(guān)于，談及，就.而言e.g.China has become the second economy in terms of GDP.It is incorrect that one thin

24、ks of everything in terms of money15.the brain child (of somebody) an idea or invention of one person or a small group of people某人的發(fā)明或想法e.g. The Bird Nest is the brain-child of some people16. serve as to be suitable for a particular use 充當(dāng)，擔(dān)任，起作用 e.g. To serve as a substitute 用做替代品To serve as an ins

25、tructor. 教課擔(dān)任教師工作carefully study the text again post- reading finish the task 2 and task 1 and 2 in Language lab section assignment : Ss think about how to introduce a company both orally and in written form. Finish task 2 on page12Preview the text BSupplement background information 谷歌重新獲得在華營(yíng)業(yè)牌照l(shuí)nsy

26、sina2010-08-06來(lái)源：China today renewed Googles licence to continue operating in the country, the search giant announced today。搜索行業(yè)巨頭今日宣布，中國(guó)更新了谷歌的營(yíng)業(yè)牌照，允許其在國(guó)內(nèi)繼續(xù)經(jīng)營(yíng)。The decision secures Googles foothold in the countrys fast-growing internet market despite tensions over censorship。盡管審查制度方面還有些緊張的勢(shì)頭，這項(xiàng)決定讓谷歌在

27、網(wǎng)絡(luò)發(fā)展如此迅速的中國(guó)市場(chǎng)站穩(wěn)了腳跟。The deal had been in doubt because of the dispute between Google and China over hacking of Gmail accounts and censorship of search results。這筆交易一度被人懷疑，因?yàn)樵谌∠鸊mail郵箱和對(duì)搜索結(jié)果審查的問(wèn)題上，谷歌和中國(guó)方面一直存在爭(zhēng)議。Google closed its China search engine in March but wanted to keep a website that offers musi

28、c and other services。谷歌曾經(jīng)在三月份關(guān)閉了其在中國(guó)區(qū)的搜索引擎，但是他們想維持自己的網(wǎng)頁(yè)，來(lái)提供音樂(lè)和其他服務(wù)。Googles lawyer David Drummond said: We are very pleased that the government has renewed our ICP (internet content provider) licence and we look forward to continuing to provide web search and local products to our users in China。谷歌首席

29、律師大衛(wèi)德拉蒙德表示：“我們很高興中國(guó)政府已經(jīng)更新了我們的ICP(因特網(wǎng)內(nèi)容供應(yīng)商)營(yíng)業(yè)執(zhí)照，我們期待繼續(xù)在中國(guó)為用戶(hù)們提供網(wǎng)絡(luò)搜索和本地服務(wù)?！盪sers had been automatically redirected to Googles uncensored Hong Kong site, but the company stopped that last week after China warned the move could mean losing its licence。用戶(hù)們已自動(dòng)轉(zhuǎn)入谷歌香港區(qū)不受審查的網(wǎng)頁(yè)，但是，中國(guó)警告這一舉動(dòng)將意味著被取消牌照，公司在上周停止了這一

30、做法。Googles relations with Beijing have been troubled since the US company said it no longer wanted to cooperate with government internet censorship。自從美國(guó)總部公司表示不再希望與中國(guó)政府網(wǎng)絡(luò)監(jiān)管部門(mén)合作后，谷歌與中國(guó)的關(guān)系一度陷入僵局。Bavarian Motor Works (BMW) is an independent German automobile manufacturer founded in 1916. BMW is a worldw

31、ide manufacturer of high-performance and luxury automobiles and motorcycles. Toyota Motor Corporation, founded in 1937, is a multinational corporation headquartered in Japan, and is currently one of the worlds largest automakers. Ford Motor Company is an American multinational corporation and one of

32、 the worlds largest automakers教 案 第 3 次課 章節(jié)、名稱(chēng)Unit 1: ReadingB +Listening &speaking 教學(xué)目的和要求The students are expected to be able toMaster some useful words and structures of Reading Bmaster some basic listening methods 重 點(diǎn)難 點(diǎn)Useful words and structure of Reading B and command of self-introduction教學(xué)進(jìn)程

33、（含課堂教學(xué)內(nèi)容、教學(xué)方法、 輔助手段、師生互動(dòng)、時(shí)間分配） . Leading in / Warming-up (20 minutes)1.The teacher checks homework 2.brainstorming students on how to make introduction to a company .3. introduce some related phrases on sections in a company. Text (35 minutes)New words.skimming the text and finish task 1 and 2 of th

34、is part. . Listening and speaking exercises (45minutes)give some tips on English listening finish tasks from 1 to 5 guide students to make a brief self-introduction. 作業(yè)布置finish task4 and 5 in language lab part 主要參考資料Teachers reference book.課后自我總結(jié)分析Teaching stepsPreviewing tasks: brainstorming studen

35、ts on how to make an introduction to a companyReading BIntroduce background information 總公司 Head Office分公司 Branch Office營(yíng)業(yè)部 Business Office人事部 Personnel Department人力資源部 Human Resources Department總務(wù)部 General Affairs Department財(cái)務(wù)部 Finance Department銷(xiāo)售部 Sales Department促銷(xiāo)部 Sales Promotion Department國(guó)際部

36、 International Department出口部 Export Department進(jìn)口部 Import Department公共關(guān)系 Public Relations Department廣告部 Advertising Department企劃部 Planning Department產(chǎn)品開(kāi)發(fā)部 Product Development Department研發(fā)部 Research and Development Department (R&D)秘書(shū)室 Secretarial PoolNew words study: objective n. goal,aim 目標(biāo) e.g. reac

37、h an objective實(shí)現(xiàn)目標(biāo)，military objective 軍事目標(biāo)2. facility n. equipment e.g.health facility康復(fù)設(shè)備 electrical facilities 電力設(shè)備3. expand V. extend in one or more directions 增大，擴(kuò)展 n.expansione.g. expand with heat 熱漲 expand domestic demand 擴(kuò)大內(nèi)需4. marketing: selling products 出售 ，營(yíng)銷(xiāo)e.g. marketing strategy 營(yíng)銷(xiāo)策略 ma

38、rketing idea營(yíng)銷(xiāo)理念5. ensure v.make certain of 確保 ，保證e.g. ensure stable peace 保障穩(wěn)定與和平Money doesnt ensure/guarantee happiness6. promote: v.try to sell 促銷(xiāo)，推銷(xiāo) n. promotion e.g. promote sales Ask students to skim the Reading B and try to finish task1 and task 2listening and speaking1. give some nstructions

39、 on how to do a good job in listening tasks2. ask students to finish task 1-5 while the teacher is playing the tape and then check the answers. If necessary, give students some help and guide during their listening.3. Then ask students to work in pair to introduce each other with referrence to some

40、useful expresions below Greetings: How do you do? Ive often heard about you . Ive heard so much about you.Making introduction: allow me to introduce myself. My name is Im fromAsk questions: where were you born? What do you do in your spare time? Did you grow up here? Why did you choose this major?En

41、ding: Nice talking to you. Its so nice to finally meet you. Nice to meet you, too. Its a pleasure to meet you. Assignment : language lab task 4-5教 案 第 4 次課 章節(jié)、名稱(chēng)Unit 1: Writing+ language lab + mini -project discussion教學(xué)目的和要求The students are expected to be able to1.master the format of an English env

42、elope2. master the basic sentence patterns grammatically 重 點(diǎn)難 點(diǎn)Writing an envelope教學(xué)進(jìn)程（含課堂教學(xué)內(nèi)容、教學(xué)方法、 輔助手段、師生互動(dòng)、時(shí)間分配） . Writing (30 minutes).Grammar revision (25minutes).revision of whole unit (15 minutes). Discussion of mini-project (30minutes)divide students into groupsrefer to business know-how an

43、d Reading B to list some outlines作業(yè)布置Mini project : make a detailed introduction to a company either to present it orally with the help blackboard or computer . 主要參考資料Teachers reference book. 課后自我總結(jié)分析Checking assignment Writing: how to fill in the envelope1)Introduce in detail the typical positions

44、of items in an english envelope after asking students to finish task 1instructions :Your name and address should go on the upper part of the front of the envelope (although some people put it on the flap of the back of the envelope); the name and address to the person you are writing too should go i

45、n the center of the envelope (also the zip code, but if you dont have it, it will still get to the person.) Be sure to put that stamp on it! 2)ask students to finish task 2 and task 3 with the help of the teacher.3)ask students to write an envelope for your letter to Tom Jones, who works for Green T

46、echnologies as sales manager. The company is in New York, at No .135 on west 20th street. The zip code is 10011 Answer for reference: stampLuo Bin 31 Sichuan RoadBeijing 100035PR.China Tom Jones Sales Manager Green Technologies 135W20th St. New York 10011 USAgrammar revision asks Ss to form pairs an

47、d ask each other questions based on Page. 15 using the structure . Basic Sentence PatternsT may offer the following model:S+Vi Times flies.Birds sing beautifully.They went on holidayShell go swimming.S+Vt+O We like EnglishShe wants to help him.I dont know what to do.I think he is right.S+Lv+P The co

48、mpass is mine.The secretary is efficient.The power is off.He looks in good health.He gets excited.S+Vt+Io+DoI sent him a faxI bought a book for Marry?Ask students to finish the tasks in self-study roomMini projectDivide students into groups. Ask student to have an oral discussion about an brief intr

49、oduction to a company with referrence to the “business know-how” and text in Reading B, telling them a complete introduction should include name, logo, profile, management, products/services, etc.After discussion , leave them an assignment for making a written introduction by a whole group.Students

50、should present the introduction to their company in class with the help of blackboard or computer next time.Cultural background Making a Company Introduction: A company introduction usually contains the following information: History; Number of employees; Management structure & company culture; Prod

51、ucts or services. Unit Two OfficeI. Reading A1. Warming-upTask: Ask Ss to read Mr. Thomsons schedule for Tuesday. Then write their schedules for today.Objective: Ss can organize their activities in one day and make a time schedule.Steps : 1 Ss read Warming-up Task.2 Go through Mr. Thomsons schedule

52、with Ss3 Allow three mins for Ss to do the task.4 Ask some Ss to present their work.Task: Ask Ss to answer the following questions in group. Table 1What are duties for a typical secretary?Handling correspondenceManaging a filing systemKeeping track of schedulesOperating and maintaining office equipm

53、entDealing with phone callsHandling orders, budgeting or bookkeepingManaging training or other personnel work Table 2 Which skills are required in a good secretary?Being skillful in managing timeUnderstanding staff needs and solving their problemsHandling customers complaints effectivelyBeing good a

54、t interpersonal relationsBeing able to settle office chaosBeing skillful in handling paperworkKnowing how to deal with other companies2. Language pointsParagraph 1A variety of: a lot of things of the same type that are different from each other in some wayE.g. The girls come from a variety of differ

55、ent backgrounds.Reflect: v. to show or bw a sign of a particular situation or feelinge.g. The low value of the dollar reflects growing concern about the us economy.Paragraph 2Depend on: be decided bye. g The price depends on the quality.It depends (on) whether you want to do it or not.Minimum: n. th

56、e smallest amount of something or number of things that is possible or necessarye.g lLooking after a cat costs a minimum of$2000a year.handle: v .to do the things that are necessary to complete a job.e.g Computers can handle huge amounts of data.My secretary will handle all the details.Keep track of

57、: to pay attention to someone or something so that you know what is happening to theme.g Its difficult to keep track of all the new discoveries in medicine.Operate: v. to use and control a machine or equipment; to rune.g Mary was experienced in operating the computers.The company operates five facto

58、ries.Appropriate: adj. correct or suitable for a particular time, situation or purposee.g I didnt feel that this was an appropriate tine to mention the subject of money.Deal with : to take the necessary action, especially in order to solve a probleme.g They should deal properly and fairly with any c

59、omplaint.Paragraph 3Efficient: adj. working well and effectively without wasting money or energye.g. All staff think Maria is a very efficient secretary.Anticipate: v. to expect that something wall happen and be ready for it e.g. It is anticipated that next year the workers, wage will increase.Confi

60、dential: adj. spoken or written in secret and intended to be kept secret e.g. Doctors are required to keep patients, records completely confidential.Paragraph 4Prospect. a person ,job ,plan, etc, that has good chance of success in the future; a possibility that something you hope for will happen e.g