美國電子商務(wù)教育課件

美國電子商務(wù)教育

E-BusinessEducationintheUnitedStates林漳希德州理工大學(xué)信息系統(tǒng)與數(shù)量科學(xué)系zlin@May28-30,2001The1stChina-USWorkshoponElectronicCommerce美國電子商務(wù)教育

E-BusinessEducation1提要E-Business與E-Commerce美國大學(xué)怎么辦電子商務(wù)專業(yè)？美國大學(xué)電子商務(wù)課程怎么設(shè)置？美國大學(xué)電子商務(wù)教育面臨什么問題？美國大學(xué)電子商務(wù)教育給我們的啟示May28-30,2001The1stChina-USWorkshoponElectronicCommerce提要E-Business與E-CommerceMay2821.E-Business與E-Commerce

的區(qū)別E-Commerce–包括客戶，商業(yè)伙伴與代理商之間的交易E-Business–

e-commerce加上內(nèi)部運營（Operationthatarehandledwithinthebusinessitself,duction,development,corporateinfrastructureandproductmanagement.）May28-30,2001The1stChina-USWorkshoponElectronicCommerce1.E-Business與E-Commerce

的區(qū)別Ma32.美國大學(xué)怎么辦

電子商務(wù)專業(yè)？市場導(dǎo)向仍屬信息系統(tǒng)專業(yè)范疇設(shè)電子商務(wù)課程，或在其它課程中增加電子商務(wù)內(nèi)容May28-30,2001The1stChina-USWorkshoponElectronicCommerce2.美國大學(xué)怎么辦

電子商務(wù)專業(yè)？市場導(dǎo)向May28-304商學(xué)院就業(yè)市場學(xué)生教育管理機構(gòu)電子商務(wù)教育的市場導(dǎo)向May28-30,2001The1stChina-USWorkshoponElectronicCommerce商學(xué)院就業(yè)市場學(xué)生教育管理機構(gòu)電子商務(wù)教育的市場導(dǎo)向May5公司里的MIS專業(yè)畢業(yè)生主管人員MBAMS/MISMS/CS客戶應(yīng)用軟件項目商學(xué)院MIS專業(yè)設(shè)置與電子商務(wù)教育軟件開發(fā)部門May28-30,2001The1stChina-USWorkshoponElectronicCommerce公司里的MIS專業(yè)畢業(yè)生主管人員MBAMS/MISMS/C6NationalInstrument

對MIS新雇員的期望勝任（Competencies）主動（Initiative）進(jìn)取與持續(xù)（DriveandPersistence）合作性（Collaboration）技術(shù)獲取與使用（AcquireandUseTechnology）對客戶成功的關(guān)注（FocusonCustomerSuccess）May28-30,2001The1stChina-USWorkshoponElectronicCommerceNationalInstrument

對MIS新雇員的期望7美國前15名信息系統(tǒng)專業(yè)(2000)1.

MassachusettsInstituteofTechnology(Sloan)

2.

CarnegieMellonUniversity(PA)3.

UniversityofTexas–Austin(McCombs)

4.

UniversityofArizona(Eller)

5.

StanfordUniversity(CA)6.

UniversityofMinnesota–TwinCities(Carlson)

7.

UniversityofPennsylvania(Wharton)

8.

NewYorkUniversity(Stern)

9.

UniversityofMaryland–CollegePark(Smith)

10.

UniversityofMichigan–AnnArbor

11.

GeorgiaStateUniversity(Robinson)

12.

UniversityofCalifornia–Berkeley(Haas)

13.

UniversityofCalifornia–LosAngeles(Anderson)

14.

PurdueUniversity–WestLafayette(Krannert)(IN)15.

IndianaUniversity–Bloomington(Kelley)

May28-30,2001The1stChina-USWorkshoponElectronicCommerce美國前15名信息系統(tǒng)專業(yè)(2000)1. Massachu83.電子商務(wù)課程設(shè)置美國大學(xué)一般不設(shè)電子商務(wù)專業(yè)。電子商務(wù)是一門課程，或一個專門化。一些學(xué)校不設(shè)電子商務(wù)課，但在有關(guān)課程中根據(jù)需要增加了該課程內(nèi)容May28-30,2001The1stChina-USWorkshoponElectronicCommerce3.電子商務(wù)課程設(shè)置美國大學(xué)一般不設(shè)電子商務(wù)專業(yè)。May29課程類別基礎(chǔ)課程（Fundamental）核心課程（Core）選修課程（Elective）包括與科目有關(guān)的課程實習(xí)（Internship）May28-30,2001The1stChina-USWorkshoponElectronicCommerce課程類別基礎(chǔ)課程（Fundamental）May28-310MIS有關(guān)交叉學(xué)科信息系統(tǒng)（InformationSystems）Datacomm,database,programminglanguage,client/servercomputing,systemanalysisanddesign,etc.管理科學(xué)（ManagementSciences）mathematicalprogramming,optimization,operationresearch生產(chǎn)運營管理（ProductionandOperationsManagement）Decisiontheory,organizationtheory,etc.統(tǒng)計（Statistics）其它課程Marketing,finance,management,accounting,b-law,economics,etc.May28-30,2001The1stChina-USWorkshoponElectronicCommerceMIS有關(guān)交叉學(xué)科信息系統(tǒng)（InformationSyst11電子商務(wù)核心課程應(yīng)包括什么網(wǎng)絡(luò)技術(shù)與互聯(lián)網(wǎng)（NetworkTechnologyandtheInternet）系統(tǒng)安全（SystemSecurity）電子商務(wù)系統(tǒng)開發(fā)（ElectronicCommerceSystemDevelopment）電子商務(wù)法律與法規(guī)（LegalIssuesinE-commerce）管理經(jīng)濟學(xué)（ManagerialEconomics）May28-30,2001The1stChina-USWorkshoponElectronicCommerce電子商務(wù)核心課程應(yīng)包括什么網(wǎng)絡(luò)技術(shù)與互聯(lián)網(wǎng)（Network124.電子商務(wù)教育的有關(guān)問題電子商務(wù)課程設(shè)置面臨的問題IS教育者面臨的問題IS學(xué)生面臨的問題經(jīng)濟發(fā)展減緩的影響May28-30,2001The1stChina-USWorkshoponElectronicCommerce4.電子商務(wù)教育的有關(guān)問題電子商務(wù)課程設(shè)置面臨的問題May13電子商務(wù)課程的設(shè)置問題電子商務(wù)課程調(diào)整跟不上電子商務(wù)發(fā)展速度IT商業(yè)模型與理念電子商務(wù)涉及面太廣，難以用一本教材中涵蓋May28-30,2001The1stChina-USWorkshoponElectronicCommerce電子商務(wù)課程的設(shè)置問題電子商務(wù)課程調(diào)整跟不上電子商務(wù)發(fā)展速度14課程設(shè)置面臨新技術(shù)的挑戰(zhàn)程序設(shè)計語言:COBOLorVB?Answer:stateofquoandmovetothenewerone數(shù)據(jù)庫管理系統(tǒng):AccessorOracle?-Answer:depends網(wǎng)頁設(shè)計:fromHTMLtoXML?-Answer:yes網(wǎng)站程序設(shè)計:CGIorJSP?-Answer:JSP操作系統(tǒng):UnixorWindows?-Answer:Both電子商務(wù)模式-Forexample，P2PJava怎么了?

MicroSoft’sIE6.0hasstoppedthesupporttoJavaSUNneverhadalongtermplanforJavaThin-clienttrendwillcauseJava’sdemandshrinkingMay28-30,2001The1stChina-USWorkshoponElectronicCommerce課程設(shè)置面臨新技術(shù)的挑戰(zhàn)程序設(shè)計語言:COBOLorV15如何滿足工業(yè)界的需求NationalInstrument對新雇員的新信息技術(shù)要求:

XML

WAP/WML

PL/SQLformiddleware

EnterpriseJavaBeans

JSP

UML/Datamodeling

e-commercetools

Mobilecommerce

Note:Thehighlightedaredirectlye-businessrelevant.IntegrationTechnology

SupplyChainManagement

Microsoft's.NETmodel

DesignPatterns

Softwaretesting

Reusablecode

Datawarehouse

WebintegrationMay28-30,2001The1stChina-USWorkshoponElectronicCommerce如何滿足工業(yè)界的需求NationalInstrument對16IS教育者面臨的問題問題1:FastchangingE-businessmarketvs.slowadapttoITamongmajorityseniorprofessorsSolution:Recruitjuniorprofessorswhoarejust“baked”問題2:Highdemandandlowsupply–4:1Solution:MoreISPhDstudents問題3:SupplyalwayslagsdemandMay28-30,2001The1stChina-USWorkshoponElectronicCommerceIS教育者面臨的問題問題1:Fastchanging17IS學(xué)生面臨的問題如何應(yīng)付變化中的就業(yè)市場該學(xué)什么？誰雇我？做什么工作？工資？經(jīng)濟情況變化對就業(yè)的影響May28-30,2001The1stChina-USWorkshoponElectronicCommerceIS學(xué)生面臨的問題如何應(yīng)付變化中的就業(yè)市場May28-3018經(jīng)濟發(fā)展減緩的影響許多.com公司將關(guān)閉電子商務(wù)就業(yè)市場將縮小對電子商務(wù)教育的可能影響

Morestudentswillturntoanotherdegreeintheuniversity,particularlymoreMISPhDprogramapplicantsTheadjustmentofMIScurriculaisinevitableMay28-30,2001The1stChina-USWorkshoponElectronicCommerce經(jīng)濟發(fā)展減緩的影響許多.com公司將關(guān)閉May28-3195.美國電子商務(wù)教育的啟示對教育者電子商務(wù)教育必須面向市場，由市場推動電子商務(wù)教育應(yīng)由教育界與工業(yè)界合作

課程設(shè)計應(yīng)兼顧各方面需要：不同專業(yè)，不同類型生源，信息技術(shù)行業(yè)，等等。結(jié)論：實例分析十分重要必須緊跟最新信息技術(shù)必須實用性與前瞻性兼顧May28-30,2001The1stChina-USWorkshoponElectronicCommerce5.美國電子商務(wù)教育的啟示對教育者M(jìn)ay28-30,2020美國電子商務(wù)教育的啟示對學(xué)生我該學(xué)些什么?面向就業(yè)揚長避短因地制宜注重實踐能力怎么學(xué)？課堂與實踐相結(jié)合May28-30,2001The1stChina-USWorkshoponElectronicCommerce美國電子商務(wù)教育的啟示對學(xué)生May28-30,2001T215.附錄德州理工大學(xué)（TexasTechUniversity）的電子商務(wù)課程設(shè)置奧斯汀德州大學(xué)（UTAustin）MBA的電子商務(wù)課程設(shè)置麻省理工大學(xué)（MIT）MBA的電子商務(wù)課程設(shè)置電子商務(wù)教材教學(xué)練習(xí)項目（Project）May28-30,2001The1stChina-USWorkshoponElectronicCommerce5.附錄德州理工大學(xué)（TexasTechUniver22德州理工大學(xué)德州理工大學(xué)商學(xué)院4800studentsinCollegeofBusinessAdministration56faculties5departments:ISQS,Marketing,Finance,Management,AccountingRanking:60+innorthAmericaDepartmentofISQS:信息系統(tǒng)與定量科學(xué)系ThepioneerinsettingupMISprogramin1968Programs:Graduate:PhD,MS,MBA,ExecutiveMBAUndergraduate:BBA,BSConcentrations:Statistics,MIS,POM,NetworkManagementMay28-30,2001The1stChina-USWorkshoponElectronicCommerce德州理工大學(xué)德州理工大學(xué)商學(xué)院May28-30,200123德州理工大學(xué)的MIS專業(yè)

本科生核心課程MIS與工具介紹程序語言Internet應(yīng)用JavaClient/Server數(shù)據(jù)通信數(shù)據(jù)庫實習(xí)系統(tǒng)分析系統(tǒng)設(shè)計項目管理BBBCCCCCMay28-30,2001The1stChina-USWorkshoponElectronicCommerce德州理工大學(xué)的MIS專業(yè)

本科生核心課程MIS與工具介紹程序24德州理工大學(xué)的MIS專業(yè)

MS/MBA核心課程基本計算機應(yīng)用工具數(shù)據(jù)通信程序設(shè)計語言系統(tǒng)與信息概念決策與管理遠(yuǎn)程通信技術(shù)應(yīng)用策略高級數(shù)據(jù)通信高級系統(tǒng)分析數(shù)據(jù)庫信息系統(tǒng)設(shè)計MISMay28-30,2001The1stChina-USWorkshoponElectronicCommerce德州理工大學(xué)的MIS專業(yè)

MS/MBA核心課程基本計算機應(yīng)25UTAustin的MBA核心課程專門化:信息管理(IM)核心課程:MIS380N.2

IMCOREI:

ManagingInformationMIS380N.3

IMCOREII:

ManagingSystemsMIS380N.4

IMCOREIII:

DigitalEconomy&CommerceMIS380N.X

IMCOREIV:

RestrictedElective選修課Total32electivecoursesMay28-30,2001The1stChina-USWorkshoponElectronicCommerceUTAustin的MBA核心課程專門化:信息管理(26UTAustin

MBA的部分選修課程

(信息管理專門化)About55%electivecoursesareine-businesscategory:HighTechnologyEntrepreneurshipIntroductiontoElectricCommerceInformationTechnologyStrategyandServicesManagingVirtualOrganizationsInformationandKnowledgeManagementAdvancedDataCommunicationsGlobalInformationTechnologyManagementDataMiningforMarketingManagingFinancialInformationManagingDigitalBusinessInformationResourcesinHealthServicesBiomedicalInformaticsComputerizedFinancialModelingIntellectualPropertyMarketingAnalysis&DecisionMakingintheInformationAgeMarketingforTechnology-basedCompaniesOperations&MarketingStrategyintheDigitalAgeMay28-30,2001The1stChina-USWorkshoponElectronicCommerceUTAustinMBA的部分選修課程

(信息管理專門化27MIT的MBA核心課程

(E-Business&Marketing)I.Requiredcoresubjects15.810 IntroductiontoMarketing15.561 InformationSystems:FromTechnologyInfrastructuretotheNetworkedCorporationAndoneof:15.412 FinancialManagement15.401 FinanceTheoryI15.760 IntroductiontoOperationsManagementII.Requiredtracksubjects15.567 eBusiness15.973 ProseminarineBusinessandMarketingAndoneof:15.579 TechnologiesforeBusiness15.823 MarketingandtheInternetMay28-30,2001The1stChina-USWorkshoponElectronicCommerceMIT的MBA核心課程

(E-Business&Ma28MIT的MBA選修課程(1)

(E-Business&Marketing)InformationTechnologyElectives15.563 InventingtheOrganizationofthe21stCentury15.564 InformationTechnologyI15.568 ManagementInformationSystems15.578 CommunicationsandConnectivityAmongInformationSystems15.579 TechnologiesforeBusiness

(ifinadditiontosectionII)15.924 CorporateStrategicOptionsEnabledbyInformationTechnologyMay28-30,2001The1stChina-USWorkshoponElectronicCommerceMIT的MBA選修課程(1)

(E-Business&29MIT的MBA選修課程(2)

(E-Business&Marketing)Electivesforbreadth15.020 CompetitioninTelecommunications15.315 PlanningandManagingChange15.318 LeadershipandChangeinOrganizations15.343 ManagingTransformationinWork,Organizations,andSociety15.768 ManagingServices:Concept,Design,&Delivery15.771J CaseStudiesinLogisticsandSupplyChainManagement15.912 TechnologyStrategy15.935 CorporateStrategiesandPracticesinServiceIndustries15.963 CompetitioninInternetSoftwareMarketsMay28-30,2001The1stChina-USWorkshoponElectronicCommerceMIT的MBA選修課程(2)

(E-Business&30E-Business教材E-Business&E-CommerceforManagers -H.M.Deitel,P.J.Deitel,andK.Steinbuhler PrincetonHall,2001E-businessmodel&Buildingane-businessOnlinemonetarytransactionsInternet,networktechnology,&InternetsecurityOnlineoperations:marketingaffiliateprogram,e-customerLegal,ethical,socialandglobalissuesCasestudyComment:GoodforMBAstudents.Butcoverstoomuchinasinglebook.May28-30,2001The1stChina-USWorkshoponElectronicCommerceE-Business教材E-Business&E-Co31E-commerce教材ElectronicCommerce–AManagerialPerspective -EfraimTurban,JaeLee,DavidKing,andH.MichaelChung PrincetonHall,2000Internet-basedmarket,businesses,andconsumersInternettechnologiesElectronicpaymentsystemsLegalissuesECinfrastructureImplementationofECComment:AtypicalstructureofECcourse.May28-30,2001The1stChina-USWorkshoponElectronicCommerceE-commerce教材ElectronicCommerc32E-commerceSecurity教材ElectronicCommerce–Security,riskmanagementandcontrol -MarilynGreenstein,andToddM.Feinman,McGrawHill2000EC&independentthirdpartyRegulatoryenvironmentEDI,ECandtheInternetRisksofECsystemsanditsmanagementNetworksecuritytechnologyE-paymentmechanismComment:Goodfocus.ThereisalimitinexpandingECtocoversuchdetails.May28-30,2001The1stChina-USWorkshoponElectronicCommerceE-commerceSecurity教材Electroni33數(shù)據(jù)通信教材提要引言TelecommunicationandtheInternetNetworkapplicationande-commerce數(shù)據(jù)通信基本原理OSInetworkmodelRoutingandQoS網(wǎng)絡(luò)技術(shù)與服務(wù)LANs&backbonenetworksWANsandnetworkservices,InternetservicesWirelessnetwork網(wǎng)絡(luò)管理NetworkmanagementprotocolsandtechnologyNetworksecuritymanagementSecurityissuesine-commerceMay28-30,2001The1stChina-USWorkshoponElectronicCommerce數(shù)據(jù)通信教材提要引言May28-30,2001The134數(shù)據(jù)通信教材(1)BusinessDataCommunications,4/e

WilliamStallings

PrenticeHall2001,558pp.

ISBN0-13-088263-1

評語:PopularintheUSMoretechnicalHardforself-studyMay28-30,2001The1stChina-USWorkshoponElectronicCommerce數(shù)據(jù)通信教材(1)BusinessDataCommuni35數(shù)據(jù)通信教材(2)BusinessDataCommunicationsandNetworking,6thedition

JerryFitzgeraldandAlanDennis

JohnWiley&Sons1999.評語:

Goodstructure Easytoreadandunderstand ContainstoomanytechnicalerrorsMay28-30,2001The1stChina-USWorkshoponElectronicCommerce數(shù)據(jù)通信教材(2)BusinessDataCommuni36教學(xué)練習(xí)項目（Project）形式:每2-4學(xué)生組成小組E-CommercesystemprototypingNewtechnologyresearchCompanyinterview可提交的材料:Report,Presentation,etc.工作量:一學(xué)期中完成2-4小項目或一個較大的項目 例子:WAPandWML(undergraduate)SSLandTLS(Graduate)May28-30,2001The1stChina-USWorkshoponElectronicCommerce教學(xué)練習(xí)項目（Project）形式:每2-4學(xué)生組成小組37數(shù)據(jù)通信教材總體評價問題:Somestillusetheoldstructure/contentsused10yearsago.SomearetootechnicalanddonotfitISstudentsSomecontaintoomanyerrorsNotfollowthelatesttechnologywell解決辦法:AlwayssearchthelatestITfromthewebUnderstandthecontentsandcorrecterrorsRe-organizethecontentsMay28-30,2001The1stChina-USWorkshoponElectronicCommerce數(shù)據(jù)通信教材總體評價問題:May28-30,2001Th38美國電子商務(wù)教育

E-BusinessEducationintheUnitedStates林漳希德州理工大學(xué)信息系統(tǒng)與數(shù)量科學(xué)系zlin@May28-30,2001The1stChina-USWorkshoponElectronicCommerce美國電子商務(wù)教育

E-BusinessEducation39提要E-Business與E-Commerce美國大學(xué)怎么辦電子商務(wù)專業(yè)？美國大學(xué)電子商務(wù)課程怎么設(shè)置？美國大學(xué)電子商務(wù)教育面臨什么問題？美國大學(xué)電子商務(wù)教育給我們的啟示May28-30,2001The1stChina-USWorkshoponElectronicCommerce提要E-Business與E-CommerceMay28401.E-Business與E-Commerce

的區(qū)別E-Commerce–包括客戶，商業(yè)伙伴與代理商之間的交易E-Business–

e-commerce加上內(nèi)部運營（Operationthatarehandledwithinthebusinessitself,duction,development,corporateinfrastructureandproductmanagement.）May28-30,2001The1stChina-USWorkshoponElectronicCommerce1.E-Business與E-Commerce

的區(qū)別Ma412.美國大學(xué)怎么辦

電子商務(wù)專業(yè)？市場導(dǎo)向仍屬信息系統(tǒng)專業(yè)范疇設(shè)電子商務(wù)課程，或在其它課程中增加電子商務(wù)內(nèi)容May28-30,2001The1stChina-USWorkshoponElectronicCommerce2.美國大學(xué)怎么辦

電子商務(wù)專業(yè)？市場導(dǎo)向May28-3042商學(xué)院就業(yè)市場學(xué)生教育管理機構(gòu)電子商務(wù)教育的市場導(dǎo)向May28-30,2001The1stChina-USWorkshoponElectronicCommerce商學(xué)院就業(yè)市場學(xué)生教育管理機構(gòu)電子商務(wù)教育的市場導(dǎo)向May43公司里的MIS專業(yè)畢業(yè)生主管人員MBAMS/MISMS/CS客戶應(yīng)用軟件項目商學(xué)院MIS專業(yè)設(shè)置與電子商務(wù)教育軟件開發(fā)部門May28-30,2001The1stChina-USWorkshoponElectronicCommerce公司里的MIS專業(yè)畢業(yè)生主管人員MBAMS/MISMS/C44NationalInstrument

對MIS新雇員的期望勝任（Competencies）主動（Initiative）進(jìn)取與持續(xù)（DriveandPersistence）合作性（Collaboration）技術(shù)獲取與使用（AcquireandUseTechnology）對客戶成功的關(guān)注（FocusonCustomerSuccess）May28-30,2001The1stChina-USWorkshoponElectronicCommerceNationalInstrument

對MIS新雇員的期望45美國前15名信息系統(tǒng)專業(yè)(2000)1.

MassachusettsInstituteofTechnology(Sloan)

2.

CarnegieMellonUniversity(PA)3.

UniversityofTexas–Austin(McCombs)

4.

UniversityofArizona(Eller)

5.

StanfordUniversity(CA)6.

UniversityofMinnesota–TwinCities(Carlson)

7.

UniversityofPennsylvania(Wharton)

8.

NewYorkUniversity(Stern)

9.

UniversityofMaryland–CollegePark(Smith)

10.

UniversityofMichigan–AnnArbor

11.

GeorgiaStateUniversity(Robinson)

12.

UniversityofCalifornia–Berkeley(Haas)

13.

UniversityofCalifornia–LosAngeles(Anderson)

14.

PurdueUniversity–WestLafayette(Krannert)(IN)15.

IndianaUniversity–Bloomington(Kelley)

May28-30,2001The1stChina-USWorkshoponElectronicCommerce美國前15名信息系統(tǒng)專業(yè)(2000)1. Massachu463.電子商務(wù)課程設(shè)置美國大學(xué)一般不設(shè)電子商務(wù)專業(yè)。電子商務(wù)是一門課程，或一個專門化。一些學(xué)校不設(shè)電子商務(wù)課，但在有關(guān)課程中根據(jù)需要增加了該課程內(nèi)容May28-30,2001The1stChina-USWorkshoponElectronicCommerce3.電子商務(wù)課程設(shè)置美國大學(xué)一般不設(shè)電子商務(wù)專業(yè)。May247課程類別基礎(chǔ)課程（Fundamental）核心課程（Core）選修課程（Elective）包括與科目有關(guān)的課程實習(xí)（Internship）May28-30,2001The1stChina-USWorkshoponElectronicCommerce課程類別基礎(chǔ)課程（Fundamental）May28-348MIS有關(guān)交叉學(xué)科信息系統(tǒng)（InformationSystems）Datacomm,database,programminglanguage,client/servercomputing,systemanalysisanddesign,etc.管理科學(xué)（ManagementSciences）mathematicalprogramming,optimization,operationresearch生產(chǎn)運營管理（ProductionandOperationsManagement）Decisiontheory,organizationtheory,etc.統(tǒng)計（Statistics）其它課程Marketing,finance,management,accounting,b-law,economics,etc.May28-30,2001The1stChina-USWorkshoponElectronicCommerceMIS有關(guān)交叉學(xué)科信息系統(tǒng)（InformationSyst49電子商務(wù)核心課程應(yīng)包括什么網(wǎng)絡(luò)技術(shù)與互聯(lián)網(wǎng)（NetworkTechnologyandtheInternet）系統(tǒng)安全（SystemSecurity）電子商務(wù)系統(tǒng)開發(fā)（ElectronicCommerceSystemDevelopment）電子商務(wù)法律與法規(guī)（LegalIssuesinE-commerce）管理經(jīng)濟學(xué)（ManagerialEconomics）May28-30,2001The1stChina-USWorkshoponElectronicCommerce電子商務(wù)核心課程應(yīng)包括什么網(wǎng)絡(luò)技術(shù)與互聯(lián)網(wǎng)（Network504.電子商務(wù)教育的有關(guān)問題電子商務(wù)課程設(shè)置面臨的問題IS教育者面臨的問題IS學(xué)生面臨的問題經(jīng)濟發(fā)展減緩的影響May28-30,2001The1stChina-USWorkshoponElectronicCommerce4.電子商務(wù)教育的有關(guān)問題電子商務(wù)課程設(shè)置面臨的問題May51電子商務(wù)課程的設(shè)置問題電子商務(wù)課程調(diào)整跟不上電子商務(wù)發(fā)展速度IT商業(yè)模型與理念電子商務(wù)涉及面太廣，難以用一本教材中涵蓋May28-30,2001The1stChina-USWorkshoponElectronicCommerce電子商務(wù)課程的設(shè)置問題電子商務(wù)課程調(diào)整跟不上電子商務(wù)發(fā)展速度52課程設(shè)置面臨新技術(shù)的挑戰(zhàn)程序設(shè)計語言:COBOLorVB?Answer:stateofquoandmovetothenewerone數(shù)據(jù)庫管理系統(tǒng):AccessorOracle?-Answer:depends網(wǎng)頁設(shè)計:fromHTMLtoXML?-Answer:yes網(wǎng)站程序設(shè)計:CGIorJSP?-Answer:JSP操作系統(tǒng):UnixorWindows?-Answer:Both電子商務(wù)模式-Forexample，P2PJava怎么了?

MicroSoft’sIE6.0hasstoppedthesupporttoJavaSUNneverhadalongtermplanforJavaThin-clienttrendwillcauseJava’sdemandshrinkingMay28-30,2001The1stChina-USWorkshoponElectronicCommerce課程設(shè)置面臨新技術(shù)的挑戰(zhàn)程序設(shè)計語言:COBOLorV53如何滿足工業(yè)界的需求NationalInstrument對新雇員的新信息技術(shù)要求:

XML

WAP/WML

PL/SQLformiddleware

EnterpriseJavaBeans

JSP

UML/Datamodeling

e-commercetools

Mobilecommerce

Note:Thehighlightedaredirectlye-businessrelevant.IntegrationTechnology

SupplyChainManagement

Microsoft's.NETmodel

DesignPatterns

Softwaretesting

Reusablecode

Datawarehouse

WebintegrationMay28-30,2001The1stChina-USWorkshoponElectronicCommerce如何滿足工業(yè)界的需求NationalInstrument對54IS教育者面臨的問題問題1:FastchangingE-businessmarketvs.slowadapttoITamongmajorityseniorprofessorsSolution:Recruitjuniorprofessorswhoarejust“baked”問題2:Highdemandandlowsupply–4:1Solution:MoreISPhDstudents問題3:SupplyalwayslagsdemandMay28-30,2001The1stChina-USWorkshoponElectronicCommerceIS教育者面臨的問題問題1:Fastchanging55IS學(xué)生面臨的問題如何應(yīng)付變化中的就業(yè)市場該學(xué)什么？誰雇我？做什么工作？工資？經(jīng)濟情況變化對就業(yè)的影響May28-30,2001The1stChina-USWorkshoponElectronicCommerceIS學(xué)生面臨的問題如何應(yīng)付變化中的就業(yè)市場May28-3056經(jīng)濟發(fā)展減緩的影響許多.com公司將關(guān)閉電子商務(wù)就業(yè)市場將縮小對電子商務(wù)教育的可能影響

Morestudentswillturntoanotherdegreeintheuniversity,particularlymoreMISPhDprogramapplicantsTheadjustmentofMIScurriculaisinevitableMay28-30,2001The1stChina-USWorkshoponElectronicCommerce經(jīng)濟發(fā)展減緩的影響許多.com公司將關(guān)閉May28-3575.美國電子商務(wù)教育的啟示對教育者電子商務(wù)教育必須面向市場，由市場推動電子商務(wù)教育應(yīng)由教育界與工業(yè)界合作

課程設(shè)計應(yīng)兼顧各方面需要：不同專業(yè)，不同類型生源，信息技術(shù)行業(yè)，等等。結(jié)論：實例分析十分重要必須緊跟最新信息技術(shù)必須實用性與前瞻性兼顧May28-30,2001The1stChina-USWorkshoponElectronicCommerce5.美國電子商務(wù)教育的啟示對教育者M(jìn)ay28-30,2058美國電子商務(wù)教育的啟示對學(xué)生我該學(xué)些什么?面向就業(yè)揚長避短因地制宜注重實踐能力怎么學(xué)？課堂與實踐相結(jié)合May28-30,2001The1stChina-USWorkshoponElectronicCommerce美國電子商務(wù)教育的啟示對學(xué)生May28-30,2001T595.附錄德州理工大學(xué)（TexasTechUniversity）的電子商務(wù)課程設(shè)置奧斯汀德州大學(xué)（UTAustin）MBA的電子商務(wù)課程設(shè)置麻省理工大學(xué)（MIT）MBA的電子商務(wù)課程設(shè)置電子商務(wù)教材教學(xué)練習(xí)項目（Project）May28-30,2001The1stChina-USWorkshoponElectronicCommerce5.附錄德州理工大學(xué)（TexasTechUniver60德州理工大學(xué)德州理工大學(xué)商學(xué)院4800studentsinCollegeofBusinessAdministration56faculties5departments:ISQS,Marketing,Finance,Management,AccountingRanking:60+innorthAmericaDepartmentofISQS:信息系統(tǒng)與定量科學(xué)系ThepioneerinsettingupMISprogramin1968Programs:Graduate:PhD,MS,MBA,ExecutiveMBAUndergraduate:BBA,BSConcentrations:Statistics,MIS,POM,NetworkManagementMay28-30,2001The1stChina-USWorkshoponElectronicCommerce德州理工大學(xué)德州理工大學(xué)商學(xué)院May28-30,200161德州理工大學(xué)的MIS專業(yè)

本科生核心課程MIS與工具介紹程序語言Internet應(yīng)用JavaClient/Server數(shù)據(jù)通信數(shù)據(jù)庫實習(xí)系統(tǒng)分析系統(tǒng)設(shè)計項目管理BBBCCCCCMay28-30,2001The1stChina-USWorkshoponElectronicCommerce德州理工大學(xué)的MIS專業(yè)

本科生核心課程MIS與工具介紹程序62德州理工大學(xué)的MIS專業(yè)

MS/MBA核心課程基本計算機應(yīng)用工具數(shù)據(jù)通信程序設(shè)計語言系統(tǒng)與信息概念決策與管理遠(yuǎn)程通信技術(shù)應(yīng)用策略高級數(shù)據(jù)通信高級系統(tǒng)分析數(shù)據(jù)庫信息系統(tǒng)設(shè)計MISMay28-30,2001The1stChina-USWorkshoponElectronicCommerce德州理工大學(xué)的MIS專業(yè)

MS/MBA核心課程基本計算機應(yīng)63UTAustin的MBA核心課程專門化:信息管理(IM)核心課程:MIS380N.2

IMCOREI:

ManagingInformationMIS380N.3

IMCOREII:

ManagingSystemsMIS380N.4

IMCOREIII:

DigitalEconomy&CommerceMIS380N.X

IMCOREIV:

RestrictedElective選修課Total32electivecoursesMay28-30,2001The1stChina-USWorkshoponElectronicCommerceUTAustin的MBA核心課程專門化:信息管理(64UTAustin

MBA的部分選修課程

(信息管理專門化)About55%electivecoursesareine-businesscategory:HighTechnologyEntrepreneurshipIntroductiontoElectricCommerceInformationTechnologyStrategyandServicesManagingVirtualOrganizationsInformationandKnowledgeManagementAdvancedDataCommunicationsGlobalInformationTechnologyManagementDataMiningforMarketingManagingFinancialInformationManagingDigitalBusinessInformationResourcesinHealthServicesBiomedicalInformaticsComputerizedFinancialModelingIntellectualPropertyMarketingAnalysis&DecisionMakingintheInformationAgeMarketingforTechnology-basedCompaniesOperations&MarketingStrategyintheDigitalAgeMay28-30,2001The1stChina-USWorkshoponElectronicCommerceUTAustinMBA的部分選修課程

(信息管理專門化65MIT的MBA核心課程

(E-Business&Marketing)I.Requiredcoresubjects15.810 IntroductiontoMarketing15.561 InformationSystems:FromTechnologyInfrastructuretotheNetworkedCorporationAndoneof:15.412 FinancialManagement15.401 FinanceTheoryI15.760 IntroductiontoOperationsManagementII.Requiredtracksubjects15.567 eBusiness15.973 ProseminarineBusinessandMarketingAndoneof:15.579 TechnologiesforeBusiness15.823 MarketingandtheInternetMay28-30,2001The1stChina-USWorkshoponElectronicCommerceMIT的MBA核心課程

(E-Business&Ma66MIT的MBA選修課程(1)

(E-Business&Marketing)InformationTechnologyElectives15.563 InventingtheOrganizationofthe21stCentury15.564 InformationTechnologyI15.568 ManagementInformationSystems15.578 CommunicationsandConnectivityAmongInformationSystems15.579 TechnologiesforeBusiness

(ifinadditiontosectionII)15.924 CorporateStrategicOptionsEnabledbyInformationTechnologyMay28-30,2001The1stChina-USWorkshoponElectronicCommerceMIT的MBA選修課程(1)

(E-Business&67MIT的MBA選修課程(2)

(E-Business&Marketing)Electivesforbreadth15.020 CompetitioninTelecommunications15.315 PlanningandManagingChange15.318 LeadershipandChangeinOrganizations15.343 ManagingTransformationinWork,Organizations,andSociety15.768 ManagingServices:Concept,Design,&Delivery15.771J CaseStudiesinLogisticsandSupplyChainManagement15.912 TechnologyStrategy15.935 CorporateStrategiesandPracticesinServiceIndustries15.963 CompetitioninInternetSoftwareMarketsMay28-30,2001The1stChina-USWorkshoponElectronicCommerceMIT的MBA選修課程(2)

(E-Business&68E-Business教材E-Business&E-CommerceforManagers -H.M.Deitel,P.J.Deitel,andK.Steinbuhler PrincetonHall,2001E-businessmodel&Buildingane-businessOnlinemonetarytransactionsInternet,networktechnology,&InternetsecurityOnlineoperations:marketingaffiliateprogram,e-customerLegal,ethical,socialandglobalissuesCasestudyComment:GoodforMBAstudents.Butcoverstoomuchinasinglebook.May28-30,2001The1stChina-USWorkshoponElectronicCommerceE-Business教材E-Business&E-Co69E-commerce教材ElectronicCommerce–AM