商務(wù)秘書實(shí)務(wù)課后練習(xí)答案

第1頁(yè)共1頁(yè)第1頁(yè)共1頁(yè)商務(wù)秘書實(shí)務(wù)課后練習(xí)答案theExercisesofCorporateSecretarialPracticeChapter11、1)Thesecretary’sresponsibilitieshavebeenupgradedfromhandlingofficechorestoahigherlevel,whereorganizing,supervisingandtraininghavebecomethecorecomponentsofasecretarialjob、2)Thesecretary’sprofessionalismandreliabilityhavemoreinfluenceonthedailyandlong-termmanagementofthecompanythanbefore,becausemanagers’andexecutives’relianceontheirsecretarieshavewitnessedanunprecedentedincrease、2、Themajorresponsibilitiesandtasksofamoderndaysecretarycanbesummarizedintothreecategories:theindependentoperationofday-to-daydocumentaryexecutionofinternalandexternalcommunication,assistanceinmanagementandsupervision,directinvolvementinstafftraining、3、Answersmayvarywithvariedindividualimpressions、4、1)Thesecretaryismainlyresponsibleforassistingamanagerormanagersonadailybasis、2)He/Sheshouldhavebasicskillsinofficemanagementandcorporatecommunicationaswellasastrongsenseofprofessionalism,responsibility,reliabilityandbusinessetiquettealongwithattractivepersonalityandcharacter、3)He/Sheshouldhavetheinitiativetofamiliarizehimself/herselfwiththewaythecompanyoperatesandpoliciessoastobecapableofarrangingdutiesaccordingtotheirpriorityandmakingquickresponsesandsensibledecisions、4)He/Sheshouldunderstandhowtofulfillofficemaintainappropriateappearance,communicateverballyandnon-verbally,andexecuteinstructionsandordersefficiently,becausetheyarethefoundationofsuccessfuldailycorporatemanagementandthefirstcontactwiththeoutsiders、5)He/Sheshouldbeethical,professional,positiveandattractive,becauseonlywiththesequalitiescanhis/herreliabilityandefficiencyinperformancebeguaranteed、Chapter21、1）Answersmayvarywithvariedpersonalexperiences、2）Personally,Ibelievetheopinionoriginatesfromnarrow-sightednessandnationalism,whichcanberegardedaswrong、Asisobserved,globalizationisthedefinitetrendoftheworldeconomics、ThecommunicationandbusinesscontactswiththeWesternbusinesspeoplearesurgingintheirfrequencyTherefore,learningtheWesternbusinessetiquetteishighlynecessaryoutofthesimplebutabsolutereasonthatmutualrespectisthekeyinsuccessfulbusinessinteractions、2、1)No;2)No;3)Yes;4)No;5)No;6)No;7)No;8)Yes3、1)Thecolleagueshouldnotanswercallsinfrontoftheclients、Instead,he/sheshouldsetthecellphoneonthe‘vibrate’codeoreventurnitoff、Ifhe/shehastoansweranimportantcall,he/sheshouldapologizetoandthenleavetheclienttemporarilyforthecall、2)Heshouldnotthinkofacompanybuffetasachanceofself-indulgence、Instead,heshouldprobablyeatbeforehegoestothebuffetandlimithimselftosoastokeepsober、3)Sheshouldnotapplymakeupduringthecourseofthemeeting、Instead,sheshouldhavehadherselfappropriatelymadeupbeforethemeetingandsimplykeepherselfateaseinthemeeting、4)Heshouldnotmakenoiseswheneating、Instead,heshouldrollthenoodleseverytimeheputsthemintohismouthandchewthemwithhismouthclosed、4、Forreferenceonly:From:“StevenGoody”<stevengoody@hotmailZZZ>To:“LarryParker”<larryparker@yahooZZZ>Subject:PricecatalogandsamplesDate:Wed,18Augustxx08:28:10DearLarry:Twoweeksago,werequestedyoutosendusyourlatestpricecatalogandthesamplesofthestuffing、However,theyhavenotarrivedyet、Wouldyoupleasecheckwhethertherewereanymistakesoccurringduringtheirdelivery?Atpresent,ourproductionispreparingforthemassproductionofTeddybearsfortheupcomingChristmasseason、Itishightimeforustodothefinalcostaccountingandselectthemostappropriatestuffing、Thelatedeliveryofthepricecatalogandsamplesmaygiverisetoaseriesofproductionproblemsafterwards、Viewingourwell-establishedrelationship,wecanrestassuredthatquickreactionwillbemadetofindthebestsolutiontothisproblem、Wearelookingforwardtohearingfromwithregardtothesolution、StevenChapter31、1）Answersmayvarywithvariedindividualunderstandingofsecretarialprofessionalethics、Additionalpointsthatcanbeaddedtothelistarebeingself-motivated,self-improving,coordinative,enterprising,etc、2）Answersmayvarywithvariedindividualinsightsintothetips、3）ThemajordifferencesthatexistbetweenChineseandAmericansecretariesmaybethatChinesesecretaries’averageagetendstobeyoungerthanthatofAmericanones,forsecretaries’appearanceisanindispensablereflectionofcorporateimageinChina,whileexperienceandexpertiseoutweighsappearanceinchoosingasecretaryinU、S、、ThatgivesanexplanationtothefactthatAmericansecretariesfollowmorestrictethicalcodessoastobeprofessionalinfulfillingtheirduties、4）Chineseemployeesshouldfirstofallrealizethatthesecretarialjobisnotshort-lived,whichmeansitisajobthatmayendbefore35、Instead,theyshouldpaymoreattentiontotheirinnerqualities,whicharecomposedofguidingandenlighteningsecretarialprinciples,andbasicandin-depthunderstandingandknowledgeofasecretarialjob、2、Personally,Ibelievethatdatinganimmediatesuperiorisagainstthesecretarialethicalcodes,becausetheirrelationmayhavedirectinfluenceonrolesinwork,whichmayultimatelyunderminetheirperformance,efficiencyandeventhecompany’sinterests、Chapter41、1)Themajordifferencesthatliebetweenbusinessletters,memosande-mailsaretheirformalityandtargetreaders、Thefirstoneisthemostformal,aimingatthereaderswithwhomthewriterisinafairlyseriousrelation;thesecondoneislessformal,aimingatthereaderswhoarelowerinhierarchy;thethirdistheleastformal,aimingatthereaderswithwhomthewriterfeelsmuchatease、2)Awellorganizedparagraphshouldbeappropriatelygeneralizedandadequatelysupportedwithlogicaltransitionswiththepreviousparagraphandthesubsequentone、3)Themistakesinasentenceareincompleteness,wordinessandwrongchoicesofvoice、ThereasonsthatareattributedtothemarethattheChinesetendtobeconfusedaboutEnglishsentencestructures,unfamiliarwithEnglishwordingandunawareabouttheuseofvoiceinbusinesswriting、4)Answersmayvarywithvariedindividualfindings、2、From:RoyceMason<steven_peng@rolZZZ>To:"TommyLynch"<ken_black@rolZZZ>Subject:SolutionstolatedeliveryDate:Friday,12Mayxx8:18:11DearTommy:Wehavepaidimmediateattentiontotheproblemoflatedeliveryoftheorder、Afteranenquirywiththeshippingcompany,itwasdiscoveredthattheshipthatcarriedtheorderencounteredmechanicalproblemshalfwaytotheportofdestination、Theshippingcompanyisnowseriouslyconsideringtheneedsfortransshipment、Inthemeantime,wewillkeeptrackofthelatestinformationfromtheshippingcompanyandcomeupwiththesolutionsforyourbestinterests、Pleaseacceptoursincereapologyfortheproblemsarisingfromthelatedelivery、Bestregards,Royce3、AReportontheLaunchofT330ElectricShaversWithoneyear’sextensivesurveysonSouthChinamarketarea,itcanbesafelyconcludedthatthereisagreatsalespotentialofT330ElectricShavers、Thesurveysmainlytargetedthemenconsumersofvariousageandincomegroups、Thefindingsarelistedasfollows:the25to35agegroupsaremostinterestedinelectricshavers、Sincetheyarefullyoccupiedinthedaytime,theycannotaffordmuchtimetoshavebeforetheysetoutforwork、ThisprovidesasellingpointforT330ElectricShavers,whicharedesignedtobecapableofcompleteshavinginlessthan5minutes、Second,thesuggestedsalespriceofT330ElectricShaversis220RMB,fallingintothepricerangeofthe2000to3000RMBincomegroup、InrelativelydevelopedSouthChina,theaforesaidincomegroupcoversapopulationof1million,whoconcentrateinthemajorsoutherncities,suchasGuangzhou,Shenzhen,FoshanandZhuhai、SuchaconcentrationprovidesaforeseeablemarketshareforT330ElectricShavers、Insummary,thelaunchofT330ElectricShaverswillbeasuccessifthelaunchtimeiswellsetandthefollow-upmarketingstrategyisappropriatelyemployed、Chapter51、1)Businessletters,faxande-mailsarethemajorcomponentsofbusinesscorrespondence、2)Thethreebasicformatsaretheblockbusinessletterformat,thesemi-blockedbusinessletterformatandtheindentedbusinessletterformat、3)Themajordifferencesarethatthelayoutsofthethreeformatsarevariedaccordingtothedifferentsetsofstandardsandtheircommonpurposeispresenttheinformationinaneatanddecentmanner、4)Abusinessletternormallyhaveareturnaddress,adate,areferenceline,aninsideaddress,anattentionline,asalutation,asubjectline,abody,acomplimentaryclose,asignatureblock,identificationinitials,andanenclosurenotation、5)Abusinesslettershouldprovideallpertinentinformationinaclearandconcisemannerwithapurposethatstandsoutatbeginningandissupportedallthroughtheletter、Thegrammarappliedshouldservetheinformationflowinanaccurateandappropriatemanner、Lastbutnotleast,thetoneshouldkeepinlinewiththepurposeandbewellreflectedthroughtheinformation、2、1)TT&GConsultancy,18LeicesterStreetBirmingham,22356,UK20-3399-886320November,xxGuangzhouLatinaBiochemistryCo、,Ltd、28DongfengRoad,YuexiuDistrictGuangzhou510020,Guangdong,ChinaAttention:Mr、LongTengdeDearMr、Long:LateDeliveryofOrder332Sincerelyyours,AaronSamson,R&DmanagerJPEnclosures:3cc:RonaldTerry,Logisticsmanager2)TT&GConsultancy,18LeicesterStreetBirmingham,22356,UK20-3399-886320November,xxGuangzhouLatinaBiochemistryCo、,Ltd、28DongfengRoad,YuexiuDistrictGuangzhou510020,Guangdong,ChinaAttention:Mr、LongTengdeDearMr、Long:LateDeliveryofOrder332Sincerelyyours,AaronSamson,R&DmanagerJPEnclosures:3cc:RonaldTerry,Logisticsmanager3)TT&GConsultancy,18LeicesterStreetBirmingham,22356,UK20-3399-886320November,xxGuangzhouLatinaBiochemistryCo、,Ltd、28DongfengRoad,YuexiuDistrictGuangzhou510020,Guangdong,ChinaAttention:Mr、LongTengdeDearMr、Long:LateDeliveryofOrder332Sincerelyyours,AaronSamson,R&DmanagerJPEnclosures:3cc:RonaldTerry,Logisticsmanager3、28,January,xxRolandTradingCo、,Ltd、23YuexiuZhongRoadGuangzhou,ChinaDearMr、Thompson:WehavereceivedyourletterconcerningyourPurchaseContractNo、898、Uponreceiptoftheletter,anurgentmeetingwasheldbetweenthesupplierandus、Theresultturnedouttobefavorable、DeliveryisrescheduledtoApril2,xx,asrequestedinyourletter、Wewouldbepleasedtoofferhelptoyouwheneveritisneed、Ifyouhavefurtherquestions,pleasefeelfreetoinquireus、Yoursrespectfully,ToddyMasonExportManager4、Envelope:LiFenjinDataMagicMachineryCo、,Ltd、23HuangshiXiRoadGuangzhou,ChinaCONFIDENTIALPeterHouston1708ReserveStGarland,TX75042-7621USALetter:18May,xx1708ReserveStGarland,TX75042-7621USADearMr、Houston:Weacknowledgewiththanksyourproductcatalog、Itisourgreatpleasuretofindthatthedataacquisitionsystemlistedinthecataloghasahugepotentialinourmarket、However,itspriceisfaroutofthepricerangeofourmarket,whichremainstobeanobstacleinboostingpossiblefuturesales、Ifyoukindlyofferusa25%discount,wewillbewillingtoorder3setsasastarter、Wewishthatthiswouldbeourfirststepinestablishinglong-termrelationship、Yourreplyisearnestlyawaited、Yoursrespectfully,LiFenjinPurchasingManagerChapter61、1)Abusinessmemo,whichisaneffectiveandefficienttoolinbusinesscommunication,isanin-housebusinessletter、2)Agoodmemoshouldfollowasetofguidelines,whichfosteritsformationandupgradeexpressiveness、3)Amemocankeepmembersofabusinessorganizationfromattendingtime-consumingmeetingswhilefurnishingthemwithsufficientinformation、4)Memosaredifferentfromlettersintheirformatsand