（附答案）3936國(guó)開電大專科形考任務(wù)《商務(wù)英語(yǔ)2》單元自測(cè)3

1、（答案）3936 國(guó)開電大?？粕虅?wù)英語(yǔ) 2 形考任務(wù)單元自測(cè)說明:題目順序是隨機(jī)的。單元自測(cè) 3 試題及答案題目-_.-It will take at least three weeks.A.How soon will you finish our TV commercial?B.When will you finish our TV commercial?C.How long have you finished our TV commercial?國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案答案：A題目-_.-Im

2、planning to go to Canada for further study.A.Why are you going to resign your current job?B.When do you intend to resign your current job?C.What is your intention after resigning your current job?國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案答案：C題目-_.-Once a week.A.How soon will your d

3、epartment finish the meeting?B.How often does your department hold a meeting?C.How long will the department meeting last?國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案答案：B題目-_.-We would like to get in with the fall publication,if possible.A.How much do you plan to spend on advertisemen

4、t?B.Which edition would you like your advertisement to appear in?C.What do you want to say about your products in the advertisement?國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案答案：B題目It will take at least two weeks just to get the storyboard_.A.write upB.writing upC.written up國(guó)開形考任務(wù)作業(yè)

5、答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案答案：C題目Our advertising rates are_size and location.A.depended onB.put onC.based on國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案答案：C題目Remember we want to create a forward-looking image_increase the awareness of our brand.A.as well asB.

6、butC.so國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案答案：A題目The Digital Image Processing of this copier is a prime reason you can_on it.A.accountB.countC.discount國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案答案：B題目The Smart Color Laser Copier is comparable_professional edi

7、ting.A.toB.onC.at國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案答案：A題目-This is Focus Advertising Agency.How may I help you?-_.A.Excuse me,Id like to buy a pair of sports shoes.B.Hi,there.Im glad to introduce myself to you.C.I need some information on the advertising rates of your magazi

8、nes.國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案答案：C二、 翻譯： 從以下 A、 B、 C 三個(gè)選項(xiàng)中選出與英文最適合的中文翻譯 。1.Our advertising agency will just have to come up with a theme for the advertisement by tomorrow.A.明天之前我們廣告公司將會(huì)索取廣告的主題。B.明天之前我們廣告公司將會(huì)收到廣告的主題。C.明天之前我們廣告公司將會(huì)拿出廣告的主題。國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答

9、案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案答案：C2.Product advertising aims at increasing sales by making a product known to a wider audience.A.產(chǎn)品廣告旨在通過廣泛宣傳其產(chǎn)品來提高銷售。B.產(chǎn)品廣告提高了銷售,從而讓廣大消費(fèi)者了解了產(chǎn)品。C.產(chǎn)品廣告在增長(zhǎng)銷售的同時(shí)也把產(chǎn)品推薦給了消費(fèi)者。國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案答案：A3.A good advertising program tell

10、s potential customers the benefits derived from the use of products.A.一個(gè)好的廣告方案告訴潛在的客戶從產(chǎn)品使用中能有哪些受益。B.一個(gè)好的廣告方案告訴潛在的客戶如何使用產(chǎn)品。C.一個(gè)好的廣告方案將自己使用產(chǎn)品的受益告訴了潛在的客戶。國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案答案：A4.You can use either your own designers or a team of designers in our agency.A.您可以同時(shí)采

11、用您自己的設(shè)計(jì)師和我們公司的設(shè)計(jì)團(tuán)隊(duì)。B.您可以采用您自己的設(shè)計(jì)師,或者采用我們公司的設(shè)計(jì)團(tuán)隊(duì)。C.您不應(yīng)采用您自己的設(shè)計(jì)師,而應(yīng)采用我們公司的設(shè)計(jì)團(tuán)隊(duì)。國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案答案：B5.Opinion advertising presents the impression of doing a public service by addressing the importance of acompany.A.輿論廣告展示公司重要形象,履行公共事務(wù)。B.輿論廣告強(qiáng)調(diào)公司地址的重要性,展示高大形象。

12、C.輿論廣告通過強(qiáng)調(diào)公司在公共服務(wù)中的重要性來展示公司形象。國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案答案：C二、 閱讀理解： 閱讀下面的短文,根據(jù)文章內(nèi)容進(jìn)行判斷,正確寫 T 錯(cuò)誤寫 F 。Product advertising is an important part of marketing.It aims at increasing sales by making a product or serviceknown to a wider audience,and by emphasizing its posi

13、tive qualities.A company can advertise in variousways,depending on how much it wishes to spend.There are different media for advertising includingtelevision,radio,newspapers,magazines,the Internet and direct mail.The design and organization of advertisingcampaigns is usually the job of an advertisin

14、g agency.A good advertising program tells potential customers whythey need the product,how it is used and the benefits derived from its use.A successful program also tells theconsumer how the product is better than similar offerings by competitors.Corporate advertising is not directly concerned with

15、 increasing the sales of a particular product or service,butmore with the brand image and reputation a company wants to present to the general public or within anindustry.Corporate advertising comes in three different types: image advertising,opinion advertising andinvestment advertising.Image adver

16、tising attempts to promote the importance of a company.Opinion advertisingpresents the impression of doing a public service by addressing the importance of a company.Investmentadvertising is designed to attract potential investors.DECIDE IF EACH OF THE FOLLOWING STATEMENT IS TRUE (T) OR FALSE (F).1.

17、Generally,an advertising agency is responsible for designing and organizing a products advertisement.答案T2.It is not necessary to consider the budget of an advertisement in choosing a media for advertising.國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案答案：F3.According to the text,there are three types of media used in advertising.國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案國(guó)開形考任務(wù)作業(yè)答案