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WeLearn·TalkLikeTED第七課講 UnleashtheMasterMastertheArtofStoryHavea TeaeSomethingDeliverJaw-DropLighten Sticktothe18-MinutePaintaMentalPicturewithMultisensoryStayinYourSticktothe18-MinuteIt[18minutes]islongenoughtobeseriousandshortenoughtoholdpeople’sattention.Itturnsoutthatthislengthalsoworksincrediblywellonline.It’sthelengthofacoffeebreak.So,youwatchagreattalk,andforwardthelinktotwoorthreepeople.Itcaniral,veryeasily.The18-minuengthalsoworksmuchlikethewayforcespeopletobedisciplinedinwhattheywrite.Byforcingspeakerswhoareusedtogoingonfor45minutestobringitdownto18,yougetthemtoreallythinkaboutwhattheywanttosay.Whatisthekeypointtheywanttocommunicate?Ithasaclarifyingeffect.Itbringdiscipline.貪吃THEBRAINISANENERGY貪吃Learningcanbedraining.Theaverageadulthumanbrainweighsonlyaboutthreepounds,butit’sanenergyhog,consuminganinordinateamountofglucose,oxygen,andbloodflow.Asthebraintakesinnewinformation,millionsofneuronsarefiringatonce,burningenergyandleadingtofatigueandexhaustion.(推薦片《)CREATIVITYTHRIVESUNDERCreativityisoftenmisunderstood.Peopleoftenthinkofitintermsofartisticwork—unbridled,unguidedeffortthatleadstobeautifuleffect.Ifyoulookdeeper,however,you’llfindthatsomeofthemostinspiringfraughtwithconstraints.斯坦福大 (最后附完整版英文稿附:斯坦福大學(xué)英 稿(關(guān) 賬號“一書一課堂回復(fù)“”獲 Iamhonoredtobewithyoutodayatyourcommencementfromoneofthefinestuniversitiesintheworld.Inevergraduatedfromcollege.Truthbetold,thisistheclosestI’veevergottentoacollegegraduation.TodayIwantto youthreestoriesfrommylife.That’sit.Nobigdeal.Justthreestories.ThefirststoryisaboutconnectingtheIdroppedoutofReedCollegeafterthefirst6months,butthenstayedaroundasadrop-inforanother18monthsorsobeforeIreallyquit.SowhydidIdropout?ItstartedbeforeIwasborn.Mybiologicalmotherwasayoung,unwedcollegegraduatestudent,andshedecidedtoputmeupforadoption.ShefeltverystronglythatIshouldbeadoptedbycollegegraduates,soeverythingwasallsetformetobeadoptedatbirthbyalawyerandhiswife.ExceptthatwhenIpoppedouttheydecidedatthelastminutethattheyreallywantedagirl.Somyparents,whowereonawaitinglist,gotacallinthemiddleofthenightasking:“Wehaveanunexpectedbabyboy;doyouwanthim?”Theysaid:“Ofcourse.”Mybiologicalmotherlaterfoundoutthatmymotherhadnevergraduatedfromcollegeandthatmyfatherhadnevergraduatedfromhighschool.Sherefusedtosignthefinaladoptionpapers.SheonlyrelentedafewmonthslaterwhenmyparentspromisedthatIwouldsomedaygotocollege.And17yearslaterIdidgotocollege.ButInaivelychoseacollegethatwasalmostasexpensiveasStanford,andallofmyworking-classparents’savingswerebeingspentonmycollegetuition.Aftersixmonths,Icouldn’tseethevalueinit.IhadnoideawhatIwantedtodowithmylifeandnoideahowcollegewasgoingtohelpmefigureitout.AndhereIwasspendingallofthemoneymyparentshadsavedtheirentirelife.SoIdecidedtodropoutandtrustthatitwouldallworkoutOK.Itwasprettyscaryatthetime,butlookingbackitwasoneofthebestdecisionsIevermade.TheminuteIdroppedoutIcouldstoptakingtherequiredclassesthatdidn’tinterestme,andbegindrop ontheonesthatlookedinteresting.Itwasn’tallromantic.Ididn’thaveadormroom,soIsleptonthefloorinfriends’rooms,Ireturnedcokebottlesforthe5??depositstobuyfoodandIwouldwalkthe7acrosstowneverySundaynighttogetonegoodmealaweekattheHareKrishnatemple.Ilovedit.AndmuchofwhatIstumbledintobyfollowingmycuriosityandintuitionturnedouttobepricelesslateron.Letmegiveyouoneexample:ReedCollegeatthattimeofferedperhapsthebestcalligraphyinstructioninthecountry.Throughoutthecampuseveryposter,everylabeloneverydrawer,wasbeautifullyhandcalligraphed.BecauseIhaddroppedoutanddidn’thavetotakethenormalclasses,Idecidedtotakeacalligraphyclasstolearnhowtodothis.Ilearnedaboutserifandsanseriftypefaces,aboutvaryingtheamountofspacebetweendifferentlettercombinations,aboutwhatmakesgreattypographygreat.Itwasbeautiful,historical,artisticallysubtleinawaythatsciencecan’tcapture,andIfounditfascinating.Noneofthishadevenahopeofanypracticalapplicationinmylife.Buttenyearslater,whenweweredesigningthefirstMacintoshcomputer,itallcamebacktome.AndwedesigneditallintotheMac.Itwasthefirstcomputerwithbeautifultypography.IfIhadneverdroppedinonthatsinglecourseincollege,theMacwouldhaveneverhadmultipletypefacesorproportionallyspacedfonts.AndsinceWindowsjustcopiedtheMac,itslikelythatno computerwouldhavethem.IfIhadneverdroppedout,Iwouldhaveneverdroppedinonthiscalligraphyclass,and alcomputersmightnothavethewonderfultypographythattheydo.OfcourseitwasimpossibletoconnectthedotslookingforwardwhenIwasincollege.Butitwasvery,veryclearlookingbackwardstenyearslater.Again,youcan’tconnectthedotslookingforward;youcanonlyconnectthemlookingbackwards.Soyouhavetotrustthatthedotswillsomehowconnectinyourfuture.Youhavetotrustinsomething–yourgut,destiny,life,karma,whatever.Thisapproachhasneverletmedown,andithasmadeallthedifferenceinmylife.MysecondstoryisaboutloveandIwaslucky–IfoundwhatIlovedtodoearlyinlife.WozandIstartedAppleinmyparentsgaragewhenIwas20.Weworkedhard,andin10yearsApplehadgrownfromjustthetwoofusinagarageintoa$2billioncompanywithover4000employees.Wehadjustreleasedourfinestcreation–theMacintosh–ayearearlier,andIhadjustturned30.AndthenIgotfired.Howcanyougetfiredfromacompanyyoustarted?Well,asApplegrewwehiredsomeonewhoIthoughtwasverytalentedtorunthecompanywithme,andforthefirstyearorsothingswentwell.Butthenourvisionsofthefuturebegantodivergeandeventuallywehadafallingout.Whenwedid,ourBoardofDirectoredwithhim.Soat30Iwasout.Andverypubliclyout.Whathadbeenthefocusofmyentireadultlifewasgone,anditwasdevastating.Ireallydidn’tknowwhattodoforafewmonths.IfeltthatIhadletthepreviousgenerationofentrepreneursdown–thatIhaddroppedthebatonasitwasbeingpassedtome.ImetwithDavidPackardandBobNoyceandtriedtoapologizeforscrewingupsobadly.Iwasaverypublicfailure,andIeventhoughtaboutrunningawayfromthevalley.Butsomethingslowlybegantodawnonme–IstilllovedwhatIdid.TheturnofeventsatApplehadnotchangedthatonebit.Ihadbeenrejected,butIwasstillinlove.AndsoIdecidedtostartover. Ididn’tseeitthen,butitturnedoutthatgettingfiredfromApplewasthebestthingthatcouldhaveeverhappenedtome.Theheavinessofbeingsuccessfulwasreplacedbythelightnessofbeingabeginneragain,lesssureabouteverything.ItfreedmetoenteroneofthemostcreativeperiodsofmyDuringthenextfiveyears,IstartedacompanynamedNeXT,anothercompanynamedPixar,andfellinlovewithanamazingwomanwhowouldemywife.Pixarwentontocreatetheworldsfirstcomputeranimatedfeaturefilm,ToyStory,andisnowthemostsuccessfulanimationstudiointheworld.Inaremarkableturnofevents,AppleboughtNeXT,IretunedtoApple,andthetechnologywedevelopedatNeXTisattheheartofApple’scurrentrenaissance.AndLaureneandIhaveawonderfulfamilytogether.I’mprettysurenoneofthiswouldhavehappenedifIhadn’tbeenfiredfromApple.Itwasawfultastingmedicine,butIguessthepatientneededit.Sometimeslifehitsyouintheheadwithabrick.Don’tlosefaith.I’mthattheonlythingthatkeptmegoingwasthatIlovedwhatIdid.You’vegottofindwhatyoulove.Andthatisastrueforyourworkasitisforyourlovers.Yourworkisgoingtofillalargepartofyourlife,andtheonlywaytobetrulysatisfiedistodowhatyoubelieveisgreatwork.Andtheonlywaytodogreatworkistolovewhatyoudo.Ifyouhaven’tfoundityet,keeplooking.Don’tsettle.Aswithallmattersoftheheart,you’llknowwhenyoufindit.And,likeanygreatrelationship,itjustgetsbetterandbetterastheyearsrollon.Sokeeplookinguntilyoufindit.Don’tsettle.MythirdstoryisaboutWhenIwas17,Ireadaquotethatwentsomethinglike:“Ifyouliveeachdayasifitwasyourlast,somedayyou’llmostcertainlyberight.”Itmadeanimpressiononme,andsincethen,forthepast33years,Ihavelookedinthemirroreverymorningandaskedmyself:“Iftodaywerethelastdayofmylife,wouldIwanttodowhatIamabouttodotoday?”Andwhenevertheanswerhasbeen“No”fortoomanydaysinarow,IknowIneedtochangesomething.RememberingthatI’llbedeadsoonisthemostimportanttoolI’veeverencounteredtohelpmemakethebigchoicesinlife.Becausealmosteverything–allexternalexpectations,allpride,allfearofembarrassmentorfailure–thesethingsjustfallawayinthefaceofdeath,leavingonlywhatistrulyimportant.RememberingthatyouaregoingtodieisthebestwayIknowtoavoidthetrapofthinkingyouhavesomethingtolose.Youarealreadynaked.Thereisnoreasonnottofollowyourheart.AboutayearagoIwasdiagnosedwithcancer.Ihadascanat7:30inthemorning,anditclearlyshowedatumoronmypancreas.Ididn’tevenknowwhatapancreaswas.Thedoctorstoldmethiswasalmostcertainlyatypeofcancerthatisincurable,andthatIshouldexpecttolivenolongerthanthreetosixmonths.Mydoctoradvisedmetogohomeandgetmyaffairsinorder,whichisdoctor’scodeforpreparetodie.Itmeanstotrytolyourkidseverythingyouthoughtyou’dhavethenext10yearstoltheminjustafewmonths.Itmeanstomakesureeverythingisbuttonedupsothatitwillbeaseasyaspossibleforyourfamily.Itmeanstosayyourgoodbyes.Ilivedwiththatdiagnosisallday.LaterthateveningIhadabiopsy,wheretheystuckanendoscopedownmythroat,throughmystomachandintomyintestines,putaneedleintomypancreasandgotafewcellsfromthetumor.Iwassedated,butmywife,whowasthere,toldmethatwhentheyviewedthecellsunderamicroscopethedoctorsstartedcryingbecauseitturnedouttobeaveryrareformofpancreaticcancerthatiscurablewithsurgery.IhadthesurgeryandI’mfinenow.ThiswastheclosestI’vebeentofacingdeath,andIhopeitstheclosestIgetforafewmoredecades.Havinglivedthroughit,IcannowsaythistoyouwithabitmorecertaintythanwhendeathwasausefulbutpurelyinlectualNoonewantstodie.Evenpeoplewhowanttogotoheavendon’twanttodietogetthere.Andyetdeathisthedestinationweallshare.Noonehaseverescapedit.Andthatisasitshouldbe,becauseDeathisverylikelythesinglebestinventionofLife.ItisLife’schangeagent.Itclearsouttheoldtomakewayforthenew.Rightnowthenewisyou,butsomedaynottoolongfromnow,youwillgradually etheoldandbeclearedaway.Sorrytobesodramatic,butitisquitetrue.Yourtimeislimited,sodon’twasteitlivingsomeoneelse’slife.Don’tbetrappedbydogma–whichislivingwiththeresultsofotherpeople’sthinking.Don’tletthenoiseofother’sopinionsdrownoutyourowninnervoice.

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